Landing pages are the biggest money printers of the 21st century and mastering them is going to allow you to actually sell landing pages to businesses for thousands of dollars for just a couple of hours of work and in this video I'm going to give you the complete breakdown on exactly how I'm talking the exact Frameworks structures and templates that I've used to create landing pages that generate over $100,000 every single month so just in case we have never met before my name is Tyson I am a copywriter and on this YouTube channel I upload everything
you need to know to become a full-time copywriter making at least $5 to $10,000 every single month I'm talking about free 2hour courses on how to get clients free 4our courses on the basics of copywriting 1 hour courses 2hour courses on AI copyrighting email copyrighting and literally every single thing that You need for completely free if you're looking to monetize some skills and start making money online as fast as possible without some $1,500 course being pushed down your throat then you have come to the right place my friends so without any further Ado let us
get right into it so how to create landing pages that practically print money all right and when I say practically print money I mean you create a landing page all you need to do then right is for the Business or for whoever to get people to that landing page maybe they make a post maybe they pay somebody else to post maybe they run ads it doesn't really matter people come there they see it they see your amazing sales page they buy it they make money and you make money too building landing pages is one of
the most lucrative skills on the planet every single business every single business in the world has some sort of landing page in this master Class I'm reviewing exactly how to create landing pages that generate $100,000 plus every single month okay from opt-in Pages registration Pages sales pages and everything in between if you don't know the difference between all those hey man we're going to get right into it so what even is a landing page to begin with what is a landing page a land landing page is similar to a website okay so it's kind of
like a website has a URL just like a website Except the key difference being its goal is to steer you towards one action that action can be to either purchase or sign up or watch a video Etc okay so a website is where you go and you you know you're on a website it says okay sign in or you can learn about us or you can go here or you can go there there's like a whole bunch of navigation it's like a it's like a hub right for you to go and click on different links
that's not what Pages a landing page is you open up the The URL you have one specific goal that someone's trying to give you right so they're like okay well buy this or fill out this information or watch this video that's all it is and the reason as to why they are a lot more effective than say a website is because they're singular focused okay they're singular focused they give you one option why can landing pages Make You Filthy Rich like like why like who cares first of all infinite profits okay craft one high Conver
High convert learning effective landing page and it can be used to generate profit for years to come okay you put up One landing page you make it one time and it always always always creates um income next is that it's very easily trackable analytics let you know the exact rate at which people are engaging giving you an easy way to justify your prices okay so let's say for example um your client has a sales their client's sales Pages usually get Let's say a 3% conversion rate right so if you came in there and crafted them
this whole landing page and got them a 6% conversion rate essentially what you're doing is doubling you literally doubling their whole income by taking it just from 3% to 6% so where do you think all that credit is going to go towards it's going to go towards you because you're able to track how good your sales page actually is and how well it's performing um next of course and it also Goes with optim optimizing right so let's say you have a sales page and you're thinking hm I wonder if I I ch change the uh
the headline or change something about it change where the button is what kind of difference it would make well you can track that right it's called AB split testing we're going to talk about a little bit more as we go on but you take sales page number one sales page number two and you test which one has better numbers and that's how You can come come up and create the absolute best sales page possible next of all they're quick to create effective landing pages can take as little as a few hours to create and integrate
because you can make thousands from them uh thousands from each of them this gives you a large earning potential so here's the thing right you create one sales page let's say it's like a cheap sales page say it's 1,000 bucks right the business owner who's making probably Hundreds of thousands every single month right they're going to be making bank off that they pay you 1,000 bucks for that I mean that's nothing 1,000 bucks for one sales page is literally pocket change to them and they get to make like a thousand times Roi on this right
the return on investment is insane so they're like yeah whatever th000 and it only takes you a couple hours to create right and the reason as to why it works like this right is that everybody is so Used to getting paid based on how long they work right so like an hourly rate you go work at McDonald's you go look work at fast food chain or at Walmart they're going to say all right well we're paying you $15 an hour whereas here you're not getting paid for how long you work you're getting paid for just
how effective it is right so if your sales page is good enough to make people tens of thousands of dollars a day right then who cares if they pay you $1,000 $2,000 and it only takes you an hour because I'm telling you if if if you were to just like really work hard on it and just knock out a sales page Complete deep work and just go for it like what maybe eight hours that and that's pushing it like like 8 hours is being nice like you have a lot of time for8 hours like realistically
4 to8 4 to8 hours and you're making like 1,000 bucks plus not too bad of an Roi right you Make three four sales Pages a month then you're definitely having a full-time income right there okay and that it just comes down to getting clients which you actually know this skill and again that is no secret either because I have a free 2hour course and a free another free I have multiple free courses on how to get clients I mean the skill the skill takes care of itself as long as you uh watch learn and Implement
everything that I'm showing you man it's It's literally just a matter of time next of all is there's gig gigantic demand for sales Pages man every single internet business every single internet business needs multiple sales Pages created throughout their lifetime my small business has required about 10 landing pages in uh 2023 right so just in 2023 where my my business basically started we required over 10 right from opting pages and registration pages and Uh everything else sales Pages everything you could really imagine right so I mean you could and that's just from one business one
small business if you imagine if it's like either an agency who's working for a bunch of businesses or you're working for a big like two or three big businesses how many they're going to need throughout the year and then of course here comes the good part you sell them the sales page make them some money And you have the skills to pay the bills you have skills to do their email marketing you have skills to do their other copywriting I mean there the sky limit here um so what even makes a good landing page so
first of all understanding the traffic that comes to the page where do they come from and where looking for so for example not all landing pages are created equal some landing pages are in let's say the description of YouTube Video some landing page links might be on an ad some landing page links might be on an Instagram bio those are all three very very very different things right so why on an Instagram bio those have infamously low conversion rates because people on Instagram usually aren't looking to buy things and they're usually just surfing through through
the through their page right so but when it comes to YouTube right A lot of the times if someone's watching a YouTube Video they are higher quality uh higher quality traffic right so they're more likely to read through something longer they're more likely to watch a longer video and things like this whereas people on Instagram they're scrolling they're basically you know Instagram kind of turned into Tik Tok so understanding where the traffic comes from can help you decide exactly how you want to create and structure your landing page which we'll get to the Actual structure
step by step in a bit effectively communicating value and what they'll receive if they complete their desired action so a very clear offer guys when it comes to landing pages pretty much the the most important thing is to just concisely tell them what they get just concisely tell them what they get and how it's going to help them and why it's the proper thing to do and why whatever they're doing right now isn't going to work out the best in the Long term it's just not optimal okay and of course course I'm going to be
giving you guys like I think it's like eight examples eight landing page examples so you just can't mess up here um creating a page that's visually appealing concise and flows well together this takes a three out of 10 graphic design skill guys designing these pages is not difficult a lot of um Landy page Builders like kajabi or like uh even the free ones like Squarespace or Clickfunnels they all have templates super easy you just fill them out boom you do not have to be a graphic designer so websites to build okay so here are some
here's some free ones canva Wix Squarespace the most popular clickfunnels kabi active campaign okay that should give you a little bit of a starting point so if you want to just like play around with it and get started those are some things that you can do so the different types of landing pages so People ask sometimes what's the difference between a landing page and a sales page or a landing page and an optin page well a all of these are essentially types of landing pages okay so first of all we have optim Pages a page
that gives the visitor a free resource or free something in exchange for their contact information for example their name their email or their phone number boom a registration page is similar to an opt-in page with the key Difference being there is a live event taking place that the visitor is opting in for right so this is a webinar this is a free live Workshop like these types of things so almost the same thing but slightly different and then of course we have the sales page which is a page with the goal to get the visitor
to purchase a product very straightforward and simple we're going to be looking at all three of these today okay and I want to spend like 3 seconds on talking about Designing a visually appealing and userfriendly landing pages okay cuz I'm telling you guys do not let this deter you do not think you need to like you can waste a whole bunch of time trying to make it look good it's not that deep it's it's really really quite easy right there are a lot of pages that make a lot of money and they just have white
background and some text on it right now personally I like to add a little bit of pizzazz right so like the slideshow that You're looking at for example it's not complicated it's all templatized like this is a whole template I didn't spend two seconds designing it but it still looks good right so it doesn't take a whole bunch of effort it doesn't take a whole bunch of time you kind of just have to pick something and go so clean and modern design you want to opt for a sleek and minimalist design that enhances user experience
okay so very very basic stuff responsive layout you Want to make sure that it looks good on computer and on phone screens right this is something that a lot of people mess out on cuz let's say you create a landing page and you put it in your Instagram bio 99% of people are going to be opening that on their phone and sometimes when you're creating a landing page it looks great on the desktop version but then you go to look at the phone and it looks just weird things are just formatted weird it's not in
the Right order and you have to fix it next of all userfriendly interface okay so create something intuitive that guides your visitors towards your desired action right so a lot of the times sometimes people have like a whole bunch of stuff as soon as they get on the page and there's you're supposed to be looking at this thing and this thing and this thing and this thing it's too much right when they land on the page essentially you want them to see maybe Headline and a video that's it okay not like headline video buy button
price and some more copy over here some more copy over there that's that's overwhelming so let's take a look at these beautiful seven landing pages that I dug up boom so we have this one only $10 for 60 viral scripts get these 60 viral filling in the blank video scripts that will get a million views in 60 days for only $10 okay so this essentially it so this is a page from the man Jason wjo Right if you know him or not but essentially it was a Instagram ad okay so this specific page uh comes
it heavily depends on the offer right so the offer is supposed to be dope so oh man I get 60 viral fill-in-the blank video scripts for only 10 bucks man Count Me In right now of course there's a lot of back end to this this is a whole funnel if you watch the funnel building course that I uploaded not too long ago this would make a little bit More sense I do highly advise you actually watch that one after this one but essentially right you pay the 10 bucks then he's going to be like oh
yeah by the way you want this other thing that's just a quick 97 bucks don't even worry about it and then you're going to be like okay yeah sure I'll buy that and then if you buy that he's going be like oh okay well you bought these two but you know you might as well get this other thing for like 400 bucks and just Like that you thought you going to buy something for 10 bucks now you just give homeboy like 600 bucks boom and if you don't get 1 million views in 60 days full
refund and I'll send you 100 bucks for wasting your time so that's one of those irresistible offers so this is one that is overly simplistic because again the offer is $10 right this comes with the context of marketing when you really analyze where the traffic comes from why they come and what the offer is then you Get to shape your optin page and you kind of know exactly what it's for so these 60 viral scripts have gotten a million views in each of these niches and then he has a quick checklist this quick checklist is
something you'll see often these are called bullets we'll talk about it more later and then proof okay so these are the testimonials you're going to notice these a lot as well proof that it works testimonials of other people saying it's worked in their Business so we're going to do way more of a deep dive as we go on at each structure uh of this page but I kind of want to do a quick skim so also as I said like look at how simple this page is Right black background uh with some text with some
videos white background with some text with some pictures like it ain't rocket science you really don't have to go hard at it um and anybody can draft this sort of thing up in like canva it takes two seconds okay so and I Can tell you for a fact this simple sales page this simple simple simple sales page is easily bringing in dude hundreds of thousands of dollars hundreds of thousands easy every month easy um he didn't create it I know for a fact he didn't create it not because he's not good at it or he
can do it but why would he he's a business owner he has people do that you know as a business owner you care more about time Than you care about money he would bro this sales page right here probably some somebody probably got paid two to three grand to make it easy two to three grand boom and look at it it looks like a word dog damn near so that was example number one my friends example number two attention wholesalers and Real Estate Investors how brand new wholesalers are making extra money using an AI deal
finder in just 8 minutes Quick Pay Days of $3,000 to $20,000 per deal no Complicated software or sales skills required attend and get my deal analyzer blah blah blah blah blah okay so this is a registration page for a Live Events okay so again this one is very very short simple and sweet I'm not somebody probably did not get paid 3 Grand to make this this is probably just like a 5 minute thing right um but again really really simple really really easy but highly effective if you don't know what these are essentially you show
up to These and at the end they pitch you something and then they make a lot of money right um so the first thing that he does in his headline is call out the he calls out the audience okay now um just really quickly going over the anatomy of a headline we have the eyebrow copy right here which is usually about you know either the offer or calling out the audience kind of like how this one did here and then you have the actual headline itself and then you Have the uh the deck copy which
is kind of just like a little bit more about it which is this right here boom so again guys you're going to you're going to I have seven landing pages here you're going to notice a lot of patterns okay just by simple simple pattern recognition you're going to be like oh okay I get it now okay cuz when we look at all of these and all of these as well are not Cherry Picked right I I literally picked um a whole bunch of Good ones that I just found okay so what's this one agency owners
coaches and Consultants what is he doing again here in the eyebrow copy he's calling out his audience learn how you can fill your pipeline with 100 plus qualified appointments every single month guaranteed this is the fastest and cheapest way to scale your marketing agency consulting or coaching businesses to 100K plus per month profit without spending a dollar on asra fat softwares Enter your name and email below to get access for the free training so what is this this is an optin page free training for your information boom yes I want access now and then I'm
pretty sure yeah exactly so it has this gift so it looks like a video so you want to play it but then when you play it the uh text comes up very very simple again um these type of things like he's running ads to this right so let's say 10,000 people sign up right uh 5,000 people actually show up Or watch the live and then out of that they have like a low percentage people who actually get in on a high ticket price this is easily probably like a $5 to $110,000 offer so if they
get let's say 10 people in at 10,000 bucks boom $100,000 made with this really really overly simple um optin page right here boom okay next learn the most futureproof skill set to building real wealth in 2023 from absolute absolutely zero experience to top 1% in less than 60 days so notice that these headlines are of course they're big promising um and this one specifically doesn't have any eyebrow copy no big deal um they're not always you know the exact same structure but you're kind of starting to recognize the pattern right big promise and then you
know a variable of the big promise and usually at the top it either calls out the audience or does something similar so um and then here this one is actually a vsl video sales letter okay So this is him doing a very short 6 minute video on why you should get in and purchase read on to learn and then bullets okay this this this and this again we're going to break this down in more detail as we go on but it introduces him and also it tells you you can get in for just 997 today
okay and then here in this one we actually have some copyrighting so again notice some of the key differences so on an optin Page you don't really need much right it's it's not a really hard sell um optin page a registration page not a hard sell $10 page right a little bit more stuff here but again it's only $10 not a big deal no code boot camp 1,000 bucks you're going to need some copy some testimonials some more copy some more copy and a whole bunch of buttons boom okay so so you can see as
the price increases or as the sell gets a little bit harder you have things like video Sales letters and you have more copy right this is kind of how it goes and then over here we have next up my secret formula to selling 52,000 plus courses revealed the slide by slide template I use to convert total strangers into high ticket buyers with a simple 90minut presentation the exact webinar template I've used to sell 58.6 million from webinars in a 4-year window boom okay so essentially this is a course on how To how to make total
strangers into high ticket buyers boom this is by the man anic so and then you get a product boom that's what you get who is anic and why should you care a little bit more about the product and then as you can see a whole bunch of copy a whole bunch of copy a whole bunch of copy all right again we're going to get really really deep into what this actually is and how to do it as we go on but I don't want to read the whole thing right now so $67 Sell right and
again as you can see this is a more copy heavy um sales page and this sales page would probably cost a lot like this is probably one of the $2,000 or $3,000 sales pages right and I mean if you think about it two like let's say it's 3,000 right and he's selling it for 70 70 bucks so all he really needs to do is I mean he's selling hundreds of these there's there's no doubt right so he sells 100 of them and he just made Seven Grand Basically 100 100 people I mean this guy has
if you really think about it hundreds of thousands of people in his audience how hard do you think it is to sell a hundred I mean you probably sold thousands right so he's making like 70k plus so um that kind of gives you a better idea as to why people are willing to pay that much for a simple sales page and this sales page is not actually super simple right so you see we have some bullets we have some text um and we Have some uh features here and we have a lot about each and
everything of what's inside right so that's another thing that like I said in the very beginning a lot of it is just showing people what's inside and telling them exactly how it's going to help them so don't impress be relatable more about step number two step number three and of course step number four and so on and so forth and exactly what's in it exactly why it's going to help you make a lot more money Right boom that was number five of course we got to check out number six okay so this one's just like
a a really easy one this one's just for 14 trial right sell like surand I don't know if you guys know that guy but it's just a really quick membership so notice how this one's a little bit different you see how it looks a little bit more professional a little bit more upscale well it's because it's for business owners first of all and it's like a free Trial app thing okay it's like a free trial app thing so that's why it looks a little bit different from the other ones but still again look at how
simple this is gray background white background some pictures here some things there right this one's um formatted quite nicely but realistically the copy and stuff it's all quite simple it's all quite easy and we'll check out another one over here the last one Boom passion.io so save $174 Boom the number one mobile app builder for coaches and creators so calling out his audience and telling them exactly what it is create and sell online courses build communities and focus on what's important all with your own app boom 30-day money back guarantee so you can see that's
a strong headline right risk reversal and you get to save money and this is what it's good for Then some nice pictures um then some reviews Last Chance offers some copy right there launch your app in three simple steps okay now it's explaining exactly what you get in a very short concise way I mean look at this one sentence one sentence one sentence one sentence um there's some Punchy copy right here and then exactly so telling you even more about what you get um okay so that Was that was the real fast quick and dirty
look over all of them now you know all of the sales pages that we're going to be going over but I'm going to go into them really really indepth here in a moment so how do we actually structure these landing pages okay so notice so you notice all the patterns you you saw exactly what they looked like so the first three Quest questions that people ask when they come to a new website is Who is this for is this for me should I be looking at this next is why should I care you know cuz
the thing is people have attention spans shorter than anything right they're scrolling through their phone scrolling scrolling scrolling they're not going to look at something they don't care and next of course is what's in it for me right they're similar but they're different what's in it for me is like okay but why should I do exactly what they're saying To do so when we know all of these three questions that they're going to ask we can answer them before you know they even ask them in their head so this question is usually answered by calling
out the attended audience in the very beginning like we saw so many times coaches Consultants course creators right um that's exactly what most people do next is why should I care this can be either pointing out a relatable problem that the reader can solve or Highlighting specific benefits so coaches and creators um are you having trouble selling more courses or do you want to sell more courses in an intuitive way do you want reduce churn on your product um for example next what's end for me this section is about communicating value and making people feel
as though they're getting much more than what they pay for so the what for me is exactly where you see okay well you get this this this this this all for This small price and you get this and this is how it's going to help you right explaining exactly what what's in the product how it's going to help you and how it's going to solve all your problems so landing page blocks you got to understand that landing pages like I just said are are very very much of a pattern they're very much of a pattern
they all have the same blocks and they all are similar and do similar things so first of all the headline of course this Is the first line of text that the visitors will see on the landing page headlines are crucial because they are responsible for capturing the attention of visitors and convincing them to stay on the page the hook of content is always the most important part because without an effective lead Nothing Else Matters think of a real think of a YouTube video think of a book if you don't like that first little bit the
rest of it can be amazing the rest of The book can be amazing the rest of the YouTube video can be amazing you messed up that beginning it don't matter it doesn't matter that's why your headline has to be dialed in okay your headline has to be the the thing that you spend the most time of assessing over so for example um some headlines here that we just checked out right you can see how how similar they are calling out calling out their audience wholesalers and Real Estate Investors agency owners coaches And Consultants see how
how like similar they are and then a big promise how do how brand new wholesalers are making extra money with using an AI dealfinder in just 8 minutes next learn how you can fill your pipeline with 100 plus qualified appointments every single month guaranteed they're specific and they are promise based learn how to build the most future proof skill set to building real wealth in 2023 or get these 60 fill in the blank viral scripts That will get you 1 million views in 60 days for only $10 they're all very strong headlines they're all very
Punchy so bullet points right this is another uh thing that we've seen a lot of right and a lot of times we seen multiple bullet points um in the same sales page because bullet points are a great way to convey value and information in a concise as uh concise of a manner as possible people love to skim right people are like okay I got to The page I don't want to waste any time just tell me what it is just give it to me right just get to the point so that's how we do it
here so so these 60 viral scripts have gotten 1 million views in each of these things so essentially why he's putting this there is because he wants you to know if you're in any single one of these specific industries that this can work for you okay so this one for example save 1,700 bucks a year this Black Friday what You'll get custom mobile apps unlimited subscribers and videos and push notifications interactive courses inapp communities and chat set up with app ninja Premium app templates plus live Master Class expert Freedom million dollar sales script profitable marketing
and Master Class expert Unleashed Challenge and probably even more okay so when you just load up the value like that like you get this and this and this and this and this and this it of course Increases perceived value makes people more likely to buy again here's what you get in the membership unlimited downloads activate 30 plus guides create relationships take advantage of member exclusive offers on courses and events or these bullets for example or these bullets for example or these bullets for example okay so these are benefit bullets these are like what you get
bullets notice how there's a little bit different so let's look at Some benefit um bullets so you will discover my strategies for bringing my audience in and captivating them for a full 90-minute webinar exactly how much time you should spend on every single section of your webinar my favorite strategies for creating compelling content that warms up your audience and creates instant credibility the top five Secrets I've used throughout my career to master in the sales process on live on live in Evergreen webs how I layer Bonuses in the core products to create irresistible offers boom
okay so what you want to do here and what he's doing here he's doing a feature benefit combo right what that is is the feature is my strategies for bringing in my audience okay the benefit is being able to Captivate them for a full 90-minute webinar so they stick around until the end and buy okay or the feature is my top five Secrets the benefit is mastering the sales process and live and Evergreen webinars okay so the feature is what it is so like the feature for example could be the a16 Apple Bionic chip but
that doesn't mean anything to you you're like okay what whatever who cares the a16 Apple bionic chip that will let you game and play Call of Duty on your iPhone with the graphics of you playing it on your PC now you're like God damn that sounds dope right now you know what it does okay so very important to Know man what is going on everybody it is your boy Tyson 4D I am back I'm black I'm ready to attack with a new day same course we were talking about belief shift copy now this type of
copyrighting is used in the laning page to give value and shift the reader's belief while positioning the CTA as the solution to to the newly discovered belief translation okay so there there's a couple things that we have to cover here that go as far as overall copywriting uh Ability and techniques and the context of how it works in a sales page so in the sales page sometimes they have this part of the copy where they're talking about what you probably do or what you've been doing why it hasn't been working for you and why this
new way is much more effective and if you want to take advantage of this new way of doing things then your program is the one to get into I'll give you an example here let's say that you have a bodybuilding Program okay now you on your sales page the so what's the belief so in order for there to be a belief shift there has to be a commonly [Music] pre-elderly well what if I told you that the science actually suggests that if you do arm day every day for 2 weeks and then leg day every
day for two weeks and so on and so forth that that is actually the optimal way to train don't believe me well this Is how uh Arnold Schwarzenegger and some other classic bodybuilders were actually doing it back in the day so now your belief has shifted okay so now you're like okay bro split out and this new way of bodybuilding is in obviously this is just an example I honestly don't think that this this is what I'm describing would necessarily work but stay with me so now that you know the best way to build a
lot of muscles is to do 8 Hour arm days every single day of the week if You want to know exactly how to do that in the specifics that is inside of the program okay so essentially you're not selling the program you're selling the thing that sells the thing okay so now that you've shifted their belief now you can take that new belief and sell uh based on what you've on the value that you've given them okay it kind of has to do with the problem solution Loop that I've talked about previously on my other
copyrighting course if you haven't seen The other copyrighting course you got to go check that one out too because a lot of this will make a whole ton more sense to you so let's give some examples so earn more work less stop chasing new clients stand out from the competition on social media be one of the few to offer a branded native app one that will convert followers into high-paying clients so what is he saying here essentially the belief shift is that you so your preh held belief is that you Have to chase new clients
right but instead of chasing new clients you should build a native app that will also help get people through your sales funnel so turn followers into high paying clients by using an app if you want to you if you want to do that then passion.io the app builder is what's for you so see he's selling the thing that sells the thing he's not selling the product as much as he's selling the idea let's look at another one one um I've Been a digital marketer for over 21 years nothing helped me scale my business more than
webinars so what is anic going to do so anic is not going to tell you this product is so good okay at least not in this section this product is so good the price is out of this world it's going to make you so much money what is he doing instead he's instead saying look webinars are the way okay you're probably out here doing all this other stuff posting yourself on Instagram and doing all this unnecessary stuff when all you really need to do is do some webinars and it will make you Millions that's what
I've done over 21 years and webinars webinars webinars now that you know that webinars are the bomb the best way to take advantage of webinars is to get the prod product you see what I'm saying belief shift copy he's selling the thing that's selling the thing he is giving you the problem solution Loop so I've been selling Courses online for more than 21 years now I literally started my business from my college dorm room selling information on CDs that I burned on my own computer trust me I have seen it all when it comes to
selling information online but nothing I mean nothing has helped me scale my information business more than webinars I first stumbled upon webinars 8 years ago nothing has ever been the same from for my companies to prove that point I had my team crunch the numbers For me what they came back with was absolutely shocked me we drove 58.6 million in sales from webinars in a 4-year window we invested $18 million paid ads for webinar in the 3 years and we bought over 1.7 million clicks from our ads in 3 years boom so that's how powerful
webinars are now that you know how powerful webinars are you need to know how to run a good one which is exactly where the my top five webinar Secrets course comes into play but wait There's more there's another one so this is the um the SAS guy if you don't know what SAS is basically software right this is the dude who's showing you how to create a software so you make money based on what the market needs it's a simple equation of supply and demand you've heard it millions of times and the demand for devs
right now uh and for the next 5 years is extremely high the supply far far too low what does that mean for you you have a unique Opportunity to provide services at an unsaturated Market you can charge essentially whatever you want for those Services because nobody else can do what you do you get to see the inside of what works and what doesn't and use the information to create your your MVP so what is he saying here essentially this part of the copy is the justification as to why becoming a developer is the best and
of course if you want to learn how to become a developer then you should Get inside the program again selling the thing that sells the thing your preconceived notion is that you should do Drop Shipping or social media marketing agencies or something something else when in reality here you have a unique chance to uh have a have an unsaturated Market where the supply is super low and the demand is super high okay so now your belief has shifted from smma to social uh smma to software and now that you believe software is the Way now
you need this course to actually go ahead and learn it okay so very very good examples here and um not every single page needs this again if it's an optin page a registration page something that's an easy sell not really that um that needed but if it's something like an app or something that costs 60 bucks or something that cost a few bucks and this is probably where you're going to want to spend some time as well this is something that's also very common in Things like emails okay about testimonials and case study something else
that of course we need that is very important the goal here is to build social proof by showcasing the results that you've gotten for others who were in The Reader current struggling position and have made it to the reader desired goal okay so understand that yes okay the result itself is important let's say this dude was like yeah I got this guy and he went From uh software or he he went from just not having any software no background to making $5,000 every single month with his software without having to do that much work right
the software basically runs itself or his team runs it okay good now there's more to testimonials and case studies than just that right so there's the results but then there's the story behind it so you have homeboy who you know he tried smma he tried Drop Shipping he tried day trading and none Of them worked out in fact most of them lost a whole bunch of money he was probably around $5,000 to $10,000 in the pit before he even thought that he would try social media before he would even thought he would try software and
he was super super skeptical about he wasn't really sure but he knew that he had to do something because he literally needed money he only really had one shot left so he laid it all on the line he tried it and then he started making a lot of Money and now he can do things that support his family and enjoy life's luxuries right so the result is the results you know what amount that he got or how much he made and what amount of time but the story is also just as important because it helps
the reader identify with that person and they think hey if someone else was in the exact same situation that I am in right now and this got them to exactly where I want to go then this could be the answer For me as well okay and you'll see that with the testimonials coming up so customer reviews over 10,000 creators have worked with passion.io to scale their business read the reviews here so I'll read a couple here passion iio support is great um I love access to the support and the support is second to n so
that's a huge other thing um with apps since this is an app it's a little bit different from the other ones we're going to look at but man I can tell you Right now I've been dealing with PayPal and their terrible support bro support is something that's extremely extremely a big part of every single software cuz stuff goes wrong especially when when there's like a lot of money involved it's like I depend on PayPal for example to pay my guys this is why stripe is so much better stripe you send them an email and they
email you back PayPal they're like sorry we're closed right now you got to wait for a couple days is Crazy craziness okay so understand that they're talking to people's biggest um biggest concern right which is why the the top three um are about support right that's no coincidence let's look at this one in the beginning of 2023 I was lost with no plan and no Direction so some people might be feeling exactly like that again remember there's a story behind it and then there's the actual results I decided to join the community and I was
hooked I have found renewed Knowledge uh training I never knew I needed I took one step that immediately led to two deals and I got three more boom awesome result and then Mr Andy over here I love what this community is doing for agents all around the world the strategies are immediately actionable for anyone just getting started or industry version industry veterans like myself so again what is he telling you so also okay there's different angles to this so there's the One person who has never done this before and they felt stuck then there's this
other person who is a veteran he was doing good but he wanted to do even better right so they're taking every single one of their ideal target audience members and they're showcasing them in the testimonials I'm in another Real Estate Group online and the caliber of agents and discussions we have in the cell like surand group show that we are definitely A Step Above the Rest okay so What is this doing this is essentially um the expression is casting Stones right cast stones at the competition essentially telling you that hey I've been I I've tried
these other things before they didn't work out because of X Y andz whereas this one actually did work out because they would have pay extra close attention to detail for example here are some other ones Jason wjo leaves me and my wife speechless he tripled our sales to $210,000 the next month in the first 30 days this is what you call the wjo effect and then his video testimonials video testimonials extremely strong because anybody can put some text in some person's name like this but uh video testimonials to kind of just go that extra mile
okay and the story of course um him and his wife are speechless tripled that's the uh and then that's the result right there and in the video he talks more about the Story okay so now we need to talk about the value stack okay so again these are all sections and at the end of this I'm going to show you exactly what order you want to put all these sections in but again we looked at like seven sales pages and notice how they all essentially have have like the same stuff value stack the goal is
to get the reader to know everything that they're getting uh that they're going to get and that individually each component Sells for much more than the landing page is asking so let's see what that means here's a recap of everything you're getting in the webinar Mastery templates so free bonus free bonus free bonus free bonus free bonus so all these things and all these things added up is $197 but today I'm going to give it to you for just $67 see people don't buy things that are worth it people buy things that are worth more
than they pay remember that sure people might buy a Box of cereal but people are way more likely to buy a box of cereal if it's quote unquote on sale even if you have a dollar a $5 box of cereal right and it's not on sale people AR going to buy it but if you move the price up to $7 and then the next week you say we we slash the price now instead of $7 is $5 now it's just going to run up the price every business every Everything does it this is just the
game okay so essentially that's what this is here Again you save $1,774 a year this Black Friday because um instead of it being $239 now it's $97 and here is exactly what you get a bullet point list of exactly what you get just like here another one um so you get this which is worth $1,000 it's a bonus for free this which is worth $44,000 bonus for for free this $2,500 bonus for free boom again you're about to get access to this this this this this and all of these bonuses all of These bonuses as
well usually all this added up would be what is this goddamn 10 grand 9997 but now you're going to get it for just 997 boom pretty straightforward okay and then some closing copy this is what you have again I mean like the name suggests at the end of the sales page or landing page the closing copy is to recap everything given um in the page that was already stated this is usually the Second to most red piece of copy and it might be kind of weird because you're thinking okay the very first piece is the
first most viewed and the very last piece is the second most viewed how does that make sense well it's because a lot of people just skim to the bottom a lot of the times when you reach a page you literally just take your mouse and you go like that and you go okay well what's what's the bottom what is this what is the price what is everything I want to Know exactly what it is I don't want to waste any time on it that's that's why people just scroll right to the bottom so you have
to account for that right these are going to be the most red pieces of your copy so it's important that they're um that you spend a lot of time on them so this my friends is called a Crossroads close and it's used very very very often so this is in the software page and now you have two options you can either a forget Everything you just read about building the most valuable skill set in the short and long term and lose out on the opportunity to make multi6 figures in the least competitive niche in the
market or B you can take advantage of the Bitcoin of 2023 start today Master a high income skill in 6 weeks with the help of myself and one of the most elite experienced developers in the no code game this isn't just another make money online scheme that you can Maybe profit off of for maybe a few months Tops This is a skill that you'll be able to use to set yourself up for life and all you have to do do is spend less than 90 days devoting an hour a day minimum and in that time
you'll learn how to create a software for the highest paying clients in the industry how to build softwares that can sell for six seven eight figures and spend the rest of your time doing literally whatever you want if you want to claim your Golden ticket to success click the button below and you'll get instant access to this offer before it's gone so boom a essentially wrapping up everything that he's that he's told you and being like look okay now you have two options you can forget what everything I just said or you can be the
one who takes action and changes their life for good which is which is going to be you okay a very very common type of clothes um now we have the one from The Real World money-making is a skill like every other skill it can be learned and the and the speed at which it is learned depends on your coaches and the learning environment you are taught in our coaches know the business models they teach they know what it takes to be profitable and they are the first to identify identify and utilize new disruptive Technologies and
strategies whenever they appear the real world is the ultimate all-in-one learning Platform guiding you from making your first dollar online to scaling into a multi-million dollar business there is no better place on the planet to learn how to make money online today boom final thoughts their final big last bullet of justification and then of course the uh which one is this again this is another Crossroads clothes from educate Iman gaji course so which one of them are you at the end of the day there's two types of people so Essentially comes out to creating a
dichotomy and being like well are you a dork are you a loser or are you an action taker who actually wants to make it happen for yourself that's essentially what they're doing so are you the Observer or the action taker so the Observer these are the type of people who are always searching for the next new hot opportunity when faced with one they find an excuse to not take action and end up observing ing the Success of others who decided to take action on the same opportunity they missed or are you the action taker those
who are the type those are the type of people when went faced with an opportunity my boy y'all got a you got a whole typo on your sales page here when faced with the opportunity take action and work to build their own success they're the go-getters they're the ones that over the long term end up achieving their Wildest dreams and enjoying the spoils of their decisions and now it's time to decide which one of them are you going to be this is a decision only you can make boom again uh and then of course that
was uh Mr Iman gad's $1,500 course so you can learn copywriting for $1,500 or you can learn copyrighting for free on YouTube on this channel like I've been telling you guys okay so $1,500 for a basic copyrighting course or you know free free 4 Hour courses on YouTube I Don't know you guys pick another point is of course stat points now stat points are very good way to add justification and support to your claims um without getting people to try to trust you you know if if something is just a number a report then you
know you can't really argue with Statistics or facts so for example where agents collaborate and grow so this is from the cell like cant one so 1,700 plus High performing agents globally 110 countries in your referral Network and 6,000 plus minutes of Workshop replace available boom so there's the numbers there's exactly what you are getting um so that it gives people something actually to grab on to um and then here again he's showing proof of exactly how many views and how many Subs that he got just by posting these shorts um with the I don't
know with the wjo course thing okay so he's showing you the act his his own results he showing you the actual Numbers and of course next we have the real urgency SL scarcity the feeling of missing out drives many people to making decisions and we can use this to our advantage by incorporate incorporating genuine urgency into our copy of course it has to be genuine it has to be real and there should always be a good reason for example nobody sells out of ebooks know it's an ebook it's a download you can't sell you can't
sell out of it it's just it doesn't work like that okay so The same thing goes here you can't expect urgency or scarcity to do anything if it's just fake right if you're like oh well make sure you buy now otherwise the price is going to change really really quickly well you're going to be like well why and when exactly is the price going to change right so it doesn't really work on like higher sophisticated buyers if it's not real so for example total value of the no code boot camp for 1,000 bucks from Friday
November 24th at midnight until Monday November 27th at midnight you're getting access to all of this for 997 on Monday the price will increase to 14.97 and stay there over this weekend go through and learn as much as you can from this course because the first session is on Tuesday okay there he tells you first of all first session on Tuesday second of all the price increases at November 27th so that's exactly why you need to get in Now the real reasons as to why you need to get in now no fluff no anything now
this is the real world um enough said okay they they essentially don't use much justification because they understand that a lot of the people who get in are not the most sophisticated of buyers so for example warning price increasing soon locking your price of $499.99 the price will increase to 147 a month it's your last chance hundreds of Thousands of students have already joined the real world and are on their way to Financial Freedom join now because the price increases to 147 a month don't miss this opportunity bro I'm telling you for the last 2
years they've been saying they're going to increase it to like 200 bucks since I joined 2 years ago and it's still 4949 9.99 which I'm not hating about but I mean like it's not that great of scarcity if it's just fake straight fake Anyways as I was saying building your first optin page what exactly does this look like and what does it entail so essentially we have a datadriven Insight so use analytics tools like Google analytics to collect valuable data on visitor behavior and conversion rates okay so when it comes to Pages like yes there's
things like oh well I think that this headline is better than this headline I think that this part or this style is better than this style well the Only way to objectively find out is to have uh basically a testing page like a split test right so you have page number one versus page number two 10,000 people go to each which one do people buy from now buy from more that's the numbers that you want to use to to actually say okay well I think we should go with this with this style because it just
makes more money okay so and then next of course is the conversion funnel analysis analyz your conversions a funnel to Identify any bottlenecks and optimize your landing page according to you so a lot of the times you know landing page great but can the emails be um be improved as well right so when you have a funnel you have multiple steps let's say from your email list you have a link to your landing page that email is going to uh determine exactly what type of people actually get to that landing page and how many people
get to that landing page if the email is dooky and only 500 People show up then of course the landing page isn't going to produce as much money because not that many people are showing up but if again you just double the amount of people that get into the sales page then you double the amount of money that the sales page makes but then there's something else so let's say you're sending out emails but you're also doing ads you're paying for ads well those same people right let's say you get 50 people that get go
there But only 10 people buy from your um from ads right cuz ads don't convert as well cuz they don't know your brand so these are all things that you need to take into account when you're creating your your funnel and when you're creating your optin page and your landing pages now this is something you're really going to want to learn about uh in the free funnel course that I did because it goes over all of this in depth and we look look over funnel after funnel after Funnel after funnel next of course is AB
split testing so experiment with different Design Elements ctas and headlines to continuously improve your landing page let's say you create a landing page and like okay good boom it makes a lot of money and it works no matter what landing page it is you can always work on increasing it okay so get the data see how it performs and then either change the the headline or change some things about the copy or change the End closing copy or something like that to see how it Stacks up and how it performs and if you can do
even better next when building an opt-in page it's important not to overwhelm the reader tell them what they'll get and how it will help them and then show them where to put their information right so especially when it comes to opt-in Pages which is the ones where you're just getting their information like I showed you guys before those are the ones that Are Least Complicated essentially it's like maybe a video a title exactly what you're going to get and what you're going to learn and a place to put in your information that's it so building
your first sales page usually it is structured as such so first of all you call out your audience you say gym owners course creators um consultants and then you want to uh answer what's in it for them okay so tell them why should they care do you Want to add an extra 100 clients to your client base um so you can start reaching that seven figure Mark boom create strong Intrigue well I'm going to show you how to do that with three easy steps that I call the MacBook method right the MacBook method I don't
know what that actually is it's a unique mechanism but you could again it's just an example of intrigue ien identify the problem look a lot of agencies try to get clients by doing things like cold Outreach or Running ads when really these are just money pits that never actually work and are oversaturated right and provide provide the solution when realistically what you want to do instead is use Affiliates detail the benefit benefits with Affiliates you can you know get get leads per cheap um you can do this you can do that okay more benefits like
I showed you social proof don't believe me well look at these guys who are all Winning because they are using the affiliate method value stack so today you can get not only the affiliate method but also the MacBook method you can get this and you can that and get these other things and then all of this is worth well over $10,000 but you can get it today for just $1,000 closing copy look um do you want to be like the hundreds of other agencies owners who are essentially P pushing a boulder up a hill every
single Month they are searching searching searching for clients and is essentially a feast and famine cycle or do you want a way that's essentially going to passively fill your pipeline with ready to buy highquality leads the the choice is yours and that's some genuine scarcity if you get it today then you get it at this low price but if you wait another 5 days you're going to have to pay 1500 instead of the 1,000 and you know you're going to miss out on some of The more more valuable cost that I'm doing soon right so
I essentially just came up with a sales page in my head off the top of my head using this structure but this is the exact structure that you w going to want to go into um the biggest inspiration from this actually came from Sab subri but also essentially this is how every single sales page is uh structured okay so action steps guys you know how to do the whole sales page things now you understand exactly how to Do it I gave you example after example after example you do not have to go far to find
the sales page so what I want you to do now okay but you know information is nothing without act action so let's do these really really quick steps first of all comment any questions you have down below even if you don't have a question just leave a comment even if you want to say cool video because you finished it and this actually give you value then let me know Down below and it will tell me that I should create more videos just like this okay next of course is to consume more relevant info like I
was saying the uh free sales funnels course this one is insane okay the free sales funnels course is definitely a must watch it's how to create automatic profit machine we don't just talk about uh we don't just talk about landing pages we also talk about landing pages in the context of like email marketing or your content So on and so forth and of course guys if you want to know how to get more clients uh easy done for you fill in the blank copywriting templates Outreach templates and literally everything else you could think of to
get your copyrighting career started that is in the free copy starter kit linked Down Below in the description and of course what you're going to want to do is create your first sales page go on one of the free uh softwares that I showed you guys in the beginning of this Video and go out there and make your first sales page just practice create your first one see exactly what it's like it's really really really easy if you can create like if you can start posting on Instagram or you got Instagram figured out you know
how to use it but you know how to use an iPhone you know how to create a sales page it's really really that easy these days next of course once you've created your sales page you're going to want to review it Or have other people review it and say hey what do you guys think is this good how should I fix it how can I make it any better and you're going to want to do that by going down to the description and joining the free 4D copyrighting server you can also go to the copy
submissions tab submit your uh sales page for review and you can get some feedback on it anyways guys that is it for today and of course make sure you watch those other videos and do all Those other action steps and I will see you guys on the next one peace
