Earning ₹100 crores by selling chutney! WHO? A company named 'Ching's Secret' Sir, these Chinese companies, are like this only No brother, Ching's Secret is a pure Indian Company It's owner name is Ajay Gupta They call himself India's Only Desi Chinese Brand And the main reason for the progress of this company "Habits of our Homemaker" Which habits? And what it did do? We will see further And ₹100 crore turnover is only of chutney Apart from this, They sell masala, sauces and everything And if we see the total, Then, the turnover of 2022 was ₹580 crores And
this year, the target is set to achieve ₹800 crores And this entire company is ready to be sold And who is in the line to buy it? Tata, Nestle, HUL There has already been a bid put in for ₹5000 crores till now And maybe, this company could be sold for ₹8000 crores So, how did the idea of this company come? How did it create a business worth crores? And why are so many big companies standing in the queue to buy it? In this video, we will learn the four secrets Due to which, Ching's Secret became
such a big brand And, there are a lot of management and business lessons in it So, if the public is ready? Then, let's start the video by saying Janta Janardhan ki Jai
