imagine waking up in a world where words no longer mean what they appear to a place where language the very tool we use to communicate and understand reality is Twisted to obscure truth and manipulate thoughts this unsettling scenario is not a dystopian fiction but a reality shaped by double speak a deliberate Distortion of language to deceive and control in this video we will examine the Insidious power of double speak exploring how skilled manipulators use double speak to alter our perception of reality making lies seem truthful and murder respectable the dystopian nightmare of George Orwell's work
1984 may be closer upon us than we realize double speak should not be confused with double think double think is a term from George Orwell's 1984 novel double think is a process of indoctrination in which subjects are expected to simult ously accept two conflicting beliefs as true often at odds with their own memory or sense of reality double speak on the other hand is language that seems benign and informative but is actually specifically designed to confuse the listener or distort our perception of reality double speak is language that may try to make something immoral or
negative appear good and acceptable or at least not as bad as it seems William Lutz defines double speak as follows double speak is language that pretends to communicate but really doesn't it is language that makes the bad seem good the negative appear positive the unpleasant appear attractive or at least tolerable furthermore double speak is language that avoids or shifts responsibility language that is at variance with its real or purported meaning it is language which seems to communicate with listeners but deceives them it is language which appears to describe a reality but actually distorts it a
according to William loots double speak is language that conceals or prevents thought rather than extending thought double speak limits it double speak is language designed to evade responsibility make the unpleasant AAR Pleasant the unattractive appear attractive basically it's language that pretends to communicate but really doesn't it is language designed to mislead while pretending not to L says double speak is not a matter of subjects and verbs agreeing rather it is a matter of whether the words agree with the facts basically double speak does not always overtly lie or conceal a reality rather it tends to
frame it in a way that makes it appear differently than it actually is basic to double speak is in congruity the in congruity between what is said or left unsaid and what really is it is the in congruity between the word and the referent between seem and be between the essential function of language communication and what double speak does mislead distort deceive inflate circumvent obvious skate William Lutz Narrows down double speak into four main types these include euphemism jargon gobbledigook and inflated language a euphemism is when a vague mild or indirect word is substituted for
a harsh one euphemisms are very common in ordinary communication when someone dies we may say that they passed away to spare ourselves or another from the harsh reality of death this ordinary use of euphemism is not considered double speak by William Lutz it is only when a euphemism is specifically used to mislead or deceive then it becomes double speak for example the Reagan Administration referred to a tax increase as Revenue enhancement so while it appears to communicate it obfuscates its real intent is opposed to its apparent intent which is clear communication American English is packed
with euphemism because Americans have trouble dealing with reality and in order to Shield themselves from it they use soft language it's worse with every generation for some reason it just keeps getting worse there's a condition in combat most people know about it it's when a fighting person's nervous system has been stressed to its AB absolute Peak and maximum can't take any more input the nervous system has either snapped or is about to snap in the first world war that condition was called shell shock simple honest direct language two syllables shell shock almost sounds like the
guns themselves then a whole generation went by and the second world war came along and we the very same combat condition was called battle fatigue four syllables now takes a little longer to say doesn't seem to hurt as much fatigue is a nicer word than shock Shell Shock battle fatigue then we had the war in Korea 1950 and the very same combat condition was called operational exhaustion hey we're up to eight syllables now and the humanity has been squeezed completely out of the phrase it's totally sterile now operational exhaustion sounds like something that might happen
to your car then of course came the war in Vietnam and thanks to the lies and deceits surrounding that War I guess it's no surprise that the very same condition was called post-traumatic stress disorder the second kind of double speak is jargon the specialized language of a group or profession jargon can be characterized as double speak when it is used to give an air of profundity Authority and status to the person using it jargon is pretentious obscure and esoteric terminology that is often used to make the ordinary profound the obvious insightful in this sense it
is used not to express but impress it's produced by the modal interaction of Magneto reluctance and capacitive dirance the original machine had a base plate of preul amulite surmounted by a malleable logarithmic casing in such a way that the two spering bearings were in a direct line with a panametric fam a third kind of double speak is gobble this form of double speak involves overwhelming the audience with a barrage of words the bigger the words and the longer the sentences the better the intent behind gobbledigook is to confuse and bewilder making the speaker appear knowledgeable
and authoritative while obscuring the actual message by piling on jargon technical terms and unnecessarily complex language the speaker can create an illusion of depth and expertise this can effectively stifle critical thinking and prevent The Listener from questioning or understanding the true meaning behind the words an example of goblo can be seen in certain corporate Communications or bureaucratic reports consider a memo from a company explaining a simple concept like cutting costs in alignment with our strategic operational objectives we are initiating a paradigm shift in our financial allocation protocols to optimize resource utilization and enhance fiscal Prudence
across all verticals while this sentence might sound impressive upon closer examination it essentially means we are cutting costs the use of inflated language and convoluted structure serves to obscure the Simplicity of the message making it harder for the audience to challenge or understand the underlying intent this tactic can create a facade of sophistication but It ultimately erodes Clarity and transparency The Fourth Kind of double speak is inflated language designed to make the ordinary seem extraordinary and to give an air of importance to otherwise mundane things this type of double speak aims to impress by embellishing
simple concepts with grandiose terms making everyday situations or items appear remarkable for instance a janitor might be referred to as a sanitation engineer or a custodial technician while these titles may sound impressive they serve to elevate the perceived importance of the role without changing the actual duties involved inflated language masks the Simplicity of the job creating an illusion of complexity and significance that may not truly exist this form of double speak can manipulate perceptions making the simple seem complex and the unimportant appear vital double speak is so common in our world today that it has
become ubiquitous every person will encounter double speak multiple times in their day this poses a great danger according to William Lutz because it engenders apathy its influence is so pervasive that many people sometimes slip into the habit of using it without realizing what they are doing or they will excuse politicians for using it because that's just what politicians do share some examples of double speak you have heard in the comments I'm curious to know what you've heard a critical part of double speak is a deliberate attempt to alter one's perception of an event or thing
a reframing in the field of neurolinguistic programming reframing is a powerful tool used to transform an individual's understanding and emotional response to their experiences reframing involves altering the meaning assigned to a specific event or situation thereby changing the individual's emotional response and behavior for instance a person who perceives a failure as a sign of incompetence might be guided to see it as a learning opportunity instead this shift in perspective can significantly enhance one's ability to cope with challenges and Achieve Personal growth however reframing can be a powerful tool for manipulation especially in the hands of
those in power consider a political leader who wants to justify an unpopular War by reframing the conflict as a defense of Freedom or a necessary action to protect our way of life the leader can shift public perception instead of seeing the war as a destructive and aggressive act people may come to view it as a noble and essential Endeavor this new reality though artificial becomes real enough for those who are influenced by the rhetoric they may support the war volunteer for service or accept sacrifices they would otherwise reject the constant repetition of this reframe narrative
in speeches media and education solidifies this constructed reality in the minds of the masses Neuroscience supports the idea that our brains construct the reality we experience according to neuroscientist Patrick Kavanaugh it's really important to understand we're not seeing reality we're seeing a story that's being created for us our perceptions are shaped by our beliefs expectations and the information we receive when this information is controlled and reframed by external forces our constructed reality can be significantly altered a striking example of this is found in the placebo effect in medicine patients who believe they are receiving a
powerful treatment even if it's just a sugar pill often experience real improvements in their symptoms their brains construct a reality where the treatment is effective and their bodies respond to accordingly this demonstrates how powerful the mind's role is in shaping our experience of reality skilled manipulators can change our attitude and response to anything by reframing it or as Orwell once wrote they can make lies sound truthful and murder respectable in the classic essay politics in the English language published in 1946 George Orwell wrote about the relationship between language and power and why political language is
so misleading in the essay Orwell stated that when there is a gap between one's real and one's declared aims One turns as it were instinctively to long words and exhausted idioms like a cuttlefish squirting out ink just as a cuttlefish releases ink to obscure and protect itself political figures use complex and tired phrases to conceal the reality of their actions this creates a smoke screen that prevents the public from seeing the truth thereby maintaining control and avoiding accountability anyone who reaches any position of power must either instinctively or knowingly know how to use double speak
and know how to use it at a certain time and when to turn it on and off and to what degree for Orwell language should be for expressing and not for concealing or preventing thought he believed that clear and honest communication is essential for a healthy society when language is used to mislead it not only corrupts the truth but also degrades the quality of thought and discourse or will argue that the decline of language is both a cause and effect of the degradation of society and politics in essence when language deteriorates so does the capacity
for critical thinking and meaningful discussion further Orwell states that in our time political speech and writing are largely the defense of the indefensible political language has to consist largely of euphemism question begging and sheer cloudy vagueness political language is designed to make lies sound truthful and murder respectable and to give an appearance of solidarity to Pure wind euphemism soften harsh realities question begging avoids addressing the core issues and vague language creates Confusion by doing so political language manipulates public perception making deceitful or violent actions seem acceptable and even honorable the language oral spoke of is
present everywhere you turn the US state department refers to killings as unlawful or arbitrary deprivation of life in the aftermath of the Space Shuttle Challenger disaster NASA referred to coffins as crew transfer containers and the body of the Dead astronauts as recovered components the explosion itself was labeled an anomaly in a speech Ronald Reagan called the MX InterContinental nuclear ballistic missile the Peacekeeper the recession during his presidency was called a period of accelerated negative growth the name of the US Department of war was changed in 1947 to the more pleasing euphemistic name Department of Defense
it is much easier to justify to the public the expenditure of billions of dollars on defense instead of War double speak is Insidious because it can corrupt and ultimately destroy the primary function of land language which is to facilitate communication between people and social groups this erosion of language can have serious and far-reaching consequences George Orwell believed this type of speech was destroying the English language as double speak becomes the norm in political discourse both speakers and listeners may be convinced they understand this distorted language William loots was concerned that over time we might start
believing that politicians don't lie but merely misspeak that illegal acts are simply inappropriate actions and that fraud and criminal conspiracy are just Mis certifications this normalization of deceptive language can obscure the truth and hinder meaningful dialogue ultimately damaging our ability to make informed decisions orw will astutely understood the power of language as both a tool for communication and as a weapon in the dystopian nightmare world of his novel 1984 or will described a world where language was a critical tool of the totalitarian state called inok news Peak was the official language approved by the state
and was designed to make only correct thought possible while making other modes of thought impossible news Peak was specifically designed for the purpose of creating a reality the state considered desirable news Peak also had the added benefit of making the expression double think possible the act of holding two opposing ideas in the mind and believing both of them I think the most important point in 1984 is that power grows not out of the barrel of a gun power grows not out of the uh thought police in rule by Terror it grows out of the power
of language in that novel what is reality reality is not external reality exists not in the mind of the individual which soon perishes but in the mind of the party which is collective and immortal what the party says is reality is real and how else can the party do that except by language party has taken control of language and has taken it away from the individual and that's the power because those in power who control language control the way we see the world as Orwell wrote to know and not to know to be conscious of
complete truthfulness while telling carefully constructed lies to hold simultaneously two opinions which canceled out knowing them to be contradictory and believing in both of them to use logic against logic to repudiate morality while laying claim to it to believe that democracy was impossible and that the party was the guardian of democracy to forget whatever it was necessary to forget then to draw it back into memory again at the moment when it was needed and then promptly to forget it again and above all to apply the same process to the process itself that was the ultimate
subtlety consciously to induce unconsciousness and then once again to become unconscious of the act of hypnosis you had just performed even to understand the word double think involve the use of double think let's think about that last statement for a moment even to understand the word double think involved the use of double think this is because double think does not involve thinking William said it would be a dangerous mistake to think that double think is confined to Orwell's novel in 1982 the Secretary of State Alexander ha testified before Congress saying that a continued weapons build
up by the United States was absolutely essential to our hopes for Meaningful arms reduction and in 1988 Senator Orin hatch said capital punishment is our society's recognition of the sanctity of human life in conclusion double speak like the news Peak from Orwell's novel is language designed to eliminate thought when possible and to limit it when it is not possible just like double think double speak enables speaker and listener writer and reader to hold two opposing ideas in their minds at the same time and believe in both of them William Lut said double speak is not
the product of carelessness or sloppy thinking indeed most double speak is the product of clear thinking and is carefully designed and constructed to appear to communicate when in fact it doesn't Luts further states that if we really believe that we understand such language and that such language communicates and promotes clear thought then the world of 1984 with its control of reality through language is upon us or as Orwell writes if thought can corrupt language then language can corrupt thought
