I've actually started doing a lot more shorts on my channel I'm trying to experiment with doing more shorts as opposed to only doing long form videos because I want to try to get in front of different audiences and shorts tend to get in front of different audiences than the long form videos um I've also got sponsors coming to me saying hey I would love to pay for a short on your channel so I'm like okay well maybe I should start doing shorts then um so I've actually started playing around with more shorts and so I
created this uh custom project in Claud and if you're not familiar with custom project but you are familiar with like custom gpts it's basically claude's version of a custom GPT right so I created this one called shorts writer and what I did with it was uh you can see I uploaded a whole bunch of transcripts from shorts that I thought were really really good shorts so I came across shorts that had a lot of views um that were in sort of technical niches that talked about you know AI or talked about like emerging Tech or
things like that and I downloaded each of the videos and then I pulled them into descript to get the transcript from the video and then I uploaded all of the scripts from all of these videos that I found and then basically what I told this custom Claud prompt to do is to read the scripts that I uploaded and try to find the sort of consistent formula that seems to make all of these work well and for anything I put into the prompt box give me a similar script so that's essentially the way I did it
and so now if there's like a new piece of news so if I go over to like uh a News website I know you can't actually see this because I'm just sharing the one tab but if I go to like a News website there's some news out today about how the Humane pin is actually getting more refunds than it has purchases right now uh not a great look for Humane but if I was to go and copy the entire article and come over to Claude you can see I can paste in the entire article and
it makes this little like pasted box here so I just posted in the entire article from The Verge about how human's performance is underperforming right now I don't have to put anything into the prompt box because it already knows what I'm looking for and if I just hit enter on this it's going to read this news article and then write me a script based on this news article that I put in here that's crazy you you you get you you could do that with like a faceless YouTube channel too couldn't you you could yeah so
it just gave me it knows that I want my script to be under 60 seconds um I'm trying to model Cleo Abrams is like one of my favorite uh YouTubers as far as like shorts go she does a really good job with them so it's kind of trying to model a similar formula to what Cleo's videos are and you can see it wrote like a 60th second script about that news article that I just put in you may just launched their AI pin weable device meant to replace your smartphone but things aren't going as planned
imagine you create a revolutionary new Gadget you spend years developing it raise over 200 million from Big Tech names and finally release it to the world but then more people return it then keep it right and it just wrote this whole script for me that's actually a pretty like compelling interesting script that it sounds yeah it sounds like a a good short that's crazy so yeah you take this script I I throw it into my teleprompter here I read it I overlay it with b-roll and I can crank out shorts in 45 minutes you know
wait a minute is that is that what you're doing are you changing anything are you yeah I mean lot of times it's not specifically worded the way I would word it right sometimes it'll use like delve or you know the the common words that like make it obvious that it's AI so I will you know tweak some words to make it sound a little bit more like me but for the most part the scripts come out pretty good out of the box that's wild um Let me let me see if I can show you my
system prompt here so uh create video scripts that will be one minute or less in the style of Cleo Abram use the transcripts in the project knowledge to determine the consistent formula behind the video scripts then use the details about the video idea inside of the prompt to create a video about the details in the prompt in the style of the Cleo Abrams videos following a very similar formula so it's I uploaded the transcripts and it's following a very similar formula because I really liked her flow she always starts with like imagine this and then
gives some more details and then like it's got a very formulaic flow to it and I was like I really like that flow let's see if I can make a little uh formula that creates shorts for me that follow a very similar flow so now I can plug in any news article any sales page if I need to make a video about like the rabbit R1 uh like just describing what it is I can go to the rabbit R1 homepage copy the all of the details from that page right copy all of the the bullets
and the selling points of the product paste them in and it will write a short for me that will ideally make people interested in the rabbit right so um that little like flow for me has made making short form content really really easy for me that's crazy I was imagining like if you combine that with like 11 labs and like generating a voice reading all of it out and then you start using some of the new AI video tools that are out there I think there was a new Open Source One released today or it's
going to be released soon um you know generate some b-roll or something like that I mean you have like most of the video just like done like automatically that's not really a future I'm looking forward to yeah yeah I know exactly I'm like somebody's going to do that it's going to be either great or horrible or somewhere lower we bury the entry the the the the lower we bring this barrier to entry to create content like this the more we're just going to get flooded with junk so I'm like I'm always sort of hesitant to
share this kind of stuff because I'm like this works really well for me but I also know like if something doesn't come out quality I'm not going to upload it a lot of other people aren't going to have those filters right a lot of other people are going to go oh I can make a workflow where I can crank out a video every 10 minutes and just see what works yeah I'm not really looking forward to that future but I found it work flow that works for me and I know you know a lot of
others might find it valuable if there's like a a a content creator that you're like oh they have a decent formula a decent flow that they they follow when they make their videos you can actually use a tool like this to reverse engineer the flow of the video and then use that reverse engineering to then make videos for you based on the topics that you input and to me that's really powerful but also the lowering of the barrier for effort like also makes it sort of scary and um so I hope nobody goes and takes
this idea and runs with it tons of people will tons of people will that's damn it but but I think long term yeah people want to see people's faces and actually know who the who's the person behind it and and like you said even even if you have CLA help you make that you're still curating you're still coming up with the idea to do the video in the first place you're reviewing the content making sure it's the kind of stuff you would say and that kind of customizing it to your voice so at least there's
that still curation and you know aspect there e