I used Claude AI to write an Instagram real script and I'm about to post that reel in 3 2 1 and it's live let's see how it performs yo check this out this video is at 1.7 million 1.7 million views and clot wrote the script isn't that insane we started our Instagram page in April 20123 with zero followers and at the time of shooting this video we're at more than 600,000 followers in about 18 months and in the course of these 18 months we've put up about 500 to 600 videos on our profile 400 of
which I had personally scripted I used to write scripts every single day in order to create videos that was a perfect blend of value provision as well as virality and a lot of them actually did go viral on Instagram we pull about 15 million views every month only on re but that got me thinking what if an AI can actually write as good as me or even better than me Well turns out it can in this video I'm going to teach you exactly that how I personally use cla's latest feature CLA projects in order to
write my Instagram real scripts so hit that subscribe button my name is shev and you are watching the AI lab by 100x Engineers firstly big disclaimer this is not a sponsored video Claude is not paying us I just absolutely love Claude I think Claude is one of the best llms out there in terms of creative writing so just wanted to put it out there that being said Claude came up with a new feature called clae projects CLA projects is kind of similar to gpts it's basically your llm but for very specific tasks and the best
part you can provide it a huge amount of context I can basically provided context worth of 500 page of book and the model will go through that data every time it generates an output and as a result of that you get much better output you get much fine-tuned outputs and you get much more narrow down output it's more to your liking now I'm going to demonstrate this feature using the example of how I use this feature in order to automate my script writing process but honestly it's a lot more than that so make sure you
stay until the end now before I teach you how to do this I have a confession to make I use clae extensively for scripting but not 100% of the scripts that go out are generated by Cloud probably about 70 to 90% is my team and I definitely make a few changes here and there sometimes we insert our thoughts and opinions into the script so that the video is more genuine and it comes from a human standpoint but there is a very strong reason why I do this which I will tell you in a bit so
hang in there for now let's look at the process to use CLA go to cloud. and sign up for a new account it's free to create an account now I'm using a plan called the professional plan which cost me about $20 a month roughly 1,600 rupees and this is a pretty decent plan that actually gets me what I want now once I'm here I'm going to H on Claude on the top left corner and I'm going to click on projects and once I'm on projects I will click on create new project and I will call
my project real bot all right now it's asking me what I'm trying to achieve which basically means I should describe my project the goals subject etc etc I am looking to write Instagram real scripts that are 30 to 60 seconds long about AI tools tutorials and AI news which is basically what we do these videos are educational in nature and strike the perfect balance between value provision and virality all right I'm just going to create the project once I'm done with that this is basically where I prompt it but that's the basic way of doing
it the better way or the more advanced way of doing it is to add content or context now remember when I told you over the last one and a half years I've written over 400 scripts I have all those scripts in a document and this is basically what that document looks like it's basically just a dump of so many scripts that I've written over the past one and a half years and this is going to be context to Claud so I will click on the add content button over here I'll click on upload from device
and even though there's about 3 to 400 scripts in this file it's only taken 16% of the knowledge capacity that cloud projects can actually have which is pretty cool now since I've added my context I want to provide custom instructions so I will click on set Customs instructions and I will basically describe in a much more detailed way on what I'm expecting from Claude so it basically says instruct Claude how to behave and respond for all of the chats within real bot and this is basically what my prompt is let's read it you are an
expert Instagram reals script writer for a page that creates content on generative AI specifically AI news AI tools tutorials and reviews I've have provided a document with scripts that have performed well on Instagram the first line of each script is the hook a line meant to capture the viewers attention the remaining lines are the main body and finally the last line is a call to action which goes like for more AI stuff follow 100x which is usually what I say at the end of every single 100x video I want you to follow these instructions and
adopt the style and tonality of writing similar to the scripts in the project knowledge so basically what I'm asking CLW to do is to copy my style of writing and try to sound like me now you can go as detailed as you want in terms of your instructions I'm going to save it and we are all set now let's look for a piece of news in order to create a relon now Microsoft launched a new feature called omnip Passa which is very similar to anthropics computer use it's basically a feature where an AI agent takes
control of your computer and can actually use it like a real human being it can be for code it can be in order to perform certain actions whatever you want it to do it's a very exciting capability so what I'm going to do is I'm going to copy this entire article and I will paste it there's a little more left so I will copy that as well and I will paste this in and now we have the entire article on cloud I will put these in quotes and I will proceed to write my prompt now
I don't need to get very complex or wordy over here because I've already given it custom instructions I just need to tell it what I want write a 30 to 60 second Instagram real script in a style of writing similar to the knowledge right I'm going to click on send prompt and let's see what CLA gets us all right so this is basically what clot got us you won't believe what Microsoft just dropped in the AI World okay that that I feel is a pretty decent hook right a hook is basically meant to capture the
viewer's attention you want to create a curiosity Gap in hooks that makes the viewer want to watch the video for a little longer so when I say you won't believe what Microsoft just dropped in the AI World naturally people who are interested in AI are curious so I'd say that's a pretty good hook you won't believe what Microsoft just dropped in the AI World a new AI model called Omni passer that's beating gp4 at understanding computer screens this is huge nice think of it like having an AI assistant that can actually see and understand everything
on your screen perfectly every button every icon every menu the crazy part when they tested it against GPT 4V open Vision model open passer one by a landslide it's so good at understanding interfaces that Microsoft has already started using it to enhance their agents and get this it's completely open source you can find it on hugging phas with an MIT license meaning anyone can use it to build better AI tools what makes it special is how it breaks down screenshots it just doesn't see the screen it understands what each element does and how they work
together it's like giving AI perfect manual for every interface it sees this is going to change how we interact with computers forever imagine telling an AI book me a flight and it actually knows exactly what buttons to click for more AI stuff follow 100x I'd say that is pretty perfect I'd actually give that probably an 8 8.5 on 10 it's pretty spot on so usually in my reals I try to break down complex things and explain that in very simple languages so we're not going into complex language in this particular script at all it's actually
trying to explain this whole concept in very simple language you know it could have said something like it's an omn Vision model agent that actually passes your computer blah blah blah but it didn't say any of that it just says that it understands what you see on your computer screen which is amazing it got a pretty decent hook it got a pretty easy to understand body and it got the perfect call to action which is for my esta follow 100x I would give this a pass but remember earlier when I said that I almost never
use 100% a generated scripts and it's only about 70 to 90% here's why if I were to write or add something to the script I would definitely make comparisons of previous such models that has been released there was a very popular GitHub repo called self-operating computer which was a very primitive version of what these particular features actually do today I would have made comparisons and highlighted how we we've started out with a very primitive version of this feature and how far we've come in order to have a pretty decent version of this feature today now
why couldn't Claude actually do that for me simply because I just did not give it that context Claude has no idea that there was a model on GitHub that actually came out which actually did that so although it's great at generating these pretty realistic sounding scripts it's not great at simulating insights like a human brain would actually get insights I been following the AI space for years I have years of contextual memory I have so many experiences with AI I have read so many papers I have tried out so many tools I have really played
around in this space quite a lot handson and as a result of that I am able to come up with such insights from memory and experience whereas Claud is simply unable to but this is a very temporary limitation the moment these context Windows get higher and higher Cloud will be able to reference and process much more information than it actually does today and I don't think this day is very far a couple of years worth of learning knowledge and context is a lot of data and slowly but surely we're actually getting to that point step
by step now this is definitely a great way in order to use claw in order to sort of reference a style of writing and sort of replicate that style of writing but there are a lot more other ways in order to use CLA projects as well you can use it in order to ideate and generate entire marketing campaigns you can use it to generate sales pitches you can use it for data analysis and all you need to do is give it the right instructions which brings me to my final Point Claude would not have been
able to Output a script like this unless I provided it 3 to 400 of my scripts it was necessary for me to go through that grind of creating these 3 to 400 scripts now I know a lot of you in the comments would go like hey can you please provide those transcript so that we can also try it and I get why you would want that but honestly it won't be of any use to you the kind of scripts that I write is very specific to the kind of page that I run it's not a
generic template that you can use for any kind of scripts it's only for my kind of scripts which ultimately underlines the importance of domain knowledge or domain expertise an llm or any kind of an AI model is as good as you instruct it it follows you not the other way around and what's key in learning how to prompt any kind of a model is to be a domain expert or have domain Dom knowledge in a particular field my domain knowledge comes in applied Ai and writing and I was able to apply a combination of that
in order to automate a daily process in my life what is that process that you can automate in your life what is the domain knowledge or expertise that you have that is what you need to find out because ultimately prompt engineering is just a fancy way of saying instruct an AI model in English that's all it is unless you know what to instruct you're not going to get good outputs so fundamentally it still remains important to be good at your craft I hope this video was useful if you liked it hit the Subscribe button and
I'll see you in the next one
