I'm sure a lot of you are scratching your heads asking, what is this guy from Google who works on mobile technology doing at an investor conference? And like, what is the whole session going to be about? It's a good question.
One of the things we've done in Google is really start to look at how are technology tools meeting the needs of financial services professionals? And we decided one area we would look at is mobile specifically. And when we looked at data and we surveyed a bunch of bankers and folks in the financial services industry, we asked, what are you able to do with your mobile device?
We found out that most people are basically doing what their mobile device, what they did with their BlackBerry when it was first introduced to the market 25 years ago. Less than half of folks said they had access to internal applications. Less than half of folks said they could use their mobile device to help with selling data.
Less than half of folks said they could go and use their mobile device to look up organizational information. And I think that becomes a challenge in today's markets. We talked a lot about this, you know, this morning and this afternoon about market uncertainty.
I don't need to go and educate you about that. But certainly we know that the need to go through and understand information in real time has never been more critical. The ability to go through and react to market events and understand what's happening and make a decision has never been more critical.
And simultaneously, we have this emergence around generative air. Quick show hands. Anybody heard of generative AI?
Why? At least not tonight. Nas.
I'll wait for the hands to go off later. But the point here is, is that these tools, the ability to go through and analyze massive amounts of data and make decisions has never been easier. The challenge we have to ask ourselves is do we want to go through a lot, make all those decisions directly from our desk, directly from our laptop, etc.
. And the other thing that we're sort of seeing is shadow. It lurks ahead.
And we've also often seen cases where employees, in an effort to be productive, take matters into their own hands, irrespective of some of the costs that might cost the organization. Now, one of the things that I've seen and I was very honored to attend a panel with Mary Daly, who's chairman of the San Francisco chairwoman of the San Francisco Fed, and she said that technology doesn't make decisions. People make decisions.
So the challenge we have to ask ourselves is, are we arming people in a world where most people are still using mobile as a technology to answer email with, are we arming people with the right tools they need to go and be productive? I would argue that mobility has been never more critical to meet the needs of financial professionals. At the end of the day, mobility is the presentation layer to all these wonderful A.
I. tools that are being rolled out across your organization. If we truly believe that people are still at the inherent forefront of all the processes running in organizations, we have to enable them to be able to go and make those decisions on the fly.
And so I would echo Chairman Daly's point that mobile is really a core way that data becomes actionable by people. And I think the good news here is, is that the new class of mobile devices that are reaching the market really allow people to go and interact with mobile applications and mobile experiences in a fundamentally different way than maybe the phone that is sitting inside of your pocket. Today here at the Bloomberg Investor event.
It allows you to actually unlock new productivity. The foldable devices we're showing outside allow you to go through and run applications side by side. The ability to go through and, for instance, pop up an email and simultaneously redline a document.
The ability to go through and open up enough screen real estate to dive into particular indices. Really understanding what that graph means versus seeing something about your big and even going through and being able to go through and work across applications. So being able to go through and take a document, open it up into my e-signature application and send it off for signature, ah, open up a document and edit it out on the fly.
Now these experiences are being built by some of your favorite developers. I've had multiple people ask me today if Microsoft Office is supported and I'm excited to say yes, but also partners like DocuSign, SAP, Zoom have all been going and building applications that can immersive. We move from an at a glance view and a folded view viewpoint into a rich detailed view when the device is unfolded.
And certainly one of the application developers we've been really proud to work with has been Bloomberg, and we're showing some of those new experiences with the Bloomberg professional application outside. Now generative A. I.
has been talked about a handful of times in today's presentations. Certainly, generative AI is also coming to mobile devices as well. The ability to go through and record a conversation on my all my pixel device automatically generate a transcript of that presentation is something that I has done for quite some time.
But now with Generative, I can take that text transcript and automatically build meeting notes on it. And because all of this work is being done directly on the device, we don't have to worry about what service in some random cloud somewhere out there in the world is going and processing that data for me. Gemini is Google's large language model.
You might have heard of it, but it is our approach to go into generative AI. It ranges from a small model that can run locally on a mobile device all the way out to a large cloud based model that can handle not just text but images, video, audio and even application code as well. Now we've all gone and seen the challenges.
I talked about this idea of shadow it. The challenge that lurks ahead is that people are already out there in front inside of your organization deciding how they're going to be productive. In a recent survey from Cisco, 48% of folks say they've already logged non non public proprietary information into generative A.
I. tools. And that's in a world where 27% of organizations say they found Gen Z and 63% say they have controls about what data is allowed to be put inside of those systems.
We've seen this movie before when a bunch of folks decided that they didn't have the right digital communications tools and they turned to WhatsApp. It creates a massive amount of regulatory risk, and now is really the time to be thinking about how are we going to enable our employees effectively? How are we going to put the right tools in there, in their in their pocket and allow them to make those right time decisions?
