Tony Robbins Motivation - Three steps to achieve anything you desire

[Music] knowledge is not power knowledge is potential power knowledge is trumped every day by execution and if you really want to change your life you can't let the learning you have here lead to knowledge or become an idiot you gotta let your learning lead to action and then you can become wealthy financially mentally emotionally spiritually and everything else at this point in my life nothing surprises me because every culture is different in the world all the countries i work in but we all have the same human needs and so i hope i don't make any

faux pas i've been coming here for 25 years so i think i probably won't make too many of them while i'm here but i hope you know they won't be out of disrespect but i really give a damn more than culture i care more about the individual it's because i've been obsessed with a question for most of my life and the question really is what makes the difference in people's lives why do some people perform so poorly consistently even though they have every advantage and why are there some people that perform at the highest level

have every disadvantage and why are some people that achieve everything they dreamed of and they're miserable how many know somebody that has every reason to be grateful for their life and they're not they're frustrated they're pissed off they're worried how many know something like this say i it's chronic it's chronic in the world and to me that's failure if you succeed and you're not fulfilled that's failure because when you're not fulfilled you've got nothing to really give anybody else the problem is when you are learning in the way we've traditionally learned it was preparing you

for a different world in one way you were supposed to sit passively would you report your position on the bell rings and then what do you do talk to your neighbor initiate make happen no what are you supposed to do sit down and what guys what are you supposed to do shut up don't talk to you today if you're in business you don't talk to your neighbor you're out of business who's with me here say i if you wait for someone to tell you what to do in business it's over your competition has taken you

so we live in a different world and here's the problem you're still learning the way you were taught to learn so right now you're all being very nice to me i have no complaint you're being very sweet but you're sitting in a passive state and let me explain why that's difficult who's ever done this how many of you have ever gone to an environment where you learned something could be a university environment it could have been a business environment could have been a seminar and you learned something you truly thought was extremely useful it wasn't

somebody selling you you're like this is good stuff this will change my business this will change my life and you were excited about it and then you went home and you never actually applied a freaking thing that you learned who's ever done this before raise your hand and shout i who's done this more than once say i who still feels intelligent say i you're confused now i've done the same thing in the past and i've got to figure out what's the problem here how could i be this devoted dedicated guy commit my money my time

my energy go to these events work my tail off take lots of notes and then not apply it and it's because i was learning in a passive state because when you're sitting like you're sitting right now there's nothing wrong with it but you will not how much will you remember if i asked you where were you on 9 11 and you're not even americans how many can remember the moment when you heard about those planes crashing in the building you could see where you were you could remember raise your hand if you can remember every

detail wow tell me where you were on 8 11. you know why information without emotion is rarely maintained if there's enough emotion if on 8 11 you met a special person in a special place and not a special experience you might remember that because there's a different level of emotion so one things we want to do is when you're learning in the traditional sense there's not enough emotion in your nervous system there's not enough emotion there's not enough energy if there's one thing we have to have to be successful i'm wasting my time and i'd

be wasting yours if all we do is continue to talk this way the reason is it might be interesting as we go through some of the strategies you'll probably be excited write them down but in this level of energy here's what happens whatever state you're in when you're learning it gets linked to what you're learning so if you're sitting here and you're really comfortable and you're kind of enjoying this and going well this is pretty good or wow that's really interesting or that could be really valuable or damn he has big teeth or whatever you're

thinking right now in your head if you're doing that in a passive state then later on when you go to do something yeah i'm really going to do this is really going to happen and there's just no energy for it so the less energy you have the less likely you follow through and use something how many follow here say i and so but some of you might say yeah but tony i've been here two days and you know it's great to be here with you but i'm a little tired it's late in the day that

type of thing what you got to understand is this as a business owner as a professional and somebody's going to be the best in the world at what you do or believes that you are there's nothing more valuable than energy nothing moves without it and the lower the energy low energy things break down high energy you can build you can create you can do anything energy has nothing to do with age food sleep it's something that comes with a psychology without the energy anything else i want to talk to you about to waste the time

so you and i need to establish a new standard for energy now here's what i want to talk to you about you have all these things you want me to give you in the next two and a half three hours just make me rich make me happy give me lots of sex make sure that i feel totally confident grow my business 100 i'll give you a couple hours go for it kid so here's the truth tell me if i'm right or wrong about this you tell me if i were to take all the things that

you say you want and i was to generalize them up into a a deeper richer concept of what you really want you don't just want these individual things like lose weight or have more energy or make more money or have better relationship how many would agree what you really are after is an even more extraordinary quality of life that you want as great as your life may be you want more more joy more passion more aliveness more impact more success who can relate to this here say i then in order to create an extraordinary quality

of life we have to define it so what is an extraordinary quality of life what would a magnificent life be it's not for me to define it's for you to define on your terms to me an extraordinary life is life on your terms what would it look like if you really truly without without exaggeration could look yourself in the mirror and say holy look what i created look at the life that i've created now some of you truthfully could do that now you just don't do it enough but i know you want more so let's

look at how to do that i would say to you there are two master skills i invite you to write them down two fundamental fundamental skills that you have to master to have an extraordinary life that lasts it's like getting rich anybody get rich staying rich is a different thing right and i don't just mean financially rich i mean emotionally spiritually physically relationship rich all the riches that are available to us what are the two skills the first skill is the science of achievement the science of achievement and notice i said science the reason is

because achievement is a science and anyone can learn it doesn't matter your age it doesn't matter your background doesn't matter anything the only thing to limit you is limiting beliefs but once you figure out the science for example i just spent the last four years interviewing 50 of the most brilliant financial minds on the planet all people who are not part of the lucky sperm club meaning they actually earned it themselves they started with nothing they built billions of dollars and i want to see was their common denominators and there were and if you practice

what they teach which is what i put into a book if you do it there's zero question what you do i applied what i've learned the last four years and tripled my net worth which was already extremely high and it all just came from applying what i learned because i went to the very best on earth success leaves clues figured out they're doing did it myself i teach other people too as well um your body we're all unique biochemically but not that unique meaning there's certain fundamentals related to health vitality and energy there's certain laws

if you violate those laws you're going to have low energy and you're going to have dis-ease in your body that's what disease is disease right if you align with them you're going to have enormous amounts of energy and you're going to have an extraordinary life because you'll have the energy to make it happen but those are principles there are laws you violate them you pay the price whether you like it or not doesn't matter your beliefs don't matter what matters is those are the rules now all of you in this room my bet is have

achieved a hell of a lot of you wouldn't even come here the people that need something like this event the most rarely come the people that are already successful to some extent they want more they've got momentum that's why they come but let's point out real fast what does it take to achieve i want to give you what i believe and you tell me if this is right or wrong and maybe the best way to do this is to measure it so i want you right now to think of something that you've achieved in your

life that once seemed difficult or impossible to you something that once seemed like it was a pipe dream like it would be impossible but today it's in your life that might have been starting your own business and now you have it that might have been a person you wanted to go out with you're hoping they'd say yes to going out you're hoping you kiss them you're hoping you make love to them and now you're married to them good morning good morning law familiarity right but it was once a dream it was once like unbelievable it

seemed impossible maybe it was earning a certain amount of money maybe it was something simple like how many of you when you were really young there was a car that was like or maybe even today there was a car that was a symbol to you of freedom or success or something anybody have a relationship with like that's something right so you wanted it and it seemed impossible and then you made it happen how many can think of something right now that once was impossible and it's in your life today solid you made it happen let

me see john say i then here's what i found the best way to figure out how to duplicate success is to study how you've already done it so think of that situation that once seemed impossible it's now in your life when it was impossible what made it go from impossible to your life think about it what did you do to take this thing that seemed impossible and now it's in your life but i would argue to you that there's three fundamental steps that everybody goes through at a minimum if you took something once seen impossible

it's there and if we recognize what they are you can go back to it and you know it works because you've done it before and you can apply it to anything and i've played it most of my life and by simplifying it whenever i really want to achieve something i come back to these three steps and i make it happen so the first step is tell me if this is true for you you became obsessed by it this thing you wanted you didn't just want it your hunger for it got stronger your desire for it

got stronger she's smiling yes was it him good i like that lucky man but you had this hungry you had this desire but it's a hunger and a desire that wouldn't go away people always ask me one of the most common questions i'll get asked by people in the media is tony is there a common trait because you know i coach all these multi-billionaires now at this point in my life so i've got guys that have now become i've coached them but they're now my friends so people like to give you an idea mark benny

officer at salesforce.com from zero and they're gonna do this year eight billion and he did it right out of one of my seminars came up and told me you convinced me i'm leaving my company i'm gonna start this business i'm gonna apply the principles you taught he said it's called salesforce.com i'm leaving oracle we're gonna do a hundred million dollars he thought that was big now they're doing eight billion but i'm coaching these people or uh to give an idea sir richard branson richard's a good friend of mine you know 400 companies he has he's

just and you say what do these people have in common a steve forbes what are they all in common what they have in common is hunger a hunger that doesn't go away most people are hungry because things are uncomfortable they don't like how it is and they go to try to fix it or they lose weight to get the bikini for a month or whatever it is but the hunger doesn't last the people that are most successful in the face of the earth i think intelligence is one of the most valuable things a human being

can have and develop but how many of you know somebody who's incredibly smart and can't fight their way out of a paper bag right so intelligence is not enough what's going to make you maximize your ability is hunger a hunger that doesn't go away so in the area where you achieved your hunger was sustained you got hungry you got desires but you didn't let it go how many can relate to this when you think about this item this situation you were hungry you were driven you wouldn't let it go how many can relate to this

say i and because you had that hunger what did it do it gave you the drive to do something which is the second step once that hunger is strong enough it'll pour you into action so step two is you've got to take massive what massive write down massive action is to cure all we all know it but we forget it people say i don't know what to do here's what you do try anything i don't know where to start throw up a rock wherever it lands start there the next person goes by go i need

to talk to you you're the first person after the rock whatever it takes you can get them going but what people do is they think they have to know the answer what they really got to do is get into action but it's step two has two parts take massive action and effectively execute because if your goal was let's say to see a sunset that's your whole goal and your plan as you start taking action by running east looking for that sunset i don't give a how positive you are i don't care how much you believe

i don't care how enthusiastic you are you are absolutely not going to get the result because you're the wrong strategy right so you have to effectively educate but if you take massive action and what you're trying doesn't work what should you do if you've got this big goal and you're on fire for it you're going to make it happen and then you try something that doesn't work what should you do try something else and what if that doesn't work what should you do and what if that doesn't work what should you do come on guys

if that doesn't work what should you do if that doesn't work what should you do if that doesn't work what should you do i'll give you an example how long would give your average baby your average child to learn how to walk how long would you give your average child you say hey stop you're just not a walker you go what are you crazy my kid's gonna keep trying until he or she walks magic formula no one almost never in the world world walks but watch how many of you like to sing when no one's

around [Music] how many sing you sound like hell when he sees your hats why aren't you a singer because early in your life someone said that's horrible shut up that's terrible don't do that anymore you're not a singer and you believe them instead of to keep changing your approach until you became a singer there's nothing you can't create if you're hungry enough if you take enough massive action and if you keep changing your approach until you find the way to effectively execute now there is a way to speed this up and that is to model

someone who's already getting the result you want why reinvent the wheel right if you find this woman is able to have this incredible relationship with her man and she doesn't about them all the time they're in love they're passionate about for each other she's not lucky you want to find out what is she doing differently with her man than you're doing right what's he doing differently with a woman than you're doing because if you find that out you're gonna find out it isn't luck there's something underneath that are and once you know what that something

is and you effectively execute then you only need one more thing to achieve what you want and that's grace or some people call it god some like to call it luck but there is an amazing thing i've learned in my life the harder you work the more focused you are the more committed you are the more flexible you are the more grace tends to come to you and the more you acknowledge grace in your life that no matter how hard you and i work there's still grace that we've been born in this time in human

history i mean there isn't a better time in your life or any lifetime to be an entrepreneur than there is today there's more resources available at your fingertips it's in your pocket for god's sakes than ever existed in the history of the world and it's going to change every aspect of your life and you want to be ready to take advantage of that but it's really hard to take advantage of things when you're busy not noticing all the grace that already exists i found when you acknowledge us there who can align with this who's ever

felt that sense of guidance or grace in your life pretty beautiful so to achieve that's really all it takes how many of you did these three steps how many of you became obsessed about this thing you wanted and wouldn't let it go and your energy built and your desire built and then you took massive action and you know the hell you're doing but you've maybe changed enough time so you figured it out and some grace came to you and worked it out who's done this before say i then i'm here to tell you whatever's not

in your life today that you want go back to those three steps as basic as that is that's all it takes and we make it so much more complex in our minds and that's why most people don't achieve they get fearful because they make it bigger than it is and you can speed it all up by doing what i've done throughout my life go find someone who is the best in the world of what they're doing and suck out of their brain whatever they know but there's a second key lesson because how many of you

have ever done this how many of you have ever achieved a goal that you worked your tail off to get to and then you achieved the goal and your brain said is this all there is who's had this experience for say i isn't that a brutal experience i'd rather fail because you know if guys like you and i ladies and gentlemen in this room were to fail you don't accept failure right you just get up and try something else so failure is actually better because you could still succeed when you succeed and you're not happy

now you're what i call technically screwed you really that's demoralizing because you worked your guts out and you achieved and you're still not fulfilled so the second lesson i believe is even more important in this lesson if you can take it home tonight i'm telling you will change your life more than anything else i know and i know it from 39 years of working with people including myself the second lesson is you must master the art of fulfillment the art of fulfillment and that sounds so basic doesn't it the art of fulfillment but notice i

didn't say the science of fulfillment why it's not a science you know why because what's going to fulfill you my dear you and you even if your dear friends or family is not the same fulfillments and art if you want to know what fulfills people look around this earth but you've got to find what it is that will light you up because otherwise you achieve and you're not fulfilled as i said earlier success without fulfillment is the ultimate failure you think that if you achieve you're going to be happy and i'm here to tell you

you got to happily achieve and that sounds just like changing one word but it's a different life and in order to do that you have to decide that fulfillment is even more important than achievement and by the way you don't have to choose when you're really fulfilled you tend to achieve more but if you're going to be fulfilled by something in the future and you can't find ecstasy in this moment you won't find it in the future more money more accolades more acknowledgement more love more alcohol more sex more whatever it is it's not going

to give you more ecstasy in the future if you can't find that ecstasy now it's the most important decision of your life you could make today and it could be worth the entire two days times a thousand the most important decision that i'm offering you to think about making today the most important decision in your life what would it be some would say who you're going to marry and i wouldn't disagree with that that's probably one of the most important things your life who you're going to spend time with is who you become and if

you pick the wrong person life is a or you marry him or her right and if it's the right person life can be magnificent but as important as that is and i've made the wrong choice initially and the right choice for the last 17 years my wife's been the greatest gift of my life i thank god for every day but i'm telling you even more important than that decision because your husband or wife or your boyfriend or girlfriend could go away they could die they'd get cancer they could leave you they could divorce you you're

not in control we all have the illusion of control we have influence not control not when it comes to other human beings the only thing we control is what we think about what we focus on what we feel and what we experience the most important decision of your life is deciding you will be happy no matter what because unless you do that you won't be and i can tell you achievement is common happiness that is sustained is not if you want to be an achiever here should be your new goal to achieve the highest level

of daily happiness that any human has ever experienced because if you do that you'll be the ultimate achiever you'll dwarf everyone else and you'll achieve as well so i'd like in the short time i got left to do two things with you i'd like to give you some tools more tools for changing your states you live in a beautiful state how many like to do that say i now i know many of you about 35 or 40 of you came here primarily with the idea of business and business opportunities so why am i talking about

these items how many of you your business is like an extension of your identity let me see your hands or it's like your child how many can relate to that right and how many of you have some children that need some correction and so i do literally a five day total immersion on business so i'm not holding back but in three hours i'd be sprinkling it but i'd like to plant just a couple of seeds with you and there's a unique opportunity that i'll tell you a little more at the end that the australian government

has created that if you're an australian citizen who's an australian citizen here awesome you can go through my business mastery program and my unleash the power within there one affects your psychology one does every aspect of business my promise of the business mastery program is simple if you don't have a million dollars of value out of day one you can leave on that point you can even take your notebook with you nobody leaves i've been doing this i help people grow their business 30 to 130 percent like clockwork and i'm talking about businesses like a

company called homex the largest home builder in mexico they directly relate to us three-quarters of a billion dollars of increase in the last 24 months or a chiropractor's got two members of his staff an army of two and he's doubled his business in the last nine months right that's what i do my greatest skill and how do i do that it's like how built all these businesses but it started with one understanding that i want you to have and that's why i focus today on achievement and fulfillment because you're if you look at any business

and you want to know what the chokehold is on the businesses growth it's always the owner it's always the leader because the chokehold is in the form of your psychology and your skills and i would say to you jot it down 80 of success in business is psychology and 20 as mechanics now don't get me wrong i'm a big believer in strategies because i know one strategy can save you a decade of pain one strategy can make you a million dollars but if you have the strategy how many have had lots of strategies in the

past and then not followed through who's done this before say aye that's why your psychology is the most important part so i'll give you the details at the end i won't plant the seed with you if you want to grow your business you've got to grow there is no business that's going to grow dynamically and consistently and give you huge levels of financial and emotional and spiritual rewards without you growing but you have to have a way to do it that's disciplined that gives you both the psychological change but also the skill change some people

do have a great psychology but they know how to make a great product or service but they're terrible at marketing and today by the way does the best product win in the world we live in today yes or no no which product wins the best marketed product wins now long term the best product and the best marketing wins that would be in the past apple i say the past because they're slipping a bit because they've stopped innovating at the same level they used to but the bottom line is if you have incredible product or service

and you have incredible marketing you're gonna win but we live in a world where shitty products who's ever seen someone's a a product far from inferior to your own product or service and they're making more business than you are let me see your hands here say i today is it easier to market or harder which one which one it's easier and it's cheaper but it's less effective the reason is 15 years ago i don't know what the numbers are in australia but i know what they are in the uk i know what they are in

germany france and the us and it's identical numbers about 15 years ago would be 16 years ago now they did the study and they found that it took on average four exposures to a product on average before someone took action on average does anybody know what it is today meaning as of last year 16 16 exposures on average before someone responds so today it's really hard to succeed if you're in a situation where you're trying to market and what are you going to compare to today people have gigantic budgets that's why you've seen all these

small businesses disappear more big businesses show up and how are you supposed to compete with that the answer is you can but you have to use a totally different tack you can't do traditional advertising you're going to have to learn to master what i teach which is how do you become the expert in the field so that people come to you because they want to understand what you know about it where people seek you out you don't advertise for them because whatever advertising you have of your small business can be very hard for you to

compete with that and that is for every kind of product you can imagine today isn't it true so a lot of people get down and out just because they don't understand it is so easy in the world we live in today to develop a level of expertise where your marketing is not marketing it's adding value if there's one way to become wealthy in business there's only one way to stay wealthy find a way to do more for others than who and who than anyone else if you find a way to add more value than anyone

else in your category you will completely dominate that marketplace and if you keep doing it and you keep innovating you keep growing you can go from a tiny little business where everyone else dominated you where you're the dominant force [Music] [Applause] [Music] [Applause] [Music] do [Music] you