How to Create The Perfect Instagram Account 2024 (Step By Step Tutorial)

in this video I'm going to show you how to create the perfect Instagram profile now this is the same exact technique that we use to create our own Instagram profile that now has close to 350,000 followers and me and my business partner Alysia we did this in less than a year starting from zero so we're literally going to show you live step by step how we set up our name username bio profile picture everything that we did to create an Instagram profile that is able to get these results okay so if you follow step by

step what I'm about to give you you're going to be all set up with the perfect Instagram profile so you can start posting and actually get results like the one we got okay let's start from the first and probably one of the most important elements of your Instagram profile which is the profile picture now a lot of people don't give enough importance to this but if you really think about it this is literally the first image that people see about your profile right it's the first impression that they have about you so here on the

right I put the example of a super famous personal brand and entrepreneur which is Alex fosi which I think he has the best example of what a profile picture should be right so you can see some key elements here you can clearly see his face right so this is the first thing you don't want to uh have photos where you're kind of like looking on the side or it's your face from the back your face has to be clearly visible people need to recognize you instantly the second thing is that he smiling right you kind

of want to uh appear in a way that builds trust with your audience and you should be like someone that welcomes people to you know explore your your page you shouldn't be OC serious or looking mad in your profile picture you should actually have a profile picture that welcomes new viewers right and Alex did does an amazing job here by really smiling in this picture and the third and last thing that is super super important is the background right so it's a super clear background so you don't have any type of distraction you can clearly

see his face and that's where the focus of your attention is but he also uses his brand color in the back which is this yellow and if you don't know how to do this we've actually prepared here for you a website that you can use it's a completely free website guys you don't need to register or anything as you can see with AI you're going to be able to upload your picture and then you can from here like upload photo and then you can just pick here as a background your brand color so you're going

to be able to have a result just like Alex Ros is here right so this is everything that you need to know about the profile picture now I want to tell you something if you look at our account you can see that we don't have a profile picture of our face because we are tooo so it's kind of hard to fit both of us so I want just want to say if you have a brand like we have okay so it's more of a like a business account you can also use a really clean logo

like we did here but make sure is a logo that that is really recognizable even if it's the a profile picture this little like you have on Instagram so it's not a super complex logo with tons of fonts and taxs on it it should be a super clean font that people can recognize instantly but if you are a personal brand and it's just you definitely go with something like hormos in here so picture of you smiling clean background with your brand color uh in the background right so this is everything that you need to know

about the profile p picture right and don't skip this because it's super super important next we have the username and the name if you don't know the difference between the two the username is this one right so the one that you actually see at the top of a profile and this instead is the name so this is the bottom in our example create content. Club is our username and this right here is our name right so there are a couple of things to take into account where you pick your username and the name the first

and most important it is that it needs to be easy to search okay so just think about it if you have a website out there and you want people to look for you and actually find you on Google you will never try to pick a domain that is super super complex to type and to search you want to have something that is extremely easy to find right so for example hosi here it's literally his last name horoi not dots no underscore no dashes it should be as clean as possible right in our example we went

for create content. club which is also our domain our website so it's super easy for people to to look for so in general what you want to avoid is really complex name with tons of dots tons of dodes tons of underscore it should be as clean as possible and super easy to search now for the name which is this one at the bottom there is a super important thing that you can do which is keyword right using keywords in your name in our example we kind of have our own keywords on our name itself as

our name is create content Club so it's targeting people that look for Content creation but what you can do here is let's say your name is for example Alex right so like Alex Orosi what you could do is for example put Alex or MOSI and then a slash like this one and for example uh marketing strategies or for example content marketing or uh entrepreneur this is super super important because these keywords right appear when you look for profiles so for example if you go on Instagram and you look for um create content of course we're

going to appear as one of the first not only for our followers but because we have these keywords in your name right so let's say for example that you are a fitness uh coach okay for example if you put Fitness expert or Fitness coach inside of your name people that look for this inside of Instagram it's more likely that it's going to find you because these are literally keywords that appear in the search bar okay that's the reason why it's super important for you to include keywords in your name so again this is everything that

you need to know about your username and name as you can see guys we're going fast through this because we don't want to overthink this process this is literally setting up all of our Instagram profiles so then we can start to post okay the last thing which is arguably the most important is the bio right so for the bio we already created a three line formula for you to follow which is going to be super super simple and it consists of three line the first line should align who you're helping right the second line should

be your social proof so results you got or clients you've helped and the third line should be your call to action so if you go to our bio you can see we literally follow this exact framework so it's two guys helping you grow your personal brand so who are we trying to help people who want to grow their own personal brand the social proof so from 0 to 100,000 followers in less than two months that's a result that we got for ourselves you can either include something that we got for yourself or for your clients

and then we have our C to action so apply for oneone coaching pointing down at our Linkin value okay it's not as difficult as you might think this is literally the three line structure that all of your favorite personal brands use out there to really communicate in a clear way who they're trying to help the results that they got and how you can work with them okay this is everything that you need to know so we didn't only stop here showing you exactly what to do we actually created a CH GPT prom for you that

is going to create a profile audit of your account so what I want you to do is follow these exact steps that we outlined and after you did that you're going to do this in chbt okay so we already created exactly this PR that we that you're going to copy and paste what you want to do is take a screenshot of your profile exactly how how we did here so your name should be visible um your username your value and your profile picture okay so what you want to do is really copy this prompt right

here and you're going to find this prompt it going to be the first link in the description of this YouTube video so just look for that now you want to go to chbt now I want to tell you that you have to uh have the chbt 4 for this because you have to upload an image now if you create content I highly suggest you get the pro version of CH gbt so this shouldn't be a problem and literally all you have to do is upload the screenshot of your profile and you're going to paste The

Prompt okay and we're going to read it together real quick so you're the top Instagram expert conducting a detailed bio audit for a business owner you're going to sh their bio tracks their ideal audience converting visitors into followers and clients use the checklist below to optimize every element so here we Lally outlined everything for you already so the name which is has to be SEO optimized so with the keywords as I told you before the bio should follow the first line with ihab statement uh the social proof so The credibility and the call to action

and then it's going to give you actionable recommendation to make the bio clear engaging and conversion Focus ensuring its SEO optim optimized for maximum visibility so you're going to see that this prompt is actually so powerful and it's going to give me actionable steps to improve our profile even more let's just go for the response number two because it's finished already so as you can see it's Lally going to give me everything so here's a detail audit and optimization suggestion based on your checklist okay so it's really going to analyze first my name so it's

going to give me create content Club is a solid brand name for example here is suggesting need to add some other keywords like personal brand growth or content coaching as you're going to see it's literally following everything that we talked about earlier right so let me just make this bigger okay and then it's going line by line in our bio so for example I help seon is making me um some suggested Improvement to make it even more clear who we're trying to help the method that we're using to help these people The credibility so for

example it's telling me here that it would be more powerful to use more results more than ourselves this is literally everything that we would tell you if we had to revision your own profile so guys treat this PR with respect because we actually put a lot of effort into it and as you can see it's actually giving you improvements and suggestion that you can apply to actually make your profile way better and can help you convert more viewers into followers and clients so for example here it's giving me uh the the C to aution line

so how you would create it and here it's literally going to give me my final optimized value so I can literally just copy and paste it so as you can see guys we literally just gave you the entire system that we use to create a perfect Instagram profile the same one that we use to grow an audience of almost 350,000 followers with this profile framework okay so just copy and paste this into your own personal brand and I guarantee that you can get results like the one we got so hope this video helped you because

when we were just starting out I would have prayed for a video like this to to see it and know exactly what to do with my account to set it up before actually posting just let us know if you have any questions in the comment section about the profile optimization so we can just go there and help you out even more again you will find the prompt in the description so you can just copy and paste it into chbt and again thank you for watching make sure to subscribe to our YouTube channel because almost every

day we're going to upload more videos on actually how to grow social media and you're also going to be able to follow our entrepreneurship Journey okay so you're going to see step by step how we grow our Instagram account and as a consequence how we grow our business so thank you for watching make sure to subscribe and until the next one