AI will kill old SEO? Here’s What to Do in 2025!

Is the age of SEO is over? Is SEO dead? Will there be no jobs for SEO in the future?

What is the truth? We will understand this in today's video. First of all, understand where this rumor started from.

As soon as AI started evolving, everyone thought that AI will finish SEO. We saw a lot of content creators losing their jobs because AI was able to write very good content. So everyone thought that if AI will write content, then everyone will do SEO.

In the future, SEO will be dead. When people experimented in the beginning, then AI started ranking content. But as soon as the algorithm update came, their content was gone.

Their website was not even visible on the 100th page. So here it was found that you will have to humanize the content. After that, a big bang broke when AI results started coming in Google results.

If you were searching anything, then AI was showing you the answer above. So people were afraid that if all the results are found above, then how will anyone come to our website? But if we see, zero-click searches were already a term.

If you are doing SEO since 2017-18, then also the name of zero-click searches was there. What was this? Risk snippets.

If you were searching something, then Google used to show results at the top. It used to show Q&As above. So users could go outside without going to your website.

But because of AI, Google is able to show better results because of which the traffic on the website can be relatively less. Now try to understand which traffic can be less? Users have different intents.

First of all, try to understand the searches. How do people search? The first query is informational search.

What happens in informational search? Someone searches, what is this? How to do this?

Or anything where they want information. So earlier also, results were visible at the top on Google. Here also, zero-click searches used to be there.

But when they used to be there? Over the period of time, it is assumed that it will increase. It is possible that the informational intent will end.

So informational keywords will be visible to us while going. If we were writing blogs, what is this? How to do this?

So these may be harmful to us. So those who are earning from AdSense, they will be harmed around this. What is the second intent?

Navigational intent. Where someone searches, best digital marketing institute near me. Best restaurant near me.

So earlier also, local results used to come up here. Today also, local results are coming up. Here you can say, risk snippets are coming.

Risk snippets, I am considering AI results in risk snippets. So they are coming here, but they are coming from the website. Later I will tell you, how can you optimize yourself for AI results?

That you start coming in it. The third intent is commercial intent. Or we can say, buying intent.

Where people want to buy something. Red shoes, 65 inch TV, dash buy. So these keywords here, people are going to buy some products.

So wherever there is commercial intent, earlier also ads were running there. Even now we can see ads running there. So what is happening?

The informational intent which is majorly there, we will see it decreasing over the period of time. But it doesn't mean that SEO will end completely. SEO will evolve, it won't end.

We don't have to be afraid of AI as a marketer. AI is a big helping hand for us. Today AI can help in writing the content of the website.

If you see, today there are so many tools, which can make websites by dragging and dropping. And can make content. So the commercial intent we are talking about, where you have to run ads, making landing pages is very easy there.

There is no need of such a big team. A marketer's job is not just to do SEO. A marketer's job is to bring business.

So if things will go in one place, we will see things becoming easy in another place. And let me tell you one thing easily, the biggest sale of the year of Hostinger is going on. Black Friday sale is going on.

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You can make 100 websites in premium. Ideally, you can make a good website with good traffic. You get 100 GB SSD storage.

If you see here, you are getting 200 GB NVME storage. NVME storage is faster than SSD. So if you want to make an e-commerce website, then I will recommend this plan.

If you see below, everything is same. You are getting free CDN. Because of which your website becomes faster.

You are also getting WooCommerce optimization. You are also getting a starter. Now the simple thing is, you can also do this optimization with a third party plugin.

It is not necessary that you are taking this plan because it has optimization. Or you are taking this plan because it has more power. Your work is more intensive.

If we go down, Here you see, you are getting AI website builder, templates, everything. But in this plan, you are getting image generator, content writer, blog generator, heat map option. Which is a very big thing.

You are getting everything included. You have to spend additional money for all this. Which it is doing.

Let me choose this plan. Now here you see, If you take it for 48 months, then you are getting this much. If you take it for 1 month, then you are getting very expensive.

So the simple thing is, if you are serious, then you should take it for at least 1 year because you get a free domain and you are getting this much website. Now understand, for 1 year you are getting this much and for 4 years you are getting this much. So this is the best option to take at this time.

Here you don't have to take it empty, you can take it. It is cheaper now. So according to me, this is the best time to take it.

Link is given below. So let's come back to the topic. SEO is not dead, it is evolving.

The simple thing is, because of AI, Google has improved. Today it can understand your website better. If someone is searching on Google, then it can understand the search intent better.

So the people who are doing the right thing, who are creating good content, they don't have to worry. They will get more help from AI. Also, Google will give preference to those people who are offering a complete package.

If you are running a coffee shop, then how are your reviews, how is your online reputation, not just the keywords of your website, everything will be seen. Based on that, your results will be seen. So it is good.

The people who are doing the right thing, they will get more benefit. If we talk about Google's EAT algorithm, then it says, you should have experience, you should be an expert of a category, you should have authority, you should have trust. So simple thing, authority and trust are old things.

If you are old in SEO, but what are the two new things? Experience and expertise. Simple thing, if I am adding content of the same category, if I have made my website around digital marketing, and I am talking about digital marketing, then it means expertise.

If my website is old and I am talking about the same things, then I have experience too. So Google will prefer me more. Which is a good thing.

If your client is a doctor and he is creating content, then Google will prefer him more versus a person who is not a doctor. Who doesn't have expertise. So again, it will be easier for us.

Competition will be less. So the question is, what should we do to get the most benefit of SEO? First thing, because of AI, Google has become better.

Google has taken steroids. Google can understand better queries. This means, we don't have to fill keywords in our website.

Google can understand our content. If someone searches something, it can understand it. It can align the content in the best way.

We have to create content for people and not for ourselves. We don't have to fill keywords and rank people. If we have created content and a user is coming, we can help him.

Let me give you an example. Someone searched best tools for SEO. What you did is, these are 10 tools.

What we have to do is, these are the advantages, disadvantages, etc. If we explain properly, and share our experience, chances are, Google will prefer us more. With AI, it will be easier to write content.

But i have seen a lot of youtubers Who ask you to generate content from AI Sorry, it doesn't work We did an experiment during covid time When i did a batch of my SEO I enrolled 15000 students We did an experiment where we put 1500-2000 blogs which were generated by AI In starting, there was no doubt traffic We made all the parameters good On page, off page, technical SEO We paid attention to everything In starting, there was traffic After algorithm update, google caught it And the content went wrong If someone is telling you to generate content from AI It's wrong Use AI as a superpower It can help you in researching It can help you in structuring content It can help you for metadata Use it but keep human touch If you share your experience No one can replace you Let's talk about marketing Marketing is not just SEO People are putting content on youtube They were putting content on website And people are searching on AI platform If they are facing any problem They directly search on chat gpt And they are answering So informational intent is going Now if I tell you that You can rank in that Someone will search Your results will come So how will it look? This is a field AIO Artificial Intelligence Optimization I think in future, we will see this field increasing Let me tell you how it will be Maybe I will speak technical Because I think If we are going to AIO world Then basic things are over We are assuming that we know basics Now we are preparing for AIO Try to understand How AIO will work? How AIO will give results?

If we talk about results of Google Which are coming from AI It is showing which websites are coming It is coming from a specific website If we plant our website there Then our result will be that Will people go to our website by clicking on that result? That is also subjective So the websites that are coming Why are they coming? We have to understand that First thing is their technical SEO is very good Technical SEO will play the most important role in 2025 Your website should load fast Content should be easy to understand Crawlers should be able to understand Easy to comprehend If all these things will be there Then you will get an added advantage Second thing Google will not spread the internet That this is best Let's make AI Google will consider only the starting pages It doesn't mean that It will give AI results from the first website I have noticed on a personal level It is picking up content from other pages And giving results So let's assume It is very important to come in 1-2 pages For AIO How to come?

I am assuming that you know SEO How to do page optimization How to do technical SEO I am assuming that you know all these things Based on that You have started ranking on 1st or 2nd page Okay Now I will tell you one more growth hack Websites like chatGPT Or all the chatbots that are coming There is a search engine in it And that search engine It can give a big threat to Google Let's assume Till now in SEO We used to talk about Google But let's assume I am telling you that it will happen People will have to know anything People will ask chatGPT Or the assistant Will improve a lot We have recently seen Apple has talked about improving their assistant Google is also doing the same Improving their assistant In the next year, we will see AI agents Where AI will be able to take action So according to me Information intent Will play a big role from phone People from phone Or any assistant Maybe Alexa Which can make your work easier So this will increase So where will they get the content from? Index Google If I Talk about Microsoft Where does Google Crawl from? What do we do to index it?

We put our website In Google's web console Similarly, we have Microsoft's wing They also have a business manager They also have crawling We can submit our website there Now the third question How to index chatGPT Put the link And submit it Don't block the content Again, I am going technical You should know SEO I am giving a course level content In just 1-2 minutes Because I have already sent the agency I don't care It should be beneficial for everyone A lot of people Say anything on YouTube It's better if I tell you So people who already know Will know how to do it So in txt file You have new things Where you can block the crawlers You can block chatGPT crawler We don't have to block the crawlers Our robot. txt file Our sitemaps They should be made properly Okay Now the sitemap Make it in HTML format And give it to chatGPT This is the structure of the website Crawl it once and give it to me Put all the pages Put the page of your website Tell it to understand this website Tell it about this thing Comprehend it So basically We are making your website crawl Forceful ChatGPT allows us All the AI engines ChatGPT also allows Google Gemini Or any other AI You can give a link It will crawl and index If the rest of the factors are correct Then you can And you can take money from it AIO Will open a big field in 6-8 months Because I can see I know what will happen I started digital marketing in 2009 I have seen those times When you make bad content It used to rank In those times For example, there is a white page Write small keywords Make the font size small And make backlinks Sell anything on the website And rank on any keyword It used to happen I have seen those times Even after making good backlinks If your content is not good You won't rank I have seen those times Where your backlinks are very less And your content is very good So you are getting more preference And the recent trend Search LinkedIn or any other social media It is crawling So the content there will help you Optimize your website I have said some technical things Try to understand What is AIO Try to understand If you try to stay up to date You will benefit It is a simple thing Don't try to understand Don't try to understand There are some people Who haven't run a business They just keep talking Because they have mentioned something In a blog They haven't experimented So according to me Google analytics 90% analytics Always keep it in mind Where is the traffic coming from What are the sources If you keep understanding You will stay up to date in digital marketing So Don't worry SEO is not dead It is evolving It is going in a different direction It is a good time You can go to a good level All the best I want to tell you one thing Digital marketing If you want to do Don't focus on SEO Digital marketing is a complete package We help to grow a business We don't just sell flour If you sell flour You won't get much money You sell a complete package We sell a complete package We grow your business You have to make landing pages You have to run google ads Or go to a native platform We do everything We see what is the right option for you I hope you understood What i am trying to explain If you want a trend video On a digital marketing topic Do tell me We have decided to revive Digital marketing on internet I have seen a lot on internet Whatever is going on We were the ones who started Digital marketing on internet in 2017 Old people know me New people don't know me I made a digital marketing agency I sold it I did a lot We have made a playlist Where core marketing concepts Videos are there We will try to make Marketing concepts, digital marketing We will start from core We should have taught them something. If you want to learn digital marketing on advanced level, you can take our course.

So with this, today's video ends here. I hope you enjoyed it. Like and share it.

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