Session 11: Technical 2

Hello Z hi DEA hi good morning how are you how about you guys hello all good good hi sir today hi sir good morning good morning sir good morning sir you can call me Z it's okay I'm still very young to call sir it's okay yeah uh so just let me welcome sorry what radika still Mentor still Mentor he is today we are going to learn from him so many things yeah okay So they're going to call you sir then surely all right yes so uh he is in this industry from past 15 years and

pixu is doing great every time you guys have SE seen the show real just now what kind of humongous work they do and pixu is doing wow from past two to three years and they are doing amazing this year also it was amazing work and uh uh he is being uh Z is a pivot role in his company where it comes For a projection uh inspection to final delivery so he is the person who is uh know creativity ideation and everything he is doing so now I will just hand over the session to you Z

you can talk more you can show your work sure so great great thank you thank you for the introduction uh Diva guys uh I'm Z and uh I think so there is a small introduction which they would have already given you but it's always better that I tell what I do and where I come From and what is the industry what we uh take care of or we cater all right so uh guys I come from a company called pixo and uh uh our company is a creative or a Content Boutique company who takes care

of a lot of things right so where is it that we come into picture we come into picture when any event manager or a wedding manager or whoever is there when they want Solutions which are creative content or ideation based that is where we come into picture wherein we go hand Inhand with our partners who are uh managers or agencies or any other companies wherein they come up to us and ask us that this is the thing what we are trying to do this is the scale what we have or this is the number of

people what we have what is it that you can do right so this is what the briefing is usually uh well now that you guys are studying and things are going right so whenever you meet a person or whenever they're G giving a brief they're Expecting you to give them ideas you to give them Solutions rather Solutions you need to give them an experience right our industry is all about experience so if you give an experience to a person that person will never leave you now there are three touch points in the whole experience process

all right that the these are some of the things which are my processes which I uh usually uh take care of the things and you know it's worked out for me all right so my Approach comes in three factors okay my three factors are attract engage and connect I need to attract a customer whenever a person is coming to me the attraction point is giving them Solutions which are out of the box which are creative which are Innovative which are some things you know a lot of places what's happening is nowadays corporate events have gone

to such an extent AI you know there are so many different names which have come out you know so Attracting a customer is very important or attracting a client is very important now how is it that you attracting that's that's up to us it can be creative it can be the kind uh is there oh sorry I thought uh somebody's raising a hand here yeah attracting a customer attract engage and connect right you have to engage the whole audience right the whole audience need to be engaged when you are doing any kind of event any

kind of uh activation and connecting with These guys is very important yeah so these three principles are something which I usually follow but uh however let let us keep my philosophy and my Works aside let's come into today's topic all right let me just uh share the screen just allow me yeah guys just let me know once you guys can see the screen huh oh sorry yeah I think so you guys can see the screen yes sir yes yes we can yes Sir so um I've uh so today's session what I'm trying to do is

I'm trying to cover content and technicals so content and Technical go hand in hand right what's happening is uh visuals need so whatever we do uh or however we start our process uh we go into customization of everything right every client is different here so every client wants some kind of USP in their event right so whenever you are getting into These kind of things it's all about the customization you cannot have pre props and just get it over here and try to mix it off in anything you need to have a customized product or

ideology which can attract so these are the uh this is the session what we have today it's content and technicals yeah so what are the different types of technologies that we have for weddings yeah so I'm just covering these five sectors today which Is Led video walls which you've been seeing all across like how people are using uh it started with just 10 ft by 10 ft and today people are going 300 ft wide LEDs which you will see over a period of time projection mapping again um well if you see projection mapping is creating

a huge bus all across the world and it's been there from ages it's been there from decades so we will have some case studies I will take you through the process of how and what the creative Process has to be or how is it that we align our teams so that will come into picture AI well people are thinking or telling that AI is going to you know take all our jobs well I say uh yes of course there is a certain bit which you know uh uh it will take our jobs but you know

the people who don't know AI they are the ones who should be worried about it so why is AI important in day-to-day life in in our lives also we will have a small sessions and how is it that we Used AI to in our event sector I will show you those things across today uh stereoscopy arvr what are the arvr technologies that we have inhouse or how is it that we can use this in uh wedding um sector that we will do and streaming media yeah let me move forward and uh so guys at any

given time if you think that there is something which you want an answer then and there we can raise a hand and we can do that's how it works right DEA And is that way hi uh that's how it works yeah yeah yeah yes okay uh well in chat box it says is the freen screen Frozen um I think so all you guys can see right yes yes we can see okay super so let's let's take it Forward guys uh let us come to LED wall now uh you guys are already in the field and

sector and I don't need to tell you what led wall is Right uh so what led wall is is um so basically we have TV screens in our house right now all the TV screens have standard resolutions it is either full HD or it is 4K or nowadays there is 6k or 8K now it is in a confined area or confined space when you want to have a magnum structure how do you use how do you make that TV into that big TV right so that's where LED Wall comes into picture wherein they come into

many different sizes they come into many Different pixels which we will see now what is pixel pitch okay sorry excuse me sir have the slide fourth because it's still on the slide one so you're talking about LED video walls right yeah so my uh I'm already on LED wall thing so you want no but see only uh the first screen the first slide okay oh is it yeah I'm sorry guys I'm to this whole canva Uh you want me to do it you want me to share so that yeah but I'm not able to share

the full screen I don't know for what reason this is uh you'll have to do share there share while option is there on the right and then full full presentation this is what it is right okay so I was here okay I was here now now we can see your slides can you see now yes but it says your screen sharing is paused no but no we can see can you see If I'm changing it no now we cannot see yeah so I think so the full screen is an issue here okay so you want

me to do it or my team if you can just do it nothing like it because if I'm sharing the full screen it's getting paused and it's saying me that the your screen is being paused okay so you continue in meanwhile I just start yeah so uh guys we are speaking about Led wall our first uh thing is Led walls right so when you Want to do that huge structure how is it that you can build so LED Wall comes in panels so there are multiple panels like 500 by 500 100 by 100 so these

are these are always calculated in mm okay in millimeters so 500 mm by 500 mm is each panel what we get so it's basically you aligning these panels into array of panels which is the width and and the height that is when you get this Magnum structure okay now how LED wall works I'll tell you so each 500 mm panel is Having pixels so pixels are basically the pixel dots whenever I think so hope you have seen when when you go to a LED TV uh your home TV and stuff you go very close to

the TV and see on the screen you can see these dots right so these dots are basically pixels basically so they are the confined pixels so what is happening is we have usual standard resolutions are full HD or 4K which you everybody knows about it full HD comes in pixels so that is 1920 1,920 pixels In wide and 1080 that is 1080 pixel in height so these uh aray pixels is giving you this image like example even what I'm speaking to you if you if you were on TV if you would have gone closer you

you would have seen my images in dots so basically each pixel is creating my refresh rate it's creating my image so what is happening is in LED also each tile is 500 mm by 500 mm that is the physical size that is 500 mm width 500 mm in height that is the physical size And what is happening is each tile has 128 pixels in width by 128 pixels in height that is all it is now in LED also there are multiple pitch so LEDs are always calculated in Pitch okay so it's P4 P3 P2 P10

it it's always calculated like this so whenever you speaking to any of the partners you can always ask what is the pitch that you are providing us the lesser the pitch is the more the pixels are yeah uh somebody's raising hand so Yeah so uh sir is that five sorry is that 5 ml is uh standard size 500 mm usually is the standard size okay mm panel so that is 500 mm in WID and 500 mm in height that is the usually everybody has uh like in Indian market or the international market 500 mm by

500 mm is the most common pixels okay but International Market I think so there are a lot of international students here also don't be discreted this is the kind Of detailing what I'm trying to give you is all across it's it's one kind of thing yeah so what I was telling is uh LED wall each picks each tile is 128 by 128 now this again it's P3 when we are using P3 it is 128 by 128 when I'm going for P2 my pixel goes to one it goes to 16 68 by 168 or it can

also go to 198 by 198 so we understanding so each tile what they add is you are giving you're adding a 128 pixels in the tile right so the the lesser the pitch is the better The quality is now if you see I'm sure that you guys have gone to a lot of concerts okay you guys have seen sunburns you guys have seen uh music festivals or you've seen some great Indian weddings where they use right now usually most of the weddings uh what they use is this uh P3 which is the most commonly used

all across the world one because uh it is easy to install and uh it is easy to uh procure from people and it is easy that Everybody has that so usually it's a standard that these guys use P3 for all these concerts but when you go to a corporate or a or a or a show which is like a like Aon on some or when Intel tech leads is happening something which is very corporate or nascom is happening what these guys want to do is they want to show their content in a very nice and

Christine format that's the reason they go for a lesser pitch that is P2 they go where in your resolution is 168 by 168 And stuff uh DEA can we uh go next slide next to next slide I I yeah next next yeah so this is what it is if you see uh these uh there are some points here what I was speaking to you what is pixel pitch and what is resolution right so pixel pitch is basically uh each in in each cabinet how many pixels are we adding in in each millimeter that is what

the whole pixel pitch is all about okay and resolutions if you see here also it has it has your standard Resolutions are 1920 by 1080 that which is the full HD but in our industry we don't go with this we go with always customized resolution what happens is sometime the client comes and says guys I want a 60 ft LED so when you put a 60 ft LED your resolution won't be the standard resolution just always customized resolution does there Ison uh a a normal to image also when you're trying to put in these kind

of resolutions you have the image but you Have black spaces right now what is happening is uh when you're using a 60 ft LED and you're using a full HD image so the image is only covering the full HD area but rest all area it gives the black space it is not covered right but what how we customize or how we do is when a client says it's a 60 ft LED then we sit on board and we make content for 60 ft LED that's the reason it fits into the screen right that's how it

is customized that's how it is done uh well I've covered this part diva yeah so now here guys uh as I was telling you the lesser the pitch is the better the quality is this gives you a very nice understanding all right uh on on the right hand side if you see P10 p8 P5 and P4 is written right so what is P10 P10 is pitch 10 so what is happening in this these are usually used for outdoor LEDs P10 is usually a outdoor LED why I'll tell you because if you see the pixels from

one pixel to other pixel There is a huge gap right if you have this kind of Gap and if you keep the LED outdoor and if it is from far distance then your visual will look very clear but same thing if you have a P10 LED and if you go in front of the LED and see you will see the image in this format like how the dots are you will see in that way so like that if you see P10 has gaps in it p8 is a little lesser P5 is a little more lesser

P4 is more lesser right so the the more the pixels are the Better the quality is it's very simple pitch defines on that the the lesser the pitch the better the quality because in one confined area there are more pixels which are added that's the reason it is more clear yeah we'll we'll move forward the okay so module size again uh you remember I was telling you there are multiple sizes right 500 mm by 500 mm is the uh usual uh LED usually they have it but that def that doesn't constrict us that this is

what it is uh in Internationally it's not only 500 not internationally and Indian it's not only 500 mm by 500 mm some tiles are 500 by 250 some are 200 by 200 some are 100 by 100 so there are multiple module sizes what we have yeah now the grand it okay module size okay now uh as I told you my last thing was 100 mm by 100 mm tile also is there now 100 mm by 100 mm is literally this big it's literally this big what what you Can see this is what 100 mm by

100 mm is so what is happening is if you are using a 100 mm by 100 mm it is usually a micro tile these are called micro tiles okay so in micro what is happening being only 100 by 100 the pixel resolution of this will be 200 by 200 so there are 200 pixels wide and 200 pixels in height so micro tiles are usually used for um you know uh these these kind of tiles are usually used for Innovation centers in companies wherein the person is very Close to the LED and he wants to see

a n nice great Lux kind of treatment to the LED right that's when they use these kind of 100 mm by 100 mm LEDs wherein the pixels are very Less in that it's constricted and the quality of the output is very much and if you see guys uh uh sorry there's some pop out here yeah so uh also most important thing guys you need to understand is uh see LEDs anybody can add LEDs and make a Structure or make things out of it but before you adding a LED as you guys are uh you know

getting geared up for doing weddings and getting into that whole eding um thing right see here LED is just a part of your whole solution right how is it that you can use these LEDs into the best and the fullest form is our creativity basically example like in weddings there are a lot of floral Deco which is being used because that attracts a lot of things you have shant Cers you have things so LED is is a is a kind of unit like you need to understand and plan it in such a way that in

your whole setup how is it that you can add LEDs as fillers and then create this whole illumination of a great Indian wedding yeah so we'll we'll move forward DEA this is I had covered this okay now comes the whole a little bit of a technical uh detailing for you guys yeah if you guys can see the screen we have a huge pink strip That is denoting an LED right so LEDs are huge you can create the Magnum structures out of it how is it used like you you may think that how how can that

be used right so each and every LED has a processor so basically what happens is the processors come in again standard format they come in full HD they come in 4k and now the uh the processor have gone to even 6K and 8K that is the latest I'm giving you the latest information but 4K is something which Usually it is done so what is happening is if you are putting a 100 ft LED example I'm just giving you an example on a on a nutshell kind of scenario if you're putting a 100 ft LED your

pixel resolution that is the pixels which is width and which is height will be something around keep around 16,500 pixels in wide and 2,00 in height because you are putting 100 ft of LED right your pixel resolution is 16,000 now how do you even put an image or put a Content which is covering all the 16,000 pixels for this there is something which is called as led processor okay controller is a very very small unit I will give you nutshell kind of scenario which will give you a better understanding so LEDs when is 100 ft

LED you will have led processors now what is a LED processor I'll tell you led processor is a kind of device what it does is it creates 4K if you're telling 4K 4k's resolution is 3840 by 1 2160 okay so what this processor does is it will take only the 38 4 by 21160 area and it will map that so each processor is mapping your 4,000 pixels so like this if you have 16,000 uh for for the 24 4 4 16 yeah so you need to have four uh LED processors to map that 100 ft

LED you're understanding uh guys you're understanding what I'm trying to tell Right this technical I don't think so some people are laughing sir I have a question okay so uh as you mentioned uh so there is a specific number only uh that that video processor uh yes it has standard resolution controls correct 4K and now it has 8K yes okay so number of you know the how led the more we have to keep video processor correct correct correct right as the number of ties and then the number of yeah so as we are speaking I'm

Just trying to open U uh like a drawing board just to give you because this is very important h a lot of event managers don't understand this now that you guys are here I thought this is a great opportunity for me to Showcase what it is okay just a second uh uh can you stop sharing DEA if you don't mind sure I'll just do that yes uh just let me know if you can see my screen yeah yes yes we can see you Can see my screen right now see I'll tell you uh your this

is your 100 ft of LED okay now for me to put any kind of image which is custom resolution which is custom buil resolution how is it that I can do so I for any LED there has to be a processor so what a processor does is for a 100 ft wall I'm taking a 4K processor and I'm only mapping this part so this part of the LED is mapped with one processor right now I'm taking Another processor and I'm mapping this part then I'm taking another processor and I'm mapping this part yeah so in

this 100 ft of LED example hypothetical situation I'm giving you I'm taking three processors and I'm mapping that part so this part is mapped by processor one this map is done by processor 2 and this is done by three so what's what it's doing is it is mapping that particular part and it is creating an uh it is giving me an Opportunity to place an image so I am taking three processors and I'm mapping these three processors on LED and then I'm making that as one image now how is that done I'm showing you for

you can start sharing guys again oh there are a lot of questions yeah so if you see here just a second Yeah so basically if you see there is a LED wall processor right so what I'm doing is I'm taking four LED processors And I'm mapping this big screen and this processor I have four processors now each processor has their own wires right it has data connection wires I am taking this wires to my watch out system now in watch out system what I'm doing is I'm taking all these three processors C data and I'm

shooting one image to it where that 100 LED content you understood so LED wall processor which the LED guy will anyways give it to you and once you have One four five six how many processors you have added all the processors will go to a watch out system which is a media server as it's written here as computer right then from computer we relay the content that's how the whole technicality or the process of how the LED wall is worked on yeah go let's move forward theal well uh guys just for your understanding um I

think so a lot of you have heard of IFA and filmfare and many Other things right so IFI is something which is our baby which we have been taking care from past three years and uh if you see all the content in IFA whatever you see in shows and stuff everything is been designed and curated by R team and I have a small uh video of II itself to show you now here the stage is around 120 ft wide only the stage I'm telling you the stage where the dancers are it's 120 ft wide but

the set is 320 Ft wide that is a huge set it's a 100 m set yeah so DEA can you play this video if you don't mind Rashmi will you be able to it's not playing you can only see the image Rashmi you're not audible is this an image not to play the video it's only showing as a image okay it's only showing as an image just a second check if I can download the video just a second I'm trying to Refresh this uh no guys I think so there is video there I was just

trying yes uh actually if you look at the canva whilea if we share will you be able to share the canva link just a minute I'll share the canva page yes because in the canva link I can see I can open that yeah because I'm able to see her MH okay uh as these guys are trying to figure out how to play I will tell you so for IA what we usually do is um uh It's it's a fully LED driven show because there are a lot of performances there a lot of things so so

we sit and custom yeah uh uh this is a uh I think so You' have opened a PDF that's the reason you're not able to see it I think so we need to just share the canva link J me just I'll do it I'll do it one minute PDF will not have enabling for video right only a PBT or a Cana can do That until unless we have a hyperlink connected to okay as as we are going there are a lot of interesting stuff which we will show you as case studies also meanwhile till now

have you guys understood what the whole process was LEDs and many other things right okay so let me tell about IFA okay before these guys start playing that so in IA what happens is it's a very tricky kind of show why because I'll tell you one you're working for a Agency which is whcra as an agency number two you are taking uh inputs from the artist because they also want to put their foot into it and they want their act to be the best act that's the kind of competitions they have and third thing is

you're dealing with the sponsor teams because what is happening is in these kind of shows you are facing three clients it's not one client one client is agency which is vcra which you working For yeah so I can I can do this also from my side if required it's just that [Music] because can you make it full screen [Music] oh [Music] okay I think so well cool I think that's good enough guys [Music] uh cool perfect uh now there is a reason Why we played that IA file to you if you see here the whole

stage is made of LED right as I told you it's a 100 m set which is 330 ft wide and in height it is around 40 ft in height the highest LED tile is 40 ft now imagine for a 100 300 ft wide LED setup and 40 ft height LED setup how many processors they would have used imag imagine I will tell you there were 12 processors which were used for the whole set that means the set was so Big in width and height it was not only the width we had to cover it we

had to cover the height also so there were around 12 to 14 processors we used for this and to run a processor you always need to have a media server now what is that media server which we will cover here yeah are you sharing the screen by any chance no right okay okay there is another uh example for you guys it's just an image wherein uh this is something what we did for peace homes In Dubai wherein the set had elements behind it has suspended elements now how do you use that content again that is

something and we do a lot of artists there are a lot of artists in our roster which we uh handle yeah seven I think you savine you have raised your hand yeah I have a question and um as we can also see in the screen front of us uh there's different shapes like some is like a bigger rectangle some is like a rectangle with a lesser width and even In the videos that we saw before there were even like chandelier type shaped uh smaller LEDs so are this all separate LEDs like they like are like

single separate LEDs or they like the set of LEDs like how how is this put together okay I'll tell you see as I told you that the standard LEDs come in this kind of format right it's in a tile format it's it's like your book it's it's it's usually this like 500 mm by 500 mm is your Standard Tile okay so we need to Take this and place it to make whatever structure we require because we have box as a it's like a Lego so just for me to help you understand like how you use

Lego to make any kind of structure wherein LED is exactly the same kind of scenario wherein what happens is every LED will have a interlocking system so it's basically there'll be two clips all right if you can see my hand there'll be two clips from one led to another LED you have a clip clamping system when you Put a clip and you lock it that's how it is locked and you create structures now these are very standard LEDs but as we have gone over a period of time you have curved LEDs now you have circular

LEDs there are many types of LEDs which have come like I think so you have seen a lot of stuff wherein people are speaking anamorphic anamorphic you have these huge Billboards which L-shaped LED and things are popping out and stuff now that is Again another kind of LED yeah you guys have raised sonel and kaliana Seine I hope I've answered your uh thing yes sir thank you yeah so uh I have a question connected to savin's question uh which is uh so as we have a type of LED which is you know split LED 2

LED 3 LED uh for example um uh in the wow events uh there was uh one screen and there was two more uh screens over there correct so you had Just mentioned uh it about ties we connect ties and we create that led like a curve or any shape we want to give so uh um my question is the uh is it a SE it's a separate LED correct we create a separate LED there is a rectangle separate LED there is a big screen LED and then there is a split LED correct so each LED

we have a video processor correct correct yeah that's yeah so in in a set like w you you visited this's W right yeah I visited H So which stage are you referring the main stage which was the main stage the main we had okay let's speak about Jasmine no the main stage which the circular stage you speaking H that's circular the down one Pavilion one okay okay okay so I will tell you now how was Pavilion Pavilion had a center screen it had two side screen and two circular screens correct now what is happening is

for the center area they are creating a wall taking multiple LEDs they are Creating a wall of that particular size and they're placing it there okay same thing they're taking it for left and right they making that size wall and they're placing it there for each and everything example if if that is coming inside a 4K uh compliance they're putting one One processor so how do you map it that I will show you we have that in our presentation uh uh Kali I think you have raised your hand you can please uh let me know

yes hi z um The question I have is how much area does the LED processor can cover on the the big LCD screen that to map like you said now that for the 100 ft of LCD you need example three uh LED processors so how much is that is there a particular Dimension it's a crazy uh calculation it's a technical calculation uh thank God you asked me this question so I have a little answer for this okay see I'll tell you it is also customizable right or it it depends on the LED processor LED is

meant to be customized see uh like example I will tell you uh let's keep it as um okay 4,000 divid 40 into 168 68 okay so 20 into 1.64 so 32.8 ft okay uh where is she where is she where is she okay I've lost her so uh uh 32 ft wide LED if you are putting a 500 mm LED for 32 ft wide each 500 see 500 mm is half meter half meter is 1.64 feet because we Indians we speak in feets and abroad it's all about meters see in LEDs it's always good if

you calculate in meters because they come in meters right half meter is one tile right 500 mm is 1 half meter just for me for for me to give you this answer half meter is 500 mm okay so if I'm keeping 20 tiles in One array that is uh basically 10 m that is 32 33.33 ft now for covering the 10 m I need to put uh 10 m I need to put 20 tiles like that in in in width uh so you want you want to know the size of it right I was asking

how much LED will it cover is what your ask question I was just asking that you said that the LED processor is mapping on the big screen right so for a huge screen we need multiple LED processors correct so is there a particular Dimension that the LED processor throws on the uh screen to map or it's just random and we just connect it through the LED processors LED processor come in uh multiple formats okay there is full HD there is 4K and now there is 8k 8K we will leave it out I will not speak

about 8K because that is the newest processor which is there let's speak about 4K now led processor 4K is 4K Prime there is a company called novastar which makes processor like how Onida makes a TV like That uh Nova Star makes processors now they make a processor for 4K now 4K is basically actually when you say 4K technology the 4k's real resolution is 3810 by 2160 so in your LED if your LED wall is of 16,000 pixels wide example or 10,000 pixel wide the processor is only covering 3840 by 21160 rest again the left over

the other processor will cover it so like this you need to put multiple processors to cover The whole LED so this this the DI that you said 31 something uh it's the processor by default it is the dimension that it throws on the screen yes that is the max it can throw so if you want to for if you want to keep your LED installation with lesser processors then you go with the bigger sizes like 8K whatever is there if you put 8K processor there in one processor you Finishing of 8K AA okay you have

some Dr N I think so sir like you mentioned you put one or two processors so who actually decides it uh that's LED team ma'am you don't have to put your head into it at all so whoever your partner is the LED partner whom from whom you are procuring LED they give LED with processors because without processor the LED so what these led guys will do they Will fix LEDs and then they will put processors to it and they will give to the watch out team then the watch out team takes they map it and

they put the content on top of it okay and yeah and another question that I had in WoW events we had those circular LEDs so how was it made because it comes I will uh just depict this uh uh just a second I will show you how it is done second I'm do something for you guys Uh uh uh can you see my screen yes you can see my screen right yeah yes when I'm putting a LED okay so you understood what it is right how I'm doing yes sir yes sir I'm making this led

wall like this so my LED wall is made like this see hope you guys can see my screen yes sir okay so I'm making this led wall taking multi see each tile is my 500 mm oh what am I doing okay now When you see a LED wall it's not just one big screen it's it's a multiplied of these tiles that is made one big screen correct right now this is example 10 ft by 10t let's hypothetical seis so for 10 ft by 10 ft I have put 1 2 3 4 five six seven seven

tiles in width and 1 2 3 4 5 6 six tiles in height so that is how it is made 10 ft by 10 ft example H now what they do is they take they make a tile like this and on top of It they will um can you see this yes they will make a tile and what they will do is they will make a mask a physical mask M which is made of cloth they will make a circular mosque and they will place it here so what is happening is only the circular mask

is showing that circular image rest everything is black masking it gives you Illumination okay so basically the illumination sorry the illusion of that is circular so what they're doing is they are putting a LED which is straight on top of it they are making a mask which is a circular now the content is shown as though it is a circular I hope you understood yeah yeah yeah yeah that's how they make shapes and sizes where when there is circular or trapezoid or prism or hexagon this is how the technique is they'll put a flat LED

on top of it they'll put a mask which is of that shape so it gives you that shape out yeah yeah mahima I think so you were trying to uh hi sir the presentation that was opened this slide that was shown there were different shapes but the content was also different like in two of the screens there was a different uh content going on so I wanted to know the LED processor like you mentioned in IA it was a 300 ft uh 100 ft screen so and Only 12 processors were used and then you said

that for every uh tile there is one processor used so how it was H not one time so I uh so array of tiles okay like how I show you a diagram that had seven tiles in height width and seven tiles in height exact correct now if I calculate that into a real time resolution that is 7 into 128 that is 896 pixels by 896 pixels is that 10 x 10 what I showed you 7 7 ft by 7 ft 7 tiles by seven tiles you Understood no yeah I understood but then now when when

when we are talking about wow Awards or the presentation so there the different content is being put so for different content we do we have to use different LED uh so uh okay so let me tell you something okay processor is the technical unit to run the LED there is nowhere which is uh connected it's a pure technical thing because we had that in our syllabus I'm telling you I'm Giving you in-depth analysis processor will not run your content by the way processor will only map the LED but the content should be run through a

external server either watch out will be a server or a VJ you know what is a VJ right they use resum uh resolume as a machine to run the server so is totally different processor is totally different processor is basically just for your hypothetical situation for you to Understand TVs you have four TVs at your home like you have four TVs which are right next to each other you know what the processor is doing processor is taking those four LED input and when I'm throwing the image all four will have one image that is what

processor is doing it is patching all the four LEDs to put one image you understood that is what the processor is doing that is the mechanism processor is only to connect the LEDs to Put one image okay so so the because I've seen the console uh and there's a different software so are you going to talk about those softwares too because there are multiple screens and very confusing I think there are different softw there are some which now see I'll tell you uh you can see the screen right now what a processor is doing doing

may is in any media server or if I'm shooting a Content okay if the if There is no processor I'm telling you if I have this wall and if I'm shooting the content to this wall each tile will put like example my image will come seven in all the seven and all the seven tiles in height my image if I'm throwing a content if there is no processor in each tile my image will come but what processor is doing it is calculating all the seven uh seven in width and seven in height it is calculating

and making that as one Image processor if I'm putting a image my image will come here as one that is what processor is doing if there is no processor if there were so many boxes in all the boxes my image would have come so processor is confining all the and put asking it to put one image that is what a processor work is uh anom I think so you've raised your hand you have a question yes sir hello so my question is in the presentation there was a picture where different different LED screens were used

and some of them were suspended in the air I think was hanged so how do you like connect suppose one is here one is above so uh the wires need to get connected to the processor right so what is the way of hanging those uh LED screens see LEDs uh what is the process of hanging the LEDs okay that's a pure technical thing so basically see LEDs are usually put on trussing they are usually put on scaffolding or they have their own layer Systems which they can clamp it so each LED will have a clamping

system like a C clamp okay so what it does is like you've seen how a truss is Right truss is like a steel Bean it's like a cylindrical steel beam so what the clip does is with this steel beam it it it attaches like this it's literally attaching to your trust like this and they lock it that's why it's hanging there so now that is the main now with with the truss you are attaching the LED Now this is the main now from this led to next LED there is magnetic mechanism and a screw mechanism

which they attach and they screw it up and now how your question is how how are the processors kept and you know aligned in all this way see yeah like how are they connected since they are like in a different positions right yeah so see one is doing a physical uh installation of LED that is number one now how is it done it's technically it's Done on trussing it's done on supporting it's done on many other things now each LED has a interlocking system as I told you and it has a data connection system also

everything works on a cat 6 cable like you've seen the ethernet cable right on computer for internet what you keep cat 6 cables are those cables wherein we we take a cat 6 cable from there to a FOH and that cat 6 cable is connected to a processor from processor there are many other cables which are Going to watch out server you understood damik yes sir Yeah so basically LEDs one is installation second is connecting the installations and third is processors are in FOH because we cannot keep processors on that high if there is some

issue there there cannot be any person who will go on that 40 ft High LED and he'll change it right so we have to keep processors everything in F through cat 6 cabling wherein if there is any issue we can we Can change the processor or we can add anything yeah anuka I think so you've sir Anushka sir my question is so these processors are connected within themselves as well or as as we see that that in the left image the the image is itself in uh I mean it is it is kind of the

same between these led screens yeah see processor as I told you processor is only mapping the LED okay but in in later slides you will understand why uh how how is it how how is it that you're Running different content in each and every LED block now that is something which a media server does yeah let's let's move ahead DEA with this okay so I have uh uh some no no you can show the other one the other one on the left hand side now see this is something what we did for a stick okay

uh the left one is not working now okay see why we why I've added this video is The right one is PL one isage yeah no no problem so see whatever you are seeing here it's all LEDs which have been placed in different angles and sizes and we have made custom content to this and then we are running this led so as you have the block as a LED now creativity is endless you can do anything out of it until unless it is doable any shapes any sizes see these are the kind of shape sizes

we have installed in different places in different levels altitudes Many things now see this this is a very good pitch LED it's two 2.8 pitch LED does the reason you see the content is very nice though I'm very close to the LED I can see a very good content that's where the pitch comes into place take I think let's move on okay now this is the amazing thing so this is what we did for wav I think so one of your team member was asking how is it that we did circle of this led Right

so here behind LED is square itself LED you cannot change the square on top of that led they are putting the set elements and that is one to give a shape you are putting a set but the content plays a very important role here now we have made the content in such a way that it is matching to the whole scenography or the you know shape of that led and it's ging that grandness see end of the day LED what is a Led Led Is just a black screen what you run on top of it

is the most important how do you make it interactive how do you make it uh theme specific that is something which our brains are used yeah because any normal Led Led You can put one kilom long LED but what will you run on it running is very important now so content needs to be planned according to that cool let's move let's move forward guys see this is something what we did For one of our clients in Singapore now this is a wedding so we made story of of of the bright and groom like how they

met how things happened how it changed so it was like a full story which we created through visually now if you see if You observe here the visuals are catered or made in such a way that it reflects to the whole Ambience if you have a jbar in your example I'm just giving you example you have a oret in your setup you have made A set based on Orchids you need to make sure that if you are putting a LED the content also you know goes hand in hand yeah if you come to the last

slide last part of the video you'll understand you see the set and you see the home look we have we have matched it almost one is to one ratio do the reason there is a connectivity see this no no no not this ah just pause this no see if you if you observe the floral Deco is in hand to hand with what we Have put an LED behind so we are using the Technology based which is Led as a medium to you know showcase even the kind of you know extended artwork basically LED is important

but what do you play inside that is very that's the most important thing yeah so let's move forward this is done okay now we are coming to what is watch out now you you guys may have a lot of queries in terms of LED processor blah blah blah see LED and processor is Something which uh uh no uh let's keep to watch out itself okay okay so LED is a physical thing processor is to map the LED but now watch out what is watch out watch out is a v media server so what watch out

is doing now you have a physical 100 ft LED processor map okay you have mapped your processor you have four processors now these four processors if you saw in the diagram they were connected to a computer now This is that computer a computer it's just not a normal computer it's a media server when you are running such huge content once the processor does its part the processor is giving the signals to a media server he processor one part processor two part processor three part of that particular processors are given to a watch out server now

watch out server again takes the whole thing it maps and defines each LED and it shows The content so basically watch out is a media server for you to run the content of that big LED IA is huge how would you run a Content that is that big now to run a Content that big you need to make custom content and custom visual because you cannot buy a a visual which is a HD Visual and run on a 16k canvas is 16,000 20,000 pixels here you need to sit and create these visuals now after you

have made this content how Do you run the visual for running that visual is what the watch out is used you understand so watch out is basically a media server to run any content I what happens is in in wedding ho yeah whatever there are varmas there are so many things sometimes what happens is groom wants to put a video there uh showcasing what happened with his wife how they played or friends want to play a video that is when the media server will Come into place the the video will be given to media server

media server will already take the processors map the LED and it will take the content and shoot it in whatever LED you require that is what watch out or a media server now what is watch out so watch out is basically a media server as I said now we are not restricted to only watch out we have resolume we have watch out we have pixera we have D3 we have there are multiple other media servers but usually The most common media server what is used is watch out that's the reason I think so they have

watch out so you understood what a watch out is Right watch out is a media server like how you have a Windows player Media or how you have a VLC to run any video in your system like that watch out is a media server to run the content on the LED yeah any any doubts in this can we move forward yeah I think so will let's move Forward then okay how how to plan a content for multiple Ed how to plan a Content okay content is content is the key boss of any uh visual of

course there are a lot of other pillars of any event but content plays a very important pillar in any event or any uh thing what we do how do you plan a content See the most important thing of building a Content or uh making something from a scratch is you need to Understand for what reason you're making the content okay that is very important how is it that you're connecting dots through making a Content like example uh let me speak about weddings itself so when we are making content for weddings specially so we uh we

go hand inhand with agencies like nank is one of the agencies we work quite closely there are many others like this like Milestone memories and many others so when we are Working with out key example how do we uh develop the content is first we understand what is the theme that you guys have proposed to your client okay then after the theme is uh done we we see what is the kind of setup what you guys have done for the whole uh requirement and taking these parameters and factors we decide either to replicate something what

you already have or you know to give a kind of delusion where in with your set if we Put this kind of artworks then it'll make sense so see content is it's is a very creative process alog together uh you need to have a motto of running a Content like example if you which is the latest event that you guys have gone recently let me let me connect to that any any recent event that you have gone w wow Awards so w Awards okay let's speak about wow Awards AB W what is w Awards it

all defines by its own name it's a award for the event sector now How is it that you we planned our content for w now there is a lot of thing uh which says uh this something see usually there were 2D there were 3D now the new era of content is force perspective content so Force perspective content is a kind of content wherein you are giving a illusion of things are popping out of LED now that is something which you are doing you seeing a lot of stuff right like you seeing anima as as an

artist who's having a huge LED and he Has something which is coming out of it now those all those are Force perspective content so what we did is we took the methodology of force perspective and we added a Indian glitch to it so what we added we made it very golden award field more of sparkles things popping out so because W Awards is all about Glam and awards we went to that particular thing right now if there is something like example Amazon event int Intel now how do I plan a content For Intel Intel is

a Technology based content now I cannot throw flowers in Intel content right I need to have content which is Technology based which is circuts lines Sabers now each and every content is been ideated in hand in hand with an agency if you are a agency if you are a event manager you are selling a theme uh to to your company so as a Content you need to match your theme and the purpose of content only then there is a one is to One sonography of the whole event until unless you get down to the theme

it doesn't make sense at all because you need to get inside the theme you need to see what are the elements these guys are using or you know in lot of events we have artworks like example in weddings you have greeting cards you have pre-event activities hype activities that 5 days to go 10 days to go you have you have a a particular methodology or a creative process what you're going Content is all about that if you're using content on LED and if if we are speaking about wedding we need to make sure that our

content is hand in hand or at least giving a relief on on eyes through using different methodology it it needs to be theme based is what I always feel yeah uh next next slide please resolution okay so till now whatever we discussed was all about LEDs content processor Watch out and stuff right now we are getting into a different sector which is projection mapping I'm sure that all of you guys in and around India have seen projection mapping in different facades or different uh places basically yeah let's speak about this see 3D projection mapping is

a kind of methodology wherein you are taking any surface and you are you are using projection technology to map the surface and create Wess to this yeah can we move Forward okay so there are two types of uh projection mapping one is 2D wherein projector has been kept you have a wall and you're doing a projection this is more on a 2d there is 3D projection where in you have a facade you have like example what it is showing you are showing a car here now car is a threedimensional right it has base it has

top it has width it has height it has everything to this now there are two Uh different methodologies one is 2D one is 3D now doing 2D again see any projection mapping whatever you do it's it's a 2D image itself right you are not creating a 3D image you are mapping the 3D product but the image is 2D itself anything which is coming out of a projector it's a 2D image it cannot be a 3D right 3D is basically this now this is a 3D space projection is not doing a 3D space you are taking

a 3D surface and you are mapping the projectors according To it so that the illumination of that happens yeah so that's the two different uh methodologies of projection let's move forward we have a lot of things here okay four deciding factors of 2D okay see budget venue space consideration time restraints availability of experts okay see projection mapping um it's a different ball game altoe guys uh projection mapping uh it's a lot of technicality wherein uh like example me as as uh Being a veterian in for 15 years in the industry I alone cannot do projection

mapping I need experts I need my partners in place see the most important in in doing any event whether it's projection or LED it's the kind of Partners what we have and the kind of R what we have because having a right partner can change your game it can make it or break it so always try to have the best partners with you though it is Deco or technicals or LEDs or lighting try to Use the best partners because what happens is if you have a good partner if you have a good company which you

are working with these guys do servicing they do they keep they keep a track of their equipment and they are well known of what is wrong and what is not right when you when you try to budget uh the budget and take any kind of uh um partner and if there is any kind of mishap in the event it's it's your name which is getting cut it's not the vendor Because vendor will have another more Partners like you so having a right partner is very important now how do you budget the whole thing see this

is more technical in terms of for projection mapping it depends on the budgeting is totally Dependable on the number of equipments which are used to it see projection mapping is the kind of methodology which cannot be done in the day space hope you all understand because it's projection it can only Happen at night so what is happening is when you are budgeting for this first first important thing about projection mapping is you need to see the venue venue is the most important now example you have gone and seen a venue wherein the whole building is

black okay now how will you project on top of it you cannot you need a surface a light surface that is you need to have a white surface or a tail gray surface or a yellow surface it needs to be light the material on which You're projecting needs to be white white or gray there are many colors but white is something which we usually refer for right even now in your schools or in your colleges when they are projecting uh any kind of screen or in mov theaters example what color is the screen the screen

is white or light gray correct the reason why they use is the contrast of the colors come out if it is a light color you cannot have a red uh surface and do a projection because when You're doing a projection there are a lot of colors because colors come in RGB right as you guys know or VI or whatever right RGB or CMYK is what the colors are known for red green and blue so so on a red surface if I'm putting a red image the image may not be seen as red it may be

seen as green so there you're deflecting with the color saturations so always remember whenever you're proposing for a projection mapping if it is a live surface if it's A building or a pillar or anything make sure that it is in a very light surface it is tail yellow very light yellow or very light gray or white these are the colors which you always have to keep in mind yeah and second thing is for projection because you are putting projectors you need to see the distance or what is opposite to that material opposite to that venue

like example India Gate is one of the places You all will understand because I think so most of them are from Bombay here and some from abroad also but indiagate is a kind of place which I want to depict okay so in India Gate have you seen there are so many projection mapping shows which have happened like shows on Humanity blah blah blah 261 whatever happened they showed there now if you if you observe the surface of that India Gate is almost on a tail yellowish kind of scenario because it's Old it's it's a little

rustic kind of field right now on that you can do content wherein what happens is if you're using a white phase you will need one projector but if you are using a place like uh India Gate you will need two projectors so your inventory is gone up right if you have lighter space then it's easy for you to have any contrast colors but if if if if see there there are a lot of parameters there is something called Lux level so there is a Particular thing which is Lux level when you're are projecting what is

the kind of brightness which is coming that is called as Lux luux so 120 to 160 is the bare minimum which you require whenever you do a projection mapping yeah when you place a very important role so as I told when you can be any projection mapping can be done for any structure any possible structure like example uh you've seen ADI Yogi as uh uh have you seen the ADI Yogi Projection mapping uh by any chance guys it's a Shiva statue wherein the projection mapping is happening have you guys seen that ad Yogi which is

in katur and many other so imagine it's black the the material there is black now you may have this query that's why I'm taking out this the material is black but still the content is played how how is that is it played so basically if there is if it Was a white structure Imagine One projector would have done that but because this is black they have to put four project Proctors there so your cost is gone high and because it's a permanent installation but in our case in weddings is not a permanent right wedding is

event to event so uh whenever you're designing any kind of structure make sure that you have these light colors and structure whenever you're making a Structure see if it is almost you know flat it should not have too many depths whenever you're creating a structure because what happens is because it's projection mapping when I'm projecting on it if if it has a lot of gaps it'll it'll need more inventory to cover those Shadows which will overcast yeah see space consideration space can be anything because yours is bedding it can be indoor it can be outdoor

now where all you can use this this can be As a as a gimmick piece or on a stage you can have scrims and you can do projection see what happens is in in weddings usually people don't go and make the stage out of projection mapping what happens is see projection mapping already there is a beam of projection light which is coming there right so if it is coming on uh you know the bride and groom they will not be highlighted see end of the day you're doing a wedding for the bride and groom and

if They are not highlighted with see projection mapping requires that low dim lights because you are doing projection there you cannot have a lit space and you can do projection no your projection will be very L your Lux level what I said Lux right Lux is the brightness which is coming out of the thing so it needs always to be in a very dark environment I think somebody is posting something what's the word that mention popping okay Niha panra what is the word That okay it's called Force perspective 3D anamorphic yes you're right right see

uh okay so budgets let me come Point by point now okay so budget it all depends on the kind of venue what you're doing the size of the venue what you're doing example you're doing a projection mapping show on Taj Mahal example okay Taj Mahal is a huge facad now the projection is uh the the uh the main thing of the projection is the projectors now project Proctors also There are multiple projectors which which are there in the market so and projectors like how LED is defined as pitch P1 P2 P3 P4 like that projectors

is defined by its lumens l u m NS lumens so 10,000 lumens is the bare minimum which you need to use so 10,000 20,000 40,000 now we are in an era where there is 40,000 lumens projector now these projectors are so expensive that you can't even imagine Like a 40K projector will cost you around 1.2 CR that's the kind of cost the projectors are it's 1.2 CR that's a huge inventory right now each 40,000 L projector Max to Max it can give you an output of 30 ft okay now Taj Mahal is maybe 250 ft

wide now imagine how many projectors you need so we cannot buy the inventory are if we are buying the inventory for a projection then our budget for inventory Itself will go for crores 22 30 40 crores only the projectors leave the lens is different again that's a different cost so again here partner comes a very important role you need to have a right partner who can give you a good projector if if there is 40,000 lumens projector then make sure that you have a good partner with you yeah so how now okay I was telling

you about the projectors right uh now 40,000 lumens projector is the best projector what we Have in Market as of now okay now when I'm projecting a 40,000 projector it gives me a 4K image and it is covering 38 to 40 ft wide now if I'm doing a Taj Mahal imagine I need to put around 40 me around six projectors for covering the width and I need to put around four projectors or five projectors to covering the height so six plus 5 is 11 projector setup example now this is to give you a bare basic

just to give an image which is mapped this is what is Required but again if your client says no I want more better Clarity I want more colors I want more things to pop out you need to double it up so basically what they do when I say double it up if you have used 11 projectors to do Taj Mahal if hypothetically 11 projectors are used to map the whole Taj Mahal now if they want a better output you need to make the projectors 22 so what they do is they double stack projectors like example

imagine that This is projector one okay now projector one I can't see my Image Screen okay you can see right now this is the projector one so what is double stacking means now one projector is shooting 30 ft now to make this projection more brighter what I do is I I take another projector and I double stack it so there are two projectors which are hitting the same wall now the Lux level goes up the clarity and things goes up so budgeting all dep depends on the number of Projectors what you're adding so the number

of projectors will Define the number of media servers you are adding the number of media servers will Define the resolution of content what you are making so budget differs from uh case study to case study place to place it it totally depends on everything yeah if you example if you have 20 ft wall which you want to do a projection one projector can finish that so your budget is is less right wherein if you have 100 Ft wall you need five projectors so budget depends on the size of the projection what you're doing yeah venue

is something which I told it can be indoor it can be outdoor and because it's projection it needs to be at evening time only to have the best effect or if you're doing it indoor you need to make sure that there is no much natural lighting you need to dim the lights to make your product come alive time restraints again Uh to do any kind of setup of this kind uh it requires quite an amount of time because uh you are doing projection mapping you cannot have projectors on ground and shoot because when you put

things on ground people may come in front of it you know there may be obstruction during your show so usually what they do is they make Towers they make scaffolding Towers you know what is scaffoldings right they make a scaffolding Tower and on top of the Tower they keep the projectors and they map it so that there is no obstruction you know so to to do any show there needs to be a time to make the scaffolding there needs to be time to place the projectors and there needs to be time given to the team

who is the projectionist who will take the projectors and who will map it now mapping again watch out which we discussed previously watch out is not only for Led Watch Out can be used again Here watch out is the media server which we will take and which we will map all the Keystone adjustments through projectors and again run the content yeah time restraints usually if you ask me for a setup keep around two days for your setup one day is for your technicals that is you mapping the whole thing running the thing and four day

can be show this is a bigger uh uh I will show you how much time so keep around 3 to 4 days for uh production and content Again you need to keep a good uh uh 10 to 11 12 days to make content because content here you're creating everything customized you're creating bases on the themes and stuff so on from a Content perspective from 10 to 12 days is the bare minimum what you require to have a very nice show and for for a production wise I think so uh 3 to four days is a

good amount of time which is required availability of experts okay man this is the crazy point here see There are very few people in this world who um who know how to do the projection mapping see content can be created by any agency but you need a right partner or a right person to do this mapping also right so availability of experts is usually you you don't have these guys handy you need to make sure that if you have a project uh which is coming in October you need to start speaking to them right now

and try to block their dates because they are all all over the Uh year they're quite busy it's not only the weddings or the corporate they are doing these guys are also into um uh doing uh uh installations museums they do a lot of things there also in companies Innovation centers they do a lot of stuff there also so availability is a little tricky thing but uh if you have a good Rao with this person uh and um Partners like us and any other people we we will try and arrange it yeah I think so

ma'am you raised the yeah so What's the average cost like for an LED it's based upon the square feet right example we get it at a rate of around 100 rupees per square fet in pun and uh for the projection mapping is it based upon the area that has to be map or on the number of projectors which are used the number of projectors ma'am see the area of the projection area the projection area will Define the number of projectors needs to be used right so what is the average cost like see uh I Will

tell you for a 20,000 lumens projector uh the average cost will be around 80,000 to 95,000 per projector okay per projector per day it's all calculated per days okay so 80 to 90,000 is per projector with required lens then you have watch out server which which is another cost then you have power blah blah blah that has a cost then you have projectionist the person who's going to come and do the mapping as another Cost then media servers as see cost is projection mapping is a little expensive uh thing that's the reason everybody and anybody

and everybody cannot do a projection mapping right because it's an expensive Affair you are adding so much of inventory why is it 80,000 you thing because the projector itself is 1.2 crores ma'am can you imagine how will the person recover the person who's investing that he needs to recover right so that's the reason your cost of Projector is 80,000 90,000 this is 20,000 lumens but if you're going for a 40K lumens that is 40,000 lumens the cost will vary around 1.65 to 1.85 per day per projector with the required lens I hope that defines yeah

yeah so guys any any uh any queries or any any questions with this particular thing what we did no right okay we'll move on let's move on I'll show some case studies also there a lot of case studies which I had the let's Move on okay so this is something uh what we did for uh you can pause this I we'll show we'll show okay so guys uh now I'm I'm showing a case study uh to you guys okay now this is a hotal facad in katar which we did okay so what is happening is

here the whole uh brief okay the whole brief was they wanted to make the varala in such a way that they are in a Dreamland that was the brief what came to us now what is the way that you can do a dreamy Uh varmala ceremony or uh or the Farah ceremony example in wedding thing how do you do that so what we did we took Hotel fasia the hotel building only as a canvas and what we did is we created different looks which are surreal which are out of the box which are like a

Dreamland it's like a Beauty and the Beast kind of scenario or a cindella kind of scenario so what we did we made multiple Loops like this so the what we thought me and Nai company that is Marisha and team so what we thought is let's do something which is Seasons of Love is our theme so that's what came in our mind why not showcase The Seasons of Love yeah and this was created just have a look at this video all right some issue uh the you you Shing that uh yes one minute uh what were

they saying uh should we take a break after this video been showcased for five minutes you Have 10 minutes no because ah okay okay okay let's do 10 minutes no problem just take a 10 minute break but guys is this interesting are you guys able to understand what I'm telling or uh see I don't want see I don't want to keep it uh like too much of Gan it should be interactive both ways so what happens is when you ask me questions I'll be able to give you a case study or something which see I'm

let's be very open okay uh you can ask Me anything you want it can be the most stupidest thing please ask because sometimes the the small things can create a much better impact right yeah yeah yes yes weha um I wanted to ask like what material do you use to do the masking of the screens you mean to say if you are making a set set structure if you're building a set in a thing that's what you Mean it can you say that you do some masking so that it can have the shapes so how

do you like do that with what material or like what exactly is used to do so disced was for Led not for projection yes LED no I'm talking about that yes you see masking is usually the masking is done with cloth or MDF these are the only two materials which you can do anything right see there are three major things in any set building okay one is MDF another is thermocol thermocol is something if you want to make a nice shape which is like this example how will you make this you cannot make this with

wood it requires a lot of uh time and resources so people what they do is they take thermac calls and they create because thermacol is easy to make any shape right thermocol can be taken from a blade itself and do it so they make from thermocol they make from MDF and cloth again yes wood Putty but then is that not visible what is visibility no that's how so how do I say okay so do you have a picture of the wow Awards circular maybe that can help like a yeah uh wait wait I'll help you

out I had clicked some pictures so I'll post it there and I will show you okay so okay first let me send this image to myself just a second I'm Show just a second guys I'm just trying to extract a video and put it in the pbd e yeah you guys can see my screen right okay now uh yes yes we yeah yes now this is the set correct can you hear me H yes can you hear me yes I can so now this is the set which you are referring to correct now your your

question is how is It that this set element is come or on what material these guys have made this correct that's your question yes now if you see can you see my cursor yes now this this cursor wherever I'm running okay now that is Led okay just wait a second now this is my LED rest everything is a set here okay now this particular circle is what I explained here The whole LED is made like this on top of it they have put a circle okay and they have created that now how the circle is

the mask what they have created okay now this element apart from the circle whatever element you're seeing now all of this is made of MDF they have taken MDF they have created the whole structure they have added lights to it and they've made the structure like that see MDF is almost like a card board kind of scenario right That's the reason you can make shapes easily you can cut it easily it's not that hard to cut MDF is basically you know what um in our school times and exams we used to have this slate right

where we used to write paper we used to plug it and then write on sheet right have you seen that material you understood right s hope I've given you answer okay my my thing is when like you mask it Yeah my question is like okay when you mask it with MDF is it not visible the masking no how is it visible see this is my LED okay as I showed you here just have a just a second I'll take this out and I will give you a different shape yeah SV that is my LED okay

yeah this MDF mask okay okay now I'm taking the mask and I'm doing like this okay let me Explain you in a much better way contr C control V make it smaller okay now you know that this is my LED right yes now here imagine the blue one is Led now what I'm doing I'm I'm making an MDF of this shape in as a border now this is my MDF border so what I'm doing is I'm taking this border okay now I'll make this black just for you to understand oh ah now this is my

MDF Border okay now what I'm doing is I'm I'm making a unit which is this this kind only the Border I'm taking this and I'm placing it here now what happens this becomes now that becomes the LED right so this is the mask so in MDF you are making a mask only and you're placing on in front of a LED so what is happening you are getting this defined space to play the content now in our case what has happened is the LED is a square in front Of the LED they have made this particular

mask like a PNG and they have placed it so what is happening is it is giving a illusion that the whole thing looks like one set piece [Music] yeah yeah hope you're clear if you're not clear I I don't mind answering or giving you a Different Twist also you understood right see LED you be having like a row picture sorry Would you be having like a row picture of it like not lit from any [Music] set well I have to search that I let's see over a period of time in between if I get time

I have to search my data and I I'll show it across to you so I think so the best part is this man you can go to you Google you have Google baba Google then what worry one second wait so what about the corners which are Visible of the LED how do you uh you mask it black the corners the diagram which you showed right so you drew a diagram right now so right the Four Corners which are visible of the LED no that will be covered no the masking is such a way that it

covers the LED I have made it just for her to understand okay okay okay basically we will not have those Corners AB um like how do I say okay let me just Tell you this itself let me show it from here only now imagine this is my LED right right my masking will be like this oh it is overlapping the uh okay got it now okay see my masking will be this my behind mask will be this oh got it got it so the LED gets hidden behind gets hidden yes so you're making your mask

bigger so that your LED is confined inside it got it got it got it got [Music] It okay so we are taking a break or We are continuing what's it DEA no we will take a break of 10 minutes you said not 10 minutes so we'll take a big break for 10 minutes and then we'll rejoin sure sure all right so same link right yes same same you just log off and you can just join in again same link you are on mute no I said I'll just uh take a 10 minute break and come

back so 1246 it is uh 12:56 I'll I'll be back yeah okay great great thank you thank you guys are you guys understanding is anybody around to answer my question yes yes yes ma'am yes ma'am yes yes so it's going great if you have any question please ask he's ready to explain masking two to three time explain so better you can ask him again and again I think he'll be able to solve your query so that it is good for you Also I wanted to ask till what time the session is going to be sorry

who's this anle yes anle I'm so sorry I just wanted to ask you that uh if you can tell me the approximate time till the session would be on because I don't want to miss out on any information so see uh tell nor the timeing is 11: to1 so I planned my meetings accordingly this session you're talking About no normally also I mean the sessions are increasing I mean it's good but uh you know the sessions are there till 1:30 approximately yes but we cannot yes but we cannot say you anything right now because see

the students are also very Interactive wind up now people are also interacting so it is going Beyond so we cannot say pH you know what sessions last time the session ended quite early by 1:32 I guess the first technical session got Over yeah all right so it depends on the session to session okay okay yes something yeah yeah I wanted to I just in continuation to what anle asked can we have the session from 10 onward so that it can end by 1:00 if there's a possibility of the session being too long depending upon what

kind of a session it is that's just a suggestion that is not possible because the faculties are also busy now now he Has he is having his event so he just ran up for an event and then he will come back and he will take the sessions okay okay no problem so that's just a suggestion one I know it is going Beyond I can understand but we cannot help in that actually yeah that I have a suggestion I'm sorry I mean see due to uh I'm talking for myself okay suppose if let's say the normal

timings are till the next time I have no problem the session continues but if I have a Commitment and if I have to leave the session then I would expect a recording of that session from your end to me sorry but then uh you can you have to just let us know prior because see we don't do session recording in half and half so are if the last time a floral session went for three hours four hours so our complete recording was for four hours so you have attended the complete session how can we provide

that but you can provide me the entire session how Does it matter that I will have to ask you know because you have attended the yes I will get back to you on the same thing yeah yeah yeah yeah so Dipa I had a question like you mentioned that Z is doing wow Awards okay now where I'm getting confused is where he mentioned that you should have a good partner so he also has a partner or he himself has that projection projector company he is a he has a Company called pixu who was a visual

partner for wow so his company is the company where creates the visual content so he himself has everything with him so he has all Technologies with him he has a person who creating he has a team who is creating everything and he is the leader he's the director of that so pixu is a company just say your La Festa is a company and you have different different vendors V he V award was one brand where he was a visual partner for the W so he Was providing us everything okay so here I want to understand

he was providing you the visual content or he was providing okay not the L and not the Projectors no visual okay okay yes sorry Mommy can you guys go on mute okay so we will meet back in like 12:56 in meanwhile you guys can eat drink whatever but 12:56 is when we come back e Whenever you guys are ready I'm ready okay I'll just uh text in the group but I think they'll come back in like two to three minutes no problem let them come yes oh hi sir are you there hi uh so the

previous video like like I don't remember the slide but you had shown your work for some company wherein you had uh made different uh shape for a walkway so I wanted to know like was that made using like the micro Panels tiles that you spoke because it was in this shape so I want know how what yeah so micro tile is a it's basically used for installations in companies and this and that usually in event space nobody has micro tiles it's a normal LED itself which is 500 mm by 500 mm what we discuss sorry

I lost you yeah yeah so how do you create those shapes I wanted to like because the it was very like I can imagine putting like 500 but then how do you make those shapes can you give a more clarity on how to create those structures see when we are designing a stage now we always design it in such a way that uh through shapes of LED what is it that we can achieve like uh like the a is something what you telling right yeah so that is again as I told you it's like a

Lego just to give you an Understanding you can see my screen right yes I can I got it I got it that's how I'm making that yeah understood it's taking stacking stacking stacking stacking now that's how you can create yeah now W Awards is such a kind of thing which has a lot of set element to it so w Awards is they've made the set first and then they have placed the LEDs in between just to add it as a filler understood so there are two types Of sets right one is pure LED set and

one is set and led yeah the one what I showed you for a is pure led the set only is made of LED and wav is combination of doing a production set and then placing LEDs in between so the watch out uh uh feature that you mentioned so like if they want to like suppose in the circles they want to place the logo of wow Awards and in the middle screen they want to show something different so that is where the Watch out comes in so you can uh like that that circular screen is stable

and then you can change the midle screen right watch out is used for that it's a media server media server so that that way we can choose in what led what to display you're right and so let's suppose uh because I worked in previous events what happens is like the technicians knows the content the people who are creating content they know what resolution the video needs to be in but Suppose like specifically talking about weddings somebody wants to play it through a phone or they haven't made the video in a proper resolution then how do

you cover it because like suppose it because it's a it's supposed to be shown in a landscape video but they have made it in a portrait video then like you black out the screen like and only show the portrait or how it works I'll just give you a real life Scenario for this also okay uh let me know once you can see the screen H yes I can that's my LED okay now you are telling you have something on your your phone okay which is portrait mode now portrait mode is your phone camera is like

this am I right so now on LED if only if you have made a custom resolution and content then this will fit end to end that is like this correct but what happens is in some cases the content is only full HD that is so much 16 is9 ratio so in this time during this time what we do is in content itself we make the whole content in such a way that on left and right we have logos being placed or uh images being placed and on Center we play the content oh which means the

screen doesn't have to be just black or like this no so see usually what people do is they make elements or set or content in such a way that they feel both on left and right because these all are pre pre-planned stuff right everything like if you're doing in wedding also if you're are doing a show like wherein a bride is coming with his friends and doing a show something example okay what a VJ or a visual jocky Does is he will calculate the pixels and he will run the content in this resolution but but

sometimes what happens somebody comes and says they want they want to run a content content will run only here this will be black itself you can't change that until unless you have made it you can't change it yeah that's what I'm asking about impromtu because the BJ will know what content impr prompto Whatever video is coming you're just playing that video That's it so that will you cannot place you can't even Place logo that will be black only right that will be black if you are predefined now example wedding sh okay 6:00 is a wedding

5:00 you are getting a Content now you have that one hour space wherein the watch out server may you will place that video and watch out server will we will give them assets like logos and stuff so before even playing the video preset you have to preset It watch out engineer what you do is play this content with some logos on it so what a watch out guy will do he'll place the video in Center on on the black space he may put a logo just to make it fill fill the space or what he

will do is or what a VJ visual jocky will do is visual jocky will put a background some background creative background on top of it he'll place the video so that the whole LED looks nice and clean that's How it's manipulated yeah I understood but like suppose if I'm talking about corporate events wherein like suppose something people have to go live or there's a quick change of uh LEDs from screen this screen to that screen even that is controlled in watch outs watch out Everything is Everything controlled in watch out yeah rather than watch out

I'll tell media server because watch out is one of the media servers like this there is resilium pixera watch out D3 There are many many many other softwares like this yeah because corporate suppose if there's a live call going on and there is there's someone joining live so the screens have to be changed like within seconds right so that is controlled by media servers corporate uh you don't have these kind of impro stuff usually because corporate you're making a showlow and you're running according to the showlow 9:00 event starts the 9:00 event starts 5:00 it

finishes it Finishes at 5 it's a very confined and pre-planned space yeah with corporate corporate is very pre-planned we know everything that who is going to come who is going to come on stage what are the questions they may ask sometimes even we know all of it sometimes if it is visually or something done yeah thank you sir huh so see this video now uh this is for the Seasons of Love was the theme Now what we did we took the facade as a thing and we created Loops content which is so nice interactive so

that the bride and groom were in Disneyland that's the kind of look what we gave to the whole thing and can you play the video from the beginning uh okay by the way we won a silver award for the best projection mapping for this this year congratulations thank you thank you so This is this is the work which gave us the silver medal for this year's W you a projection mapping sector so you're seeing right here a normal facade is been converted to a nice very attractive content so content is that important it can it

can change things it can manipulate things in a very different manner Okay so now uh now this is a very dear project to me last year which we did it's basically for macius government uh what we did is we made a 50e uh uh There's a bank called sbm there okay uh and you know it was a 50-year celebration for them so what we did is we went we we we told that we will do it on your bank itself that's the Bank building so we took the Bank building as a facade and we created

Creed a whole story of how the bank was made you know what were the main motos of doing it here again lighting lasers there was live integration of a sand artist who came and did his piece so all of it was There so it's a very big canvas again it's huge can you see the canvas size yeah so it's it's basically here we depicting the story of the bank basically so now where because it's it's a open place so how where do you place projectors and everything a hotel you have own this place yeah so

see because here we are working with the macius government so we have a upper hand to always tell the government or the government bodies that This is the area where we need the place so government what they do is they go to the opposite building they take the permissions for them with the local bodies and then we stack our projectors and we do our projection mapping see projection mapping is uh it's it's this way right like if you are projecting from position a your projection is happening in position B it needs to be straight it

cannot be angled right you're doing a Straight projection so if if my example if my building is something in these lines okay now my building is like this can you see L shape so when I'm doing projection I'm taking this side this side and I'm projecting here and I'm placing projectors from this side I'm projecting here that's when I'm getting that one full image now what what a watch out system is doing watch out system is taking the input of side a to itself and is taking the input of Projectors from site B and it

is mapping through a server and it's projecting one image from both the sides you understood sir how many projectors were in involved in this uh the the Qatar wedding which I showed you initially no sir sir the macius bank we had [Music] around we had around 10 20,000 lumens projectors 10 10 Numbers okay sir so keep five on one side and five on the other side because the building fascia was like this right from one corner like see from view of the building is like this but I'm covering the building this way so my angle

of thing is I'm covering this side and this side so I use five projectors this side five projectors this side to make that delusion sir and as you said uh for more Resolution the projectors are stacked on one another was it done in this brightness for the better brightness they stack the projectors so was it done in this project as well uh this uh of course yes in one place we had to do double stacking the reason is uh see projection how it works is the far I kept keep the less Luminosity I get because

my projection space length is too long right I'm projecting it from 500 600 ft now if if I'm going 800 ft I'm losing that lux level now the brightness because I'm going 100 ft behind yes so at the top area because my angle was you know in in like a 30 40° angle I was the top area was less lit so we had to use double stacking only for the top area so that there is one linearity of content from top to bottom okay okay sir yeah yeah there Sir projections sorry how much distance distance

distance it depends see why this distance again I'll tell you um usually what happens is if you are in a confined area or a space example how do I say now example Fairmont or any building uh Taj Mahal building uh Taj Mahal Hotel what you have okay now Taj Mahal hotel if you want to do a projection the only space what you have From tajal have you are you guys familiar from Bombay here or is which city tell me I will give you that particular monument and I will tell you hyat charminar charminar okay now

charm Minar is a kind of Monument which has four sites it's the same from all four sides correct now charminar the only two sides is where that road is rest all the other two sides are all buildings and shops and stuff correct now a client if if they ask you to uh do the projection On charminar the two sides that is let me just open an example charm Minar just a second can you see the screen yes sir now this is the charminar now charminar is a kind of Monument which is equal from all four

sides it's the same kind of structure from all four sides right now imagine if I have to do a projection mapping in this Charminar now if I'm if I'm if I want to cover this area my projector needs to be placed here I need a straight view of this ma'am are you there yes sir yes sir yeah so my projector placement if I if at all I want to do a charminar projection okay where my cursor is this is is where my projector has to be because my projector is shooting an image like this which

is covering the same thing is from all four sides we have this road if at all we have to do This then we will have to keep it here okay this is the position exact straight now yeah now what I'll tell you now the trick is now the trick is if it is a government project government will tell okay I will give you permission to place your projectors here and do it okay now sometimes what happens is sometimes you are not doing a government project and you don't have uh permissions to do now what you

will do Is because you cannot keep on a government body you will keep the projector on this building which is almost straight but it is in an angle now this is the most ideal situation to put a projection here or this is the ideal Pro to do here now now sometimes you know there are some cases wherein this body is not giving you permission so what they do they go here and they go here now these are privatized buildings now we will go and Speak to these buildings we'll tell we need permission we will give

you rent we will do so and so now from here I'm covering this and from here I'm covering this the most ideal situation is having projectors right in front of it but parallel parallel to to where you're projecting some cases if you don't get that then you do the cross projection so my this part of the projection is covering this area sorry this area and this part of the projector is covering This area yeah okay sir and whatever you have showed in hotel in Qatar and some Mar that was exactly straight okay and no LEDs

were present in that no LED only projection only projection projection di will showcase that so I have a question yes sure uh is there any particular license for this that we need to take the license is your uh government local Bodies see see at wedding nobody wants to do a projection on a charminar example yeah in wedding a person wants to do a uh show for inside their venue maybe it's the entrance or one ceremony they want to do some now I will show you a use case study here just play this now I will

show you this is something on wedding thing what we did yeah now see this was the area this is in Fairmont jaur okay uh this is a hotel fasia this is the entrance of hotel which is this Way so what we did is the entrance just for giving the grandness of Indian culture we made the whole fasia we we we put projections and this was like a deco element there is nothing which is related to the it's just to create the whole Ambiance of when a person is getting you're giving an experience here right but

in wedding cases it's this way wherein you have a confined area and you're doing projection so you Don't require any uh licenses For This okay apart from if you're using some songs from Bollywood and this you have that IPS blah blah blah all that stuff apart from that nobody will ask you if you're doing anything in this way because you are doing inside a property right like your studies are inside the properties or inside a ground or inside a stadium that's where you guys do your works so you don't require because if you're buying the

whole venue uh and if You're renting it out that can be used in what whatever best maximum thing we can so that's not an issue okay and there a sorry sorry if you're doing outdoor like example you want to do something you're from which part of the India ma'am Pune okay you are from Pune now example if I want to do a projection mapping on on a shivaji statue example which is there in one of the Pune areas now that is a government body I can not Come and do anything on until unless I have

permissions right now that is the government permission which you will need any agency or whoever is working on it they will have to go and approach if if it is possible the government will tell yes and if it is not if it is too sensitive they will say no that's it see end of the day government things can happen here as you know how it works out here in India yeah and if there's a curved sface do can we also do the Projection mapping on that as well projection mapping can be done in any surface

only the number of projectors will increase based upon the dep Pro the number of projectors will increase the angles of projectors will differ that's it see example I will just give you a small example now this is a book now if you want me to project on this book it's just one flat surface I'm just taking projector and I'm surfacing now if the Book is this way and if you are asking me to do a projection then then I will have to cover one projector here one projector here and one projector here to cover it

right yeah you are working on a 3D space if I'm doing a if I'm pushing a beam of light it is only covering that part right like example projector is exactly like a like a torch like a hand torch when you're throwing the light it is it is on one block right right exactly in that Way now if I want to light that whole block I will do torch light from all the sides right to light it up it's that way it's very simple so how to get such clients who pay you like this for

the project see that's all about selling how how you sell what is your concept and stuff like I will show you the next video I think so uh it's a great thing I think we worked with Marisha on this and okay so check this out so even a cake can be Projected now this is something what we did for a Singapore client wherein they wanted to have a cake and they wanted to do a projection on top of it so they are all the images of the people we are doing some swirl effects we are

giving their names see it's a three-dimensional I'm I'm taking projectors in four five sides and I'm projecting here so I've also seen projecting this project mapping done on the bride's costume also like on our so how is that also done Yeah it is the same way see bright costume what happens is uh usually if you see that kind of shows what happens is they are usually suspended and they have a huge gagara or they have the Gown which is Flowing exactly right during this time what they're doing is they are projecting from Top exactly from

top and they're mapping that gown okay oh okay okay the top not from the front no no no no no because because your gown is circular right right and they make sure That the gowns are very elongated and like a huge circle so from Top they place the projector and they map the whole gown itself got it that's why you get the imagery from all different sides okay so in projection mapping it all depends on permutation combination of multiple things the angle what you're doing and many many many other things in fact yeah this is

done next can we show the next one oh we we have no we don't have that just a Second okay uh we'll we'll I have asked my team to share that video let me just see if I have it in my system excuse me sir yeah yeah last time also I spoke on this the boots Khalifa the tallest tower it's projection mapping or LED inbuilt screens uh it's a pixel it's it's basically pixel balls okay like how we discuss the pitch right LED pitch where each dot is one pixel right like that what they have

done is for B Khalifa they have made Each ball of one pixel which is a RGB ball and they are running the content there they're using whole B Khalifa as one LED and they're using no it's a inbuilt it's not inbuilt they they've made it where is it [Music] there sorry guys I'm just trying to find a video which I can show you on a nice thing uh okay guys I'm just showing you uh case study here okay just let me know Once you can see the screen yeah so ma'am you had a question n

ma'am you had a question saying that how is it that we can sell the concept or how how is it that we can convince our client to do something in these ways yeah yes sir now this is something what uh we curated uh with Marisha now what we did here is Marisha had a very nice thought process in terms of she wanted to depict the two family story as they into Jane they are Jane so What are the things of Janes why they came into which um though two people from Jane Community they were marrying

okay on a presidential on a presidential Palace in gu so uh she thought of a story of how do we depict uh family one and family 2 like they are joining hands together and this lovely wedding is being done okay so I have a small case study wherein the facade was huge it was quite huge we had around 12 to 14 projectors Been placed here yeah it's all about Jane how bride met the groom you know the story of bride and groom uh then you know see how they met what are their families are why

is it that they did here see what are the main things of wedding in J culture see all of this was shown they depicted the whole story and then the bride and groom come to they came to the ver station and they they they did you Know so so here again okay why I showed you this is Marisha had a story to sell here what Marisha did what our client or our partner did is she went and sold the story to the client saying that I want to depict a story about the bride and the

groom and the religion and this why is it that we get married why what is most important it is you know so she made a story out of it and she sold it to the client so the client bought it then came our picture Then taking marisha's Inception we need to depict that now how do we depict this now that is something which we did brainstorming we got cultures we got ambon we got royal paintings and you know artworks and then we did this whole thing so it's it's about the idea ma'am it's it's about

how you pitch to your client and what is that story which you are con connecting or communicating that is the most important thing to sell anything here yeah thank You uh can you just close this sh Okay so one part of uh the projection thing was the 3D projection mapping and we saw a lot of case studies and things which happened right wedding as there were there were there are a lot of mapping shows that we have done uh which which doesn't make sense to show here that's why I selected only few just the wedding

ones which we did in the past so that you guys can connect in a very nice manner yeah now projections so Projections is not only 3D projection mapping there are these other Technologies also which which can be done um and one such is holographic projection all right let's move next side so what is holographic projection so basically holographic projection defines from its term holography Holo is Hollow in nature yeah now can we move to the next one now now if you see in this set things are Hollow you can see it's a See-through so holography

is the kind of Technology wherein you are projecting on a kind of surface which is 80% transparent like example if you see here there is a coer which is which is there right on a set in front of the coer there are these birds which are flying around right now this is the kind of Technology wherein the transparency level of these screens are 70 to 80 80% and it has a medium wherein you project And it it picks up the colors picks up and it give you holography nature wherein things are flying in midair example

now this is another form of projection again see projection mapping itself is quite an expensive Affair but when you come into the holography it's more expensive because one you're spending money on projectors and two you're spending money on these kind of screens which which gives you that H nature It it can be a very curated show and very very interactive like you can do acts which are holographic based you can do um uh you can get example like uh there there are so many families wherein uh these families uh like d g is expired or

sometimes the father or a mother is expired right so what we can do is through the help of holography we can have a screen on a stage which is holographic in nature and we can bring alive the dead person example that is The best thing what you can do wherein you can create a model of of a person whom they love or who's being dispised so we can get him alive through 3D technology holographic like can you move forward I will show it to you example this this on stage imagine if daaj G is expired

okay I'm giving you something which is wedding based it can be lame please uh I'm just making it easy so that you guys can sell these kind of things to your clients yeah now example Imagine uh I have uh my wedding going on and my peer cousin or whoever has been expired due to something now you got you all are missing him now just to add a surprise element through holography you can put a screen you can do projection and you can get the person person in 3D space and give you blessing and he can

come and talk to somebody you know that is something which is very heart touching and things right you can make things a person who is expired imagine In 3D space in 3D avatar he's coming and he's giving you a blessing that's something which nobody can get right so holography can be used in these ways also apart from this imagine you can do an act I have I'll show you guys uh act like it's a beautiful holographic act now that I hope we have a little time to show you guys all of this so that it

registers DEA we have time right some or I need to cover up real quick no no we have time you Can okay just a second okay here it is H see wedding it's all about Glam it's all about artist coming and Performing things many things right see holography as a space how is it that you can use in a very interactive way is the sample okay this is what I want to show you guys uh hope you guys can see my screen yes sir okay yes now what is Happening in this is there is a

holography screen there is projection happening and this is an act which is done to launch a uh thing now check that out the person is real now the projection whatever is happening is a holographic projection and everything is a synchronized act it's pre-defined act which they do it now whatever you are seeing everything is happening live so you can create acts like this using the help of Holography that's a real person and this is a projection which is happen happening in front of him through a medium of holographic can you see how interactive it is

it will look as though this magical things are happening right in front of your eyes so that's the power of holography like you can manipulate with a lot of things yeah check this out he's launching a car that's the reason he's Doing that see you can have some very interactive acts like this like example you can multiply that person also in 3D like you will see over a period of time see now H yeah now this is the gimmick now this is the real person yeah now what happens is there is a spotlight on him

that's the reason he's been seen there's a spotlight that's the reason he's been seen here everything is lit dark now Just see the illumination lights off and the 3D thing is on now now it's looking as though he's levitating in midair so the sinography of multiple things you can now now light is on and he's back check that out so holography as a medium you can use it in a very different manner like you see the a lot of Illusions which will happen in this whole Act check that out now that is 3D sure now

check this out that is 3D Through holography he's doing all of it and light is off this switch is on it shows as though he's inside a swimming pool now so all this is curation guys it's all about how you curate an act to make it like one of the one of a kind is it's all our creativity end of the day like see holography as a meia the reason why I wanted to show you guys is it can be used in multiple mediums wedding I told you anybody else can come Alive that can be

done we can do acts which are these kind of things again these are stories these are these are the things which you guys can sell it to your clients right again what I said what concept what story you guys are selling is the most important how you are engaging is the other one yeah can but this has to be practice right everything is practice everything is synchronized everything is predefined we plan this well in advance we may we Sit with the Cure C choreographer curator whoever it is we sit with them we design and act

and then the visuals are made according to that like this is basically just to give an example see this is a real form and this is his digital form now digital form what he's done he's he's gone to green screen and he's done it but here I'm going one step ahead I'm telling you we can also do we can also get characters which are real life characters like if you guys have uh Seen uh have you seen Abba show in lond by any chance ABA ABA the okay so you guys can check it out after

this call just go to YouTube and check abah show London you just add it there or else let me just see if I can put that right over here okay okay in my uh in my comments okay somebody is written here what would be the approxim for such curtain your budget defines from sizes To sizes uh my friend prianka I'm just adding this link okay uh in the chat box after this call you guys can go through that link and see now ABBA is a concert which is done in multiple mediums okay holography many other

things there are some characters who are expired in ABA okay and there are some characters I think so some performers who are alive but they are all very old age right ABA is quite an old band you go to the show and you see you will see ABA in their 20s now everything is created in a virtual environment and the show and the kind of the technology what those guys have used it's a one of a kind if if if at all you guys go to London you you need to go and see that show

people are not there but still then the show happens it's crazy actually so the projectors for this holographic thing and for the projection mapping are these the same or there are two different ones same thing same only The screens yeah for projection mapping 3D projection mapping you're using a surface yeah this you're adding this screen so that it becomes a surface okay that's the difference yeah okay can we move you told us about the pricing for the projectors and the screens but how much do the visuals cost like you are creating this visual content how

much do that yeah so holography visuals are always 2x if if at all are making a visual for a projection mapping is 1 rupee the projection mapping for holography will be 1.75 because the methodology of making the content is three times more effort like three times more efforts needs to be given to give a uh holography image that's that's how I want to put it across to you but it differs see how many minutes how many uh kind of elements you are adding what all You are adding in in content See content cannot be defined

at this is the cost content may the cost differs from price to price from requirement to requirement if there is a liquid requirement there is a different cost if there is a 3D requirement there is a different cost Force perspective cost so resolution now content is always calculated on resolution full HD is one cost 4K is one cost 8K is one cost 8 so it's a permutation of combination of things yes Of course it is a little cost uh it's not a cost effective solution it is a w making Solution holography that's the reason a

lot of weddings here they don't use that because one there is cost to it and second you need to give those kind of ideas and you need to have that kind of like example the ambanis could have done that but I don't know whether they did it or not but they could have done it like because these screens are not available here in India in India if you Want to do something in these lines you need to get it from shch that is Dubai the screens need to be fly down from Dubai to here because

the ones what what are here are like mosquito Nets so that's very bad quality what we have here so who I mean what what kind of an education have you taken to actually create this like a graphic designing or animation or what what Well ma'am um if for me to answer I'm a business guy I'm Only into the market to get business to sell ideas and Concepts and then of course uh we have our creative producers and teams and stuff my knowledge is basically uh it's on on job training uh if you ask you know

the 15 years of on job training when I was on events doing things here across across the world and that's how I understood the whole technology uh there is no such course if you ask me it's it's it's it's basically basis on your experience and stuff if You see it you'll you'll you'll make it out so for this see if you guys can make a budget in a year to attend some very nice uh infocom as a uh event or Palm Expo these there are some events which happen in and around India which I think

so can give you a vague idea or stuff to do apart from that it's all about events because see we as a boutique agency uh we our maximum clients are the agencies of India and across India right we work with most of the event managers around India in India and apart from India right is event agencies we give solutions for them so in that way what happens is uh I'm not restricted only for one company I'm I'm I'm working with all around the world so that's how I have gained my knowledge but uh of course

yes we can always uh uh your uh the wedding uh what the wedding story no what is the school name the wedding School the wedding school yeah you can always get in touch with the wedding School and they can help you out with the people whom you require yeah then okay so this is digital water technology so holography was one medium okay holography like I'm I'm 100% sure you guys have seen fishing net or mosquito net right have you SE have you guys seen mosquito Nets the poe W thing so holography screen is something in

similar lines but mosquito Nets in this it'll be a little brighter A little wider and threads are little thinner that's how the holography is seen it needs a medium now water digital Bott curtain are the other set of mediums wherein U you know the water or the uh injection of the water is in such a way that it creates a curtain and then you can project on top of it because you're having a surface even this is one and there is something else called Fox screen also you can check that out so what it does

is like how water is giving A curtain like that there is another unit which gives a fog like a cloud kind of thing which again uh can be used as a projection medium but the best part about ful technology is you can keep this fog technology as people are entering so it's a fog right it's the gaseous form so people can walk through it example it's a great experience which you can do can we go to the next digital bottle you guys are fine with this right okay so anamorphic content yeah Now what is so

see we we spoke about projection we spoke about Led then holography now anamorphic content what is anamorphic content now this is what the force perspective content is all about here what we are doing is through the help of 3D technology we are showing people in in a illusion that things are popping out that's see anamorphic is not the right term actually speaking Anamorphic is basically a lens which is used for movies and stuff but the real uh uh thing is it's called Force perspective or uh just for Google to understand write it as naked eye

visuals naked I 3D sorry naked ey 3D visuals when you when you type naked ey 3D visuals then you you can see all these kind of stuff so these are the different kind of this is the new era of content and which is what this Anamorphic is just go through this it's all the contents what we have we had this is the a te what we did which you guys show see how things are popping out just that's the illusion what we create through content it doesn't look like a LED or a digital thing it

looks as though there is a element which is coming out now check that out do you see that it's all the Illusion see check that out it looks as though the hand is coming out it's a methodology of making the content basically using the 3D space so this is another form of Technology uh sorry content uh thing which is anamorphic or Force perspective this is this is what is going now in the world it started from o media that is out of home Billboards and stuff and from there it's picked down to events and India

is booming with this Kind of content for all their events now yeah we'll move next okay so uh techniques and mechanisms to remember I think so I've have covered everything this is the question which I need to ask have you guys understood whatever we had or whatever class we took today do you think it was fruitful for you guys do you think uh it made some sense of understanding how the technology or the Mediums are used in multiple different things now this is something which I wanted to ask you guys do you have any queries

and uh and anything else and after this do we have a slide this is the last slide if I'm not wrong we do have SL whoa okay I crazy okay so we have artificial l so one question for the anom of a thing uh H do we use the projectors or do we use the LED SC Led Led Led Led because the brightness the color saturations can be the best in LED Itself projector again so to get that kind of intensity so LED is much cheaper medium or much feasible medium rather than cheaper more feasible

medium to do it yeah then okay artificial intelligence super AI everybody is speaking about ai ai ai and from nowhere the AI word is become so common in everybody U that it's gone haywi but guys I think so Um we've been uh in touch with AI for quite some time now Google is an AI did you did you know that Google is an AI and we have been using Google from ages now quite some time now right so we are already exposed to AI now what is ai ai is something which can help you out

with uh you know doing things 2x faster like before if you had to go and understand about a projection mapping you should have gone to a encyclopedia read about it or seen Some articles papers and stuff but what did AI did to us AI changed the whole ball game I go to Google I just write what is AI or what is anamorphic and I get 100 links about it now that is what AI is doing for us right it's it's making our work faster it's giving us much faster or quicker things uh you know which

a human brain can do it's made by a human brain but it's made for assisting a human that is why AI was created right this is the basics of AI Now how is it that you guys or we guys can use AI there are many uh softwares like there is Runway there is chat gbt there is uh there's so many so many softwares that uh AI has like um for you guys what I want to suggest list is uh see if you can use chat GPT uh on your basis like for your customizations for your

coming up with ideas see if you can uh use U chat GPD because it can make your life easy see what happens is how uh you need to have uh uh I'll tell you The methodology of working with AI okay this is a pure Insight which I'm giving you from my side like what I use or how is it that you need to use AI see everybody will say to use AI in different forms but how is it that you need to use that is something which people don't tell you today I'm going to tell

you that so AI is a artificial intelligent uh uh system now you need to prepare AI when you are working with it example if you Using chat GPT all right you need to set the parameters of AI you need to tell AI that boss AI chat GPD today I want you to become a creative producer are you up for it it'll tell yes of course I'm up for it tell me what is it that you want then you need to prepare its mind telling that today in in Creative production I would like to understand that

uh how is it that this is done how is it that this is done can you help me out he'll tell yes I can help you out Then you ask it a question you need to set its brain like example if I'm if I want to work on a story okay I want to work on a story of Ganges example now what parameters or what prompts I'm giving AI is I'm telling AI okay AI I I think you are a geologist today or you are a expert in water or river resources or whatever can you

help me out with that it has to be a 2-way interaction you need to prepare ai's mind whenever you are giving it something you need to Prepare telling it that I want you to become this can you be that can you do this then what AI is doing is it's preparing its brain now if you want information about Ganges and can you do some kind of activity in Ganges or can you make a video out of Ganges what is the story Board of it so you you tell him saying that boss you are a Javid

or you are a Leonardo DiCaprio I don't know what you know you need to set its brain telling that you are this and I want This information from you you need to be very specific in your terms that's when AI will give you the things what you need if you just tell AI chat GPT give me a story about Ganges so what AI will do AI will pick up Ganges as word story of Ganges as word and it can give you a mythological uh survey or it can give you anything which is there in Internet

because AI is all what is fed right what is fed in the internet is what the AI is doing it for you so when you work with Artificial intelligence the most important thing is you need to prepare its brain it has its brain you need to prepare it if you want a confined or a great uh kind of thing yeah or see uh uh that is chat GPT can be used for uh all your uh just a second where is this yeah so chat GPT can be used in very uh uh conceptualizing phase if you

ask me there is something called mid Journey I'm sure you guys know about that uh mid Journey Runway there are Many like I'm I'm just taking about two case studies which is chat GPT and mid Journey chat GPT can help you with uh uh with coming up with uh uh Solutions coming up with what the story can be how and you know it can give you a base all right but mid Journey can create visuals for you now such case study uh I would like to just show live things to you so that you guys

can understand much better now check this out you guys can see my screen now that's my mid Journey Now this is a paid application what I have because uh I need to be more precise see anything what we use for free it it gives you only an extent it will not give you the full potential of it always try to see if you can have um you know uh legal softwares where you buy these softwares and you use it it gives the best potential all right now see uh now my prompt was stage design which

is umul quin Island themed this is what my prompt was but before this I Have I have made him tell that no I want to become this that that and all okay now just to show you a prompt my prompt was first Ive made its brain I have converted it Ive told the mid joury that I want you to become a very good designer and you know you need to give me realistic outputs so that I can take this and use it all right now what I've done is I've just given this prompt okay stage

design after I've set its brain I've given him stage design which is Umul qu Island theme based now check this out what it's created now this is created in 7 to 8 seconds now that is the power of AI if you had to create this with a designer these four options it would have taken 8 to 10 days to create something in these lines so many options I'm telling you or at least 6 to 8 days to create something like this but with the help of AI I could create this in 7 to 8 seconds

or 15 Seconds now that is the power of AI guys I'm telling you the people who are scared that AI is going to take their chairs yes you be scared of it because if you don't know AI you will be uh you know shifted to somebody who knows an AI because he's doing the work 10 times faster than what you guys are doing so having a knowledge of AI is very important very important Anamika I think so you are raising your hand yes sir sir to add one more point like I have been Using chat

gbt in my work since a long time also the mid Journey you showed like if suppose sometimes the AI is unable to understand our proms they create random prompts out of nowhere so what we can do is in chat GPT bag again we can write our prompt and then we can also ask AI that can you draft a prompt that is understandable to chbt so that we can create better promt so yes I was an that's really great that you took this out actually my next topic was that I was about to tell of how

I'm using chat GPT and mid journey to come up with something so see uh what she said was very valid but what happens is Ana sometimes as you guys are going to be the next gen in terms of weddings and this and that right uh the the idea or the creative thought no that is something which you have made okay now ai will not know that now for him to prepare that you need to feed him with details you need to tell him every F Thing that you want to put it over there you need

to write prompts which are easy to understand and it it's okay if you are doing a paragraph it is fine but make those paragraphs in simple words so that the AI understands and picks up things okay like example I'll just show [Music] you okay you can see my screen right now check that out see my prompt okay I want you to Create enhancing world of fashion which has elements like clothing jewels watch perfumes glasses shoes which have been kept on costume built pillars custom built pillars uh showcasing the world of fashion all of these needs

to be made in a pastal Shades high definition output it's taken all the elements and it's made so AI if you want to make something you need to prompt it if you don't tell AI what you need it it will not see AI doesn't know what's there in Your mind right so that is what the whole prompting come prompting comes into place yeah uh can we shift to the slide yeah so I'm telling guys use the power of AI because AI it can make your life quite easy and the same way it can it doriate

also I'll tell you why I'll tell you that case study also sometimes what happens is uh we are in hurry and we uh we have uh taken the prompts and we have taken the Designs and we have given it off there all right now what happens is sometimes the ai ai is making as per its own technology its own brains now sometimes what happens it creates such crazy architectures in real life it is not like you cannot make that at all physically so uh you need to be very choosy when you giving solutions to your

clients and if at all you're giving something which is very intrig in uh design and art then always refer the to Your set designer or a visual designer or a production team take their uh you know inputs and then present it to the client I have burned my hands previously because as I work with the visual industry sometimes I've given initially when I was using AI I've given some visual idea that were so difficult to make wherein the work which was supposed to happen in a week took us a month because there were so many

elements in it so it can Break it also sometimes AI we just need to be little choosy of what's doable and what's not and try to take it Forward yeah then see AI Technologies nowadays they're using in events also a lot of Technologies like facial recognition uh softwares the all your RFID and nft based softwares and yeah many many other things like this so this is what the whole thing is all about there are lot of things like example uh like I uh we may we we've Been a part of one of the things wherein

I come in front of the screen and I say that boss I want you to um like there are already preset parameters like I can become a Hulk I can become a Superman so what what it is uh like whichever character I like I just click the character that I'm a Superman so it's clicking my picture and instantly it's make it's Mor morphing my face to Superman's face and the postcard is given you know so AI is Used in that kind of Technologies wherein uh ATL BTL works also can be done yeah next next guys

DEA yeah see these are the multiple Technologies which are there I don't want to you know brush through this because uh after this class if you if you interested you can see the kind of things what people are doing with AI like like example the interactive table here uh they have taken the data from Ai and they've they've made something out Of it the robotic boots again yeah next yeah the gaming gesture based gaming interactive walls all of this can be created this is not all AI this is all technology and coding basically so these

are the multiple Technologies which can be uh you know referred or used with the help of AI again yeah the next slide okay the next medium is augmented reality okay that is the AR Now what's happening here now I'm showing you a real life event so what's happening here is just pause no just pause so this is the event which happened in India for make making India Mr PM Modi was uh the main and he invited the dignitaries here what's happening is what can you see my cursor by any chance no right I'm not presenting

it okay wait I'll annotate it Uh can you see my screen no no I was annotating it uh you you can no you can you can share the screen I'm annotating it okay yeah um on your screen can you see the diagrams of annotation yes yes just a second just a second hello yeah guys can you hear me yes so these are the people who are sitting The camera is here okay so on LED there is a camera which is being kept here okay so this camera is capturing these people now that is what is

being relayed here on the LED screen understood so basically there is a camera here which which is capturing these people okay and that is what you seeing on this led Here this is what you seeing here so through AR technology AR is basically augmented reality for augmented reality you need a medium to see it so augmented can be only added on a layer like example uh what screen you have right like all of you guys have this twws tribe uh like example s single now that is a augmented layer which is coming for you guys

so for augmentation there has to be a Camera on which a layer will come and that that's a augmented layer okay so this these are the people who are sitting here okay and through the help of Technology they are augmenting a lion because Made in India the main mascot is the lion the geared lion hope you guys know that right so the concept of this technology is the lion is walking from the aisle and it is going to Modi and then going back and becoming a logo so this technology is used through AR so What

they doing is they are putting a live camera footage on top of it they are adding a layer of augmented reality because of which this illusion is seen now you see this uh video Thea can you play this check that out it came near Modi see it's roaring and stuff see that is augmented reality all of it is augmented reality on screen it it's coming on Screen and then so like this this is just an example which I'm giving you lion is just an example in in weddings again you can have this augmented layers imagine

you have huge LED screens as live relay on those LED live relay screens you can do this augmentations you can do ASO anything it can be seral it can be mythological it can be anything so this is a you know something which augmented reality which you guys can also think about okay I'm giving you Uh a thing which can be used for events again now the creativity is endless you can do anything with it made in India did Lion but you guys can actually create some some some character coming out there or particles flowing across

doing something swirling it can be anything which is your creativity yeah next go to the next slide you understood the augmented layer right well virtual reality you all know what it is for virtual reality you need To be inside that environment that is through the help of oculus and any other techniques this again virtual reality is again it's uh it's momentum wherein once you once you wear this if you move left the screens will go left it has Those sensors Technologies this can be used for uh you know the great experiences one of the experiences

what we did uh in wedding industry is um we got a chance to work with uh a very big businessman in uh Delhi and he wanted to see the Whole venue so what we did is we created the whole environment or the whole wedding structure inside a virtual environment and we gave these Oculus glasses to him and we took him on a tour of where what the technology is what how the stage is looking so that can be used in your mediums as virtual reality yeah then next okay so difference what are the three differences

between amongst all of it I'll tell you virtual reality you Need to wear those things you need to wear those gears to have you know to look into the kind of content what you're making so uh uh for virtual reality you need to have a device to uh get into the virtual world right same thing for augmented reality you need to have a medium to play the augmented reality that is you're capturing and if you're playing it on a LED on that led you can have augmented not in real life only the live Relay can

give you a uh uh Thing and mixed reality is basically um you know uh how do I say it's having multiple uh realities uh wherein example let's do it uh what can I give for mixed reality okay for mixed reality have you guys seen the sets where which are built of LEDs like all the ad shoots and stuff have you seen what it is okay wait let me just uh pull out a sample for that okay now this will Define what is mixed reality for you Guys it's basically combining all the worlds into one and

using it yeah just a second uh can you see this screen can you see the screen guys by any chance yes yes okay now this female she's wearing a Oculus okay which is making her get inside a virtual world and she's able to interact with this wherein example she Clicks off a button see all of this is happening now this is happening in virtual reality huh she's seeing this set now check that out in mixed reality taking virtual device you are creating a augmented layer and you can you can go inside check it out like

how you've seen this um Jarvis right Iron Man how it is Javis is basically like a screen suddenly it comes out he's interacting all of that right so that is basically you know mixed reality wherein there is AR layer and he's able to interact with it now see all of that is real life like she's in a virtual space an is what is virtual and they are creating this augmented thing now they are able to interact with it they can make it bigger they can get inside it they can show anatomy of anything so this

is mixed reality again yeah so that's those are the three difference between those three things uh just show this right Okay so these are the parameters that you guys need to always Factor whenever you're doing any kind of technology or you're proposing something first thing is boss you need to understand your budgets because technology is not cheap technology is not at all cheap if you want to sell out of the box things then yes of course there's an x amount of budget which you need to factorize for all of that Innovative idea yes so Innovative

ideas can only be uh uh accumulated with us through experience through going and meeting people understanding doing seminars going to events seeing what's happening around the world like I think so we all need to be updated because um you need to follow something infocom so in infocom it's it's the it's it's a conference wherein it's all about Information Technology it what is the new thing AR VR every everybody comes under that place so you You see these kind of uh you know you follow these kind of people basically or the companies or IPS yes find

right Tech to fit you in into the budget that is very important and whenever you're working with budgets or stuff always have a roster of things like if you have like basically there's so many things now in Innovation and Technology there is glambot you you you all know the glambot right that robotic arm which captures the uh people's in Have you seen that by any chance have you seen glambot by any chance in WS also it was there so basically what happens here in glambot is there's a robotic arm which has a camera to it

so what it does is it just goes like that and in slow motion you can get the pictures and stuff now you know that this IDE is there but where is the roster of things you need to know what is its cost right always have uh a data with you which is if you Have Innovation make sure you have cost also so this will help you whenever you have budget you know so this is what can fit into this so have a roster of things see creative story board with visuals if you don't have teams

with you then of course you can use uh as I said AI as a medium but end of the day customization can be only done with with a person hand in hand right it cannot be done with AI so just for initial Purposes you can use AI but when you are getting into the customization and storyboarding it's your brain which you need to put Tech design planet right execution well all these are in our genes if we are even managers so that's it guys next what what is the next slide oh this is all you

can just go through it I don't need to tell all of this excuse me sir yes sir yes Madam oh yeah anishka sir what would be the approx cost of the Glam B that you Mentioned we don't do it but maybe 0 80,000 65 70,000 maybe a 75,000 to a lakh day a day okay oh yeah you are asking the buying cost or the rental cost no sir rental rental rental will be something in those lines okay okay next slide I think so oh there it is we are done with the slides so now if

anybody is having question they can ask Super yeah um sir my question is like throughout the session we got to know about different Technologies and it was really uh you know I was able to locate different things I have seen and I was able to decode it the way you explained but I wanted to understand who are the people we need to work with who will create these uh videos the content and also like uh who are these people how do we like you know what kind of team we Need to come in contact with

and to get more information on this Avenue you after this session what do we need to do like do we need to come in contact with the team how do we practice like a little bit more Direction after this session that what we need to do okay so see um there are many boutic companies in India like uh one such is ours wherein uh uh what we do for agencies or event managers or marketing or any other agency what we do is uh we Don't directly deal with the clients okay our our our main focus

is the agencies who who need our help so companies like us what we do is we get into the whole of inception stage so we are interacting with you right from the Inception and we are telling you that these are the samples these are the kind of directions these are the kind of stage designs and once the stage design is locked what kind of content needs to Be put what are the different methodologies of throwing the content what are the acts so we also give that up hand in hand so it's a hand inand process

it cannot be one way wherein we are giving all the stuff and you're taking the whole bulk it always is handin hand wherein we are collaborating we are collaborators with you right like us there are many other companies like this in Bombay around India around the world also wherein they they take care Of one set of things and we help help you out yeah but again for Innovation there is another companies you need to have that whole Bank of uh you know companies what you guys see always try to follow companies right you follow their

instas you follow their YouTubes and keep be updated of what is happening around because that's the most important if you are not knowing that what what's there in the market then what is it that the Innovation can come out no Right so so it's a yeah you need to be updated is what I feel you know anything else be updated make make your roster make your uh make an Excel sheet of content creators these are the set of people technology providers these are the set of people our production uh uh management Guys these are the

set of uh show running team these are the set of people have a bank of people interact with them and and take the rates from them on basis of uh you know previous Event experiences so that you know what is the bracket they come into or when you interacting with them ask for their rosters the kind of solutions what they're providing what are the cost of it the most important thing is knowledge uh s am I am I pronouncing it right s it's sine sorry I'm sorry I'm sorry no worries uh so my my only

uh uh thing what I need to tell is be educated of what's happening around and always know what is there trending in The market and what are the costs for it because that can help you out in adding until unless you go you don't go and approach a company or a person they will never come and give you anything you know initial stages it's okay speak to them nicely get the details from them and keep it with you have a roster of things with you so that whenever you're planning you already know India these are

the things which are available these are the cost I can Manipulate and do something out of it yeah anything else guys that you want to is there any other questions yeah I have a question uh so we've understood almost every part of it um majority of us have this question about the costing aspect like you mentioned it does differ from uh the what is the size of it what is the venue etc etc but what is an average cost what is the designing cost of a visual what is the Baseline I mean from Where it

starts is it like five lakhs it is 25 lakhs it is one designing what like is it projection mapping is it yeah projection mapping projection mapping see there are some uh things which can be done in one and a half two lakhs also uh example you showed us about the Singapore Bank thing we know how many projectors were there what was the cost of the designing of the visuals see visuals of that would be something around 2 2.5 lakhs because uh one is Custom curating it was a story right it's a show yeah it's not

just putting some Banner or something is happening it's a AUD visual experience that we are giving right so right something in those lines like 30 40 second kind of a created lines is what it is it depends man it depends from requirement to requirement and see all the creative people also who are there in the market they are not hellbent that they will Always we all come in a common ground right okay because end of the day it's the relationship what everybody is looking for it's the partnership right right thank you sir I have a

question uh what sine ask so suppose as an event manager I would be able to take help from you but suppose if I want to explore this field so what what kind of people I need to team up with I need to Know that suppose there's a video editor content creator and who are the other team members can you give a little bit it's 3D generalists and stuff see end of the day having resource resources is one how do you make use of those resources number two that you will only understand over a period of

time see you may have 10 3D designers okay but what is it that they are designing that you need to tell them you need to give them a picture until unless you tell them what your Thought is or how your thing is it's but usually what it's 2D 3D or editors these are the only three people who are there right 3D people 3D Developers 2D developers and what do you call them editors these are the only three factors which are there in the whole sector now in this there are multiple things some people know water

flow some people may know something else one guy will be a modeler one guy will be a texturing artist one guy will be a rigging artist One guy will be a skinning artist now how do you make use of those resources is your ball game actually is very important thank you um sir actually I understand where mahima is also coming from and that was also from where I was coming from because the thing is like we are at a stage where kind of building our portfolios and even me personally I'll have to still launch myself

in the industry so when we are at that stage Then we still have to build a clientele that's going to trust us with big budgets so in that case initi it's not it might not be possible to you know contract too many people who are the industry Experts of course they're going to provide quality but of course the kind of costing those like you know to provide that costing to our clientele it just becomes challenging so if we are at this stage like when we are beginning what we want is like if we can come

in Contact with a couple people only like you know as you said video editor and a 3D uh you know projectionist so what could be those minimum requirements that can help us provide something similar to our clients and also maintain the budget uh okay so let me put across the same thing so what you're trying to tell is what kind of teams do we build within ourself to handle these kind of things right that's what bit like of course we cannot be 100% expert in this area but It's just that if I am the event

designer and planner what kind of person I can bring on board to help me execute something like this and if it is not a big company like yours because I might not be uh you know big enough or my cliental is not uh big enough to you know that I approach your company today and I you know I I'm you know H you for the event no no no so I want to change this so what it is is everybody has this delusion that you know uh a company like Pixo or a company like now

Tanki is always costly no you need to break that barrier get in touch with them until unless you don't speak to the people how will you understand whether they are expensive or what it is because in our company we even do work for 5,000 can you imagine this we even do work for 5,000 rupees example a name animation needs to be done we do it for 5,000 also that's a bare minimum budget anybody can shell it Out right so take out that thing from your mind don't think that wishcraft only does IFA wishcraft can also

do a stall for you which is 10 by 10 stall they're ready to do it okay so initially as as a fellow mate like as a as a friend as a brother I would like to tell you guys is uh guys you are just coming out of uh your schooling now right you're just you're finishing your course or you you guys some some people have already been doing events and then they Thought let me do uh a course which could help me out and stuff see what I uh request is always learn from the best

it's okay to go and pester them to tell them that boss I'll work free for you but I just want to learn so nobody will tell no for you like how the interns come any company they will take they'll pick up the interns right they'll pick up interns and they don't mind teaching teaching them things and if the talent is good the same company Will buy pick them up also right I'm telling go and learn from the experts go and see from the experts get into uh uh companies whom you know like nanki is there

like nanki does a lot of events and uh swaha is there they do so many things see do as internship get into the projects go and see how the thing is happening how the world is doing things until and unless you see see the stuff you will not make out that is different and you coming to An event and seeing is totally different on job training is the best training anybody can give anybody so what I suggest is after your courses get into companies and see how these guys are doing stuff how they are planning

how the meticulous planning is important how that even one dot makes a difference that is something which you needs to see you need to see from the experts and only then you can gain that knowledge guys that's something which I want to Really push everybody for because see there are so many people here that uh they're already well established it's not like they have Financial issues or anything like there may be a lot of people here but what I suggest is until unless you go and see how people are doing how the market is doing

you can never understand the techn the the technicals or ideology behind it going and learn get get free I'm telling you you will not believe this uh when I Came into events and the whole media sector uh I worked for 6 months I was working free and this six months I have done projects for multiple event agencies not one event agency I was like a freelancer trying to just understand what the thing is dude they just gave me 500 bucks per day imagine like I was there just that five I my my motto was not

to take that 500 my motto was just to go and understand how these guys do things so That tomorrow if I'm opening a company or if I'm jumping into a company I have some knowledge which I can tell in my interview that's was the main motto so just be very vocal about it if you don't know just go and tell that person you don't know that the person will help you understand if he is a good Mentor so I request go and see events visit a lot of events it's okay if you are spending a

little money Sometimes some concert you spending some money it's okay just go And see how the experience is given right from you getting a band to the time you are coming out it's an experience what these guys are giving you and that's where we all are into right we are into giving an experience to our customers or our clients so that's all about it guys anything else which you you you feel that you want to ask I'll be more than happy to answer just thank you so much sir app This is my first time you

can't even imagine I you ask deika you ask sweetie I don't they convince me to come and do this because see I'll be very upfront I'm quite young I'm not that old all right so I myself have never attended college so that's what I was telling Deepa and stuff boss I've never attended a college and you asking me to come and give a a session for so and so so and so but uh guys trust me it it was my first time and you guys made it very Comfortable uh the the kind of fear what

I had back then and what I have now it's all gone so really appreciate for your efforts for being calm and listening and understanding the whole thing really appreciate it oh you were amazing you answered all our questions with so much patience it really means a lot thank you so much no problem and uh uh you any of you guys in any future if you think you are stuck somewhere uh you can take my number from Deepika or whoever it is I'll be more than happy to help you or guide you in any any form

or manner I I'll be more than happy to do that yeah cool guys is there anything else uh to be asked or you can leave uh Z you just have to wait five minutes back once everybody and more it's 2:30 now everybody must be hungry like that is why I'm asking if you guys are done you can leave if if anybody's having question they can stay back other can Leave not an issue than you so much sir thank you sir thank you sir thank you sir bye thank you so much sir all the best for

your future guys thank you so much thank you thank you very so sorry said where is she oh she my f yes yes today is the second day of the Fest Super okay so we'll start yeah firstly so what are your views on the subject well uh it's great that you guys have taken this initiative to add this session to your whole faculty what the students is uh see technology productivity creativity is very important in today's uh event uh uh generation uh theography of using the right Tech and using the right technology to portray the

tech is very Important and content again plays a very vital role so it was great to give them a Insight or overview of our knowledge in terms of uh how this is done so it was great man really enjoyed it actually uh where do you see the industry going internationally and also in India well you know how it is right like every year and every season people are coming up with new things uh The Innovation and Technology the kind of Set building people are doing the Magnum structures which people are creating it's it's going hay

wide like it's growing berserk actually now more than haywi um it's it's obviously you know every year we are going one step ahead I think so we uh being in India having a proper GE geographic location I think so we are also doing some great stuff we should not underestimate our our industry here in India like the way it used to happen and the way we have Gone it's a talk of a town a lot of of countries are speaking and giving examples of how we are doing events here and using the right Tech of

Technology Partners creativity so yes every year it's going up I think so we it's it's it's up to us whether we stick to the speed or we leave back or left back that's about it and lastly what are your views on Ved in India well wed in India is a great Initiative uh because you know how India has everything in it it has mountains it has beaches it has rainforest plain lands well we have amazing locations here and it's a great initiative by uh Mr Modi I think so we need to promote our country more

than anything else because uh the kind of quality the kind of luxury the kind of uh things what Indians have been putting is amazing I think so people need to come to India and do weddings rather than going out of India and doing a lot of Indian uh businessmen's try to do it here to keep that ethnicity and authenticity but I I suggest that everybody around the world need to come visit and see how it is rather than just listening in news that it is dirty and blah and blah like you need to promote ourselves

I'm I'm I'm for it actually great great thank you so much sir and