hello everyone and welcome this is just going to be a quick video showing you on how you can um create Instagram ads uh and when you should really create Instagram ads for your own ads so um this is if you follow all the steps and you've been running ads and you've been running ads to Facebook news feed on mobile um what to do you know and you want to start scaling you want to start increasing conversions you want to start getting more leads um and the best way to do that is by adding Instagram to
the plements placements but I'm just going to show you exactly on how to do that so I've just created a test campaign right here it has nothing in there um you know just an adset super simple adset and also a um no ads actually but let's just say for instance that this ad has been performing really well it's been getting clicks it's been running within kpi um you're running it at $10 a day for example it's been getting leads at $8 a cost um and you want to start scaling you want to start getting more
leads this ad is clearly working on Facebook news feeds for mobile um so the strategy that we're doing and the strategy that is the best and you should always follow with every single ad that you're um that you're running is always start always run ads to the Facebook Newsfeed for mobile only test that out you know have that incubation period of 4 to 7 Days right if that ad has been performing and you want to start scaling it up then we can start looking at placing your ads on Instagram as well and it's a very
simple way to do that so stay this ad is only running for Facebook newsfeed on mobile on the mobile platform which is the way we show you how to do it in the on in the program and you want to start running these ads on Instagram as well well um you just simply say it's $10 a day you just simply press duplicate on this the exact same ad in the same campaign for the same budget and all you do is have the exact same ad right you have used your imagination a little bit here right
um see this is automatic placement right because it's um you know it's just a dumb it's just a dummy outset but for instance say this was you know just really Newsfeed right it's been on Newsfeed and it's this wasn't all devices but this was mobile all you want to do is you want to duplicate the ad ad that you've been running that's been finding success you want to duplicate that you want to get rid of all of this very simply add Instagram Newsfeed and remove Facebook Newsfeed change the adset name to Instagram only right only
go to the creative right this is the one doesn't have a creative but just make sure that it's the photo the ad ad copy is properly formatted with um with Facebook make sure that it all looks good and that's it then you press publish and then you have the same ad that we know is working on Instagram as well and this is the way that we're going to that we keep adding placements onto ads right this is when this is how we keep scaling the ads as well so um another way to scale the ads
obviously is by just duplicating the ad set that has been working um so say you have an ad set that's running A10 a day right say this ad set um just P publish draft items so now you have a test ad that has been working for Facebook newsfeed on mobile only for 101s a day now and now we're going to run run an Instagram the same ad with the same budget but just the Instagram only right so now we're going to now we have ads on Instagram and on Facebook um if you want another way
on how to scale and you want another way on how to get more leads um because you have some adets that are within kpi and that are working very simply just press duplicate original campaign and that's how you double the ad budget um with the same ad that has been working very simple just a quick added note but this is the way that you want to do it because the Facebook Newsfeed mobile only is the way that we find killer ads find ads that are really just crushing it um and we can start scaling that
ad to different platforms so for instance that is Instagram right but say we want say we say this is a video ad and we want this ad um we want this add on some more platforms right maybe we just want all placements then we can add maybe Marketplace Maybe video feeds this is how you want to start scaling your ads right and this is how you want to play around with placements you never really want to have all placements in here all placements check marked on here because we'll never really know um which placements are
working and which aren't so you start with Facebook newsfeeds then you go to Instagram and then you go play with other placements like stories and other types of uh placements that Facebook office very quick video but that's the way to do it I'll see you guys in the next video if you need help with this let us know we can also hop into the ads manager there's a video on that as well on how you can add no FL Consulting to your ad ads manager and you can just simply ask hey I want to start
scaling I want to start getting more leads I want to start adding this to Instagram just let us know you can also let let it know to Facebook but this is that simple this is how easy it is I'll see you in the guys I'll see you guys in the next video goodbye