[Music] these are the artworks of Romero brido they are happy colorful fun and you may start to notice they are all over the world but who is Romero brido and how did he become so prolific that he is considered the most licensed and collected artist in history Romero brido is a world-renowned contemporary artist and founder of the happy art movement he is a painter and sculpture who Blends pop art with cubism to create vibrant exciting and unique artworks that Inspire happiness hope and love RTO stands out with his colorful and iconic art style that shares
a clear and positive message captivating a wide and Universal audience that greatly connects to it I traveled the world and I went to so many exhibition I met thousands of people and they keep telling me your art make me feel happy your art make me feel good his art reflects his joyful and uplifting Spirit through hybrid techniques and media blurring the lines between traditional art forms and new technologies Romero has developed his own version of pop art even if it might seem simple at first glance it is complex and multi-layered the unexpected contrast between his
black lines and the colors captures the viewers attention and creates a stimulating experience the positive message is encouraging and make us realize how wonderful life can be if only we let it be indeed there is nothing more complex than happiness we accepting happiness itself he was born in Brazil as one of nine children to a family in poverty life was rough growing growing up growing up in Brazil I could never imagine that my art would definitely had the power to change my life so Romero set out to make a better life for himself but little
did he know that art would become his ticket out from a young age Romero brido had a passion for drawing never imagining it would one day change his life at age 23 he moved to Miami where the pop art scene was flourishing my very short experience live in Miami definitely made me a very big impression of how dynamic this city was then and still is today without any formal art training and not being able to afford much he often painted on the streets using his fingers and on whatever he could find particularly on newspapers before
he could afford canvas and brushes with hard work and endless creativity leading the way he went from showing his art on the sidewalks of Miami to opening a small studio and not long after secured his first brand deal with absolute vodka next to already renowned artists like Andy Warhol he Herring and Robert Indiana with that his career took off and today he is one of the most successful influential and famous visual artists on the planet rido has collaborated since then with Incredible Brands including Disney huau Bentley Puma cocacola Apple Wilson Phillips Casio Swatch LG Samsung
Hasbro Evan compari Mattel and Visa amongst many others securing him the title of the most licensed artist in history he has also founded a global Lifestyle brand brido and together with his CEO and business partner Dr Lucas Vidal he has been opening multiple store locations worldwide his name has transcended the artw and has become actually a brand with the mission to inspire fun and happiness through ART and consumer goods that blend Romero's Unique Style with Innovative design and quality brto has transcended the traditional Art Market and found a way to incorporate his art in everyone's
daily lives many times you know people can only know about like or experience art with a painting or sculpture I want my art to be more accessible to people and how could I do that luggage mugs bowls t-shirts hoodies shorts bikinis bags sneakers towels plush figurines kettles toasters pet products if you can add art to it there will probably be a brdo version of it after all Romero is an artist who believes that art is too important not to share and wants his happy message to reach the widest possible audience the brdo group also has
projects in skincare restaurants coffee shops amusement parks real estate cruise ships hotels and fine art galleries Romero's work has been exhibited in the most prestigious Galleries and museums in over 120 countries and his sculptures are in airports Parks train stations shopping plazas hotels and corporate headquarters the artist has also done all the most iconic events on the globe such as the opening of the Super Bowl World Cup Olympics Carnival in Brazil and the Kentucky Derby so yeah brdo is everywhere he created an Empire around the Arts like no other has ever done and the scale
of the operation is truly staggering Romero's Global reach is mainly managed out of the brdo palace the 60,000 Ft Miami based headquarters of the brdo universe the Britto Palace is the largest student in the world we have all the Departments that that I never dreamed about to have you know my studio it is hosted dignitaries celebrities innovators and art patrons from all over and is considered the largest art studio in history and I'm very grateful to share to the people um to the ones that we invite to come over to visit the brto palace and
and meet all the team in here the palace also serves as a tribute to the remarkable life of Romero brido and its walls are adorned with photog s capturing moments shared between the artist and his incredible network of collectors his artist captured the admiration of royal families billionaires musicians fashion icons actors and athletes all over the world people tend to say that if you colorful and fun you're not serious but britto's art and success proves otherwise and that may be because we are all searching for happiness Romero brdo is undoubtedly on a mission to make
the world a happier place and through his generous philanthropy his company comp have supported over 250 charitable organizations and hospitals including the Holtz Children Hospital in Miami moving to America I realized how special doing something for your community was and and I'm so glad that I learned really you know early in my life I I definitely believe in the in sharing my art with everybody that's going through amazing time or some difficult times through his happy fun and colorful art Romero brido inspires and creates a global impact in people's lives worldwide [Music]