How to Find Winning & Untapped Products for Dropshipping (FREE)

hey guys it's l from Ecom Zone and I hope you guys Crush Black Friday in this video I'm going to go through the differences between a winning product these untapped products and why I prefer untapped products so in this video we're going to go through what is a winning product how to find these winning products and then what is an untapped product and how to find these untapped products and then we're just going to go through the key differences between a winning and untapped product and how to set up your store so you can include

both these types of products in your store so what is a winning product well the first things first is when multiple stores are selling the same product that's how you know their winning product and of course there's going to be a few stores out there who are crushing it and doing like million dollars in sales per year with these products examples astronaut NightLight fire diffusers massage guns the posture correctors there's so many winning products out there to be honest I would not suggest you drop ship cuz they've just already been scaled to the moon and

I wouldn't suggest Drop Shipping them usually they have 1,000 plus sales on AliExpress so they're quite easy to spot they're also listed all over Amazon with 10 plus suppliers selling the same or similar products so for example if you just search astronaut NightLight on Amazon you'll find hundreds if not thousands of suppliers selling this astronaut NightLight or a similar product winning products are usually high in demand and they're trending on platforms like Tik Tok Facebook and Instagram is a very competitive market due to popularity and saturation of these products and that's why I do not

recommend Drop Shipping winning products and I know a lot of YouTube gurus tell you guys to like oh find these winning products and start Drop Shipping them because they already have credibility they already have sales it's easy for you just jump on a bandwagon but it's not actually the case because there's already big competitors out there who are pushing a lot of AD spend on these products and it'll be very difficult for you guys to get a slice from that pie so how do you find these winning products well you can check Tik Tok creative

Center and Facebook ad library for certain products you can scroll through Tik Tok Facebook and Instagram and find sponsored post and see if a winning product keeps appearing you can find high setting products on AliExpress like I mentioned before when they have 1,000 plus sold and you could Al check Amazon bestsellers and see what's winning over there also utilizing Drop Shipping product research tools which I don't recommend but if you want to find winning products this is one of the methods because usually they only share winning products because usually they're the products with the most

sales they can't really find untapped products because there's not much data out there you can also check for high engagement on socials products with hundreds of reviews and consistent demand so what is an untapped product well they're not saturated and they're less competitive so that you can actually get a slice of this pie if not all of it there's a higher chance of succeeding because there's no one out there or there's not many people out there selling the same products as you and there higher profit potential if you're able to find new trends because you

don't need to enter price Wars with your competitors it's only just going to be you and maybe a few others however it does require more research and more testing because you need to validate the demand and Sample your products to make sure that the quality is good and you're happy with selling the product usually unta products are newly listed products on AliExpress and don't have much Demand on social media or the internet so how do you find these untapped products so what you want to do is head over to AliExpress and find a credible supplier

with 50 plus items and more than 90% overall review rating so let's just say you want to find minimalist necklaces so just search in AliExpress click the search button and these are the results we get as you can see there's 1,000 plus sold so let's actually check out this one Eternal jewelry store click on this link here which takes us to the product page 129 reviews and what we're going to do is go to their store so if you guys don't see a store name up here it may be down here when you scroll a

bit down and you see here as well so you can click either one and we can instantly see this black bar at the top 97.2% positive reviews which is really good 800 followers which is fine and they launched their store last year 2023 so it's not too bad now what I usually do is head over to their products so just click products and it'll take you to all their products and you can see they have 68 items and what I usually do is sort by orders and you can see they have a lot of same

for their products so this is actually a good jewelry store for you guys to use if you are going into minimalist jewelry of course then you have to go through the store and see if you actually like any of the products now these are already winning products so what I us to do is sort brand new once you saw by new now you can see new products that this store is uploading and usually these products aren't really drop shipped elsewhere I mean you could try to find these elsewhere but usually you can't because they just

newly added to AliExpress and so this is how you find untapped products using AliExpress and what I you you do is just keep going to different supplier stores so this one go over here wow look at this store here 480k followers 96% positive reviews launched in 2014 so they've been operating for 10 years now and 800 items on their store sort by orders 4,000 plus sold sort by new and these are the new products so this one here is quite cool it's like a custom necklace you could put your own name so this is really

cool this is like personalized jewelry got different chains this is what I'm saying guys there's so many untapped products on AliExpress you'll be amazed you can literally just upload these products from this supplier and there you have a branded n Drop Shipping Store with one supplier you contact them if they offer Drop Shipping Services which they do here they go support Drop Shipping you can then contact them about custom packaging thank you cards stickers all of these things and then ask them about processing time shipping times Etc of course they'll take you more seriously if

you give them sales so the first thing I usually do is if they do accept Drop Shipping then I order samples now there's 800 items on here and I don't expect you to order all them even if you just pick 20 items I don't expect you to order all 20 you can just order three of these products and then check the sample and if they're all good you can kind of assume that the rest of their products are high quality so that's how you find untapped products another way to find unta products is go to

new arrival section on your competitor stores and then you use reverse image Sears to try and find these products on AliExpress so for example if you're in the jewelry Niche what I usually suggest is find like five competitive stores that you can just get inspiration from and then what I usually do is go to their new arrivals and then check out the new arrival products and see if you could reverse image search of course this is a branded store and not really Drop Shipping so it might be difficult for you guys to find similar products

on AliExpress however it doesn't mean it's impossible and it just depends on the storage you find if you've noticed or not I basically burnt my mouth and and I'm struggling to speak it just hurts when I speak but yeah the key differences between a winning product and untapped product are these bullet points here so winning products are highly saturated however you do have the potential to make sales quickly because you know they're in demand you're going to have price Wars with your competitors because everyone is just trying to sell the same product you're going to

experience higher ad costs if you run Facebook ads or Tik Tok ads just because these competitors are pumping out a lot of budget into advertising these products they are easier to Source because you'll find more supplies on AliExpress selling these products and you'll have more images and videos online to use for your ad creators for your website and just for marketing purposes so with untapped products there's not much competition and sometimes there's none at all you're going to have long-term sales because you'll be the first to enter these markets and sell these products you're going

to have room for premium pricing and you're going to experience lower ad costs because no one else is selling the same product as you however the downside of unta products is that it will require you to Source creatives yourself and you need to sample these products and to be honest I'll sample both winning and untapped products just to make sure that the suppliers I'm using are selling high quality products so how to actually set up your Shopify store so you want to create a brand Niche Drop Shipping Store around this Niche and also choose a

theme for your Niche so let's just say you want to sell jewelry products I'm not going to upload all sorts of jewelry products into the store you really want to theme down and choose the demographics for your store for example minimalist boho maybe it's going to split up between men's and women's and maybe you sell only heart designs or butterfly designs you get the gist you want to start with 1 to five subcategories on your store so if you're going to start in jewelry store you can start with necklace Rings bracelet and earrings so that

is four subcategories and then you want to upload 10 plus products to each subcategory you're going to then upload both winning products and untapped products to your store so you can have the best of both worlds there's a high chance of making a sale just because you're utilizing both products you also want to find products that you sell for over $50 and the lowest I'll would probably go is $40 any lower then you might be running the risk of just breaking even forever and you can't actually profit however this all depends on your cost of

goods for example if your cost of goods plus shipping is only $5 but you're able to sell it for $40 there's a $35 margin to cover Facebook ads and other costs that you would incur when running a business which is quite healthy however if you're selling something for $40 and you're buying it for 20 you're only leaving yourself $20 to pay for ads and other costs and this is why I suggest you have expensive products on your website and also cheap products and the cheapest outgo is $40 you also want to make sure you're marking

up your products by at least 2.5x and this is why I like jewelry Niche even though I'm not in the jewelry Niche I do like the jewelry Niche because they're high perceived value items that you can mark up by 5x 10x even and it all depends on how you build your website and how professional it looks you also want to sample some of your products and message your supplies so you can check with quality and make sure they provide Drop Shipping Services you also want to avoid pure Choice supplies on AliExpress and if you don't

know what that is then please watch my other videos which goes through everything from A to Z anyways thank you for watching guys I hope you enjoy this video and found it valuable if you did Smash that like button and subscribe to my channel for more content peace