I just hit my first $1,000 day selling digital products. And in this video, I'm breaking down the exact five-step formula I use to get there. This is the reason why I make sales every single day without posting constantly on social media.
So, let's start with the one very important thing you need to know if you want to make a lot more sales of your digital product. Now, you might actually be watching this video and you're nowhere near your first 1K day yet. You might still just be trying to get your first few sales, and that's okay.
Or you may be watching this and you've already made some sales, but you're just ready to take it to the next level. You want to blow your business up so you can walk away from your 9 to5 and scale your low ticket business. Right?
In either situation, there's one very important thing you need to know with exception of the last step. to the very last step I'm going to show you which is makes the biggest difference. Okay, except for that I've been using this same formula since I started making sales without posting on social media.
And the only thing that took me from $200 days to 1k days was the fact that I just locked in on it. I stopped chasing every new thing that I saw. I stopped creating multiple digital products when I hadn't even made sales of the last one.
I just basically stopped getting [music] distracted. And you need to know that before you see these five steps because it's the one piece of advice that changes everything for my students. when they stop just creating endless digital products or trying to post on every platform, that's really when they start seeing results.
And yeah, I could have left that tip to the end of the video, but no, I want you to have that first gem down so you know exactly what it takes to make these steps work. All right, so here's the first one. And it had the most immediate impact on my sales.
Let me tell you why. because I genuinely thought that if I posted on multiple platforms, that was going to be the best thing, right? Because surely I was going to reach more people, more people were going to see my product and more people were going to buy.
And that makes sense, right? Except I couldn't have been more wrong. And it was literally one of the biggest things holding me back from making more sales.
trying to post on Instagram, Facebook, YouTube, Twitter, LinkedIn, the whole lot. You just can't do it. And so when you post on all of the platforms before you master any one platform, this is what happens, right?
You overwhelm yourself. You dilute your focus. And so instead of getting really good at one platform, you start spreading yourself thin.
Now you're not actually learning how to use any of them properly and you can't stay consistent because you've overwhelmed yourself with too much to do. So you just end up burnt out and you give up. And I don't want that for you.
So here's the cheat code. lock in on one platform until you understand exactly how it works, how the algorithm works, how the content performs, what sort of messaging actually lands, what hooks work well. That's when you're going to start seeing the best results.
Cuz let me tell you, every single platform is different. Instagram has a different vibe to Tik Tok. YouTube is a very different vibe to social media.
people are actually looking for information and they will take action and buy your products. Pinterest is totally searchbased. You don't even need to make videos.
You don't have to show your face and you don't have followers. So, if you aren't making daily sales right now, just pick one platform and go all in until you are. Okay.
Now, step two, you need to sell your outcomes, not your features. Because how you talk about your product will decide whether it sells or not. Nobody actually cares if you have a six module course or a 58page guide PDF.
They don't care about that. What they care about is what the product is going to do for them. For example, Cyber CEO.
This is my traffic system inside it. There's so much. An entire email sequence, blog posts, YouTube content ideas, a masterass, a custom AI, so many tools, I can't even say them all.
And it's only $27. But when it comes down to it, the only thing that matters is that it helps you get more traffic to your digital products so you can make more sales. That's the outcome, right?
And you already know by now that more traffic equals more sales. And so when you're describing your digital products, stop trying to just list all the features. Focus on what the outcome it has that your dream customer desperately wants and what it will help them do faster and better than what they're doing right now.
Okay, this is what we call messaging in the marketing world. What I personally do is sit down and list out all my different messaging angles. So for cyber CEO that could look like it's a done for you system to get more traffic without posting on social media every day.
That's the outcome. Or it takes you from a place where you don't know how to get traffic to your products to I just made a sale today. That is how I should be describing that product.
And so when you do this and you're talking about your product in your content, you need to use that type of language. You also need to make sure you're using the exact words that your audience uses, right? What do they use?
Don't use all the fancy terms. Use what they use. Okay?
And so that is how you start to get more traffic to your digital products. Every single one of these steps that I'm going to teach you is going to help you get more traffic. But if you do want that shortcut because you're building from scratch, I do highly recommend Cyber CEO, right?
It is designed just for this. It's a done for you traffic system. It's chef's kiss.
Okay, let's move on to step three, which is about having a really clear sales page and landing page experience. Okay, this is so important. All of the steps are important.
This one is very important and I don't see enough videos talking about it on YouTube. I genuinely think it's gatekept and it's really heartbreaking to see people out there doing all the work. They're creating their content.
They're starting to get their messaging on point. They're getting traffic to their landing page. And then their customers just aren't buying.
And the reason for that is cuz you're spending your time promoting your product, which is the right thing, but you then don't have an optimized landing page and checkout page that turns all of that effort into actual money in your bank account. When you don't have the right landing page, all of the marketing that you've done is basically a waste of time. Okay?
Really sad. I hate when this happens. Okay?
And you get to a point where you could have the best content in the world, but if the place you're sending all the people to buy the product just isn't doing its job, you're not going to make the sales that you should be. Okay? And that's why you can't skip this step if you want more sales.
I actually did an entire training on this. So, here's the video here. And I include a sales page template inside cyber CEO as well.
This is the template of my pages that convert so that you can have the fastest option. If you don't have this right, you're just not going to make sales, right? And that really upsets me.
So, make sure you have your landing page on point so all the effort actually pays off. Okay, let's move on to step four. This is all about your organic content, right?
But I just don't want you to just do social media content cuz at this point you've got your landing page, your messaging is clear, you know, you've got the right place for people to buy. And so the question you're asking yourself is, right, how do I actually get people to find my product, right? Because guess what?
If your customer doesn't know that you or your product exists, then they can't buy it, right? And you know if you've watched my videos, if you're in my world, you know I don't want you posting on social media all day, okay? At least I don't want to do that, right?
And so there's one skill you need to learn to make sure that your content is found on other platforms without constantly posting all the time, and that's SEO, right? This will have your content being found 365 days a year. Okay?
And it starts with keyword optimization. So before you create any content on searchbased platforms like Pinterest, like YouTube, even Tik Tok, you need to know what people are searching for, right? You need to know what they're actually writing in the search bar.
So you can make sure your content shows up. And you do this by optimizing your titles, your descriptions, even your crapions, all of that stuff. If you skip this step, you're literally just posting and hoping on any platform, right?
And hope is not a strategy. Okay? So once you find your keywords and you have them locked in, you need to focus on two types of content.
The first is how-to content. This is basically tutorials, processes, step-by-step value, teaching people something. Why?
Because this shows credibility. It shows that you know you're talking about and it helps you build trust. Okay, so that's one type of content.
Okay, so the second type is hard truth content. This is the stuff that most people in your industry will avoid talking about, right? So, stuff like what happens when something doesn't work?
What do you do when you want to change direction? Okay. What do you learn after doing things the hard way or the wrong way?
This type of content builds [music] belief. And people think, "Okay, this person actually gets it. Okay, she's been where I've been.
She can help me. " When you combine these two types of content, how to and hard truths, you get to educate and connect with your customer at the same time. And because this content that you're posting is on searchbased platforms like YouTube and Pinterest, it keeps working for you long after you post it.
This is how you get consistent traffic without posting online every day. and I will die on this hill that you do not need to post every day to get consistent traffic. Okay, so now on to step five.
This is a gem. We're going to talk about running ads. And no, don't be scared.
This is how most of the business owners that you know out there making loads of money online are doing it, right? They tell you not to run ads, but they are actually running ads. Now, here's the thing.
This step is for people who are ready to scale, right? And that's really important. I don't recommend running ads to a product that you haven't made any sales with organically, right?
You use ads to get more eyes on a product that you know that people definitely want to buy. And so if you're new to business and you don't have a product that sells yet, when you start running ads to it without like any coaching or a bulletproof strategy or like me consulting you every step of the way, it can be quite risky. All right, you're paying to test whether people want to buy your product.
Now, I want to encourage you if you're just starting out, please keep watching, okay? Cuz you're going to learn some stuff here. I didn't run ads at all, but then now that I've learned to run ads and I know how to test stuff, I can do this.
Like, I could launch a product tomorrow and start running ads to it. But if you're new and you have less than 50 sales, I would wait. Just wait, but just put it on your vision board cuz you're going to do it.
If you've had more than 50 sales, here's what I want you to do to make a lot more sales on autopilot. What I love about ads, it's completely handsoff. All right, here's exactly what you need to do to avoid the mistakes I see a lot of people make.
First off, let's talk about your design, right? This is what we call your ad creative. The actual content that people will see in your ads.
The best ads, they don't look like ads at all. they look like organic content, so people engage with them more and the ads just perform better. But you're not there trying to post every single day, right?
And so that's why even though I don't post on social media, if you see posts from me on social media, it's repurposing my YouTube, okay? Just so you know, but I'm still studying social media every single day. I know exactly what posts are doing well.
I'm on the ball with what styles are going viral or trending right now. and I know the type of messaging that people actually respond to. So basically, I do my homework and so then I make my ads look as organic as possible and that is why my ads do so well, right?
And so that's basically my 1K a day strategy. But here's the thing, none of this works unless you have a product that people actually want to buy. Okay?
So, I really recommend watching the video on your screen next because it's going to show you exactly how to create an in- demand digital product that your audience wants to buy in just 24 hours. Yeah, it's that simple. I'll see you there.
