[Music] welcome to the video on guidelines to source products to sell on amazon as you consider what you will sell on amazon it's important to understand amazon's guidelines as an amazon seller you may sell products from a third-party brand or products under your own label if you have chosen to become a seller on amazon it's important to understand our expectations and policies to source products amazon respects the intellectual property rights of others as a seller you are responsible for ensuring that the products you sell on amazon comply with all applicable laws and regulations are authorized
for sale or resale and do not violate intellectual property rights such as copyrights patents trademarks and rights of publicity here are five important guidelines to consider while sourcing products to sell on amazon number one validate your suppliers as a seller you are responsible for sourcing and selling authentic products if you're selling branded products it's always best to source products directly from the brand or from one of their direct distributors or wholesalers if you're purchasing branded products through a distributor or wholesaler you'll need to validate their relationship to the brand how to do that here are
some sources of information that will help you verify the reliability of a supplier their business license brand authorization letter office and warehouse locations and other sources of information that speak to the credibility of the supplier such as their online and social media presence amount of time they have been offering specific brands or products news articles and potentially more it's also a good idea to review the about us section of a company's website to understand their history current performance as well as plans for the future number two build relationship with brands although you may be able
to purchase products from a trustworthy supplier for some products you may still be required to get explicit permission from the brand in order to sell their products on amazon hence it's important to build a relationship with brands to ensure you are meeting all the brand requirements and amazon policies for selling these branded products number three retain business invoices amazon may request that you provide documentation such as invoices showing the authenticity of your products or authorization to list them for sale when purchasing products that you plan to sell on amazon be sure to retain all your
invoices invoices help substantiate that you have purchased the products from a valid supplier invoices will have the key pieces of information such as the supplier's name address and contact details you may remove pricing information when providing these documents to amazon but the rest of the document must be visible the documents should meet the requirements as below it should include the name and address matching the information in your selling account it should include name and address of the manufacturer or distributor it should display the combined purchase of at least 10 units per product and it should
be dated within 180 days number four understanding amazon's drop shipping policy amazon allows sellers to drop ship products as defined by our drop shipping policy which can be found on seller central by typing drop shipping policy in the search bar to properly conduct drop shipping sellers must first validate that the drop shipper is a valid supplier for the item they intend to sell once it's determined that suppliers are valid ensure that there is a signed and dated service level agreement formalizing the relationship between you and your drop shipping supplier to comply with amazon's drop shipping
policy you must be the seller on record of your products identify yourself as the seller of your products on all packing slips invoices external packaging and other information included or provided in connection with them remove any packing slips invoices external packaging or other information identifying a third-party drop shipper prior to shipping the order be responsible for accepting and processing customer returns of your products we would like to point out that drop shipping retail to retail is strictly prohibited on amazon number five auctions or auction style environments are not considered valid sources of supply reselling products
that are intended for destruction disposal or otherwise designated as unsellable by the manufacturer supplier vendor or retailer is strictly prohibited on amazon what if you are a brand owner if you have your own trademark you can sell products as a brand owner brand owners who have registered trademarks can take advantage of all the benefits protections and programs offered with amazon's brand registry program private label handmade or customized products are also allowed on amazon you are responsible for ensuring that the products you sell on amazon comply with all applicable laws and regulations are authorized for sale
or resale and do not violate intellectual property rights such as copyrights patents trademarks or rights of publicity it's important to keep documents to substantiate your relationship with your own products an example would be invoices for raw materials or finished products they should contain the suppliers name address and contact information along with your business name address and contact information the invoices should be itemized with description and quantity for the products purchased you may remove pricing information when providing these documents to amazon but the rest of the document must be visible that wraps up our video on
guidelines to source products thank you and happy selling