i'm jordan belfort and this is sales school [Music] all right here's the deals america gets back to work you want and need every possible advantage out there succeeding the new economy smart companies run on netsuite by oracle the world's number one cloud-based business system so receive your free guide right now at netsuite.com school here's the million dollar question ready and i'm gonna flip this one more time here okay watch you got four seconds to do those three things because you must be perceived as an expert to take control right million dollar question is what how
how do you do that the problem with 99 of the sales training at all trains they don't even tell you how how do you take control how do you get perceived the right way is it through the words that you say you got four seconds here guys four seconds what could you possibly say to someone in four seconds hey listen bill i'm sharp as attack enthusiast the words don't exist the words don't exist to actually say something in four seconds that could have you perceived as an expert in sharp now obviously the words matter you
can't say hi i'm a [ __ ] nice thing that that's not gonna fly right but there are no magic words that in four seconds you can get that much information across so how do you do it the answer is simple through something called unconscious communication unconscious communication meaning tonality and body language these two elements make up unconscious communication the tonalities that we use and the body language both in person and on the phone believe it or not because they will make a mental image based on how you sound and we use this throughout the
sale to build massive rapport get our point to force in a very powerful way unconsciously our words are conscious communication our tonality and body language form what's called unconscious communication together we use both types to deal with the logical side of selling uncertainty and the emotional side of selling and creating certainty and we roll those together in a perfectly easily usable cohesive formula that's going to allow you to get filthy rich for the rest of your life you
