we're lucky to live in an age where the sum total of human knowledge is pretty much available at the click of a button we've never had access to so much information but not all of what's out there is quite what it seems we all enjoy that sweet dopamine hit of feeling like we're right in repeated experiments psychologists have shown we're much more likely to accept something as evidence if it confirms what we already think we know and much more likely to Discount information if it contradicts our views it's what's known as confirm bias it's one
of the key cognitive biases that humans have and operate at an unconscious level affecting our ability to process information this is especially true for issues which are emotionally charged or where our views are deeply held but it can come into play at any time so don't rush to decide and be actively prepared to change your mind