everyone in Sam Evans here and today I wanted to introduce you to something that's helped me in my life and in my in in my business you know a huge amount and that is something called chunking so you're probably thinking what is chunking what's it all about well chunking is really the secret to achieving massive tasks it's the secret to achieving monumental things and I'll give you an example like there is actually humans who have eaten like entire aeroplanes like an entire airplane or a train I'm not joking there as humans who have eaten trains
and airplanes now you're probably thinking how on earth do they do that how do you fit that in you it's impossible well what they do is they actually grind it down and they turn it into fine powder and it's like you know it's kind of like it's like the thickness of ground pepper and then on every single meal they have they just grabbed out a container and they just sprinkle some of this some of the metal shavings or the metal dust onto their meal and then they just eat it and the digestive system doesn't really
you know panic or go crazy eating a little bit of this stuff every single day and over time a human being is act is able to eat an entire airplane or an entire train and I'm not joking you can look this stuff up so what's my point with all of this like you know because I'm sure a lot of you don't want to eat a plane or an airplane or if you do you know how but why what what this is is it's chunking and what chunking is is it's basically a way of taking a
big task or a big goal and then just breaking it down into smaller and smaller pieces until they become the size that you can cope with on a day-to-day basis because I see people make this classic mistake all the time they seem to think like if it can't be fully achieved from start to finish in like the space of a day or a week or a month then they don't even bother trying to do it and it's stupid because most things that are actually worthwhile and most things that are worth actually doing they take a
long period of time you know they're long term missions their long-term objectives and I see this in the business world all the time you know especially these days people are so hooked on social media and this so Wyatt to instant gratification that they expect if they expect everything to be done like now and they expect to get the results and reap the rewards now because when you do something on social media you do a post and then you get your likes and you get your comments and it's instant and people are so wired to this
instant gratification hook that when they go to do something that's slightly longer term they just can't their brain spasms out and they can't contain themselves their arms almost start twitching because you know they're working on something and they can't see the payback of it immediately and I see this everywhere throughout society these days you know probably the the main thing that's plaguing people these days like a disease is this instant gratification thing which comes from social media and you know if you really want to achieve something big well it's gonna take time it's going to
be long term so really the secret is to chunk it and to really drive this point home oh I'll give you an example so in my you know in my business I teach people how to start their own consulting businesses I teach a complete stranger who knows nothing about business to start their own consulting business and actually get clients help their clients and get paid money and make a profit now that's a huge transformation for somebody to make you know this person has no idea how to how to even do business that they don't know
how to do sales they don't know how accounting works they don't know how any of this stuff works and they don't even know what their niche is gonna be who their clients gonna be they don't know any of this so a lot of people would look at their task and say impossible but I know it's not impossible because I did it myself and what I had to do to figure out how to create the training and teach other people how to do it too was I had to chunk it down into bite-sized pieces I had
to really study and analyze the whole journey that I made myself and break it down into small pieces small palatable bite-sized pieces that you know people could consume and when I did that I was able to give the people small tasks that they can complete in an hour two hours and they can work on day to day and over a period of time you know things start to compound and things start to accrue and build up and momentum is made and when you get that momentum things start happening and so through the process of chunking
I've been able to not only start my own consulting business from scratch out of my parents carriage and grow it to the point now where it's making 20 million a year and move into this place here in Manhattan here you know I was able to achieve that through chunking myself I looked at this journey I was like I want to start a business but instead of trying to start a business and make 20 million on day one or week one which is what I swear most people think that they're gonna do when they start a
business that doesn't happen you have to chunk it down what do I need to learn today break it down all right what would be if I want to be there in five years or 10 years all right what do I need to achieve this year you know start from the big-picture view where do you want to go in 5-10 years then reverse-engineer it backwards you know start at the end work from the big picture to the small where do you want to be in five to ten years to find that figure it out because you
know what gets measured gets done and if you don't have a goal and if you're not measuring your progress towards that goal then I can tell you that you'll be floundering around in a labyrinth of confusion and frustration not knowing what to do each day and feeling guilty of it which is messed up because there's no reason to really feel guilt because you don't even know what you want anyway so it's a state of perpetual confusion and it's a straight it's a it's a place that I wish no one being because it's horrible you know
because you're not making any progress and you feel bad about it and there's no way to really fix it so the way to fix it is to define your goal what do you want where do you want to be five years from now ten years from now make it specific write it down once you've got it down reverse-engineer it where do you need to be at the end of this year you know 12 months that's a good time frame to work in once you know where you need to be at the end of the year
now reverse engineer it back to the months what do you need to achieve this month once you know where you want to be this month now reverse-engineer it into the weeks what do you need to do week to week to achieve where you need to be at the end of the month all right now we know what we're doing in the weeks all right now let's break it down into days what do we need to do each day in order to achieve what we want to achieve this week now we've got it in two days
all right now let's chunk it into hours what do I need to do hour by hour from when I wake up to when I go to be it to achieve this thing today then break it out then when you approach each hour you know what to do you just look at your list you look at your to-do list and you execute you do it that is how progress is made that's how things are done you know a lot of people I swear they think it's like black magic or something like oh man how did that
guy start a business and make money and do all of that they're like maybe he summoned some like some weird thing or did some voodoo stuff or like maybe he got struck by lightning or some weird crap like that that's not how it works that's how people who don't understand things like rationalize things and that's messed up you know the way anyone achieves anything is by figuring out what they want reverse engineering it chunking it into small bite-sized pieces writing it down committing it to paper and then executing on it day to day and I'll
give you a tip one of the best things you can do in your life once you know your goals and all of that is to live in day sized compartments and what I mean by that is you know a lot of people I swear they they live like month-to-month or they live year-to-year and you know they only think really about the month but the way any of us ever get something done that is right now it's by focusing on right now and what I like to do and this is a principle and a habit that
I installed in myself to be able to get things done and that's living in day tight compartments so how do you do that well instead of thinking about the week the month of the year just think about the day just think about that day as if it's isolated like at the end when you go to sleep in at the start when you wake up what are you gonna get done today to find that that's the most important thing more so really than your yearly goals and things like that I mean don't get me wrong those
are important but those are just big picture things they're targets and targets are useless unless you're shooting and that's what your day tight compartments are for therefore executing on what you know needs to be done so that you can get to that target and hit it and so what you should try and do is try to live in day tight compartments as well instead of worrying about months and weeks today what are you going to get done today and you know this brings up another interesting point so like yesterday I think it was yesterday or
two days ago Amazon just released its latest letters to shareholders if you haven't read these things then you need to read them it's honestly some of the best content I've ever read in my entire life and I've read quite a lot of stuff and they're free and I'll include a link beneath this video to to the leaders to shareholders I compiled all of them into one PDF and I even did a video where I shoot a quick analysis of them and give you my feedback my top 5 lessons so that'll be in a link beneath
this video but I read their latest letters to shareholders and in their Jeff Bezos talks about doing a handstand and he says that one of his executives what really wanted to do good handstands and she was so obsessed with doing good handstands that she actually joined a class to try and figure out how to do them and sure in this class she she still wasn't able to really do a perfect handstand and she was a little bit upset about it and then saw what she does she hired a coach a coach on how to teach
you how to do professional handstands perfect and stands and the first thing the coach said to her when he started working with her was most people think that you can do a perfect handstand in like two weeks but the reality of it is is that it actually takes six months of daily practice every day there was the first thing he said to it and Jeff Bezos said that you know one of the most important things that you can have when you're trying to achieve a goal realistic expectations and that was the point he was trying
to make in this leaders to shareholders and what he's trying to say is that you know if you want to achieve something big you've got to have realistic expectations so when you get into business if you're starting your first business don't expect to make twenty million dollars in the first week doesn't happen and you know you can expect to get some clients and make some money but I mean you're not going to be making a lot of money for a while and the best thing you can really do for yourself is set some realistic expectations
and when you set realistic expectations it just becomes normal you know what you need to do day-to-day and you know what you need to do week to week month to month and all of that to get to where you want to go because one of the most disheartening things is having unrealistic expectations because then of course what's going to happen is they're not going to come true and then you're going to feel real bad about it so that was the point Bezos was trying to make with that and I think it's a good one because
in this in this modern-day world I see a lot of people shouting on Facebook and YouTube and stuff like start a business and make millions of dollars by doing nothing and you know in really learning nothing and you can do it now and I've never seen that happen and you know I'd pay someone to see that happen because I know it can't and if it did all I'd be doing that but it doesn't exist so it's you know you're choosing to believe in an illusion and if you choose to believe in an illusion then you're
just fooling yourself you're believing a lie and the truth is you know to achieve anything big to achieve any task that's worthwhile it's going to take time and it's going to take daily practice every day and that's really what it takes and the secret to achieving that goal is through chunking breaking it down into small pieces small pieces that you can bite off you know like you don't even try and eat a steak in one bite it just doesn't work you have to cut it into pieces and work on it and when you bite it
into small pieces chew them off one at a time you get the steak heat and you get the job done just like that guy will multiple guys have eaten ear planes and trains that's how you can achieve the task that you want to achieve that's how you can start your business and get to where you want to go in life and I want to leave you with you know one final point here which is which is one that I like always like to remember and that is that you never steer at the summit and this
is this is something which I learned from watching a lot of mountaineering movies and I love watching those movies because I kind of consider myself similar to those guys like I'm trying to reach a pinnacle I'm trying to climb a mountain and you know it's not an actual mountain I'm trying to you know start a business and grow it to a particular point but it's really no different from a mountaineering person who's trying to climb a summit he's trying to reach a pinnacle and there's a saying in the among Mountaineers there in climbers that is
don't stare at the summit that is how you get disheartened because you're just staring at it and you just keep going and you don't get there and you get worn out and that's how people give up and that's how people don't get to the summit by fixating on the summit and obsessing over the summit you don't get there so release your attachment to the goal stops fixating your eyes on like Lamborghinis and things in these flashy lifestyles and fixate instead your eyes what they do in mountaineering instead of fixating on the summit you stare at
your boots that's what you do because when you stare at your boots you just focus on making another step one more step one more step one more step just look at your boots every now and then you can look up and look at the summit but then you get get eyes back down on the boots so in the business world you know stop fixating on the goal and you know waiting for it to happen because it's not going to happen it's only going to happen if you stare at your boots focus on what you can
do today chunk it down into bite-sized pieces what is the step that you can take today or right now to get to where you want to go to get to the summit so that's it for this video I wanted to tell you you know if you want if you want to achieve big things in life we want to start your own business or whatever define that goal make it clear write it down figure out where you want to be five ten years from now reverse-engineer it back go from the year into the months into the
weeks into the days into the hours write it down and then execute and keep your eyes on your boots make one step at a time so if you liked this video what I want you to do is just click that subscribe button right there to get more videos like this so I released one of these videos every week also if you liked it click that like button and then let me know what you think in the comment section below if you enjoyed this video just write me a comment I'm gonna be checking and replying to
all of the comments myself personally so thanks for watching this video and I look forward to producing another one for you soon
