what does the average Beer Drinker look like what they speak English and what what English mother do you speak it yes describe what the average Beer Drinker looks like what say what again I double dare you mother say what one more goddamn time he's bald does he look like a what does he look like a no then why you try to like [Music] a Robby how you doing buddy congratulations dude uh Victory after Victory after Victory I know you've been on the show many times to do your own touchdown dances here but this is the
big one this is it man this is it yeah it's wild I I don't think anybody expected us to have this success when I started this uh in June of this year where we started going Company by company but we had a plan we stuck to it we believed in it and we were able to make this happen we've been working on Walmart for months actually so people don't realize the amount of work that goes into each one of these companies we investigated them for months and we had to bring them what essentially was our
final report that we were prepared to release and you know we do this for factchecking purposes and want to make sure that they're aware of everything that we're planning to report on to make sure that they don't have any issues they want to call out and instead wouldn't you know what the executives wanted to sit down and talk and figure out a way to find solutions to these problems and that solution was very simple for me ndei stopped the wokeness stop sexualizing kids and let's get out of the business of indoctrinating people with far-left ideologies
and so they agreed you know to essentially All Points um including a personal point of privilege here I am so sick and tired of hearing latinx as a Latino myself is ludicrous and so I was like it's got to go I I found these multiple instances of them using latinx to describe all Latinos and I said it's got go period okay I want you guys to think of latinx as a slur in every possible way going forward because it's ludicrous but you know we really had to fight the anti-white racism that is within Dei at
all of these companies you know it's just been embedded into it so what may have started out with good intentions after 2020 where some Executives thought they were doing the right thing um they in fact were not which we warned them at the time they were not and they've come to realize I think in many cases that Dei was really a pretty crappy disguise for explicit racism against white people um it was not something that very many people um you know I think realized in 2020 at the corporate level but they're not known for being
attuned to exactly what's actually going on and they empowered activists who are incredibly dangerous people I will say this my hair has been a large topic of discussion today okay CNBC did a whole segment about my man bun okay so I will say they got the terminology more correct okay I don't do a ponytail ponytails I think little weird um I do can we see Robbie can we see I'm not sure I've even like seen the gloriousness of the okay there all right all right kind of like a like a like a Kaiju like a
like a you know like you're Sensei Master well I will say this this isin I have actually thought about cutting my hair but the problem is every time I'm on the precipice of cutting my hair then somebody in the mainstream media says something negative about it and I'm like I've got to keep the hair you know it drives them crazy so just going to keep the hair you know it's it's a topic of conversation for them they literally did a full segment on CNBC about my hair um we're putting it up right now it's pretty
funny we're putting it up right now it's onest way so uh so that I mean it's very I didn't actually know this uh I just think it's great and maybe I need to grow my hair long maybe it's a Samson thing maybe it's a Samson thing because you are slaying you are slaying literal Giants here dude you're taking on entire armies it's you are a oneman wrecking crew it's incred you said something that shocked me you said the executives from Walmart reached out to you can you like talk me through how does that even happen
right because you'd assume that Walmart's like listen we're worth trillions of dollars we don't need any you know any any guy with a man bun you know messing with our systems here uh yet they bent the knee to you and that's freaking power dude that's amazing yeah you know we'll get to that but I do want to point out you're correct on the point of Samson some of the greatest warriors in history long hair Samson Jesus by the way Jesus long hair everybody forgets this okay I'm definitely no Jesus but I look up to the
guy okay um and so I would say you know people people need to stop being so wild about long hair but on on the CEO front yeah you know it's actually fairly simple we've figured out sort of a system here and it's that as we go through these investigations toward the tail end of it we go through all the LinkedIn pages of top Executives and people who we know are actively checking it at the company and we do it in such a way that they can see who's looking at their page so we make sure
they can see that it's me in my name and then you know within 24 hours of that almost always they get in contact with us in some cases they don't and in those cases we reach out directly to the CEO and their comm's leads and we let them know hey we're at the tail end of our reporting process here this is kind of what we're looking at and we want to make sure with you guys there's no changes before we go forward with the story because we like to be fair you know we always want
to be fair and um usually that's really just an opportunity for the companies to think very long and hard well not that long but they get a chance to think before this comes out do we really want to be known as the woke company you know and some companies decide to go forward and be the woke company you know like Harley-Davidson they chose to go down the path of wokeness they tried us for almost a month straight and that did not work out well for them and the reality for executives now is they've seen enough
we're almost at 20 companies that we've changed corporate policy at to eliminate wokeness and so companies have tried various different ways of dealing with us as a problem right and they've all failed miserably so it's 100% flip rate companies now see that there's a financial impact to what we do so in the case of for instance Tractor Supply they lost almost three billion in market cap while we focused on them John Deere lost about 10 billion in market cap Harley-Davidson just had their earnings report come out and it was miserable for them it was way
below what their expected earnings were and it only captured a sliver of the quarter where we began our report in on them so if you extrapolate that out across their next quarter I think their next quarter is going to be even worse because this didn't stop Harley Owners are still angry if you look at the price of Harley's now they're having difficulty if you're a Harley owner even trading your Harley in or reselling it back Harley that used to cost 30 grand are costing six grand now you know so this is something that has wildly
changed the market for the motorcycle industry and so companies that's just a few examples they are aware there is a financial impact and this is serious business here this is about your bottom line and so if you're a public company like Walmart you have to understand you have fiduciary duty to your shareholders knowing there's a financial impact from this you have to then do the free market math is there a bigger group of people who want you to sell chess binders for kids or is there a bigger group of people who are done with this
lunacy and want to just see normal business again in America and just want to see sanity from Corporate America and they've done the math and they figured out that we're the smart bet not the woke crazy people who want children in chest binders you you have this list my producers are saying this is a this is it's going to hard to fit the entire list on screen at the same time I guess we'll have to scroll Robbie uh a list here of companies that Grim Reaper Robbie has walked and knocked on their door and they
immediately turned their Dei departments into ashes it's amazing the the the consequence of Simply exposing the anti-white racism and racism against men let's just be perfectly like like like sexism against men it's like white men right who are the the chief evil and must not not ever be named at these companies yet the the the the customer in no way is served by this and is repulsed by it in fact and so how could this possibly be good for business and that seems to be your strategy here it's it's worked wildly and I guess it
begs the question why did this even start in the first place like how did a company that makes light beer or a tractor or sells chicken feed become a social experiment for a faculty Lounge in a liberal arts college there's two parts to this I mean really three we'll start we'll start with this one um you know America went woke in the education system and our conservative leaders did not do anything about it we went through a generation of what I would very honestly say was cowardice from a lot of our conservative leaders and they
preferred to just whine about problems instead of fighting to fix them and so you ended up with an academic you know reality where our kids were just funneled through these woke indoctrination centers not my kids because I would never let that happen but a bunch of kids were including the children of many of these conservatives and they just kind of threw up their hands and said oh well these crazy people have taken over the schools well we could have stopped them and we didn't because of cowardice and weakness and so those kids then graduated from
woke colleges and they entered into spheres like the HR world and from there you know you've got other ones in comms and PR and they dict ated the image of companies by sort of remaking their hiring process to be suitable to their vision for what the country should look like which means essentially hiring ideologues so they wanted people who were ideologically on the same page as them and they made sure the hiring process reflected that so that's how you started to get some of this you know and then what happens in 2020 George Floyd happens
every CEO in the country gets terrified they're going to be branded a racist or a bigot right and that's born of weakness as well because they should have all just said listen we're not in the social business if you have social views you know feel free to go and work those out outside of work but this is work we focus on work that's it let's move on and get back to work but instead they got sort of um you know put in this position by those wokeist who had been hired into HR and PR and
they felt like they were going to be trashed as racists and bigots forever and maybe never work again in Corporate America if they didn't submit to this ideology and it was sold to them as something that was like okay this is this is not going to be too crazy right we're we're just going to help make sure people know we're not racist and so they said okay I Greenlight this Dei Department make sure people know we're not racists and they thought it was truly going to be about diversity and inclusion they didn't even know what
the hell Equity meant okay if we're being really honest they had no idea these are not always you know the brightest crayons in the box they're great at what they do but maybe not on a full capacity intellectual level of understanding politics and the social issues of the day so they just submit and they say okay fine the people who ran those departments were the most radical among the radicals and those people in Ure that this was a corporate takeover of ideology I've long said people need to remember there is a new communism of foot
the old communism believed in seizing the means of production the new communism believes in seizing the minds of the people in charge of production it's it's much less of a PR hit for you to install people who are part of your ideology than it is to go and take over a company by force and have the state run it right that's a hard sell especially in America but if you can subversively take over a company through the mindset of the executives well that's a win for the left because they can change capitalism as a whole
and that's exactly what happens so the other part of this too is you've got woke True Believer Executives like let's say the guy at Harley-Davidson okay Josan zeit he's a German citizen who became the CEO of Harley-Davidson he co-founded something called the B team with Sir Richard Branson the B team's explicit purpose was replacing leaders in corporations to install new woke leaders so by any means necessary essentially like let's retire these people out give them big windfalls but do whatever we need to do to replace them with people who agree with our vision and they
actually talk about a vision for a quote new form of capitalism and that is one that perverts what capitalism is and essentially turns it into Marxism just by a new framework where they pretend it's capitalism and so many of these things came together and the media apparatus was out there was much more powerful between 2018 and you know 2022 than it is now we're we're killing them now you know people like you and I reach more people than CNN does and it's certainly not even close that was not the Paradigm back then so these companies
were also fearful of this media apparatus that was basically you know the the uh prize fighter boxer for the left to go and Pummel you if you did anything that stepped out of line so we've changed all this Elon has owed a great deal of credit for doing so and buying X because it reframed the way the media landscape works but that's how we ended up here and then there's something else the new conservative masculinity the rise of strength on our side and the value of people like us who are Fighters where people say we're
choosing our fight fighter we want these people to fight for us because they're not afraid of these people on the left they're not afraid to take it to them they're not afraid of the consequences of that of being called names they don't need to be loved by CNN they just want to be able to fight for this country and deliver our children a future that's worth a damn and so us now having that in our back pocket real fighters who are willing to go and do whatever's necessary to save this country that is how we
got to this moment now where you're seeing these companies Buckle under the pressure and realize that the new fear Paradigm is one where you're no longer afraid of the left you're afraid of people like us and the people who are behind us because our true power is all the people watching all the people sharing our content those people are who the cor fear now the customers who buy the products who buy Bud Light like they they completely forgot the customer right who buys Bud Light who buys a Harley-Davidson motorcycle who buys a jaguar that what
what what I mean there's always going to be one guy the last guy who buys into a Ponzi scheme what the hell is going on here speak you and you name dropped Elon Musk one of the first comments was Elon Musk saying do you sell cars exactly like who exists made for and I I really wanted to get your take on this Robbie um you know I think that um my answer would be inappropriate probably but we'll just say men who um don't have they're full testosterone I think maybe I'm trying to put this as
timly as I can but they love the chair in the hotel room which I I never knew what that was for um unfortunately now I know but those types of people who typically you know are the ones that are confused they're guys who put their pronouns in their bios maybe they'll go get Jaguars but I'm not sure they make the money to do that with their gender studies degrees we'll see I mean we'll find out in earnings Jaguar was a company when I saw that ad I actually said I don't think I even need to
expose Jaguar they just did it themselves like I this is my job's done here like I don't need to do anything millions of people saw this they made a fool of themselves like they're not even trying to hide it but you know if people do want to see by the way I have to I have to drop this in here if people want to see our reports the minute they come out go ahead and subscribe to my YouTube account we are now posting videos on YouTube again as well or on X either of those you
will get the news right away set the alerts and you'll see the stories right away so I it does yeah it does beg the question I mean it would be amazing if this was a if this was a troll right and I've seen the AI of like a Jaguar like jumping in and you know ripping up this Avant guard vom like pastel vomit I don't know how else to describe this but like this this ain't it we're done we're done with this and even Bud Light I I don't think we have it loaded Bud Light
does a ad with Shane Gillis making fun of this Avant guard crap I don't know if you saw it but it's like in a time span of two years less than two years 18 months budlight goes from the Dylan mulany ad and putting Dylan mulan's face on a can to completely hiring the hiring Shane Gillis who's famous for his Trump impression most famously for his Trump impersonation which is hysterical and then ridiculing this same ecosystem you I've never seen a snapback this quick Robbie it's made my head spin I've never seen a rubber band uh
uh culturally happen at such speed is that because of the technology is it because of Elon Musk like what accelerated this to the point that we were able to that we were able to take companies like budlight and Walmart and bend them to the will of the customers it's amazing moment it's very simple Benny we are taking our country back and you've got a bunch of people with the mindset of Warriors again and it was something that men in this country desperately needed because I think one of the things you saw during this election was
a lot of men who stood on the sidelines and believed in being part of a silent majority suddenly realized hey there's some courageous dudes out there who are talking about what's actually going on in our country and they're not fearful anymore maybe I need to man up and not be fearful and talk about these things and it's produced this like almost uh you know contagious effect among men in America where we feel a duty to speak up right and so I've never been happier to see that and when you look at the young men in
high school and middle school right now I have so much hope because of how that group of young men has shifted to the right and they're prepared to be the next line that stands you know in front of the American people in front of our country and does whatever is necessary to save it so I'm very happy with that but there's there's so many different factors here and the truth is we broke through the fear Paradigm we broke through the lies we broke through the old Legacy Media machine that just lies to people we are
breaking them down all of their previous defenses and the ways they win on offense are being neutered and you you really you can't downplay that yes Elon buying X was huge for that because we are neutering all of the lying media I just posted a clip last night remember it was less than a year ago that Elon essentially shredded any credibility the BBC had they tried to claim X had more hate speech after he bought it and he just very calmly sat there and said give me an example please and BBC could not give one
example of hate speech on the platform not one he gave them five minutes to give an example and they could not do it and to watch that journalist squirm and I hate to call him a journalist watch that activists squirm and squirm and squirm from the BBC it tells you everything they are agents of chaos from the Democratic Party from the left at large across the globe and they they had this system that essentially allowed them to run rough shed over us and then we had the uni party leadership on the Republican side in America
it's supposed to be the the strongest country on earth right it's supposed to fight for us fight for the values that our Founders you know installed in this country well they didn't do it they were cowards largely and so we have this new wave of leadership that is very different with the vision to actually put our country first and to say you know what we have the spirit of our Founders and we will not stop these are people who are willing to be jailed they're willing to do whatever is necessary to save this country they're
not going to let it fall into the hands of tyrants and that is what has led us out of this nightmare because we were on the precipice Benny you know this we were on the precipice of something that had the left pulled off a win in this election taken this election from us somehow some way that would have been it we have we would not have seen a Republican president in our lifetime yeah I I do feel as though a Confluence of Miracles came together at the at the hand of God uh uh saving a
bullet from Trump's skull uh along with me many other sequences of events uh that led to this moment and it's why we call it a Revival because it it feels spiritual in nature and it does feel as though a grip of darkness and boot has been lifted from our necks and we're very very thankful for that are you ever going to run for office again speaking of those coward Republican I don't have any plans to you know I'll never say never because you never know but I will say we've been so effective on the outside
um it would have to be something where we really felt like you know and last we I'm talking about me and my wife you know as a family like we felt like we can make a bigger difference doing that other thing now something like Congress like I I just don't feel that way about Congress Congress is kind of turned into a circus to be perfectly honest and um you know this I mean you worked on the hill like there's a tiny group of people with massive power and the rest essentially are media heads and realizing
that Paradigm and that it is very difficult to shift that it's I think going to come executive down I think Trump's gonna have to do a lot of work to break that in Congress and form a new mindset where you really have more of the you know mindset I think was intended for us for each representative to truly be a voice of the people who elected them um you know until that changes I just I I don't know that I have tons of faith in Congress leading on anything I think there there to kind of
stamp and approve what the president uh and his agenda is which is is great I mean the president has a great agenda it's not great when the president doesn't have a great agenda yes yes so governor of Tennessee great fantastic tell me where to send the check yeah Robbie yeah tell me tell me when you announce uh your exploratory committee no plans no no plans or anything you know great Tennessee is like what third largest economy in the country right now I I think that the bus I think Tennessee I can't tell you enough how
many businesses are coming in Tennessee because we're the best I believe we are the best state for business I really do and I think it's only going to get better here in Tennessee for businesses and when you look at the Innovation too we have such a path of innovation here in Tennessee to bring in really essentially will be the future of business and I I'm heartened to see like Elon he's been such a great guy he brought xai here to Tennessee and I am so enthusiastic about what that means for our state going forward because
they're going to be the leaders on AI I truly believe that I think they're going to surpass open AI I think open AI has a million problems and um their leadership is awful so I I think that's going to be a Big Boon in business here in Tennessee by itself I think I would predict that company is going to just explode in growth year-over year yeah a lot of very exciting thing happening and only in red States it's only in red States my wild I was just in Chicago this past weekend Trump Tower still in
Chicago they did wonderful fundraiser and so we were there to help out with st judees but walk up and down the Michigan Avenue dude it was like Ghost Town it was so sad Chicago is a great American city has been run into the ground is in shambles because of leftwing leadership and it was like it was like a it was like it was empty storefronts no businesses want to be there meanwhile you can't find a plot of land to build on 70 miles outside of Nashville it's it's red states are booming here in Florida it's
booming Texas as well stand strong Texas is the same thing um and it's a great moment it's it's actually the first moment in my life or your life so I think we're about the same age where we have had total cultural power where we like the where our side the side of reality has been in in control culturally whether it's at the UFC or at a corporate level that you're helping out so much with and at a at a cultural level people want to live in red States they want to be in red States companies
want to be in red States it's where all the vibrancy and dynamism is is really neat to see it's really going to be a massive shift where we're going to see the next like big shift is when we do get somebody running a state a red State and they use the total levers of power they have to crush crime in the blue cities and make it very apparent that it is the Republican that's in power who's doing it and I'm talking bu style okay I I think that if you see that El Salvadorian style Justice
where you go through and you crack down on gangs in the blue cities and you essentially put all of the crime that has been committed on the the doorstep of the Democrat Mayors and the Democrat Das who have not done their jobs you are going to win so many votes in blue cities it's going to make people's head spins because when when the people who are actually affected by the crime see that somebody else fixed it somebody they have not really necessarily given power but that the state at large has they're going to go dang
these people have Solutions we didn't even elect them to to run this area here we've allowed the mayor and the da to do this for how many decades pop in here with these raids and everything fundamentally changes on a crime level so I think that's something where you're going to see a massive shift in the future when something like that happens and I think that will happen Miami and Tampa are good examples of this Austin's a horrible example of this in Texas but Miami and Tampa Miami of course flipped to Republican leadership now flipped red
in Miami is a Miami Dade County went for Trump by a considerable amount Tampa big city there millions of people Cubans okay that's also my Cubans there's millions of people who live in Tampa country this area is incredibly safe here the city's run by cops the cops are allowed to do their jobs with the full backing of Dan santis and it's a wonder it's a big city with big sports teams and it's safe you walk around at night it's safe you just walk the streets right like my my wife can go out and push the
kids into a stroller I don't have to worry about it at all the streets are clean and uh there's some potholes I'd like filled but but like you don't see bums you don't see drug use no one's camping in the Parks the kids the parks are for the children right it's like the number one metric of like if your if where you live is sunken is are the parks for the bums and the heroin addicts and the fentanyl junkies or are they for kids because they can only be for one there's only it's for one
or the other and the city makes the decision as to what the parks and the playgrounds turn into and when you go to San Francisco all the parks are taken over by junkies with knives and that that like that are literally bleeding or pissing or all over the parks and that that so they're not for the children so they're not for kids they're not for human flourishing around here right like the the parks are for the k for kids for children I know in Tennesse is the same thing so it's like for human flour flourishing
it's Pro human flourishing it's Pro family it's awesome yeah you know I think our politicians need to realize something and it's very simple you only need to put up with what you put up with okay we have choices and we need to make the choices a a society that values our families values our children values High trust that's a society where you crush anything that steps out of order you crush the criminals you crush the violence and you have to proactively encourage the good things and we haven't done that for too long and I think
we're going to see a Revival in red states of that happening and we're seeing it starting already but I think we're going to see it just explode and it's going to to really be the focus not just on a state level either I think the new Administration as well has a lot of very great influences for you know really creating an aspirational vision of America which is one where where we value our kids again we value our family we value husband and wife we value the American dream and that's what's going to take us to
the next level you know Trump and Elon they talk about the golden age right that's what's going to take us there is putting the value on those things that actually matter and also having the strength to crush anything that tries to step in its way yeah you have four kids Robbie is that correct four now yep four our latest is leonitis um he you know he has a strong name to live up to and I think he's going to do it all right I've catching up with you buddy in January I'm catching up with you
brother getting number four in January this is how we this is how you actually change culture you want to talk about really changing culture yeah fall in love have a million children and pass on your values and that's how you actually become a rebel and change that our kids are our Legacy you know in a thousand years nobody will know my name but they will know my children's Children's children's children's children you know and and that's the truth they are real Legacy yeah that's exactly right and the ability the ability to to imprint your values
on the Next Generation where do we lose that that's what we are reclaiming as like Millen I think the Millennials are like finally snapping too and like understanding that's how you save this place that's an actual cultural change y this is the number one way to do it it's so awesome it's so encouraging it's so we're so thankful for you Robbie it's a Thanksgiving we're so thankful for you and we know that uh well Donald Trump's going to continue your work in the government I think Dei is going to die actually de is going to
deie uh in the federal government every follow Robbie starbu he has his X account you can follow his videos there he's almost a million he's on his way three4 of a million Subs he's on his way to 1M on X and then also his YouTube I'm not sure if it's linked if it's linked right there or not but make sure you head on over to his YouTube I'm sure it's Robbie Starbuck right on YouTube yep it's Robbie Starbuck okay fantastic my man uh Thanksgiving final Thanksgiving message for the audience Robbie I'm thankful for every one
of you I'm thankful that everybody's thought behind us on this because I know you guys have covered a lot of companies that we've had in our sites and a lot of your viewers have been people who've made phone calls they've written emails they've been fighting behind us and and that's the real power you know that's people are like you have this big Power now I really don't it's the people behind me you know and it's it's all the people who are making those phone calls doing the emails that are reaching out to the companies they're
the real Power Center you know I'm just a megaphone and so I'm so thankful for them thankful for you guys um I think that we have a chance here to make this country truly great and I'm not just saying that as a tagline really think we can take this country into a golden age the likes of with which I don't think a lot of us even thought possible 10 years ago yes I true it's a Revival bro it's a Revival brother it is there's no other there's no other way to describe God saved us God
Sav us he he saved us yeah ladies you can be part you can be part of it by following by following uh Robbie and by uh being uplifted by the victories and it's oh man it's nice to win again Robbie it's good to say that it's good to win again uh my man my man thank you brother thank you appreciate you guys [Music] [Music]