What would you say to someone who's starting and they're in those couple months where it feels like it's a struggle? I made the same exact video. The same exact video.

Just 1 second difference on my hook. 7 million views. All right, Moss, thanks for joining today.

I think your story is very relatable and I think a lot of people would like to hear it and I think a lot of help a lot of people. So, I figured, you know, let's make a video. So, first off, let's talk about when did you start Tik Tok Shop?

Like when did you join Affiliate Academy? Do you remember? Yeah, I think it was late October.

Yeah, I think that was like when you and Payton like around the same time. Yeah. Yeah.

Me and Payton came in together. I know you already had a couple. We were like one of the first ones, but uh we were on the first meeting and yeah, late October we started.

Okay, cool. When you started, you had no account, right? No experience.

You had never done shop. Do you remember like what your perspective of Tik Tok shop was then compared to what it is now? You know what I mean?

Well, to be completely honest with you, I didn't even know it existed. Really? It's actually kind of funny.

When I had Tik Tok on my phone, I had like no soft like I was like one of those people that didn't update the software on their phone ever. So like my Tik Tok was stuck in like a year and a half ago. So like the shop option wasn't even on my Tik Tok.

Like I couldn't Yeah. I didn't even know what it was. And then how did you find it?

And then what made you think you wanted to do it? Yeah. So I was just looking up like things I could do like side hustles I can pick up in the meantime while I was doing what I was doing.

And I knew I didn't have the time to like run a full like open up my own full business because I was running a business. And then, but I wanted to make some extra money on the side. And then I saw copyrightiting.

I saw this. I saw that. And then I actually saw you on a I don't know if it was an Instagram ad, like a stories ad or I saw you on TikTok talking about it.

Okay. And I was like, like what what is this? And then I saw like how transparent you were about your journey with it, how much money you were making, and uh I was like, what do I have to lose, man?

Let me just let me just book a call and see what this is about and then go from there. Sick. Okay.

So, you joined, didn't at that point, did you have any social media experience at all? Like posting on social media? None.

None. I was I was one of those people that like was just afraid to post on social media in general. Funny to say, cuz it didn't ever seem like you were.

Yeah. Like I It was more of just like like I obviously had like an Instagram account and stuff like that, but like I was never like I always thought it was uh cringey. Yeah.

Cringey. Cringey. you were just weird if you posted your your stuff on social media because I always figured like looked at Tik Tok as like anyone that posted on there they were doing the dances or all that stupid [ __ ] right?

Like for me, I didn't know you could actually make money not doing stuff like that. So, okay. So, you're now hitting big months.

Talk about your first few months, like kind of how it progressed. Yeah, month one, I don't really count October because it was like, you know, it was there was so much time of me like getting the account and then, you know, posting my first videos, waiting on samples to come in. So, I really didn't do get the ball rolling until the next month.

Really? Yeah. Yeah.

November I made like 120 bucks. Um, what did you think about that? Like, what did you think about making 100?

Were you like, damn, this is not really working or you kind of you saw that? No, because I saw like what you did and I saw what Mark was doing and I saw what other people that had been doing it for a couple months that were in there that had experience that were just brand new like me, like what they could do. And I was the type of person I was like, "Listen, if I'm going to do this, if I'm going to like post, like I might as well just go all in, you know, just like give my whole personality, like not really give a [ __ ] what people think because at the end of the day, that was a big step to me.

That was a big step for me, too. I think not to cut you off, but when I first started posting, I would kind of just like be like quiet and like kind of like not really I think when you can really like just go for it, you're good at that. " Like you really just go for it.

Yeah. I mean, I started off by posting videos with just music behind them. And then I was just like I there was like only two guys I saw on there that was actually making money doing that and I was like, "Dude, like I'm going to need to like hit like like to do that, you need to get really lucky.

" Yeah. Yeah. You know, and because you don't have you don't have any hook.

You don't have any verbal hook. You don't have a visual hook. It's just you wearing something with clothes and you got to just hold everyone.

Hopefully, people just like the music or they like the clothes, right? So, after a while, I was like, you know what? Like, I'm I'm really capping myself here.

let me just let me just send it. Screw it. And in the beginning, it was hard, right?

It kind of came off like, you know, a little bit like robotic. And then after a little while with you, it it kind of was just like you were like, "Listen, dude. Like, I can tell you're you're just it looks like you're reading off a script.

Like just just just be you. " That was a lot of things we talked about. You were like constantly like, "Dude, like cuz like on our calls, you could tell when I'm being myself.

" Yeah. I was like, "You have a personality and you're just not using. " So, what would you say?

I think a lot of people do. Honestly, everybody does have a personality, whether it's like super out there, kind of funny, or how would you say you can get to the point where you can pick up the camera and still be Is there any like tricks or you think it's just time? Like how do you be you in front of the camera?

That's hard for a lot of people. I think you gave the best piece of advice with it when you said just talk to the camera like you're talking to a friend. Like if you were on FaceTime with somebody, how would you talk to them?

And I'm like, okay, that's actually like really good way to put it. It's very easy too because then you can watch the video and literally like just from an outside perspective be like, "Do I talk like this? " Yeah.

Exactly. No, just do it again. It's like you know what you talk like.

You know what I mean? Or like have one of your buddies watch it. You know what I mean?

And like someone who's actually honest cuz some people would be like, "Oh yeah, it's good. " You know, but like you can find someone who's actually honest be like, "Is this me? " Yeah, 100%.

And then obviously you can like tone down like how like the way you're talking. But at the end of the day, if it's still coming off as your personality, like, you know, you could still use like subtle like like sales tactics and like lowering your tone and raising your voice, but like at the end of the day, it's still your personality coming through, right? Exactly.

Exactly. So, first month Yeah, it was like a It was like 140 bucks or something like that. Then what was it?

Was it linear? Um Yeah, it was it was linear. It was then the next month was I think like 400 bucks.

Yeah, 400 bucks. That was December. And I was like, awesome.

Because my whole goal with this was just make enough money to pay off my car payment. Yeah, you just I just wanted enough money to pay my car payment and then I would have been happy, right? And then January was my first like month I made serious money.

Serious money. I don't know what you serious money but like pretty like wow like I post videos online and I made I think it was like 2. 3K that month.

Oh, that's good. Yeah, that that I mean what else can you do where you spend literally like 20 minutes a day doing? I was about to say how much time do you spend a day making videos?

Um I mean it depends. Obviously the first month it was probably a little bit more cuz you had to like edit it and it took a little while but like you get in a groove once you get in a groove. Would you say now you spend like an hour max?

Max. Yeah. Like for me it's because I have my hand in so many other things right now.

I like take like three days out of the week where I'll just make like 10 videos on each of those days. So like I'll have a bunch of videos that I can just You do this like three days out of the week. Yeah.

I wouldn't even I mean three days is pushing it. Mostly two. So after that month what' you do?

So you did two days. Yeah. After that month, that was January.

February, I made around three grand. And then March was when it kind of like was like, holy crap. Late to end of February, beginning of March, I kind of found my niche or like the hook I knew would just work every time, right?

And I just knew like, I'm going to post this video. It's going to I'm I'm guaranteed over like 50k views every time, which is it's just a matter of if it's going to completely explode or not, right? Uh, so I had like three videos at the same time go uber viral.

Um, like over 5 million views each and then and you said you made what that month? Made that month was March. I made 11.

4 grand and working two days a week. Two, three days. Yeah.

Working like two Well, even Well, that at that time I was just doing like cuz you got to keep up with like when a viral video happens, you have so many more videos you can make off that video from just comment replies, right? Yeah. So, there was like every day I would make like one comment reply video, but that's like taking me 15 minutes to make the video.

If that. Yeah. If that, bro.

Like, if you don't have time to do this, it's just laziness. I feel like I think you know what I think the hardest part is for most people cuz now it's easy, right? The hardest part is the mental side of getting through the first few months where you're not making 10K for some for whatever reason the number is 10K.

And a lot of people don't have the mindset of like 2K is good, right? Like that's like what what else are you going to do that you're going to make 2K a month like you said posting a few times literally or making videos a few times a week but to get to the 10K point it's it is kind of hard right like mentally you know seeing a lot of other people blow up maybe quicker than you and and you're like well I'm putting all this work in I'm not getting anything back I think that's the hardest part the work itself is super easy of Tik Tok itself is so simple once you understand the skill of how to find viral products how to make videos it's not that hard right like I'm I'm sure we've all worked jobs way harder than picking up a camera and making a video. I think the hardest part is the mental side of it.

Yeah, definitely. I mean, I would say also like people that would argue like, oh yeah, making two and a half grand a month off of this is like not crazy, but like there's people that work like two weeks like like eight hours a day to make that money, right? Like come on, bro.

Be grateful. Like what are you talking about? You know what I mean?

And yeah, like you said, it's just the mental part. Like you don't want to people say you don't want to look like an idiot or like that's another mental part of it that that you didn't even mention. Like people like how you're going to be perceived by your friends or how you're going to be perceived by other people, but at the end of the day, those other people aren't paying for your for anything.

They really don't matter. That's that's that's exactly what I say every time. Like you could attest to this when I was speaking in front of the other group.

I was like, "Those people aren't paying your car payment. Those people aren't paying your insurance. Those people aren't paying for your groceries.

" So like, why do you really give a [ __ ] what they have to say? cuz at the end of the day, you only care until you get paid. So, like you said, those first two months where it's like you're not really making any crazy money, you care.

But then when you have a 10K month, you don't give a [ __ ] Like, I don't care who comes up. Like, look, look how much TikTok just paid me a month ago. Like, why would I really give care about your opinion?

Yeah, but I completely agree. I completely agree. Yeah, it it is harder in the moments where you're not making money to care more about what people think.

What would you say to someone who's starting and they're in those couple months where it feels like it's a struggle? I feel like it it can almost feel impossible. Yeah.

No, I mean, how many conversations did we have where I was like, dude, like me and you both know I'm making better videos than some of the other people like that that you would see on TikTok. And I was like, I just don't get like why I'm not popping off. Agree.

It can Yeah, it can almost feel like you're like, I'm doing all of this. Everyone else seems to be doing just fine. Is my account messed up?

Or What would you say to somebody kind of in the beginning and they're like they're like, what's wrong with what I'm doing? What would you say? I mean, I would say look at how many times it's worked out for how many people and then genuinely take a look at what your your content and ask actually ask yourself, is this good?

Like, is this covering all the things that I know to make a video go viral? Could I have improved on this? And if your answer is no, and it's just you just like just waiting, it's going to happen.

Like, there's so many people that are have no personality that are so monotone that literally do the bare minimum and are making crazy money. It's and if you're doing what you're supposed to do, it's just a matter of time. I genuinely think it's just a matter of time because it's it's just works so much.

Like for you, I I mean I would say it's such a coachable thing cuz it's just like it's not really that [ __ ] hard. Like you have a blueprint to where it makes it so easy. You just got to follow it and just have patience.

Be able to, you know, see how many times it's worked for other people. Maybe it's not your time right now, but eventually it will happen. Like I remember for you in my eyes I was like when is he going to have the one really rip and like I knew it was going to happen.

I was like it just you know it's just a matter of time and I remember you sent the text in saying hey I did like 11 or it was over 11 grand. I don't remember the exact amount. And then yeah it was over 11 grand.

I think it might have been like 12 something. I don't I don't really know off the top of my head. I'd have to look.

But then but even the funny part is is that was after our three-month mentorship was over. And that's why I was like, you know, is he he's going to have one ripped, but just like it's a matter of time and then it happened and I was like, there it is. You know, think about it.

November, December, January, February. It took me almost 5 months to get to get to that point. Consistently posting consistently posting three videos a day.

I didn't miss a single day. And that's why you win and that's why other people lose. You can The cool thing is for anybody watching this, you can control doing exactly what Moss did.

You have complete control if you want to continue to show up or not. You can't control Tik Tok. You can't control a lot of random stuff on the back end.

You can control the little thing of showing up every single day. If you can't do that, you're probably not going to succeed in any business in anything. You're probably not meant to do any of this if you can't show up.

Most people's problem is not being able to show up. Like, you know, they get two weeks in like, "Oh, what am I doing wrong? " Two months in.

What am I doing wrong? It's like, dude, you just started. You know what I mean?

Exactly. But even if you just started, like, yeah, you're not, like you said, making 10, 15K a month right now, but like, dude, you're making what people work 8 hours a day to do and it took you how long. Shut up, stop complaining, be grateful, and actually look.

And then once you see that, you see like 1. 5K, 2. 5K, 4K, and it's just gradually going.

But even you might see like it might go down a little bit, 3. 5K, and you're like, "Oh, like, oh, it's now it's not working. " No, man.

You made three and a half grand in one month. the bare minimum. You know, the way I think about it is like say over the course of 365 days, you post three videos every single day.

One month you're going to have a [ __ ] absurd month. That's you're going to make a salary in a month. One month eventually you're going to hit a 30, 40, 50k month in the course of a year if you just stick with it, right?

Like you're going to have the 10K, the 3K, the 7K, the 12K. Like that's going to, you know, it's going to be all up and down. It's going to be scattered like right like even this month.

Like I just had like over 11K month, damn near 13K month, and then this month because of, you know, all the crap that's going on with with China. Yeah. It's gone down a little bit.

And now I just got to pivot. And I'm like, "Okay, now I need to find different products, different different things, need to use different maybe different hooks, figure something else out. " But then you also have to run the worry of you getting complacent, right?

And you're like, "Oh, I'm making this much money. I could take today off or I could I could take a week off. Like, I'm falling victim to that this week.

" It's a real thing. Yeah, it's a real thing. Oh, dude.

I haven't posted a video in like 5 days, but I've also been busy with other stuff. But like I had that in my head where I was like, "Oh, like if you were making no money, you would have probably posted those videos. " Oh, yeah.

I would have been I would have been freaking out. But like I'm still seeing like $200 days, right? You're like, "Oh, I'm good.

" And I haven't posted, right? So it's like So it's like, "Okay, I can take a couple days off. " But no, like now I know like I'm literally sitting here with a bunch of Tik Tok shop products like all in the back of my like all back there.

Those are all products. I got stuff on my table. All products that I'm about to make videos with.

Like you just have to be consistent, not get complacent. And I think that's what you what you said earlier. That's entrepreneurship in a nutshell.

It's just pivot. You know, pivot, learn, reiterate, find something, hammer down on it till it doesn't work. Once it doesn't work, you pivot.

And that's with whatever you're doing. Like there's going to be times where it's going to slow down. Otherwise, it would just be too good to be true.

You know, it it's not it's not that easy, right? Like there's going to be This is pretty [ __ ] easy, though. I'm not going to lie.

like like like I can sit here and say like it's not always going to be easy, but like this is honest to God out of all of the things like I remember we were right before this call even started, we were talking about how there's people in here that do this full-time and I'm like one of the only people that do this part-time. So like for anybody that's looking to get into like a side hustle of some sorts. There is not a single side hustle that you will find that will take literally the least amount of effort and the least amount of time is this for the amount of money.

The ceiling is so high. The scaling is just think about it like this. You can make 150 videos that make you zero and then on your 150 first video you can have a video that makes you 10 grand plus.

Yeah. I mean it just depends on how viral it goes and how good the conversions are. Like I made if if we really like think about it like I posted three videos a day for like 90 days straight before I made over 10 grand.

I don't I I'm not going to do the math. Is that 270 videos I posted before or something like that? Yeah.

And then I made 10 grand. Yeah. It's so so worth it.

And you and the effort is so minimal. You know what I mean? It really is.

I really think most people just can't handle the mental side of it. Like I think that's the toughest part. If if people go into it in the beginning and they just think I'm going to commit to this for however long, you know, give myself four months.

I'm going to post every single day. It's going to happen. It's almost like impossible for it not to happen.

As long as you're reiterating, trying to make your content better, you know, picking someone's brain, my brain, like trying to find new ways to make your content better, find better products, you're going to have something blow up. But it's just And have a can't do that. Yeah.

and have a realistic goal about it. Like mine was like Affiliate Academy 1. 0.

The first one you did which were that I was in was uh like 3 and a half months long. I was like I'm going to do this for 3 and 1/2 months. Post three videos every single day.

And if I don't make at least over, you know, three grand one month, I'm going to stop. But like I told myself I was going to post three videos a day. I was going to try and be myself as much as I can.

I was going to give it my all. But if I don't see this, then I'm out. And then guess what happened?

I saw it two months in a row. And then I created a new goal for myself where I was like I literally have a whiteboard with it on it. It's not down here.

But I was like goals for 2025. And one of the goals was have a 10k month on Tik Tok show. Now you got to raise that, right?

Yeah. Now now I got to now I got to have a 15k month, a 20k month. I was about to say I set like reasonable goals to where like when you're a month and a half in, you're not like this is impossible to hit.

You know what I mean? Like that's why I had like 2K because there was guys in our in in our uh in the academy like you, like Mark, like Carson, like a couple other people that were ripping 8K months consistently. You were ripping, I mean, at the time when I joined, you had like a 70k month in November or some crazy [ __ ] And I was just like, it's just a matter of time.

And then once your ball starts rolling and you have your first good month, you're not going to have like a month where you make like nothing. Nothing. Those old videos will pay you consistently for the rest of Oh my god.

Yeah. And that's another thing. You can have a video that you posted on your like it could be your 10th video you've ever posted and you're like 700 videos deep and then all of a sudden for some reason the algorithm just decides to start pumping a video out from November.

Yeah, it's very true. Yeah, like like you're saying you can have you can post you can have a video from 3 months ago just start ripping randomly. I'm actually I have a video right now doing that.

Yeah, me too. Yeah, it was a video in January with uh with this hoodie. It was just a hoodie and it had like 900 views for like god knows how long.

And now for some reason the last couple days it's got like 300 300k view. Every video is just planting a seed. Exactly.

You can't count a video out like oh this has 400 of views. I think you know this is this is one more thing we could talk about before we wrap it up. But last point, a lot of people are so analytical about their videos.

I think you used to be a little bit right too much. Yeah. In the beginning.

What would you say about that? What would you say about that? What do you focus on?

Um, I used, like you said, I used to be very analytical as far as looking at like if I'm hitting right demographics, what's the watch time looking like? Why is the watch time looking like this? And then it was just a lot of conversations with you and you were and I would ask you questions about stuff and you'd be like, I I I don't even know what you're talking about.

I don't even look at that. So, for me, I was like, would you say the more you detach the better? That's that's that's not probably besides consistent consistency.

The second most important thing would be detachment. when I completely stopped focusing on the analytics of it and focused on the consistency and focused on like watching the video. Like I would say if you're going to focus on any analytic watch time.

Agree. Right. If you're going to look at anything, see where your watch time's at because then you can see, okay, what part of my watch time did it drop off at?

Then you can see that find out why tweak the video, right? Cuz I've had many videos where it hit a million views. I looked at the watch time.

I realized why the watch time was like that. I tweaked it literally. Like I made the same exact video.

The same exact video. Just a 1 second difference on my hook. 7 million views.

That's s. So you had one that did pretty well. Look at the watch time.

See where it dipped off. Try to make it a little bit better. Like a little bit more engaging.

Then do it again. Yeah. Make it make make my uh make my um my hook like quicker.

Like if I had an eight if it took me eight seconds to get to the product, I'd make try and make a video where I get there in six and a half seconds or six seconds and see if it made a difference. That's the only thing I would say to Yeah. And that's the only thing I would say to say to look at, right?

But other than that, detach and just make videos. I mean, you can you know when you made a half-ass video and when you made a good video after a while, you know, you know, and then and then the only thing was if you're going to really look at more important than analytics is just watch other creators that you know make really good money and that's you or there's a couple other people I know that do really well. I'd watch their videos.

Thank you. Uh Mark, definitely a couple other guys. But yeah, like if I'm if I'm ever like low on like I don't know what products to post or I have a product and and I don't know what to do with it.

I just go on your page or someone else's page. I see what they did and see if it work for them and then just make the same video. Don't re another thing, don't reinvent the wheel.

That was one thing you preached. Just do the same thing. It'll work for you eventually.

Completely agree. Yeah. Don't make it harder than it has to be, right?

There's already people making a shitload of money%. There's no reason you can't do something kind of similar or at least get ideas. There's no You should never ever ever ever ever not have ideas to make videos cuz there's so many and now there's so many websites that show all the top viral videos.

Like it's just just don't be lazy. That's really what it it's so easy. Just don't be Yeah.

Literally. And I mean even on TikTok like you click on a product and you scroll down, they'll literally show you what videos went viral from that product. You know what I mean?

So it's like just don't be a little honestly just don't be a [ __ ] Like there's like there's so much there's no excuses not to make money. There really isn't. There really isn't.

I think that was great, dude. We'll wrap it up. Well, thanks for hopping on.

And uh last thing, this is how we this is how we drop. You set a goal for a month and now you already hit your 10K. So now you have to set a goal for 2025 per month.

What is it going to be? And then maybe we'll get back on and do a video once you hit it. Yeah.

Uh I'm going to get I'm going to get a 20k month. All right. 2025.

2025. I'm going to get a 20k month. I don't know what product.

I don't know what it's going to be, but I know it's gonna do it. Love it. I'll see you back when I hit that 20K, brother.

Sounds good. All right. Good stuff.