The $20/Day Client Acquisition Method That Makes $100k/Month (Copy-Paste)

this is the $20 per day client acquisition strategy that makes 100K a month and if you watch this video all the way to the end you will literally be able to copy and paste it into your own business and start seeing results within 24 hours and bet it yet it doesn't require you to have a personal brand do any Cod Outreach or even show your face if you don't want to and the moment you set it up you will automatically start receiving inbound qualified sales calls being booked onto your calendar without you needing to lift

a finger and all you and your sales team needs to do is just simply show up to the appointment and close the deal and at that point you'll never have to worry about where the next client going to come from and just so you know we currently make about 450k per month in New cash collected directly from this process although in full transparency we are spending a lot more than $20 per day as you'll see here in just a moment when I show you inside of our live ad account and I'll even be giving you

the exact audiences that we're currently targeting but you can get started right now with as liter as $20 per day in budget and slowly or aggressively scale it up to 500k a month or more just like I've done since again I'm going to give you everything that I do in this video so you can just copy me so let me first explain how this funnel works from a 100,000 ft view it's actually very simple but it's the execution that really makes it effective so it starts with 5 to 10 different ad angles and I'll explain

why it's mandatory that you have 5 to 10 different ads in just a moment however for now just know that these ads redirect to an opin page which should number one have conditional logic built in so that only qualified People based on whatever your qualification criteria is can actually go ahead and proceed to the next step and again when I share my screen in just a moment I'll show you how we actually set this up and secondly this optin page should also collect the name number and email of every lead who opts in which is

kind of basic but what I'll also show you in just a moment is then how we use that information to then increase the number of bookings that you actually get automatically now once they've opted in they then get redirected to a video sales letter that should sell your prospects on wanting to book a call with you and it should start the process of selling your prospect on actually wanting to buy from you and of course from here they then redirect to a basic booking page where they can and then select the time to you to

speak with yourself or your sales team now this is important one of the sections that I just explained is by far the most important part of this entire funnel so much so that if you get it wrong you'll literally be lighting your money on fire and that part is the ad you see the ad determines who comes through the funnel and who doesn't and so if you get the ad wrong it doesn't matter how good your funnel is it will never convert and again you'll just lose money and by the way I've seen it many

times where the funnel itself is actually quite bad but because the ad that the person's running is so good it's still profitable and so after running thousands of ads in the past I've really only found that to be three things that you need in order to have great ads that get your exact ideal clients to book in a call with you on complete autopilot no matter how bad your funnel is number one you have to have an offer that promises your ideal client Avatar their pre-existing desired outcome now this is important for two reasons the

first reason is very simple and it's actually very obvious the only the only reason someone will book in a call with you is because they believe you can get them a specific result that they want right and so by having an offer that promises them that result they are much more likely to book in a call with you very basic now secondly this is something that I only learned personally after working with hundreds of different clients and running multiple millions in ad spent by having an offer that promises your Market their pre-existent desired outcome it's

the number one way to increase the quality of your bookings whether you're in B2B or you're in B Toc you see the issue with running funnels such as free lead magnets challenges low ticket funnels or really just any other type of like low barrier to entry funnel is by their very design they attract the Bottom Rung of the market the ones who doing the revenue that you want if you're in B2B or the ones who don't have a job or any money if you're in B Toc right and it's simply because they are a low

barrier to entry the lower the barrier the easier it is for anyone and everyone to come through your funnel getting everyone but the qualified prospects that you want at least from my experience so instead what I like to do is I like to go after the top of the market with an offer that I know speaks to their specific pre-existing desired outcome since from my experience that's always produced the best quality bookings and it's the only way that from my experience again those higher qualified people actually respond to the ads number two you need to

flood your ads with proof and indisputable evidence since again qualify prospects only respond to ads where it's clear you have helped people like them get the result that they want and actually the ultimate quality hack is to only show results and proof where you've delivered at minimum two to three times the outcome that you're promising so for example in all of our ads we promise 100 qualified sales calls per month for agencies coaches online service based businesses essentially anyone who sells a product or service over the phone for more than 1K yet in all of

our ads I only ever show proof of us generating multiple hundreds of qualified appointments per month for our clients so for example I would show a client generating 100 qualified sales calls a week or another client generating 10 plus qualified sales calls a day which is like 300 qualified calls a month ET and on top of that we call out businesses doing above 25k a month yet again all of our proof shows us scaling clients to 100K a month 250k a month 500k a month or even a few clients we've scaled past a million a

month plus and so somebody who's at 25k a month or 50k a month when they see those results they massively resonate with them since it proves Beyond a reasonable doubt that we've helped tons of people who are bigger than them get the results that they specifically want if not more and on top of all of that it further increases our Prospect certainty in our office since again our offer is 100 qualified calls a month but all of our proof shows that we deliver 2 3 4 five times that on average so of course that implies

that we can easily guarantee new clients 100 calls a month at minimum and number three if you have a new and unique way to deliver the result that your Market deeply desires then make a point about it in your front end ad and the reason why is because as Seth golden says all marketers sell is Hope and the easiest way to instill hope into your prospects is to have a new way to deliver their desired outcome since it makes your Market think oh maybe this is what I've been looking for this whole time or maybe

this time around it's going to be different it's that feeling of Hope which gets them to book a call with you and ultimately buy now if you're like me and you don't have a new and unique product or service and rather you just do what everyone else does but you do it way better than them then you can still generate that feeling of Hope in your prospects orbe it you have to go around it in a slightly different way inside of the video sales letter which I'll show you exactly how in just a moment however

those are the three three key outcomes that you need to achieve with your ads now from here as we said the prospect then gets redirected to an optim page which should have conditional logic built in which again I'll show you how we do it in just a moment but before I do and before I share my screen and walk you through my entire live ad account and show exactly how I run everything behind the scenes including our ads our audience our targeting media buying funnel setup etc etc before I show you all of that I

want to speak about the video sales letter and a few vital points that also have the ability to make or break your funnel if you don't Implement them so first it's extremely important that your video sales letter or vssl for short is an extension of your ads you got to remember the reason someone has landed on your vssl is because of something you said in your ad so if you talk about anything other than what's set in your ad in the vssl you'll lose the Prospect and they won't book in a call secondly the major

difference between your ad and the vssl is simply the depth in which you go regarding how and why your product or service will get your Market their desired results so in the ad usually you want to primarily focus on the offer your indisputable evidence and potentially you can expose the general method behind how you get results but you rarely want to go into too much detail because again at least from my experience short at hitting on the main key point of what you do perform way better than going too in depth so what I do

at least is I save the deeper conversation for the vsl since the prospects give you more time to explain yourself you see if you start going too in depth in the ad they'll typically just scroll straight past because it will raise too many questions and objections in their mind giving them a reason to scroll a great quote to keep in your mind about this is a quote from I believe it was about o aluer from memory he said people don't have to read your so they're looking for every reason to not read it and so

if you say something in your ad that produces an objection in the prospect's mind that's all they need to no longer need to read your stuff and they'll just simply scroll straight past you want to be very selective with what you expose in the app now when writing your vssl most people think you need to have this perfect script to this word for word fill-in the blank template but you don't you don't need a script you just need a very simple question-based framework that you can use on repeat for any offer in any industry that's

guaranteed to work at least this is what I do and it's why I can write a vsl within 60 minutes or so in an industry that I have no experience in and that vssl that took me 60 Minutes to write will then go on to produce 100 Cal month plus on completely cold traffic so here's my exact framework in other words just imagine your ideal client is asking you these following six questions and I originally got these questions from a albuquer and I've literally used them ever since so the first question is how is this

different from everything else I've seen second what's in it for me third how do I know this is real fourth what's holding me back five how does it actually work and then number six what do I have to lose if you effectively answer these six questions in your vssl it doesn't matter how you answer them or how long your script is just as long as you answer them your vssl will convert period okay so now let's jump into the ad account because I want to show you all of the exact ads that we're running literally

right now the audiences we're using the targeting that we're doing etc etc but first I do need to reemphasize the fact that if you don't get the first part of this video down packed I.E you create bad ads or you create a bad vssl Etc nothing that I'm about to show you is going to matter however once you've created great ads and a great vssl by virtue of following what we've already gone through when you then copy what I'm about to show you here in the ad account you'll be able to start spending as little

as $20 per day on your ads and start immediately seeing qualified sales calls come through which will now start getting booked on complete autopilot every single day which you can then easily sell into your high ticket product or service since all of the CES will be qualified and ready to buy from you and by the way a super quick side note before I share my screen here the reason the title of this video is $20 a day to make 100K a month is because one of our clients started with us about a year ago at

a $20 a day budget we then set up this process which I'm about to show you on my screen here and over the last year or so we've continued to use the profit from each new clothes that he's made as extra ad spend and slowly we've now bumped the budget to only 5K a month since he kind aggressively scale due to fulfillment constraints and capacity however from that 5K he's now doing just over 100K per month in New cash collected yet the way we got here is through client financed acquisition to use H's terminology and

it all started with a simple $20 per day budget okay so we're inside one of our ad accounts here now for context we run out of multiple ad accounts because I'm paranoid that we're going to get one down one day and then all of our business goes away I think right now we have around five live different ad accounts each one spending roughly a th000 or so per day per ad account but they're all set up in exactly the same way just so you know so what you see here is exactly replicated in the next

that account and so on and so forth now couple things number one completely disregard this section here where you see results we don't use meta for track and we use hyros and secondly this bottom campaign right here this is where we post all of our initial ads and then we pull the IDS from Those ads from this campaign and then we launch it into our actual like scaling campaigns anyway let me just show you everything so here's how each campaign looks this is one of them I only run Advantage campaign budget turned on which is

basically the old version of CBO if you're aware of that are we targeting I do but all about like top of funnel campaigns going to new people they all run on advaned campaign plus I'll usually do between 300 and 500 per day per campaign so on a scale campaign you know if we find a certain campaign that certain set a ads working really well we'll put that at 500 a day and if we're testing something new like this campaign here is a new test with some new ads we'll put it at 300 a day let's

go into the audience targeting so you can see here these these are like you could call it code names not really it's not a code but like this just how we track all of our stuff in the back end so don't worry about the naming conventions but now the estimated audience size of every single audience or adet that we run to is 113 to 132 million people so our targeting is actually extremely simple and again this is how we run every single one of our ads so you can see here the targeting that we do

do is just the countries so we run to the big five Australia Canada UK New Zealand and the US the age range we do is 25 to 50 that's just a very broad range for us like we just know anybody less than 25 years old for the most part like major I'm less than 25 I'm making more than 25k a month but I know for the most part my market is obviously business owners making more than 25k a month and if you're below 25 years of age most of the time you're not making more than

25 so we just broad brush kind of put in the age ranges although we're not overly exact again I try and just go as broad as possible to allow Facebook to essentially take complete control cuz I want them to right because they're a lot smarter than I am and every time I've gave Facebook control and I've tested that against me thinking or doing what I think works best Facebook beat me every single time so I just now give everything to them however I will say on the age if you serve for example lawyers or doctors

then of course I would put your age range at like 35 Plus right because nobody below 35 30 maybe is a doctor right cuz they literally can't be because it takes 8 years to get XYZ degrees or whatever it is so like if you roughly know that most of my clients are 50 plus or whatever it is then obviously put that there but for the most part just leave the age as broad as possible I personally don't do any in targeting we don't do any look like targeting again it's completely broad the only targeting we

do is the country and the age that's it and everything else you can see here it's relatively basic now as for the optimization events so we go straight to our funnel and then we optimize the ads for schedule and on the funnel I'm going to show you how that looks here in a minute with the conditional logic we still have that set up but for us it's just on the funnel side now if you're launching a new ad or if you're just kind of testing this funnel out what I would recommend and this is what

we run for all of our clients initially is instant forms what this will allow you to do is get really really cheap and quick data on what's working and what's not and the other great thing about instant forms Facebook has a conditional logic feature built in to their lead forms and so it will allow you to essentially ask a question on the lead form and the question should be obviously whatever your qualified client is so it's like are you an insert your qualified client so for us it would be do you sell your product or

service over the phone and are you currently making more than 25k a months right like if a business comes to us they have those two things they're a qualified client so that would be the question that I would ask on my conditional logic Le form okay and and what that would then do as well everyone who says yes will then be able to become a lead and the great thing about that is that then shows Facebook who's qualified and who's not allowing them to optimize around only qualified people to send you more qualified people and

you the big benefit to this is that because then your audience is 100 million plus the beautiful thing about it is Facebook can then just essentially go to the 100 million plus people and find the people who are most similar to the qualified leads that are opting into your funnel the problem is if you target an audience Facebook technically can't look outside of the those parameters unless you turn on advaned plus audience whatever it is but I don't even do that right again the problem is if you give it a specific audience you're giving it

parameters so if they're seeing that qualified leads are opting in they can only look within the parameters that you gave it to find more people whereas if you just go completely broad they can look across their entire user base and find more people who are similar to the people already opting in because you have conditional Logic tund on should be qualified and then Facebook just basically does all the heavy lifting for you on the quality from hopefully that makes sense so that's how we run every single ad that we have whether we're testing whether we're

scaling doesn't matter this is our audience right here nice and simple now at the ad level how do we have this set up well like I said to you before we always use the post IDs first of all that's super important you can see here this is obviously a test it has one like we only launched this this morning but this is super important make sure every as you run you use the post ID to stack up that engagement secondly we always insert this piece of code in the URL parameters you can see it's relatively

uh standard piece of code but we always always insert that in the URL parameters just so then we can use hros for our tracking as well as uh on Facebook UTM it's just a nice double up to our tracking now as for the ads they're very basic first of all the copy is as follows we literally just have the call out of the market and then we just say the offer that's it and then you can see here we say uh uh click the learn more button to book a call basically right nice and simple

now the creatives follow the exact framework that I led out earlier in this video the only thing that differs between the creatives is how I get that point across so I still in every single every run we have indisputable evidence showing that we overd deliver in fact again like I was saying earlier every single result that we reference in our ads is at least 2 to three times more than our guarantee or than our offer right so again you can see here we say you know 15 new clients every month we very rarely will speak

to our result where we show that we've got this client 15 new clients instead what we show is like hey see this client they closed 35 new clients last month or hey see this new client they scale from 25 CA to 250k a month in XYZ amount of time obviously that's a lot more than 15 new clients so again that increases our client certainty in us actually being able to deliver the offer the ultimate goal with ads is the following if you can achieve this with your ads they're going to crush it so you want

to have an offer that's almost unbelievable so like as you can see here we guarantee 15 new clients or we have another version of this as well in some other AD angles which is 100 qualified calls right we'll guarantee you 100 qualified calls a month or you don't pay now that's kind of like a wow like that's a big offer right it's like almost unbelievable so that's what you want with the offer but then your result should be so much bigger than the offer to where even though the offer is almost unbelievable able the results

are like your offer on steroids your offer times 456 on average in terms of the size of the results that is how you run ads that just absolutely take over your Marketplace you have an offer that's unbelievable and in the results more than back it up to where everyone it's just so clear that you can obviously deliver on the offer even though the offer again is almost unbelievable hopefully that is making sense that's how you crack the code on ads and as you can see in the ad account here there's no trickery that we're doing

in the back end there's no secrets there's literally no targeting right and so then the question becomes why do these ads work so well the reason why they work so well is because of everything I've B spoken about in this video that's why I spent so much time on that area now let me show you two other things outside of the ad account that massively impact the performance of the ad account so the first thing is the funnel now this vssl that you can see on the page here again replicates the exact framework that I've

already explained but what I also want to show you is remember how I said in the ad account the conversion of bed we optimize for our schedule right most of the time what you want to do is uh have your conversion location as instant lead forms then you would redirect to your vssl which is this page and then this page would then redirect immediately like straight to your booking page whereas on our page you can see here it actually gives you a popup type form now the reason why we do this is because again we

optimize for scheduled now before somebody schedules a call we still need to have the conditional logic filtering out all unqualified leads now again when you run that instant lead form you can do that on the form whereas if you're not running the form here's how we do it at least so we have this pop up before somebody can go ahead and schedule a call it pops up so our first question we ask is what is your call business since we work with a certain type of business model and so if they select other right the

two business models we work with is online service based businesses and digital agencies and then also we work with high ticket coaches and Consultants so essentially if they are one of those two business models then they can go to the next question in the Ty form right if they're not and they select other they actually get redirected to our low ticket funnel which is basically where they can just buy a low ticket product and then we can kind of nurture them in the back end I actually have a whole separate video where I go through

this exact funnel and how we set it up and I also give you access to this direct funnel so you can check that out however what I want to show you here is that only qualified people again can continue through the funnel so for example if they select one of the business models we help they can go to the next question let me just answer this real quick and after a couple more questions they then land on this question which is what is your current monthly Revenue now again we only work with people usually it's

about 25k a month ideally but you know somebody's making like 15K a month we'll still have a conversation with them to see if we can help so essentially anybody above 10K a month will speak to it the very least and so if again they are below 10K month then they're not qualified and so when they select this button they would then go back back to that same low ticket funnel that I just showed you now if they select anything other than below 10K a month they can then go to the next question and then guess

what when they go to this last question they answer it they then go to our booking page which is obviously now where they can go ahead and book an a call with us now here's the thing only qualified people remember can land on this page because if they're not qualified based on the questions we've already asked they would have been redirected away from this page they never would have landed on this page and so now when this person goes ahead and books on a call with us again they're now guaranteed to be qualified amazing and

so them when they B to call they redirect to our thank you page now it's on that thank you page that we have our schedule about let me show you okay so this is our thank you page I want to explain how it structured and whatnot but on this page you can see with our pixel helper this is where our schedule event triggers now that sends data back to Facebook since remember we are optimizing for this schedule event and so now the only data that now our Facebook account is receiving is data from qualified prospects

and remember because our audience is so broad that now allows Facebook to go basically and look at their entire user base within the the parameters that we've set of the countries and find more people who match the prospects already triggering our schedule event but remember those prospects are all qualified so Facebook does all of the heavy lifting for us that feedback process massively helps with generating qualified sales course through ads on top of having amazing ads having a great offer having great proof all that other stuff we've spoken about that technical setup though is another

big reason why our ads work so well the other final thing that I want to finish off on is for us again remember we do get people let that format just showed you land on this page and then notbook a call just like you would have leads opt in and not book a call very similar to if you know you was to run the inster lead forms and so whether it's lead or whether it's applications who didn't book a call you want to have an email automation sequence setup similar to this one which is what

we use now this is a duplicate of our core automation just so you know but it's the exact same as our core automation so essentially we have it set up to web when somebody's subscribes to the list which is a very basic zap setup I will explain it in this video but the automation process that we have set up is we wait for 15 minutes to see if they've already booked in a call right because when somebody Ops in you know we want to give them 15 minutes to at least see if they're going to

book in a call now we know if somebody Ops in and it's been 15 minutes and they've still not booked in a call they're probably not going to book in at least on that first time round so that's when we then trigger our email automation so we ask the question of does lead have the tag of B2B booked which again when somebody books in a call they automatically get added with that tag and so we know if they don't have the tag they've not booked the call if they do they've booked the call right basically

if it matches yes it does have that tag well then then we don't send them any emails cuz these emails we're trying to get them to book in a call we don't want to send that if they've already booked if they don't have the tag then we go through the email sequence the email sequence is actually very very simple the first email is essentially just saw your application come through love what you're doing just wanted to double check if you're interested in potentially getting our aper team to help you generate 15 new clients per month

guaranteed if so book a call here PS and then I basically just go into some more results nice and simple right it's just a remind the email then we wait 2 hours we ask the same question have they already booked or not and then again we go to the second email right the second email is basically set up as it's forwarded from one of our other team members just to try and get a bit more engagement from them and it's essentially saying like hey reached out to me to ask me if you're interested in booking

a c because when he looked at your business he found it really intriguing right it's very basic but that also helps but that drives quite a few bookings and then if they've still not booked in a call after another 2 hours we then send case study email and then we wait a day see if they're booked in a call and if not then we send another case study email it's just a different variation so like this is about one particular client whereas this one's a bit more of like a broader case St have a ton

of different clients and it's a bit more of a detailed explanation on like why what we do actually works and how it works as well in the same breath then I sent another email and this email is actually quite interesting cuz it's a case study loom video but again the way I say it is just like hey I've recorded a quick video for you about your clients check it out and then the in the the loom it's like a mini vssl it works quite well this one's more of like a educational value based email so

it's like how to get referrals from code traffic and then finally it's almost like we go through you know here are our numbers from the last 30 days again it's just like another variation of a case the email nice and simple so that's the email flow that we Implement for everyone who opts in but didn't book a call okay and then finally we have our booked call automation so the entire purpose of this final automation is so that when somebody books on a call with us this automation essentially sells them on wanting to show up

to the call Cuz they've already booked right so we don't need to sell them on booking a call but we do need to sell them on why they should show up to the call so when somebody books in a call they subscribe to our booked call list which then triggers this automation wait for 5 minutes the first email that we send essentially what we ask the prospect who's book Accord with us is hey you've booked in for XYZ time can you 100% make that slot if not please reply to this email to confirm your time

if you don't reply then we will cancel the call and we literally say that in the email and then every single booking them replies but again it just gets them to verbally confirm they're going to show to the appointment right then we wait for 1 hour and then we send a case study email you know walking them through um it's a video that I created walking them through how it looks to work with us from the inside so we show one of our client like channels we show like all the results what we did for

them the process that we took them through all that good stuff and then we wait for 3 hours we send another a testimonial based email then we wait for 7 hours and then I send them actually a really valuable training that we have for our you know paid clients we send them that through as well and show them like how we would scale to a million a month which again is the outcome that all of our clients want to achieve so we just show them our philosophy and how we go about certain things and whatnot

and that also again really really helps with increasing the show R so that's the funnel from start to finish that I run for myself and we run for all of our clients I hope you fans from B and if you you did then please subscribe like and I'll see you in the next one