imagine your life as a book would anyone want to read it? think about it if every chapter was just woke up went to work came home watched tv rinse and repeat would that story inspire anyone? would it inspire you? let's say you meet two people at a party one of them tells you oh my life's been pretty normal nothing crazy just the usual the other one they've traveled to five continents built a business from scratch failed started over and now they're living their dream be honest which story are you staying to hear? the difference between
a boring life and a legendary one risk every great story whether it's a book a movie or real life exists because someone stepped into the unknown they took the leap they faced the fear and that's why we remember them so let me ask you what's your story? are you playing it safe? sticking to what's comfortable? or are you willing to take the risks that create the life you actually want? because here's the truth no risk no story and today i'm going to show you why taking risks is the only way to live a life worth
remembering let's get into it picture this you have an idea? maybe it's a business you've been dreaming of a job you want to apply for or even just the thought of moving to a new city it excites you you start imagining the possibilities and then fear kicks in what if it doesn't work? what if i fail and everyone sees? what if i lose money time or even worse respect? so what do you do? you tell yourself maybe now is not the right time maybe i'll try later and just like that the idea the potential story
dies before it even begins sound familiar? if so it's not just you it's all of us and the reason your brain is wired that way let's talk science for a second your brain's number one job isn't to make you successful it's not to make you happy it's to keep you safe at risk it's the opposite of safe your brain has something called the amygdala a tiny part of your brain responsible for fear and survival instincts every time you think about taking a risk your amygdala starts flashing warning signals danger uncertainty ahead it triggers your fight
or flight response making you feel anxious uncomfortable and even physically tense that's why taking risks feels so scary it's not because the risk is necessarily bad it's because your brain can't tell the difference between real danger and simple uncertainty think about it walking into a lion's den your brain is correct to freak out starting a business your brain thinks it's the same kind of life or death situation when in reality it's not but here's the catch playing it safe has a cost too imagine this you're 80 years old sitting in a rocking chair looking back
on your life you remember the moments you took chances the risks that led to incredible experiences but what about the ones you didn't take the job you didn't apply for because you thought you weren't qualified? the relationship you never pursued because you feared rejection the adventure you didn't take because you worried about money a study from cornell university found that at the end of life people regret not what they did but what they didn't do missed chances untold stories risks avoided in other words playing it safe might just be the riskiest move of all i'll
be honest with you i've been there there was a time in my life when i had to choose between staying comfortable or taking a leap into the unknown and here's what i learned every single great thing in my life came from a moment where i chose risk over comfort so let me ask you what's a risk you've been avoiding? what's that one thing you keep thinking about but haven't acted on because of fear? because here's the truth your brain will always try to talk you out of risk fear will never fully go away but neither
will the regret of never trying at the end of the day you have two choices stay comfortable and keep living the same story or take the risk and write a new one which will it be? let's talk about something fascinating your brain have you ever noticed that when you do something completely new it feels uncomfortable maybe even terrifying? that's because your brain is wired for survival not success see our ancestors had to avoid risks because back in the day risk often meant getting eaten by a lion or falling off a cliff so our brains evolved
to fear uncertainty and prioritize safety over everything fast forward to today and while we're not running from wild animals anymore our brains still treat risk the same way quitting your job to chase a dream your brain sees that as a threat speaking up in a meeting threat asking someone out threat but here's what most people don't realize every time you take a risk your brain actually changes this isn't just motivation talk this is science when you take a risk your brain fires up new neural pathways think of it like carving a new trail in a
forest at first it's rough and hard to walk through but the more you use it the clearer and stronger it gets this process is called neuroplasticity and it's how your brain adapts and grows when you step out of your comfort zone a study published in nature neuroscience found that people who engage in risk taking behaviors develop stronger problem solving skills adaptability and resilience their brains learn to process uncertainty better making future risks feel less intimidating in short the more you take risks the less scary they become every successful person you admire they took a risk
if you look at anyone who has ever done something great there's one thing they all have in common they embraced risk think about elon musk he was already rich after selling paypal but instead of playing it safe he risked everything on tesla and spacex experts laughed at him people said he was insane today he's literally changing the world or take oprah winfrey she was told she wasn't fit for television instead of accepting that she took a massive risk and started her own show that risk turned into one of the most legendary careers in media history
even the wright brothers when they were building the first airplane people thought they were crazy but if they never took that risk we wouldn't have air travel today the real risk? staying comfortable here's the harsh truth staying in your comfort zone might feel safe but it comes with its own risk the risk of never growing if you never take risks you never learn new skills if you never take risks you never discover what you're capable of if you never take risks you'll wake up one day wondering what if i just tried? i want you to
think about something for a second imagine you're 90 years old sitting in a rocking chair looking back on your life what do you think you'd regret more? the risks you took or the ones you didn't? psychologists say that when people reach old age their biggest regrets aren't the things they did but the things they were too afraid to do the good news you're not at the end of your story yet you still have time to turn the page and take the risk that changes everything so let me ask you what's that one thing you know
you should do but fear has been holding you back maybe it's starting a business maybe it's moving to a new city maybe it's putting yourself out there in a way you never have before whatever it is just know this every time you take a risk you're not just making a move you're rewiring your brain leveling up your life and creating a story worth telling because at the end of the day no risk no story what if i told you that the people who change the world are the ones we admire? the ones we study the
ones we call legends they all had one thing in common they took risks big ones the kind that could have left them broke humiliated or completely forgotten but instead those risks became the very reason we remember them today you see most of us wait we wait for the right time the perfect plan or some magical sign from the universe telling us it's time to take the leap but here's the truth every single person who made history they didn't wait they risked everything but without knowing if they'd win or lose and because of that they changed
the game forever let me show you let's start with jk rowling today she's a billionaire the creator of harry potter a household name but rewind a few decades and she was a single mother living on government aid barely able to afford heating for her home she spent years writing this story that no one believed in and when she finally finished it she got rejected not once not twice but 12 times think about that imagine pouring your heart into something being told no over and over most people would have quit but she didn't she took a
risk the risk to keep believing in herself when no one else did and because of that the harry potter series became a global phenomenon selling over 500 million copies and creating a multi-billion dollar empire what if she had given up on the 11th rejection? what if she had let fear win? her story would have never been told now let's talk about someone who literally risked it all elon musk today he's one of the richest people on the planet but there was a time when he had nothing after selling his first company he had two choices
play it safe enjoy his millions and live a comfortable life or go all in on a vision no one believed in electric cars and space travel and guess what? he didn't just invest in tesla and space x he put every last dollar he had into them at one point both companies were on the verge of bankruptcy he was sleeping on a friend's couch because he had no money left experts called him crazy they laughed at the idea of space x launching rockets or tesla disrupting the car industry but today tesla is worth over $800 billion
space x is sending rockets into orbit changing the future of space exploration if musk had played it safe if he had been afraid to risk everything for his dreams none of this would exist the risk made the story do you see the pattern here? every one of these stories started the same way uncertainty fear rejection but instead of backing down these people took the risk anyway and that's what made all the difference so now i need to ask you what's your story? what risk are you avoiding because it feels too scary what dream are you
sitting on waiting for the perfect time here's the truth there is no perfect time there's only now and if you don't take the risk you'll never know what could have been no risk no story you've heard it before take risks but let's be real that advice sounds terrifying and let's face it not all risks are smart jumping into something blindly without any preparation isn't courageous it's reckless the key learning the difference between stupid risks and strategic risks most people think of risk taking as gambling like putting all your money on red and hoping for the
best but smart risk takers they don't just roll the dice they plan assess and take calculated risks that set them up for success and that's what i'm going to show you right now how to take risks the smart way step one the ten 1010 rule seeing the bigger picture one of the biggest reasons we avoid risk is because we focus too much on the immediate fear we ask what if i fail? instead of asking what if i never try? suzy welch a business journalist came up with something called the ten 1010 rule and it's a
game changer for making smart decisions here's how it works ask yourself three simple questions what will the impact of this decision be in ten minutes? what will the impact be in ten months? what will the impact be in ten years? this shifts your focus from short term fear to long term perspective example let's say you're thinking about quitting your job to start a business right now in the next ten minutes it feels terrifying your heart's pounding and you're second guessing everything but in ten months maybe you're struggling a bit but you're learning growing and getting
closer to financial freedom and in ten years you could either be living your dream life or still stuck in the same place wondering what if? see the shift this method helps you break free from fear based thinking and focus on the bigger picture step two the worst case scenario test is it really that bad? fear magnifies failure we assume the worst case scenario will ruin us but let's break that illusion and ask yourself what is the absolute worst that could happen? can i recover from it? what's the best that could happen? example let's say you
want to ask someone out but fear rejection worst case scenario they say no you feel embarrassed for a few hours life goes on best case scenario you just met the love of your life now ask yourself is the risk of temporary embarrassment worth the chance of something amazing? most of the time the worst case scenario isn't as bad as we imagine step three small risks first build your risk taking muscles you you wouldn't walk into a gym and immediately try to deadlift 500 pounds that's a recipe for disaster the same applies to risk taking if
you're afraid of taking big risks start small speak up in a meeting try something new that makes you uncomfortable say yes to an opportunity that scares you each small risk builds confidence and resilience so when the big risks come you're ready example jeff bezos didn't start amazon by quitting his job and going all in overnight he first tested his idea selling books online while still working once he saw it had potential he took the bigger leap lesson you don't have to risk everything at once start small gained confidence and level up taking risks isn't about
jumping in blind it's about being strategic intentional and prepared so next time you're standing at the edge of a big decision don't let fear paralyze you use the ten 1010 rule ask yourself the worst case scenario and if it still feels overwhelming start small smart risks lead to great rewards the only question is are you willing to take them? now it's your turn think about a risk you've been avoiding use these steps and let me know in the comments what's one risk you're going to take this week? let's be real for a second you have
two choices right now option one you keep playing it safe you keep walking the same road living the same routine making the same comfortable decisions that never push you forward and sure you might avoid failure embarrassment and rejection but you also avoid growth you avoid the possibility of becoming the person you know you're meant to be option two you take the risk you step into the unknown you put yourself out there you make the move even if it terrifies you and yes you might stumble you might fall flat on your face but guess what? that's
part of the story and it's those moments the ones that scare you the ones that challenge you the ones that force you to step up that turn you into someone you can be proud of now think about the people you admire most the ones with stories that inspire you do you think they got there by staying comfortable? by choosing safety every single time? no they took the risk they embraced the unknown and that is why we remember their names but this isn't about them this is about you right now there's a version of you in
the future stronger wiser more confident who is looking back at this moment? and they're hoping praying that you made the choice to take the risk to step up to write a story worth telling so here's the real question when you look back on your life do you want to tell a story of fear or a story of courage? do you want to say i wish i hadn't? or i'm so glad i did it? because at the end of the day no risk no story now it's your turn what's yours? if you found this video helpful
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