welcome to part 17 of the full no YouTube ads course and this time we're talking about maximizing the YouTube ads profits so this time we will talk about the upsells and now let's look at it visually at first we will try to build a steady flow of leads and once we got a steady flow of leads we want to build a steady flow of calls and once we got a steady flow of calls we want a steady flow of closes so of customers and then after some time we should have gathered a lot of customers
our frontend product should have a lot of customers and now it's time to upsell these customers and really maximize our profits so these customers bought a high ticket product a regular High ticket product and let's upsell them a even more High ticket product and a few people are going to take the deal and now we have customers again now we have customers of our first upsell and guess what we can upsell them again an even more expensive product and even more High ticket product and a few people are going to take this deal too and
this is really the profit Zone this is the profit maximizer the upsells are the things that really Drive our profit through the roof because we already paid for these customers at the front end product we have to pay to get them to buy our front-end product but then once they bought a front-end product we already paid for the customers so we basically can upsell them for free we don't need to spend money on ads anymore so these are free sales and they really Drive our profit through the roof and keep in mind that also the
upsells need to be in a straight line so the promise like the thing your customers truly want the promise the promise result from the front end product should also be the promised result from the upsell one and should also be the promised result from the upsell 2 so all these ups sales have to make logical sense and now let's look at an example from Sam ens most of you should probably know him his front end product was Consulting accelerator and this product costs roughly $2,000 and the big promise was start making money with Consulting so
frontend product it was a course it was a training program two grand and big promise was start making money with Consulting and then he had an upsell that he sold to the customers from Consulting accelerator and that upsell was called uplevel Consulting and uplevel Consulting costs $5,800 and the big promise was make even more money with Consulting do you see how the big promise stays the same at first the big promise is start making money with Consulting then it is make even more money with Consulting and then he upsold those people from upsale one to
upsell 2 and this product was called the quantum Mastermind it was $36,000 per year and the big promise was improve your Consulting business and make six figures do you see how the promise of these upsells was in a straight line at the beginning he was promising them start making more money and after they made money with Consulting the next logical step is to make even more money with Consulting so the next logical step was if they bought a front-end product to also buy the upsell too start making more money make even more money with Consulting
and after they made even more money with Consulting the next logical step is to improve their Consulting business even more and make seven figures so after they also bought UPS number one the next logical step is to buy the upsel number two it's like a staircase one step after another and every single step makes sense and now let's look how we integrate these upsells into our product first of all you should ask yourself what will your upsell be like what are you going to upsell to your customers is it another course is it a mastermind
what is it going to be and then you should be thinking about how you will integrate these upss into your front-end product like how will the front-end customer know about the offer how will he stumble upon the offer how are you going to pitch him and where are you going to pitch him where do they find out what information do they get and how do they buy the upsells this is the stuff you should be thinking about now and let's again use Sam ens as an example so he had an webinar and then sold them
this course this training program Consulting accelerator and then you went through the course and the last module the the last module right at the end the entire module was just a pitch to a phone call I believe I'm not entirely sure but I believe the last module was pitching to a phone call and then in the phone call the person got closed to the upsel number one that was uplevel Consulting and it was the same case at up level Consulting I believe so you went through the course and the entire last module was basically pitching
them to an phone call pitching them the next step and inside the phone call the person will get close to the quantum Mastermind and in a Quantum Mastermind it's recurring so as long as the person stays in there the person has to pay $36,000 per year so it's recurring and having a customer recurring is basically as good as having them buy multiple upsells so you could either give him one upsell after another or you can get him into a recurring program because he will also keep giving you money so Sam ens really perfected his upsell
process because he has one upsell after another in a straight line and at the end he's getting them into a recurring High tiet recur recurring Mastermind which is just simply awesome because having a recurring product is as great as simply upsetting them every time and that's it now you know how to maximize your YouTube ads profit you maximize the YouTube ads profit by implementing a really deep backend with lots of backend upsells that are in a straight line and they just simply make logical sense they simply make logical sense as the next best step and
that's it with this full no YouTube ads course and I hope you learn something new and if you like the course if you learn something new and if you got some new strategies some new techniques and now are confident at running YouTube ads I would love to gain you as a new subscriber so hit the Subscribe button if you like the series and don't want to miss future uploads and maybe also like the video that would be super helpful for the performance so YouTube recommends this video to more people and I've mentioned it before but
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will love it and also if you want the swipe file with the 130 best YouTube ads from 35 niches then you can join our community and just in general if you want more helpful information about running YouTube ads simply join our free community the link will be in the description or in the pinned comment simply click on the link join a free community connect with other YouTube advertisers and get your copy of the free 130 best YouTube ads from 35 niches swipe file so I hope that we will see us in this community