I don't know Michael Ruben but a lot of times the nerdy whites they want to partner up with the kids at the cool table Snoop told a story one time where he said the dudes from um Uber was with Suge and they beg Suge to come introduce them to Snoop these dudes be going to se capital I just want to be around Kevin Durant I want to be around Nas I want to be around all of these cool people that I grew up on I was the nerdy dude now I got enough money to to
mesh with them everyone knows that money rules the world and the rap game is no no exception to that rule but the Puppet Master behind many iconic artists is a truly Sinister and creepy man Michael Ruben is an industry Tycoon and his name really started circulating along with this embarrassing clip of gangster rapper Meek Mill as some of you may recall where bro was literally bunny hopping like an absolute psychopath on camera why you doing bunny hops Meek cuz you got your ass beat in tennis you got your ass be keep going count out loud
the time count out loud and it's slowly coming to light that he is your favorite rapper's favorite billionaire orchestrating a large network of young black talents across hip-hop and even Sports even the likes of 50 Cent have been seen clowning rappers close to Michael ruin from the outside looking in it seems like a pretty good idea to associate yourself with a billionaire as there are countless benefits being tied to such wealth but the quote unquote benefits that Michael ruin comes with tend to be questionable at best don't be making fun of me when I'm drunk
you're going to get another drunk and hug tonight tonight I don't care what anyone says you're getting a drunken hug you too you two drunken hugs are coming tonight it's your boy Lua and today we're going to unpack the unsettling hold that Michael ruin has on hip-hop culture but before we get ahead of ourselves we got to understand his origins in the world of hip-hop and the power that he holds outside of the game that you'll see extends farther than anyone really knows with 11 big bees to his name it's hard to imagine Michael Rubin
ever starting off with humble beginnings but that's exct L How The Story Goes Like many kids he started shoveling snow when he was only 8 years old and by the time he was 12 he had a ski repair shop that eventually raked in 125k a year his Keen Eye For Business carried into adulthood and perhaps his most important money move came in an early investment with Fanatics the top sports merchandise company in the entire world this wasn't a one-off expense though Reuben loves sports and he eventually was inspired to purchase the Philadelphia 76ers and became
its most popular owner despite sharing the team with several others and it was courtside at a Philly game where he met the gangster rapper Meek Mill Fresh Off The Scene after coming up with moving and Raw Bars like these sometime nights can even turn cold and the streets of Philly get my P turn the two men were from completely different worlds but they would end up having far more in commmon than one would expect and they would begin to bond over Sports business and more as conversation continued no one would expect the can of worms
that was about to burst open from this single interaction and it would change the course of modern rap entirely so my daughter was just talking to Nikki and Meek's like you know in his way he like who are you I'm like you know the Sixers guy no no no and then within a second what I loved about Meek from the from the moment I met him he just started peppering me with business questions like hey if I want to do this how would you do do that and if I want to do this in sports
and if I want to put this deal together and in a lot of ways he a similar version of me from a completely different environment they continued to meet a few times as a friendship was truly beginning to form and in their talks Ruben would eventually learn about Meek Mills ongoing legal struggle one night maybe we'd hung out at the games maybe 10 times and we were at halftime and I remember this for the rest of my life I said um hey you you I'm going with some friends to the pgot afterward you want to
come he said I'm not allowed I'm like do you need permission from your mom literally when I said to I said you need permission from your mom I was joking I was being a wise ass he's like no I'm on probation I'm like how's this probation thing work he's like I'm not allowed to leave you can't go across the bridge 10 minutes he's like I'm not allowed I'll get arrested I'm like I'm what' you do again you see Meek Mill was under serious pressure from a 2007 incident involving a case where he was locked up
for illegal fire and possession he got 2 years behind bars plus 5 years probation and when his probation period was supposed to expire a hard ass judge continued to hold him on a legal leash and things would not change for him as he Grew Older even though his rap career was flourishing in 2017 Meek picked up more probation charges for popping will and getting mixed up in an airport brawl violating his current restrictions and when Michael heard about his new friend's struggle and realized it was a problem on the judge's end he decided to step
in I'm not going to say who I called I started calling people of importance to find out is everything he's telling me true like I was hearing like all I was hearing was everyone loves him but he's got this crazy judge but you know what I want to make sure I'm just I'm always on guard if you're in my situation you're always and so I kept getting back he's done everything he's been asked from a probation perspective you know he's well-liked he's a good guy yeah he's a little bit on rap time sometimes but this
is a good guy you know he's doing lots of charitable things I wrote this letter which it became I never thought it would become public it became very public I wrote this letter and basically talked about my relationship with him I basically said like look this become one of my closest friends like you know he knows my daughter well he knows my mom you know he knows you know all my you know Partners in the Sixers despite Ruben's letter and his appearance in court during the hearing the judge still sentenced Meek to 2 to 4
years in prison this was a shocking verdict considering everyone involved had strongly recommended against prison time including the parole officer it was abundantly clear that the judge had a vendetta against the young Philly native but lucky for Meek he had a billionaire friend in his corner of the Ring I literally I look at meek and he always wants to be Mr tough guy his eyes turn pink you know there's tears coming out of his eyes I like I I can't remember last time anything made me tear up I have tears coming out of my eyes
and I looked at him I'm like I will not stop until you're out of prison and she's off the batch and that's exactly what he sought out to do pouring over $6 million alongside Jay-Z to hire the best investigators and lawyers to fight for Meek's freedom and to Millie it meant the world you're now sitting in an orange jumpsuit and you're still smiling from ear to ear I don't get it like he said if it were me I'd be so mad how are you happy Meek sat there thought about for like a minute he said
Robert I've been sent to prison three times for never committing a crime this is my entire life I've been in and out out of this thing my entire life this is the first time people are fighting for me you're here to see me today you know Michael's been here 20 times there's a crusade to free Meek this is the first time that's happened all that effort was worth it in the end as the judge would eventually get revealed to be super corrupt even beyond the courtroom aside from multiple weird cases on her end she was
also secretly spying on meek and even demanded he dropped her name in a song some pretty strange Behavior but the real win in all this was for Michael Rubin who was quickly being healed as a model billionaire and culture icon he kept writing this wave when he established the reform alliance with Jay-Z to combat legal system failures he said we're going to get a million people that are on probation or parole that shouldn't be on out of the system there there was 4 and a half million people at the time this is three and a
half years ago we've already cleared a pathway for 650,000 people that are on probation of parole to get out earlier from the law that we've changed Michael ruin was officially a hip-hop namesake and the idea of having a rich white billionaire friend started sounding real good to Young upand cominging Artists especially this genuine caring dude let's keep this real when you're financially successful it's easy to give money away okay I give lots of money away that's easy what's hard is to do the work but it wouldn't take long for the more Sinister intentions of the
richest man in rap to emerge from the most unseeing shadows and it was too late for those that lock to him the friendship with Lil Baby what was it about him and your guys's uh Rapport that sort of connect great guy he's a great guy baby is absolutely one of the best human beings in the planet there's never been a thing I've asked him to help with like from a charitable perspect perspective with the reform Alliance there's never been anything he's just such a great human being I love his work ethic when you hear his
story and I again I don't know anything about music so when I met him the first time with Drake in the Bahamas in 2020 and he's telling me a story about you know he was in jail a couple years earlier he never rapped and now he's got this great you know kind of music career you just want to root for the guy Ruben's new influence pulled in big names low baby Travis Scott and clo to name a few successful people hang out it made sense at the time especially given Michael's recent investment into Meek Mill
but a noticeable pattern began to emerge in these relationships that made people question his intentions why you doing bunny hops Meek cuz you got your ass Bea in tennis you got your ass beat keep going count out loud the wrong time count out loud keep going keep going don't cheat on your buy hops they suck your budy hops suck you got 250 more to go super weird dynamic and the internet exploded when they saw what was going on bro this is some house slave type I'm going to hop for umasa when he lost he went
straight to hopping too man the rap game is nothing but a modern-day Plantation I discussed the situation in much more detail in my video about how Meek Mill destroyed his career but one takea away from that video is that this was all weird behavior for a man like Meek Mill a respected street artist who really portrays the image of a gangster it just felt really weird for him to do something like this and due to all the negative publicity he was receiving mikill tried to explain that this was a game played in prison but of
course that only got him flamed even more someone tweeted at him how much did they pay you to do this this is the first time he's addressed it keep in mind there's all these Diddy rumors about Meek there's this what I believe to be a fake audio about Meek and Diddy engaging in some wrestling for the cereal like he used to do with like he said he used to people have this assumption that Meek is doing zest activities with Diddy or potentially gay I don't believe that so he says this is a game I started
from prison we used to make Killers do bunny hops when they lost because it was too hostile for money a YouTube channel the link this be us I'm going to get Ru into Bunny Hop for me okay LOL I'm going to teach him D hop I don't even know what half of this means the fact that he said we used to do this in prison and we used to make Killers do bunny hops this is one of those things where if Meek was right next to me and show me the phone anybody really I'm looking
at him like dog that is not what you want to send out you used to make Killers do bunny hops what what what are you talking about and then I'm going to get Ruben to Bunny and this is the thing him getting Michael Ruben to Bunny Hop form him has no effect on Michael reuin most people don't even know Michael ruin is the owner of the company that he owns the clip of him doing bunny hops got so much attention that it resurfaced amid the Diddy allegations a while back as well to make matters worse
this wasn't an isolated incident as Lil Baby was another rapper who was a victim of one of Ruben's house bets that caught people's attention and not for a good reason what's the bet I go to sleep 5 to four you get six braids six braids coming off your head six braids off the back of your head if you fall asleep from 5:00 p.m. until 4:00 a.m. my entire head bed beds between friends aren't unheard of but the Eerie part of all of this is that we never even seen Reuben lose it leads us to ask
questions like is Lil Baby really going to get into Reuben's bed and shave his hair and if Meek lost that bet to anyone else is he really letting his homies post the video online the answer is obvious and the truth becomes Crystal Clear when we see Kanye one of the most high self-esteemed humans to ever walk Earth at this point get talked down and demeaned on a post so this is what really happens with Peter a Kanye but we do on our way to a Vogue Event ribs and french fries so what does Reuben have
to say about all this well he will tell you that these are all mutually beneficial relationships and the business Mogul knows he can get to these successful artists for tips and ideas as well you were asking about baby before and like you know does he come to me for advice he comes to me for business advice all the time but I go to him for advice on stuff too I'll ask him like Hey will this you know is this a good idea or a bad bad idea while this could be true the real benefit for
Reuben besides whatever freaky stuff is going on behind closed doors is the marketing leverage that hip-hop Superstars give him and his companies and rather than being a pushover guy paying these rappers to be around and do his bidding it really seems like Reuben is the guy calling the shots even in this incident with Meek Mill on a private jet Mike get up off me dog you heard me Mike get up off me man look this man on my legs y' get this man don't be making fun of me when I'm drunk you're going to get
another drunken hug tonight I don't care what anyone says you're getting a drunken hug you too you two drunken hugs are coming tonight this isn't all speculation either as we've seen him utilize a culture shifter like Lil Baby to promote his fanatic's gear on the track merch Madness a campaign where tons of merchandise was given out to fans these rappers were playing chess but Michael Ruben had them in Checkmate from the beginning pulling rappers into business Endeavors and still capitalizing on their influence his use of rappers as pawns is enough to make you speculate his
intentions but the real red flag begins to dissolve whenever we look at his more elevated social life specifically his strange white parties you got to investigate this Michael Ruben party a little bit further y'all don't think it's a little strange what what help me out the consistency of the A-list celebrities that go there the huging what other party in the universe do you see that many of that level aess people at the same same spot at the same time this annual Michael ruin white party isn't what it sounds like but might just be as strange
and worth investigating and most of all disturbing in its nature this high-profile Gala is littered with every A-list person on the planet even people far outside of Ruben's Circle will show out for what is possibly the biggest Elite social event every single year we're talking Tom Brady to Jay-Z Kevin Hart to Kim Kardashian even Drake was recently seen there looking like bro was absolutely done with everything happening to him lately basically anyone considered in Elite Society is invited and most certainly attends these packed parties of course the first assumptions from Outsiders were Illuminati comparisons and
some even pointed to Reuben himself as the leader there's even an eerie resemblance to this crowd and Jared let's cult to even be considered for an invite you have to be at the top of the famous profiles so it makes sense that anyone would want to show out but what's strange is the presence of guys like baby quo and meek who are all far below the status of these other guests their attendance seems a little bit out of place and questions got raised especially when they found themselves in more questionable scenarios at the hands of
Michael Reuben now what in the is this ain't no fing way these [ __ ] got him in a reverse Oreo and he's showing all teeth that guy Michael Ruben he needs culture I listened to him on a podcast and all he talked about was trying to sell to culture well here's the thing you having a billion dollars don't matter if don't [ __ ] with you so what is it in your benefit to do be friend be friend the hottest like throw the best parties who knows how much money he probably lost Millions off
of this party with the Diddy party activities coming to light it's no surprise that people are beginning to question what goes on at the Michael Rubin estate with culture floating around puff Circle just 20 years ago the same strange occurrences seem to be unfolding around a 51-year-old billionaire especially given his Rel relationships with the top of hip-hop and now we're left to wonder why what lies ahead seems both familiar and uncertain yo what the I didn't see that says Ruben on his underwear yo I just noticed that yo Michael Ruben got the hoes Is that
real that's crazy yo Is that real that's crazy God damn bro yeah Michael got Michael Ruben got a choke code on this like I ain't seen somebody have a choke code on this [ __ ] in a long time