welcome to this video where I'm going to show you all of the free ways that you can spy on your competitors for this video you will need to know who your competitors already are if you don't know what I recommend you do is you search around some things in your Niche and you find websites that appear consistently for good keywords once you have a competitor this Google Document will be in the description you can follow along what I like to do is the first thing you can do is just use their site map and you can normally find a website's sitemap on the website. com sitemap. xml which will normally take you to a page that looks like this once you're on this page you can start to see how their website is constructed and which kind of parts of their website are bringing traffic once you've got this list what you can do is you can take this onto chat GPT and in this case you can use Chachi PT 3.
5 you don't need to use four and you and you can say can you extract the keywords from this list of URLs and then use Ctrl V the URLs and what it'll do is it will just take all the keywords basically and once you've done that if you really want to if you don't trust that they're SEO is good already you can use a free tool like the Google ads Keyword Planner or I'm going to show you another one in one second which is another free tool which you can basically verify keywords with so you can say best affordable watches and you can see how many searches per month that has very very quickly very very easily you can see it has one thousand to ten thousand searches every month another one is to use ahrefs if you just go on Google to have an hrefs keyword generator this was a free tool it is still a free tour you can just say um best affordable watches for example and you can see here the results and also some other keywords a lot of people don't know that this is free and you can actually use the ahres keyword generator completely free without paying anything it's obviously not as good as the paid one but it is very useful to know that that does exist so that's one way to do it and then I'm going to show you another way to find their site map in case they have a custom sitemap URL you can do site and then their website so in this case redpubble. com and then you can just write the word site map once you've done that it should the top result will normally be the site map this is dependent on whether their site map is indexable on Google but it is a good place to start if you cannot find their site map sometimes it's just going to be impossible to find a website's sitemap if that's the case just move on to the next method so the next method is using search operators so what we can do I'm going to use suits expert again just because I think it's a really really good way to to do this so let's do site suitsexpert. com you can see they only have 383 index Pages which is actually not that good at all so I'm going to use a different example I think okay we're going to use uh Apes to gentleman.
com instead so what you want to do is you want to see what their URL structure is first of all um so I'm going to look for their blog let's look here let's open Style okay so slash category slash fashion this is the kind of thing that we want obviously so we're going to do let's do slash fashion inside the um inside the search operator so we'll do categories I think it was let's just copy and paste essentially and put this onto the end like this oops there we go okay so we have 42 results inside this and let's have a little look at some of these and see if they're all the same because apparently they are they look very similar this looks like it's just the same one over and over so I need to actually open a Blog ah okay so this is actually an impossible structure to spy on so what we can do is we can just do site apes gentlemen. com and then you can basically look through here to see uh what is ranking and I've found that Google does put these in some kind of order again this is not a perfect example so I'm going to quickly look for another example okay so I just found this competitor to the adultman. com fashion and style what I'm going to do is I'm going to do exactly that into Google so cite the adultman.