Facebook Ads: cheap, but it works. Here's how

If you're not doing over a million dollars a year with your online service business I can probably bet that it's because you heard a guru on YouTube or maybe from a course you bought tell you that hey before you scale your offer before you scale your marketing you first need to validate your idea organically do cold Outreach in on social media use Facebook Instagram DMS LinkedIn or do cold email or worst do Cold calls and once you've validated that then please get on ads that is a crazy advice to be given in 2024 I remember

when started out when I went into Consulting accelerator by Sam ens he was like Hey do 40 outreaches a day in a Facebook groups and validate your idea before you can scale and back in 2019 that was okay advice but today with the way that the algorithm how good it is on meta on Facebook ad it is ridiculous it is careless to not be Running ads for your business and a lot of people say oh Facebook ad is expensive do you want me to tell you what's expensive what's expensive is spending six months to start

getting 15 calls a month what's expensive is spending two years without being able to get a consistent flow of sales calls for your business and we just had a client I'm making this video because of this message I'm shooting this on Sunday and on Friday we had this client in our Incubator Jana she sent in this message I started running ads on Friday within 30 minutes I had a lead who went straight through and booked a call for Monday and not even 48 hours later she has over 14 leads and four booked sales call right

and guess what she only spent $66 and this is not the only case study we have another client we just launch his unique mechanism and then launch his ads and then the first week generated over 30 sales calls and a lot of people Think paid ads is expensive what's expensive is losing the only resource that you can get more of which is your time so knowing that I don't want you guys getting old and never having built a successful business I've asked my team to please go through the same walkth through that we used to

launch our client acquisition campaigns on meta so today if you watch this whole entire video you'll know how to essentially go from nothing to having your ads launched On meta without having to trade your time doing some Outreach which was going to cost you a lot more time okay you don't need a, a million dollars to launch ads guys you do not need it the algorithm is so good it is so good now since we're lucky and blessed with data we've done this in over 60 plus niches and launched over almost a thousand campaigns on

Facebook ad we have a lot of data so if you're someone who wants to have us launch your assets Because we have the creatives that work we already have validated a bunch of funnels we already have the the creatives and everything that work in all these niches then you can fill out the type form and we'd be glad to launch it as we did for Jana but if you want to do it yourself please watch this entire training and do me a favor buy back your time achieve success faster do not wait do not wait

using the old excuse that you do not have money you also don't Have time right so please become successful today love you all bye-bye if you guys are struggling to get appointments we're going to give you the whole behind the scenes look what we're doing for a lot of clients all righty obviously there's more going to be more to it that's going to be tedious it could take time but as far as proof of concept you guys being able to just get something up super simply get deal flowing on the door we're going to show

You how to do that one more point that not necessarily talking about the ad side of the stuff because we're doing the ad side of the ad side of the stuff for example France said that he's doing like Outreach right and called Outreach and that definitely still does work right I'm a big fan of like called Outreach called calling even everyone else doesn't necess like that but at the end of the day you have to look at what's working better now in the market Right what's cheaper for you and what is what can give you

the volume that you would need right and client acquisition if you know anything guys about client acquisition it was built on the concept of $3 per hour vas to do the Outreach for right so we know all about the organic Outreach side of the stuff and one of the reasons why we actually started off with Outreach is because we're thinking okay like there's a lot of people in the market now that are Starting their agencies they're running their agencies I'm talking about that like three years ago right or four years ago and we want to

help them basically acquire clients for the cheapest cost possible that was our thought process back then right we didn't think about the most efficient way we thought about the cheapest way of doing it and we did it and obviously like a lot of people like got on results with that and was working right but the market is Shifting right and then um then we got introduced also by Casey joining us and other team members joining us we got to introduced also to the the the U the concept of ads that ads is not necessarily only

supposed like hey I will launch ads 1sk or I'll launch ads like past 10K or 15K per month right so we didn't stop the Outreach with our clients we still we doing that with them and then we introduced ads and then we tested both against each other right and For the surprise of us what we've noticed is ADS isn't only more efficient than the Pas or the Outreach but it's even cheaper if you combine ads and content it's even cheaper than the vas or the Outreach right and since then we started getting every single client

basically to launch ads right and more so now also we're getting everyone else start like pushing like a lot of content so that's the whole reason why we've noticed from A lot of your guys like on boarding forums in m that the main thing that you're struggling with is Legion so we're basically trying to solve this first pillar for you at the end of the call we're going to have maybe like what 15 minutes or so based on how long the call would take we're going to be answering your questions whatever like questions you might

have right whether it's about Legion whether whether it's about your offer B right we can talk About that at the end of the call as well you'll have 15 minutes or so just like to ask any questions right q& a so with that being said we can get started uh quick question who's here um was he running like a legion agency if you're running a legion agency just drop a one in the chats as this offer is going to be around like local Legion the same concept by the way applies for um different different Industries

few Things are definite for sure but one other thing also that I've noticed is that a lot of people are basically the local Legion okay cool that's it only got four of y'all only four of you guys are helping people front and grow I me it could be anything you helping are you helping anyone get more business all right there we go okay I G say it should be 99% of you guys everyone didn't launch that agency I was like okay that's cool all right so whenever whenever we're basically launching offers whenever we launching agencies

whenever we like because we we also have some people that are joining let's say GCI that would come that would come to us like hey guys I don't necessarily have like anything in place right I just want to start something uh from scratch right so we also go walk them through the proc and basically we go through the Proc with them of the proc of basically picking a niche right and creating an offer around it right and whenever we're picking a niche there that is basically something that we always look for in a niche right

before we do anything right one second let me just share my screen in here so that I can explain it better and uh on one second so usually whenever whenever we're looking At niches there are few things that few boxes that we need to check right first one is the audience size AK them right and that usually we try and have go after businesses that there is more than 100,000 businesses in that market right for the market to be big enough for us to go after right the second thing that we look at is I'm

going to give you examples about That second thing that we look at is there um is the buying power of that audience right and and buying power is also a bit dictated by the price per ticket SL service that they are selling right and buying power also is a bit has to do with the with the with the profit margins as well that they have right so audience size buying power uh price per ticket and service and then the third thing also if you're If if you're and this is not necessarily we always look at

it but if you're starting off like completely from scratch you don't have any experience with anything right we also have to consider the market sophistication and sophistication on two ends on sales wise and delivery right most of you over here understand what do I mean by sophistication level on the sales side of the stuff meaning for Example if you're trying to sell the coaches and Consultants right all what they're doing is learning about sales and they're pitching people or they getting pitch so they're like they're a bit more sophisticated when it comes to Sal they

have high defenses etc etc right so you understand that but what I'm what I mean about sophistication on Service delivery end is the offers that you're creating you have to think of it from a Standpoint of how can I basically Bridge the whole gap for that problem that I'm trying to solve for this business right now the more variables you have to take care of and solve for a business to take them from point A to point B the more the higher the sophistication level of the delivery is Right meaning for an Ecom business right

you have to take care of T of variables for you to actually get them to where they want to be from for you to Have them scale from 30k per month to to 150k per month right it's not only about generating them more leads it's about the creatives it's about the packaging it's about the pricing it's about email marketing it's about landing pages and cro um it's about the creatives it's about getting UDC creators there's a lot of that right while in comparing for example to a local Legion offer where it's mainly about like more

qualified leads more booked appointments on their Calendars right that's a bit of a like simpler self-d delivery process so but usually if we have people coming in to us like with already like exper like experience in a certain field then we don't necessarily have to look at especially if they have leverage in that space right so with that being said there is tons of niches basically that would fit uh that would check all the boxes right and for for today's call I was doing like some some Market and also In our and C acquisition I

mean we've served more than like 60 70 niches right so we have data on all of them so I picked one of them which is car dealerships right and I'll tell you why is it an N for example that I would go after first of all looking at car dealerships right and also I'm going to talk about the market segmentation which is something that I'm noticing there's a lot of questions about and hey what do you mean by market segmentation And how do I know what segment of my market basically to go after right now

before I go on and break down this whole um this whole Niche I'm not sure if you guys know Alex or Mo's story with gym launch where at some point he was uh he was signing in more than 100 clients per month right with his business for gym launch but he was having a 22% refund rate meaning every single month he has like 20 two people 25 people that are Like extremely mad at the whole product right it was a great product it's created by Alex Orosi right led by him Etc but he's having a

lot of people that aren't happy right and he's having to to refund them so what he did is instead of changing anything on the set of delivery side of stuff he looked at the people that are requesting the refunds and he and or basically AKA not getting the results and he find he he tried to find all the commonalities between them and He found like a big list of commonalities right for example it's a gym owners that don't necessarily own the gym but they rented the place of the gym and they are operating it as

like a gym for example right or gym owners is doing less than x am am of money per month so the next month he stopped going after these people and saying no basically to these people and what happened the next month is he only was able to sell uh I think 40 50 of them right meaning less than half but the interesting thing is the next month he was able to upsell every single one of them AKA all of them got results to a point where they can be Absol so he went from a 22%

refund rate up to 100% upselling rate which usually in the world of business is not something that said like as usual to happen in a very short period of time and guess what he's still selling To gym owners and he still has the same product gym launch right it's just a different segment of his market so usually what the mistake that people would do is that let's say they picked card dealerships right they would jump in and they start basically reaching out to all car car dealerships right hey we help car dealerships basically sell 10

cars per Month and that would be their offer no there's a bit more than that right and now you having guys like the AI all that kind of stuff like every single thing that I want to know about any Niche basically I'm literally just leting charb for them right so what I did first of all is I know that there is two segments um for that or two basically main segments for this industry right there is the new car dealerships and then there's the used car dealerships or The factory car dealerships or the the the

used car dealerships right so that's the first thing that I have to look at and then I saw a breaking each down now let's see what I asked this question about the size of the market okay check this out so I was looking at the market of the used car dealerships in in comparison to the uh new car dealerships right and over here as you can see the annual sales volume used car used car sales Approximately 40 million used vehicles are sold annually in the US right what if you look at the new car sales

it's 13 to 15 million what does that tell you that there is a bigger market for the used car dealersh car car dealerships right AKA okay that's the first segment that's that basically is a winner from from this category right at least on the market uh the the um the the market of the used car dealerships right then There is the second point right I need to understand what is their buying power right and sometimes also like I mean the the profit margin that they have is also based on that right and that was my

second question which business model usually has uh higher profits is it the new car dealerships or the used car dealerships right used card used cards is anywhere from 10 to 20 profits profit margins right why new cars are 2 to five so that's another win for the used car dealerships right then I want to see okay like what's the price per ticket and service that they have and I'm doing also this I'll show you why I'm doing this right what's the average price per car sold in the U in the used car space in The

US Mr chbt said as of 2024 it's 26,000 right so what does that tell you obviously there is a winning segment in here that checks these boxes right so now we're speaking specifically with used car dealerships that are selling let's do the following let's let's take the average cost per car is not to sell 20 26,000 let's take it as 20,000 right and let's say they're selling 30 cars per month which is not necessarily like an insane number of cars being sold per month by the way for a car dealership right there's car dealerships are

selling more than 100 cars per month usually like reps per rep they usually aim for that right so we're talking about $600,000 out of this $600,000 let's say the 20 the profit margins are 20% that's $120,000 per monthy right so and all of this actually would play a role now you'll see with case it will play a role with the call outs so now we're speaking with used car dealerships in the US that are selling more than 30 cars per month because for someone that is profit like 100K per month right let's say even 80k

per month 75k per month if we want if we want to sell them on a better vehicle or AKA opportunity for them to make like five times there for only 10K for only 15K they would make sense of it right so this is another data point that okay the used car dealerships is the way to go so now my whole my whole my the niche mainly or the segment the most Profitable Market segment for me basically is used car dealerships in the US that are that are selling more than 30 cars per month I have

a clear call out by now right and then would come in also doing I mean Casey will show you now that a bit also like a bit of like the market research on what are call outs that are a bit on the higher end but reasonable as well and how to also relate to them uh language wise in in in the Ads right and how to create the offer around it so if you already have an niche in place do this exercise ask CHT everything that you want to ask to know about this industry identify

all the segments right and see which segment actually checks all the boxes in here and then move on to the other part of building your off okay does that make sense you have any Questions cool Casey anything you want to cover in here before well question you want to give them context on how you came up with 150 cars per month for the off I didn't yet cover I didn't yet cover that um as I thought that you're going to be covering it with what you're doing now usually whenever whenever we're having an outcome in

place right an outcome in place it's also going to be a part of the market research right but you have To the outcome that you're promising should be something that is hardly achievable for them knowing where they at right now it is achievable but it's hardly achievable for them right and usually the way that we do it is if I'm starting this completely new right now you will see with the ads we're basically helping them with or basically what we're promising is 150 serious buyers right that we're going to be bringing them Every single month

but usually if we're starting off something completely from scratch without having any data on that Niche we're going to have like usual like three main uh outcomes that we're promising right three different brackets for that one of them it might be like promising them 50 plus series buyers right um one of them is 100 one of them is 150 right we might play around sometimes also see if they are relating more to the revenue outcome like Hey We're going to add 100K in commissions right or in profits whatever that is for your uh industry etc

etc so A variation and that's why we say like it's you have to start off with like different angles that you're testing at the beginning right the first two weeks three weeks sometimes up to four weeks based on your ad spend is basically you finding the winning angle that would allow you basically to know how to spend your money moving forward right so and some People would say hey like in the in the initial phase I don't want to spend a lot of money up until I find the winning angle which is another misconception by

the way because the money is going to be spent let let's say you have to spend what's $1,000 for you to validate the angle right you're either going to spend $1,000 in one month or you're going to spend $500 this month and $500 the second month for you to basically find that right so just do it faster and get To the get get down to the to the winning ad angle and then move forward with that right so in in this situation we've done that already with a previous client and we've noticed okay 150 wires

right is what people are relating to the most and the second thing that we did and why like what it's not that I randomly picked out these 50 100 150 it's back down to what I mean Casey is a master at basically also market Research and like jumping into the ads libraries and like finding a lot of like people that are already running offers right there is most probably there is no Niche out there not not most probably 100% like it's it's unnegotiable that is happening there's no way you can't find people running ads for

the same Market that you're looking to run ads for for example or that you're looking to S there is no way right and if they're running something this would give you a Bit of an idea of what are the most commonly used numbers as outcomes in this market and then from there you can have that you can have a bit below that can have a bit above that right so these are few ways of knowing like how to come up with your uh with your offer and then there is the process of validating this this

idea a or these outcomes or this offer which as I mentioned like come in from the from the Ads yeah and just really hammering what he says guys especially if you have no data on the actual industry you're going into the boring is the stuff that most people don't do that they usually need to do right and so understanding what marketing messages the market is seeing continuously on ads is crucial if I and I'll give you my own story right I when I was going into the SAS space I was like hey I will I'll

bring you 50 demos Or sign signups like that was my offer right I'm sorry I came up with a 100 that's what it was at first no one converted I was like what the heck so then I just tested 70 and 50 guess which one worked 50 100 at the time was too unbelievable for them because from a marketing perspective they were not seeing anything but 20 to 30 so when I came out with 100 and even 70 they were like Scam but I only un see and luckily testing but you guys when you're scrolling

Instagram and you guys say you're in the industry of car dealerships and you start searching car dealerships on the Facebook ad liary on Google on Twitter on YouTube Instagram and Facebook are going to start throwing you guys out ads right so literally as you guys are scrolling right can I share real quick yeah sure and we'll get and then we'll get tactical guys but I Really want to hammer in this point because it's super important as you guys are scrolling right you're going to get shown ads pay attention like this guy's are running an an

an offer to agencies this is what his offer is cool well if I were to come out and say I'll get you 10,000 the Market's seeing him they're gonna be like what nah nah not on par with what I'm seeing and the market is always evolving so every two year Cycles you need to be Paying mind to the game and before I get into this let's talk about market research right in ads by the way drop a drop a one in the chat if any of you guys here have ads or are continuously running ads

okay or is mail I know you are let's go okay we got a few of you guys let's freaking go you guys know when you go into the ads Library which I will show you in a second you can Target people you can Target interest and stuff well as you guys are also getting shown ads from people that are relative to what you guys are s selling you can see exactly who they're targeting so next this if I click the three dots right and I click why am I seeing this ad and you could do

this on Instagram and then you click Advertiser choices I can see exactly who he's targeting 30 to 55 us UK and he's stacking all these Interest Who in here drop a one in the Chat if you knew you could do that unless you're in the program ismail's in the program he doesn't even know you could do that Ismail did I really are you in the program and you don't know you could do that yeah so again coming back to the importance of really hammering in what s said try to figure out what is on par

with what your industry is seeing because you may have a really good marketing message a hook a unique Mechanism but you're just off par with what they're currently used to right now and you just got to slightly make the variation as time goes on that's always slightly moving does that make sense exactly ex and that would usually give you always like an edge whenever you're starting out right for me I've never ran any AD before before actually having like so here's what I do I I I find something that is working and usually I do

this either from what case Is going over like looking at ads etc etc or sometimes if I'm like in specific niches right I would literally pay media buyers to jump on a 30 minute code with me right show me the ads that they are running right that are working for them and I already have my knowledge and my experience in this space and doing my own like market research so guess what I'm testing now I'm testing what's working against what I think is going to be working Better so I'm already winning with the ads right

so that's a complet different way like you're doing and this basically the boring job that case is talking about right so you're setting up yourself as they say like hey you're setting up yourself for failure Al setting up yourself for winning if that's the game like how can you how can you have ads that aren't performing at all if you're testing something that is already Working and against something that you think is going to be working better right so yeah that's definitely it case if you want to move on to the technical stuff which I

know here would want are we getting tactical brother are we about to get T this is the SAU this is what they want drop a one in the chat if you guys are at least still alive no don't fall asleep on me I know we're covering the stuff that's the foundational stuff that Everyone it goes in one year and out the other but it's important right because that is what is going to be predicated for you guys to see success when we do get Tactical all righty let's get tactical again guys the whole conversation with

me Serge and Assam is like yo let's just give you guys the sauce we're not going to hold back you guys right now this is what we are helping clients do to launch if you guys here are struggling to book calls I'm going to do exactly what we do obviously there's variations right for clients you guys are getting all of it so have your notepads out and let's get freaking rocking freaking roll I'm me share my screen now if you guys have ads before one second one second one second one second one second I want

to say something uh to everyone because this is a kind of like a new way that I personally look at ads with so uh we used to in uh 500 years ago the way you Would eat is that you would go plant a seed and it would take a bunch of rainy days a bunch of uh you know putting some whatever thing that helps the plant grow faster then you would have to plant a lot of them and you have to wait to essentially eat and feed your family you would probably if you were a

man you would also go hunting you would have to go in the jungle you might not your family knew that you it's possible that you couldn't make it back but again it's Okay it's risk reward if you don't take the risk you wouldn't eat so you would die regardless so now in sales and marketing it's also the same thing there are people who are planting their own seeds who are still going in the jungle and hunting for food today guys you don't have to do none of that you have Uber Eats you have the grocery

store you have restaurants that will find you the best wine that will cook you the best meal the other day I went on an amazing Restaurant cost me a few hundred bucks but I ate food that was amazing today when it comes to getting clients when it comes to getting leads when it comes to getting the person who wants what you have to sell AI does the work for you all you have to do is trade a little bit of income okay which money is a store of value when you use money it's essentially you're

buying someone else's time who did go hunting in the jungle Who did plant the seed and who did cook up some wine and who did build a team who did figure out management who did figure out how to code who did figure out so guys instead of us telling people and because previously it was this idea of like hey do Outreach do c email do this but I'm like that is that is so outdated today with a budget of a100 $500 you could confirm if your business works or doesn't work generally so if you're currently

not Getting clients not getting attention and you're worried about spending money going and getting a credit card and putting I don't I don't care get in debt what's worse what's worse than getting in debt trying to get attention you still have your 500 bucks on your credit card yes it's not maxed out but so what you're still living in in in a in a in jail so it's like you're limited you're limited because you're not acquiring more leverage acquire more Leverage trade money for attention trade money for technology and I promise you you will achieve

things that most people will never achieve because they don't understand anything about leverage everybody wants to trade their time every body wants to trade their life to acquire wealth when leverage already exists and that is for me is the saddest thing ever never trade your time for money always trade money for time before you trade money your time for money and I just want you guys to have this belief because a lot of you guys see ads this ads that but you guys are not Lun running ads I'm like why are you guys not running

ads and it kills me so let's cook let's go P.S one thing I forgot to know and thank you hey thank you Mr analogy King planting seeds sprouting them out of the ground guy saw me he got them in his back pocket bro he has some in his back pocket uh as a note I forgot to mention To you guys y'all need to remember when you're actually creating your offer and you're going after these industries make sure you're using the correct vernacular you're speaking the industry language if I'm talking to agency owners they want appointments

and sales calls if I'm talking to real estate agents they want listings solar HVAC want installs contractors want jobs make sure you're actually talking the vernacular so that you're a little bit more aligned when They actually do see the ad come across your face Coolio Julio Coolio let's rock prior to running ads I want to make a preface to you guys okay the AI is getting very good I want to nice catch bow I saw that brother that boy caught his lamp like he was Odell Beckham Jr I saw that good catch G let's go

preface eventually what happens because the AI and the ad account is getting so good what what does future success look like Future success is your ad account is going to have so much ICP Avatar data you're eventually not going to have to do any targeting sometimes for some clients we don't have to do any targeting at all because Facebook can read the copy of who you're calling out it can read the career you're calling out it can listen to your voice if you're calling out right but the idea typically quote unquote is when you're first

starting ad You kind of want to Point Facebook in general directions if your ad account has no data but I say that in a sense of just remember the future pay success eventually we're trying to work towards a point where we have so much data open will be the best performing campaign and it's the cheapest because we're not actually confining Facebook's targeting so cpms would be a little bit lower right on top of that I want you guys to remember Something 99% of this has nothing to do with button pushing 99% of it comes down

to creating better ads if I had the best targeting with the shitty ad that will not work I could have the worst targeting in the world and create a bombass ad I promise you the algorithm will find the right people and that will start converting okay what does an ad makeup offer angle unique mechanism proof what's the actual Hook if you're doing a video right and understand that there's different sub segments of the market guess what guys there are certain people who are scrolling on reals and the lights will fire their dopamine and they're more

receptive to these high edited ones I found myself scrolling the other day and I I I came across a guy who was a it was a post and he was just walking Sam milap if you guys know him no Banner no text no nothing super organic and I swiped Seven times and I'm like wait what just caught my attention and I scroll up and was super organic I'm noticing myself I'm a certain sub segment of the market that's super responsive to ugc so remember when you're creating ads within your industry there's different people who are

receptive to different things so don't just continuously sit in front of one setting don't create the same static sit in front of the highly edited one go get In front of your car go around the pond and walk make a funny one jumping off the bed because different people are watching different pieces of cont of content and you can be more receptive to specific people in your actual industry okay create better ads for specific people hopefully that makes sense Coolio let's give rock and roll in so what the first thing we're going to do is

create a campaign I've already created it but I will go back and show you what it is so On here create leads campaign all right have your notepads out once we create the leads campaign don't worry about the naming convention I'm just doing this so I don't have you guys looking at everything else just so we can keep the ad account super simple today we're going to be doing a lead form so I put LF and I'm actually running with the industry and the offer that we're targeting so just car dealerships 150 guaranteed right is

just adset Budget optimization we're putting the budget on the adset level and we're not putting it on the campaign level okay we're going to go into new adset level what I want you guys to understand that I do that a lot of people I see don't do is I'm going to build out one entirely done adset before I try to do any duplication I want to go create everything for workflow purposes and you're going to see when I actually do this and I'll hammer it in when we get To that point okay so the first

thing I'm going to do is I'm going to name this n dco just means nine Dynamic creative and I'm going to name this open or actually we're going to go ac+ now stick with me I know you're confused don't worry what is ac+ we're going to scroll down all this can stay the same okay lead form maximum number of conversion leads or actually I typically do maximum Number of Lees this is new that they're pushing so we're letting it try it out so we'll let that try don't trip too much about it you can test

everything keep Dynamic creative off typically we'll put that into a scaling campaign in in phase two daily budget will set at the very end location so here we have what Facebook is basically just new newly rolling out so you have Advantage audience right which is like if you were To switch back you're going to see you can actually go in here and methodically put in stuff okay we're going to do that in just a second but I'm just going to use this ASC is basically Facebook's new AI in which they're trying to help just do

stuff on their own what we're going to do is add the countries that we're going to add so Canada United States and we'll just for timing purposes we'll just do the big three Just so you guys know there's the big five what is the big five Big Five English-speaking countries United States United Kingdom Canada Australia newal New Zealand typically depending on your sales team size I would just prioritize your time zone okay if you're in US you can only take us time zone do US Canada maybe fit in United Kingdom don't worry about Australia and

New Zealand okay for this purposes we'll do B3 so I'll scroll back up B3 scroll back Down now in audience we're going to do uh where is the minimum age show more options you guys are going to know your age the more Market research you do typically a lot of people will just keep it 18 I typically pop it up to like 21 for my minimum age okay and when I actually open up all the way on the next ad set you guys will see how we do that okay we'll keep all this the exact

same and starting off again remember guys the More you can find Facebook's targeting the more expensive it'll be we always typically start off with autop placements Facebook will start putting the ad in front of the right people again it's getting smarter and smarter all right so now let's go to the actual ad level when I name ads it's usually video or static V or S so here I'll go s and I'll go hey this is the first batch of the static add one and then if I want to Iterate it so like yellow Banner if

it was something like that so now I know hey this is static batch one of the static and this is the first ad okay and that's important for when we actually look at the data on the back end for the sheet you guys at the end of the day name it what you want just whatever you're going to remember don't you don't have to copy exactly what I'm doing okay make sure your Facebook page is connected your Instagram account Connected it's going to say create ad and then here is where we are going to add

the ad I already have them downloaded so let me add it from the downloads and for purposes of timing guys I'm only we created like 10 I'm only going to do two and I I'll get to that point in a second so we're going to add one of them in here uh cropping wise I typically just keep everything Uh original okay and then optimize for this make sure you turn off all this crap for me I want full control I don't know what Facebook does on the back end and sometimes you'll have an ad and

it's thrown on like Christmas music on the ad but I can't track that so make sure you have this unchecked okay now right here call to action learn more uh and I forgot we're going to do Quality quality control in just a second When you're launching an ad okay typically and this is just rule of thumb for most media buyers you'll put just a headline calling out the industry so used car dealers listen up typically Facebook has a mind of its own especially for those you for those of y'all who have not ran ads you

will find out really fast they're going to reject for no reason I remember I was in Ecom I was promoting a hat and They banned me for trying to sell weed I'm like what it's a hat makes no sense bro what the hell are you talking about we always publish first and let it run for 48 hours no primary text because this is where usually people get nicked in the butt all righty so starting off no primary text just have the creative in there and just have the headline so we can do an additional call

out for our market and it's also more so because Facebook can read card dealer uh card Dealers so it can also help place the targeting of the ad in front of people does that make sense for the one in the chat let me know you're still with me cool we're gonna keep rocking all right and then let come down learn more let's make sure we didn't miss anything awesome now let's go ahead and create the lead form okay I want you guys to pay attention because there's something that a lot of people do wrong when

you're doing the lead form when You're implementing conditional logic all righty so we're going to create a form name it what you want you can do V1 car dealers you can do date so like 10 18 right I always do more volume and then here's what I put for the headline again guys a marketer's job at the end of the day is continuous testing that's it you're trying to find a new control and test against it so take what I give you guys but don't take It as an absolute test against it if you guys

find something that works better freaking awesome come share it with me I'm a nerd I would love to hear what you figured out okay headline I typically go hey there and I'll add my little waving Emoji right and I'll go camel case camel case is the first letter of every word is capitalized input your information down below and will this is important capitalized text you how this works and then typically if you guys are doing a Qualifier or if you guys are getting a lot of B Toc people opt in so for example we have

guys in the dental industry right they're getting a lot of citizens opting in thinking it's for dental work so like disclaimer this is for uh car used car dealers above X cars a month only Okay so we'll uh input your information down below and we will text you how this works this is important because we're trying to do our best to quantify someone actually giving us the real phone number so we can text them we can call them cool okay then we're going to go next this is important up here you're going to see conditional

Logic the idea is we want to try to train Facebook on what the right data is right because if you can remember what I Said we're trying to accumulate more data but it's also more important to accumulate the right data right we want and more so just the right demographic sometimes it's going to be guys who aren't at the revenue level there's nothing you can do about that right except maybe ask the question I'm going to ask but it's more so the demographic so Facebook knows in the future who to go after so we're going

to turn conditional Logic on we're going to add A question we're going to add a multiple choice you can say are you a car a used car dealership owner something like that right you can go yes you can go no here you're going to go uh uh submit form end page for leads okay I'm gonna give you guys another question to think about for no you're going to go uh submit form no I'm sorry close Form in page for non- leads this is important no one does this this is something I tell the the clients

to do it's not yet we're going to get there but you need to do something on the end page for leads another question you could ask and I really want to hammer this in real quick the idea starting off when you're newer you create flow then you create friction we got that I got this from Cole Gordon's eight Figureure boardroom okay if your job right now is to get more sales calls and you're not getting any sales calls or any leads well try not to create so much friction starting off get some data in the

door get used to having calls even if they're unqualified but as you begin to create friction you could ask the question here where it's like are you above and let's just use the agency example for a second are you above 10K a month oh 10K a Month right just giving you guys a framework to Think Through same thing yes no this would go close form if you guys were to add this second question okay stick with me first question you would go go to go to go to the next question cool so hey are you

used card dealership owner if so go to if so go to question two hey are you actually use card dealership owner that's above 10K month if so cool submit form and page for leads does that make Sense yes cool see some head shaking awesome all righty so now we're going to scroll down go to description let just put input or fill in your information down below and then here what we'll do is I like the segment first name last name because that's actually going to go into different blanks and go high level so I'm going

to delete this I'm going go add category contacts fi or username Fields first Name last name well they used to let you drag it looks like you can't drag it anymore which is not a big deal and then what I also want contact Fields phone number so we're going to get their email first name last name phone number okay don't cre don't add too much friction super simple y'all with me we're going to the next page qualifying question conditional logic cardip owner if so man are you actually doing above x amount Cool if so you

can let's talk about it next page privacy policy just add the link to your website I have yet to have an issue doing this some if you have a privacy policy obviously link the privacy policy a lot of people don't have a privacy policy for purpose of time today you can go on link is it LinkedIn hon right no it's uh actually jump on Google and you literally type uh privacy policy generator and there's a website on there And then you'll just like create your privacy policy in two seconds and then you'll throw it in

there yeah and but again guys at y'all scale just put you don't have to trip too much about it don't take my thing as an absolute if you get in trouble don't come to me it was ham there Assam you can you can technically just put the web address and it'll work and then text put privacy cool this is the important page Okay in page for leads so this is what happens when someone submits the form and they answer the conditional Logic the right way it's going to go one last step right oh they added

another section where do this go in oh yeah sorry this is so this is the name leads this is going to go one last step and then especially for you guys who are going after local typically most local marketing agencies are doing exclusivity exclusivity policy meaning they're only Working with one client per circumference so you can go to due to due to limited availability per hour exclusivity however you spell that policy Pol Pol see lock in your spot by clicking lock spot below ignore my grammatical errors and then down here right here it says view

website put lock spot you're going to go go to website and then you're going to put the link to Wherever you're going to send them that can be the funnel with just your calendar on it which Full transparency that's what we're doing with most people right now right now we're leading them straight because the offer is so good we're leading them straight to the calendar we're getting more booking rates that way and then on the next page is where they're actually the vssl does not mean you cannot flip it we have other clients that are

testing the flip You can ab test it all I want you guys to understand is you can put right here you're going to put the link to the funnel you're sending people to make sense just make sure you're not sending them to another opt-in page cool here's the main one I want you guys to understand in page for non- leads look what this says everyone take a second to read this thanks for your interest based on your answers this might not be the best Fit for you check out our website well if I'm a car

dealership owner and I opt into this thing and I answer the conditional questions and I get to the end and you tell me I'm not qualified and I know oh it's based on the questions I answered What would most people do if they're in a dire need of pain exit the form go back into the form change their answers that's what everyone would do I'm not qualified ex me yep yeah man I'm Making above 10K dude that's me dude I was just kidding just kidding guess what now that we're training Facebook on more of that

data we don't need to so it's just thanks for your interest uh our team you guys can make this up but all I want to make it seem like is that hey we'll be in touch within the if you're a fit we'll be in touch the next 48 to 72 hours and you just don't you just don't talk to them so hey our team will take a look at your Information and we be in touch within 48 to 72 hours and then what do you do for the link because this is where people get confused

watch this ready facebook.com super easy send them right back home they were already on Facebook you know send them back to Facebook now they have no clue because otherwise they'd be like no you know what I'm change my answers caveat so you're going To watch me not click this blue button why you cannot delete lead forms you cannot delete pixels so remember when you're creating those you cannot you cannot duplicate them for the purpose of our ad account we already have enough I'm not going to to create this but hopefully you guys understood the the

the the framework in which we walked you through does all this make sense and don't worry this is all recorded too one in the chat if you're still with me are You alive are we breathing is it a good day are we grateful okay all right let's rock cool so for the purpose of this I'm just going to select this lead form so we have one adset one ad let's go ahead and add the one other AD we're going to do and then watch how fast this is going to be I'm going to click quickly

duplicate I'm going to go to this copy right I'm going to change out the ad to the other One I'm going to make sure it's all original original across the board no optimizations I'm going to rename this s 1.2 this is yellow Banner this technically would be orange Banner right all right now watch this remember at the beginning where I said hey where only going to create one ad set entirely done first right so I have one adet completely built out I have the ads in there I have the targeting I have the a headline

I got the lead form selected Right why do I do that well say I was going to go do all this targeting before I get to the ads if I just created 10 ad sets with 10 different audiences and stuff and then I had to go create the ads select the lead form on each of these I would have to go one by one one by each ad and add the ad add the ad add the Lea one add the Lea one add the ad add the ad workflow wise it's crazy so you just create

one entirely done one and then watch how simple this is going To be now for the purpose of this video I'm going to assume our daily budget's 100 bucks okay once you start spending more money I would rather you guys accelerate your success by having more money being spent on each adet so if I have a if I have a $100 daily budget I would actually rather you guys put more money on each adet and say like 25 bucks a day so I would rather go duplicate three Times and have 25 bucks on each but

now let's let's just adjust the elephant in the room because some of you guys may not have that right well let's assume you have a $50 day budget well then maybe I would want to do 10 bucks a day so I would have five different I would have one more asset at 10 and if your budget's getting a little bit lower and it's at like 25 then just to kind of make sure you're going to go all in on the right one maybe you would have five At five bucks a day but why is that

why is it that I would want to segment different audiences and maybe try to force more spin on each you guys need to remember this if you could assume your lead cost is 20 bucks industro average is 15 to 30 sometimes even cheaper well that means each ad set has to spend at least 20 bucks right not the total not the total campaign let's say you let's say you're spending a 100 bucks a day and your lead Cost is 30 and you had 10 ads at 10 bucks a day that means you would spend a

100 bucks wasn't day one but each adet would only have 10 200 bucks the next day only each adet only has 20 third day is Technically when you're going to hit kpi of lead cost of when you're finally going to figure out hey am I going to get a lead and at that point people are like bro I spent oh my God 300 bucks bro I don't have a leg oh I got one Le you know so it can get it can get scary and So what we try to do is like hey let's have

less adsets especially since the AI is getting better and put more spend on them so we can diminish the learning curve that way it's like after a day or so you can kind of get a pulse check on everything you know so just remember that don't look at total spent you need to look at how much each ad spent all right so when we do duplications let's go into the next audience the next audience I may try out is going to uh Open original so I'd scroll down to the audience section switch to original audience

and I have all this open again okay so this one I might go okay 21 I typically Go 21 to 40 whoops 21 to 45 and guys this is quick we're going to wrap up in the next few minutes watch how we do this 21 to 45 all genders make sure this is checked okay give Facebook the power to go find people and then all I'm going to do scroll up rename name it open OG and Watch this okay I'm going to scroll down right here just so I'm on the actual part I'm gonna click

to the next audience oh my gosh I'm right here all I got to do is change out the audience that's crazy this one we may do an in stack so I may come to here I'll do 21 to 45 and then I'll go okay let's go uh uh uh uh uh Simon sck we'll do like an author influencer stack okay then I can go right here Click suggestions so I may go Seth Godwin Gary vaynerchuck Robert kosaki John C Maxwell Zig Ziggler and don't trip about the actual interest guys Facebook made a report it's only

accurate 30% of the time when Facebook has the power it'll jump from freaking entrepreneurship to Pony if it thinks there's one in Pony don't take it to Absolute and you just stack a bunch so then I'll stack I'll come back up and I'll go in Influencer stack okay and the next one you could do right 21 45 and then maybe on this one we'll go like uh business related ones so we'll go like uh business page admins we'll go sales we can actually use we can also incorporate like a soft stack so let's go Salesforce

let's go HubSpot again we're just going broader Right because there's more money on it and then look at the suggestions we got MailChimp uh infusion stoft I know there's auna on here too uh any you get the point AA okay I come up here and go like business Tech stack okay and on this one we may do a lookalike if you guys have a list if you don't don't worry about this just do another Stack you could switch to original audience change the age parameter I'm not going to show you how to create the actual

lookalike list it's just going to that will take a little bit more time but here in Custom Custom audience right you can if you have scraped a lead list of your Ideal Market you can go create a custom audience just import the CSV file name it and then you can actually select that list here let's see if we have Any let's just say we'll use a one 1% so on this saved audience this is a if it's going to show you the name it's going to pop up but this is a 1% lookalike of a

stack that we did in the past so we had a booked call list right and we're basically saying hey Facebook based on these booked calls go find me people who are 1% similar to this them so then we'll scroll up and be like cool 1% booked Calls okay and then look we have everything built out I have to individually go create stuff all I'm going to do is change the budget 25 25 25 25 now here's the last disclaimer for you guys no one no one no one talks about this either when we publish since

we have the same two ads in each we Publish one ad set first and wait for it to get approved to make sure it gets approved I would rather one ad set with all the ads and it get rejected than all 10 ads get rejected because your ad account has a qu an account quality score right so think of like um your payment processors right now I have clients priming their payment processor meaning every day they're charging themselves a dollar why well if I only have two transactions and one guy Disputes I have a 50

50% dispute ratio my account can get shut down but if I've been charging myself a dollar for two years well then my dispute percentage is like 05 my account quality is still good right it's the same methodical thought process that you guys want to think about when you're launching so when we do we're going to double check everything okay we're going to go up to review and publish adset Level unselect everything oh there's a bunch of in here but these are the ones I created right this and that one just select one we'll just select

one in publish it and then we're going to wait you'll get an email and you'll see it in here once it gets approved then you're good then you can go back up here and publish the entire campaign and you're good to go okay does that make sense once it's running for three days two to three days if you have primary texts you Can go back into the ad and you can add the primary text as well last thing this is where I seen a lot of clients mess up what happens when after you create and

publish the ad how many of you guys right now are using go high level probably everyone I assume correct drop a one in the chat I see some heads all right that works after every single time you create a lead form you have to go into gho this is a Client's account just for simplistic purposes you have to go to settings Integrations okay Facebook form fields map you need to map the fields of that form why because we're putting these people automatically into the pipeline so you need to be able to go to that go

to automations and then is it this one and then if you go to right Here you need to make sure you select the right form that you just created so every time you because people keep forgetting this that's why I'm bringing it up people think they published you ad and it's done if you change the form you need to remember once you publish to go back in ghl go map those fields and go update the form in the automations otherwise you're not they're not going to be thrown into your pipeline they're not going to get

sent to Discord the Whole nine yards okay does that make sense cool la last thing this going two seconds I forgot quality control got so much last thing typically if you guys have a new ad account you want to warm up your ad account okay if you just come out of the gate and start spending 50 bucks nine times out of 10 you're going to get banned coming back to the dispute percentage ratio right What I have everyone do right now is they create what's called a right here qual control campaign it's going to be

open targeting this is super simple you can just send people to do just on your ad so they can just watch the ad it doesn't matter all we're trying to do is just have something running in the background and we're just going to Have I don't know like five ads in the background let's just say let's just have an example assume that there's five ads in here okay all these are running in the background you're going to set the daily budget to this thing super cheap ready watch this three bucks why again when we if

stuff gets rejected well we have 20 approved ads in the backdrop that are just running it's Mitigating your stuff getting shut down so in the background we just have clients spending three bucks a day across five to 10 ads and it's called qual control it's to maintain the health of the ad account in case you do publish a campaign and freaking five ads get rejected because if you don't have this sometimes five ads get rejected Facebook shuts your down but this helps same thing with the pay Prime the payment process or Conversation culio Julio Drop

a one in the chat if you found any kind of value in that just a little bit just come maybe or or or we tanked let let me know if we the bed did we the bed maybe we did I don't know it's cool let us know hey two in the chat if I the bed yeah come on no no no uh not 30 a day it's three a day so you'll spend about that's like 90 bucks a month so three a day across all Of them cool cool um who here isn't um I know

some of you guys are already with working with us in the incubator or as partners but who here is in um who here is an NBL and hasn't launched their ads yet or their plan acquisition kind of a campaign let me know in the chat okay and I have a quick question for you guys out of you guys out of the people who are haven't yet launched theirs how many want to launch their Main acquisition to be paid ads on meta cool um do you want to walk through the um the go case study because

I want to show you guys an example of um because this case study I saw the other day and I was like ohuh this is pretty sick um do you want to walk people through because I think for me what I really care about is for people to get into getting the inputs and the outputs right so walk them through the case study I Can walk them through the results of that or um access to case do you have access to his uh ads manager the J's ads manager I think he went to take a

little dumy right let me sh my screen but let me show you guys this like it's the the campaign was structured exactly the same way that case just went over that now right and I'm going to share with you my screen just going over um what is I one of our Consultants shared with me about Uh Jo in here check this out all actually in here so this was he joined this was I think four days into him joining or him launching his campaign sorry if I'm not mistaken uh we plac him with a new

closet also because he was booking a lot of conses of the bar 8 to 10 calls per day that's what that's what I mean when when I said that we've noticed that ads are cheaper and more efficient right not only more efficient and Then GI booked 33 booked calls out of 127 leads in seven days of launch so this is yeah this is what I meant by it is not expensive to get on ads it is not expensive it is more expensive in time for you to wait to do like some organic stuff some organic

tricks um and waste pay in time when you could pay in capital to acquire this so and this you know whether you're a client whether you're not a client like Do do some niches perform better than others for sure right but you won't know until you actually get started on ads you won't test fast enough you won't iterate fast enough so for anyone who uh who isn't yet working with us um and who wants their who wants our team to launch their ads um message me on Discord and I'll let you guys um I'll share

with you guys kind of like an offer that we want to test on launching ads um and then uh you Guys can message me if you want to learn more I'd be happy to get my team in seven days to launch your ads so you guys don't have to stay in this Loop of because here is where most entrepreneurs fail it's when you're not getting outputs it's in those days where you're oh I have a great idea but then the idea to to to product Market fit or to result is the idle time like the

greatest enemy for any Entrepreneur is the time where there's nothing going on where you're just like is this going to work is oh this might work oh sir just released this new video I think this would work oh you get excited then you get sad you get excited then you get sad you get excited then you get sad remove that let's not live in the the realm of emotions and feelings spend money on ads get leads get appointments get clients it's all data no more emotions so if you guys Want to get out of this

movement or this this feeling Zone where you're not sure you're excited about what you're trying to do but you're not doing anything about it let's get you some data let's get you leads let's get you prospects so just shoot me a message but uh I think we're going to be doing a lot more of these more often just to show you guys that it's a lot easier than you think it is it's just that it takes a little bit of risk it takes a little bit of Investment but but the other side of doing it

it can change your life so you know this is coming from someone who SP first business was saying oh you should do Outreach on Instagram you should do Outreach on Instagram you should do Outreach on Instagram right you should do organic stuff but I'm like yeah but if you're starting out you need to pay for attention it's just super fast so yeah guys I don't Know if you guys have any questions before we wrap this up but I'm going to make a a loom um on the ads launch and acquisition launch so I'm going to

be sending it to to everyone in NBL but um that's pretty much it cool we told them that we're gonna have like can I ask you a question real quick sure sure let's let's do minut at the beginning of your of the presentation you had talked about you know the the market sophistication and Um one of I think one of the issues that new businesses have so like my background I don't know I've not spoken to you yet but my background is I I had a business is it's terrible like the people in it it

doesn't scale whatever so I'm having a brand new offer so I'm basically like have a brand new business um and so one of the things that I'm having an issue with is like um how do you mitigate not overextending your services so you're like you know the More that variables that you have in your offer like the more sophisticated and maybe the better it is but I think people like me tend to do that to try to make up for like I don't have any case studies so I'm just going to give you all the

things so like where is the balance in that so I go I go I go with it as far as okay there are two things that you need to um take care of for you to actually create a good offer a lot of people actually Try and solve the problem like appointment setting and that's about it right for example for businesses right but you can actually create a good offer in a way where you're not necessarily like over stacking just like the deliverables by also thinking of what is this solution that you're bringing what's the

what's the problem that is coming up as a byproduct of giving them a certain solution and then fixing that if you Actually just like go that deep into your self delivery not only solving the problem but solving the problem that is also coming up as a part of your as a byproduct of your solution to them right we can we can book you guys like ton of Cs right and we can stop there but how helpful it is for us to be able to place you with a closet that already sold in a niche that

you're in right and you don't have to take sales CS for example right and the the way that we do It basically just to give you a quick answer um I usually sit down and we have like the failing scenarios right of like what might lead a business to failure write them all down you must probably have done that and what is it that like the ideal way of basically solving this problems and then boil it down to the 20% of the problems that if you actually solve these problems for them like you would be

able to get them the results right so they Make It or Break It type Of variables uh another way another way of positioning it is so when when you're marketing there is different levels of awareness of a market right so there is super unaware so someone who doesn't have a business doesn't really know about the importance of leads appointments and sales calls right or closing clients or closing rate so you marketing leads appointments and closing rate to them is useless so you trying to Solve that for them on an offer you like hey I have

this thing this system this infrastructure solves everything they're like what are you talking about I have I have seen no value in what you're talking about right so in that case you really go super broad it almost like becomes like a b2c consumer opportunity where you're telling them hey if you just learn to write you can make money online you're going super simple right and then now they become problem aware They're like oh but how do I get clients so then when you're talking to these people on a sales call in marketing you're talking to

what they're aware of hey you now have become an email copywriter a freelancer but you don't know how to get clients so even in the offer it has to solve that thing that they're super aware of so people see value in what they're aware of that's why one of the thing that really helped our business is that for me I actually The reason why our business has grown is because I take someone from unaware all through to problem aware solution aware product aware and other options in one single webinar three hours so what I do

is I literally build my customer I don't let them choose what's valuable I don't go and just serve what already exists I create customers right but like that it's too much of a it's too long it's too so I don't suggest doing that as of now So now you have to decide when you get you need to test different angles has PE have people already tried Setters have people tried ads have people are work cool now what is it that once they've tried it are now aware of that is the new problem so someone who's

running ads if you go to them and try to sell them ads they're going to be like I've already tried marketing agencies advertising agencies like get out of my face right but if you talk to Them about hey you're getting leads that are not showing up and you're getting Quality quality leads so the system solves not paid advertising it actually solves quality of leads so just that in and of itself is worth thousands if not tens of thousands of dollars but you have to establish how sophisticated that customer and that business owner is are they

in a phase where they don't have any Legion are they in a face where they Have a bunch of leads but they're super useless and they're having to run after leads they don't show up okay cool or they have now a bunch of clients they've already solved the sales process now it's a matter of like hey onboarding people retaining people blah blah blah blah blah so you have to really be super in tune with what awareness level and what is that for them what is that thing and I'd love to give you another Lens because

I I went through this and sucked when I was selling to SAS I'm I'm dead serious this was this is one of the main reasons why I ended up making money and losing a lot of money I offered Google ads Facebook I put this all in my pitch deck email outbound LinkedIn outbound sourcing creators landing pages for Google uh and something else any who I was offering everything under the sun because I thought inherently it was Going to create more value and so I would even though this is what happened I ended up figuring out

when people came on calls because a part of myself calls like hey man out of the things that I kind of walk you through what like the main one or two things that you find the most valuable everyone kept coming to me for Google and Facebook ads but yet I still was giving them everything so I was onboarding them for the entire system but they were only there for Facebook and Google ads I became so stressed out having to do everything when I didn't need to especially at my stage in my life cycle when you're

at the beginning you unfortunately don't have the benefit of having a full-blown team you're you're the solopreneur right and it took me forever to realize there's people out there right now that that like let's just take all the the bells and whistles out of it that just know they need to be running Facebook Ads they just know they need to be running Google ads hey digital massive eight fig marketing agency just a Google ads agency refined Labs Enterprise marketing agency doing 57 million they just specialize on Facebook but how can you create this is where

unique mechanisms come into play how can you also create your own unique approach with inside of that because at the end of the day they just want someone to bring the in result of Whatever the thing is that in their mind they think they want so like an example Ashton Shanks he works with Eddie M now they business partners he did Facebook ads but his approach was he would decentralize your ad account and everyone bought into his new way paired with all his case studies rather than buying the unique thing at his stage when he

started off since he didn't have a full-blown team what's my unique approach that's like my MVP that I can Go to market with that I'm not going to drown myself in having to do everything I'm having to be wear all these hats right what when the market you're going after think to yourself have the conversations what are the things that these guys truly are wanting how can I starting off think of hey well if these are really what they're wanting how can I find my unique approach like what Serge was saying like create create almost

the the awareness of why they Should be doing it your way you know because it it definitely for my for my I it killed me for like I lost a lot of money to do all that at my one point in my stage you know so very good question though and I hope everyone really just listen what me ham in and S just said it's important if you're seeing this then it means you just finished watching the ad launch breakdown that I asked my team to do now why would I get my team to Showcase

how we launch ads for our Partners for free is because I generally believe I would be doing a disservice to my audience to my customers not to force you guys or not to force awareness at as to how easy it is to actually start getting leads appointments through paid ads instead of relying on outdated inefficient acquisition channels like cold Outreach cold calls cold email that so many other experts are telling you guys to start with or to leverage before you can scale and to me it is so sad Because you're going to be trading the

most important thing which is your time and your soul and your happiness to wait for Success when you could get success in a day 48 hours right now I want to make this offer to anyone who is in position where they have capital and they would rather not you know test a bunch of stuff and waste their money on ads because it it is definitely risky uh paid ads can just suck up all your money really fast uh or you're just in a Position where you'd rather not waste time and you just rather pay for

um a team of experts to actually get this done in 30 days and get you uh your acquisition system um in place now I want to preface this by saying that we do not launch acquisition for not for something that is not unique and an offer that we haven't uh that we haven't built so why do we do that is because it doesn't matter you don't want to use paid ads if You have a commoditized service if you're just charging 1,000 bucks $2,000 $3,000 a month and you're going to ads you're going to get killed

you're going to get crushed so we force all our clients first let's build your unique mechanism something that we can charge 10 15 plus Grand up front Okay and then you can afford to go on ad so if you want us to help you launch this we would love to build you an unique mechanism a build and release that you can build and Release okay then launch ads because uh you're one week away from never lacking the lead flowing and calls flow required to generate 25k 50k and above per month uh I'm going to show

you I asked my team to put a few a few case studies because in the breakdown we didn't really share a lot of proof so let me actually show you this is pretty crazy uh I mentioned uh Jana uh in the beginning of the call now she's around uh because I'm making this video after I made the intro now She's at six calls booked only $100 spent on ads she's at $16 cost per booked call uh we have this client who's in a niche I'm not going to share of course what Niche they're in but

we built a unique mechanism moved them into this niche and his generating cost per lead is $263 and the cost per book to is $7 $7 I'm about to go get a bagel and the bagel is going to cost me more money than a sales call with someone who's Interested in having their problem solved right you could literally fast and be able to get sales calls and then um this is another one uh just from ads um 169 leads 40 sales calls 34 showed up which is an amazing show up great this is another Niche

um trun e-commerce three clients collected 18K with $800 on ads just saying uh do you think 600 700 per deal isn't good enough um Kareem I'm not going to this is in The French market so we are also in the French market by the way um he's done 50k 60k a month only with ads um let me go through the next one appu um in the Mets bu n 20 22 meetings a week from ads uh total spend $500 cost per lead $6 cost per booked call 25 bucks uh I got 22 sales calls books

for this week alone KJ launched School ads five days ago we're getting him $580 uh per School join and two calls booked um this is harun 4K ads 13k this Could for sure be better but um this is still profitable right now what we do really simple we'll come in build your unique mechanism your offer and infrastructure that you can sell for premium we're going to set up your clown acquisition system this means we pick the targeting and the segment to go after we create the ads based on what has performed in the past we

create your vssl on your offer we set up your funnel we launch your ads uh so you don't have To waste time learning or waste money testing all this will be done by the way in 7 to 14 days I know I said a month but this actually is done the in a week or or two and we get everything done right in less than a month we can build you the right non-com montiz offer to sell generate leads and sales calls for it right we will build your offer design all the deliverables help you

create the vsl set up your phone or create the creatives ads and get everything Launched in 7 to 14 days and 14 the last 14 days of the month just help you optimize everything but this is just a 30-day um launch offer the reason why I'm doing a 30 days is because for those who don't have the ability to essentially pay us for the whole program where we essentially do work with you for eight weeks and above you can still get our help to get you launched it is the the the thing that's costing you

the most amount of uh of success is not Launching a more leverage you can acquire more Capital if you have a machine that prints money for you where for those who don't know we're we have this data in over 60 niches we've launched all these acquisition campaigns and we have wins after wins after wins after wins from all these niches so when you work with this you're accessing data from hundreds of thousands of dollars of AD spend every single month in every single Niche that you can think of okay So if you're interested um really

simple if you're an NBL DM me the word leverage on Discord and um and DM your Niche your current monthly income and I'll share the pricing and onboarding process if you're not in uh our community of natural Bor leaders then uh just message me on Discord I'll be watching through the DMS and then uh or I'll get someone to manage the DMS and then they'll send you the information again send me the word leverage your Niche your current Monthly income and I'll share the pricing and the onboarding process okay you can't afford not to get

on ads that's all I can say okay but the beautiful thing about this is we'll also laun build your offer so this is the offer of a lifetime again just 30 days if you want to stay working with us we'll gladly give you a price to keep doing that but for now I just want as many people with leveraged acquisition wake up to leads wake up to appointments And wake up to people wanting to buy what you have to sell okay love you all guys bye-bye