How We Became The Authority In Our Niche (And How You Can Too)

here's something no high ticket buyer has ever said I don't trust you but take my money selling High ticket products or services with almost non-existent trust is a mission impossible building trust has become more important than ever especially now when there are so many fake gurus making crazy claims and Promises most of your potential clients have already bought Services courses or coaching and burned themselves with unfulfilled promises the buyers have become more skeptical than ever but what are you doing to overcome the skepticism there's only one way to win client trust and I learned it

the hard way the best way to build trust is by positioning yourself as an expert and that's what the authority funnel stands for let me tell you this right away Authority funnel is nothing revolutionary so please don't expect anything crazy the marketing system is based on the oldest marketing psychology principles in the world which have been successful for hundreds of years so I am not claiming to be some genius who came up with this newest Trend my team and I simply used the most fundamental marketing principles and over time we found a winning mix of

mechanisms and all we did was put together these mechanisms in a system now I want to tell you exactly how the authority funnel works so you can replicate it inside of your business to attract High ticket clients on autopilot first things first you don't need to produce millions of pieces of content or have a huge following or even have hundreds of testimonials to be seen as an expert and Authority in your Niche here's how you can be perceived as an expert without all of that I would recommend writing this down because this is powerful if

you can explain your potential potential clients problems better than they can you will be automatically perceived as an authority and expert your business message has to be based on the principle of demonstrating your expertise instead of just yelling I'm Best Buy from me by Bye by if you can provide solutions to your audience's problems and challenges it will make them think that you know more than they do AKA make them think you are the expert without you having to say it if we think of business like a house this is the foundation that will determine

how big of a business you can build the stronger the foundation the bigger the house the foundation is more than just messaging and positioning it includes having a clear and sexy offer offer is the second pillar of the authority funnel and it is as important as the messaging to build a successful Authority funnel or any other Marketing System you have to have the perfect messaging combined with a sexy offer here's an expert tip I learned over the years your offer is not your product the offer is the transformation it's not the service not the course

not the coaching the offer is a clear transformation from where your audience is now and where they want to be simply answer these two questions and you will have an elite offer number one where is your audience now starting point number two what is the transformation that they want to achieve aka the end point and here's how an elite offer looks and now let me give you my example starting point coaches Consultants or service-based businesses don't have enough High ticket clients they are relying on Word of Mouth posting content or cold Outreach pillar number one

positioning pillar number two Elite offer and I will share what are our three next pillers and the end point after working with us you have a system that generates qualified sales calls for your high ticket offer on autopilot so that's all about the foundation of the business and I hope it's starting to click in your mind on exactly what you need to do it and to be seen as an expert in your Niche this approach has helped us to scale our own coaching business to over 1 million per year uh with more than 20 team

members with this approach we have been able to scale our own company to making over seven figures a year in only four years and with these systems that we help to build for our clients we have more than 125 coaches that are making six or multi six figures a year with our help and by the way my name is Nick Sanson and my company is called NJ media and we are the leading advertising icons in baltics and that's why they put my face uh yes I had a cool goatee on the Forbes baltics uh 30

under 30 last year and also we book 10 to 20 meetings with qualified prospects daily and here you can see my sales team's calendar that this is how it looks basically every week and now let's move to the third pillar of the authority funnel and it is paid ads and not just any ads because you're like am NX what are you talking about those ads but I mean we need you to have value ads ads that educate and demonstrate your expertise running value ads will show your audience that you understand their pains and problems and

thus will position you as an expert and on top of that value ads will not only generate leads but they will also grow your following without you having to post endless content once we have have a clear and Elite offer and we have created value ads the next step is to turn those who are watching your ads into leads sales calls and then paying clients and look we've done this multiple times over and over just take a look at our clients like Barto he came to us making around 10 15K a month and within only

4 months he was making 36,000 a month we have a full 60-minute interview with him on YouTube so you can watch watch this after you finish the video to hear his full story we have plenty of video testimonials on the page below this video so you can check them out after I explain to you the last two pillars of the authority funnel and the pillar number four is the automated calendar filler there are multiple different ways to turn ads into sales appointments and we have seven different strategies we have built out which we Implement build

and teach for our clients and one of our favorite is a simple 10 to 15 minute video just like you're watching right now a short and simple video that shows your expertise and explains your offer this video is responsible for filling our sales calendars every single week you can see that below this video there's an application form which many of our clients filled out by themselves and booked a meeting directly into our calendars this is the automated calendar filler and and if you want to have something like this for your business I want to invite

you to fill the application below and book a call with my team today now let me quickly recap the four pillars for you first Authority messaging and positioning second an elite offer third value ads four automated call booking mechanism and the last pillar number five we have to have an authority follow-up system that you will see after after you're done watching this video it's pretty cool you like it for example we will retarget you with ads and send educational emails and videos we will keep providing value to build a stronger relationship and trust with you

over time and we will do it by providing education that will help you overcome challenges in your business so keep an eye out for our ads and for our emails because our value is coming your way however if you already feel that this is for you then book a call with us by filling out the application below the video and talk to my team about how we could help you one more thing before you leave I want you to know this we are more than an education company and we are definitely not a marketing agency

we see ourselves as a non Equity partner in your business we treat your business like our own our goal with this business is to help you achieve your business goals by any means necessary so we will not only build your Authority funnel and advertising campaigns for you but we will also provide you with one-on-one mentoring daily coaching calls and step-by-step guidance on how to build systems predictably in your business regarding all sorts of departments like marketing setting closing client success operations organic marketing so everything you need to be successful and grow we want to give

you the skills and the systems and everything else that is necessary for you to build a solid team around you and scale your business we don't want you to depend on us for a lifetime we want to give you everything we have so you can keep growing your business without us in the future your success is our success and we want you to succeed the more our clients win the more we win so if you want to work with a team whose main goal is to see you succeed then don't hesitate and fill out the

application form below talk to you soon stay sharp ciao I work with NG Med more than one year and they helped me to get more than 500 clients I'm very happy with the results and if you looking for a company uh who helped make more and more clients then I recommend it in G media stay sharp hello my name is R mayor and I'm career coach and trainer I want to share my experience working with NJ media during the last 6 months I have gained more than 40 new customers for my career Louch program this

week I have even achieved my personal record when having six meetings I have gained three sales or three new customers for my program I'm so proud of myself and so thankful for this experience so if you want to achieve the same kind of and even brighter results so join this uh cooporation and stay sharp hi my name is anatas I worked with NJ media now for about three or four months and results don't lie I tested three different agencies but when I started working with NG media I saw that their approach is totally different we

managed to get our leads at about €9 and none of other agencies managed to provide me better cost of acquiring leads we actually did our numbers and I said hey if I could get qualified call with the prospect up to 50 per call when I have a chance to sell if I could get down that cost to €50 that would be a good result for me with NG media our cost was €34 it's even better than I expected they are crushing it they do what they do and they know how to do that offer creation

how to launch Facebook ads how to craft your final messaging and how to do actual sales I'm happy with their service I trust in what they do and they like how they create value for customers if you are looking for someone who could help you actually nail your numbers help you to proceed with achieving these numbers and J media is really good for I am Indra and I am the recharge therapist working with the people who have burnout or stress related trauma and I'm working with NG media about H let's see maybe two to two

and a half months and it was the best of the best start in my life in my business life I would say so you know I I have got a lot of another course and uh I have co-worked with another companies who help the coaches or who help the therapist to develop their business but it not worked you know it it worked at the some level but now I quit my job I stand on my own feet and hello it was been one two and a half month I had my own team who helped me

to develop my product who helped me to reach out uh to the customers and I'm so so grateful so anti media I love you I hope we will work together together a lot of months and years so all my love to you have a beautiful day and if you want to start your business and you want to succeed come and work with antim media but you need to understand that you will do a lot of work but if you will do that what were some of the key things that we helped you with or you

got from our help the first thing we actually Revisited rewriting the ads uh and what was like amazing to me like was the first be scaling call and he were like you know put this sentence put this sentence put this one put this one I was like this is you know things popping in uh ideas coming out and I'm yeah this this is like I would myself click this ad from there it like went on I'm still at the level before actually scaling but the number numbers are fantastic and how much are you making right

now with the coaching business January and mid December uh it was something around 150k in pln which was around 40K in Europe they have given us three these three things first a predictable system how to generate revenue and get new clients you can know a lot about marketing but you still need to see and know the PE picture to make results to get results and make things happen NJ has given us that and I really love the energy the empowering and results oriented energy behind this whole program second thing that we got is accountability I

really love the done with you approach in my opinion for most businesses done for you is going to be too expensive and do it yourself it lacks important important aspects like accountability Community we have a one-on-one success manager weekly calls with her as well as weekly many weekly q&as with Nix chansen himself and other experts from his team this has helped us a lot to just keep the ball rolling you know guys and then thirdly what we got was a lot of tools like game changing tools templates and ad an offer sales scripts metrics sheets

this has been so important for us we have even been able to improve email marketing and organic media as [Music] well