hey there everybody my name is George Schwarz uh I was previously an easy girl no longer an easy grow um I was a testimonial for Charlie testimonial case study for Charlie back in well I can't really remember three months ago whenever that was July something like that um went from 0k to 20K per month in his course and you know one thing about this testimony one thing about this case study and like Charlie will even say it on the call man like these stuffs are these stuff feel like a sales call right like they feel
like they're just basically a sales call trying to pitch you on the course and I wanted to do it justice and provide you like a true insight into my experience with an easy girl how I actually went from Z to 20K you know if Charlie's sitting there asking you questions you're you know you're not going to be like yo Charlie your course is man like I could have done this by myself right like you're not going to say that to someone's face man so I think it's better if we just have a private conversation YouTube
you and I you know Charlie maybe maybe Charlie will hit me up with a voice not herself did grilling me but um today we're going to really expose Charlie Morgan's 980k per month client acquisition program and the truth behind me going from 0 to 20K per month within easy grow so where does it all start it all starts I was at Amazon um I went from being an associate account executive to an account executive in my two years there um I was an account executive for a year and a half and I was within the
Amazon advertising you know portion of uh Amazon so I was helping businesses within the pet need um up to $50 million in trailing 12 month sales that was my biggest client they were doing 50 million Revenue um and yeah just helping them with their ad strategy selling them ads slinging squares on the screen to them you know just typical stuff there uh my biggest client though my biggest client was Pat laco and that was a really cool one to work with u Matt the see himo over there he's like a you know 29 30y old
who just just absolutely crushing it he's just a normal human being man like I was on a call with him every two two weeks to a month um and that kind of started getting my you know brain thinking more about Entre entrepreneurship um a lot of times you see these videos and you can't relate to these individuals you don't know them um you're just hearing from some random guy you're just hearing from me you don't know me I could that could be making all this stuff up man so to see someone in person consistently show
up put in the work and be successful I mean pet Labs a 9 figur plus business and this guy is only a few years older than me like it kind of was a wakeup call to me that this stuff can be done at the time I felt like a number in an Excel sheet at Amazon I'm sure a lot of people in big Tech and corporate feel this way the reason why is because in a sales role like that you have a quot and a quota is essentially a sales goal and if you exceed that
sales goal you get paid more and if you miss that sales goal you get paid less and essentially what a quota is it's an arbitrary number that the finance Team sets they never talk to you they never meet with you they just look at again numbers in Excel sheet and assign you something even better is your manager is able to adjust it to whatever they want so as a top performer who's consistently blowing quot out of the water they just gave me a massive increase I had a 164% increase year-over-year to my sales goal so
in Age 2 of 2022 that is the second half of 2022 that is July to December 2022 my goal was 8 million the year prior it was something like 3.2 3 three can't remember the exact number maybe 3.4 million we're talking you know 160 plus% growth there and you know fast forward to the end of the year obviously I missed that's impossible I ended up delivering like 7.9 million so it's like 98 99% to goal keep in mind when we're talking this many millions we're talking the size of Charlie and Bose's course right they're doing
right around eight figures my book of business on Amazon was literally eight figures and I got paid less right imagine if Charlie and B scaled that much much and they got paid less outrageous right I got paid less and that's cuz Finance gave me an arbitrary number that was unachievable I did everything I could to achieve it slightly missed that was when I was kind of looking in the mirror and like man I'm literally just a number in an Excel sheet you can you can grow your Amazon business by 160% and they will pay you
less and not care and it just bees becomes a game of politics and it's just not something I wanted to see myself doing long term so when you're in the corporate environment on boarding having onboarding buddy having a manager it all provides you the infrastructure to be successful so for me the next step would be to start investigating what it looks like to run an agency because I don't know man I'm selling ads to you know businesses on Amazon I don't know what it's like to run an agency came across ean's kind of the biggest
in the space agency nav or whatever sales course is called or program is called I literally have no clue sales call didn't go too smooth the sales rep showed up like 15 minutes late kept calling me bruh which was weird I'm coming from Amazon you know dealing with um you know pretty big clients no one's calling you bruh on those calls I'm never calling them bruh I was like d this just a little red flag could be a phenomenal course I don't know he has a great YouTube channel I'm sure he's you know very knowledgeable
but for me I just wanted something a little bit you know better um and for Charlie I mean I kind of dove into the smma niche found Charlie great YouTube content not as big as Ean um but I wanted to hop on a call and see what they were all about and sales call was you know phenomenal which I think is a green flag if you have a great sales call a clent acquisition program means you probably know what you're talking about right and he kind of showed me some insights into the community you know
went through the offer Etc and I want to stop and have a just a quick chat about the offer I mean like I mentioned you're not going to talk about this stuff in front of Charlie on his call but within the SM smma Niche with really anybody that gets exposure to Alex her Moi the offer is King right the offer is King and I just want to set expectations right all these money back guarantees doesn't matter if it's Charlie or the cold email agency or you know your your SEO agency or cold call agency all
of them are going to have this offer that sounds amazing and it's going to have contingencies so you need to look at the offer because typically when you pass that money over you're only getting that money back if the contingencies are hit and for Charlie you're going to need to do a lot of Outreach I have no clue what the offer is I paid for this over a year ago um but typically it's going to be something along the lines of Outreach right and so the first thing you need to do is you need to
sit down have a conversation with yourself if I am I willing to put in the work for five to six months because if I'm not well a you're not going to hit 10K per month or whatever your goal is and B you're probably not going to get the money back if you don't hit the contingencies and again this isn't just Charlie this is any sort of agency that you ever will work with that has an offer that's pay on results that has an offer that's a satisfaction guarante read $100 million leads if you don't believe
me when it comes to this stuff or just listen to a podcast it's free right it's on his podcast when it comes to this stuff the business protects itself with the contingency so make sure you do your due diligence ask the the sales rep on the call you're working with what does the contingencies look like how often do people hit these you know make sure you're in a good position and understanding position around what that offer is and how you actually would get your money back if you do fail now with that being said if
you put in the work if you do the Outreach the offer is built typically the offer is built in a way that will make you successful if you do what they say you will be successful so you have to just sit down and say hey man am I willing to put in the work for six months and the beauty is at the beginning the only thing you have to focus on 100% of all your activity should be on client acquisition once you start getting clients life gets a little bit more complicated but you making money
but before then you just need to be doing the Outreach if not why are you even paying for a course to teach you how to do the Outreach anyways but double check that offer man because that offer is going to be stacked in the favor of what's going to be good for you if you do it but also what's going to be good for them so they don't have to give you the money back right so I hop on that sales call they walk me through the community and you know they show me some of
the wins they show me some of the program they show me you know kind of what it would look like and I mean like this is just a screenshot from today um and today it's Thanksgiving right so going back to put in the work like first 90 days in program I didn't miss a day doesn't matter Saturday Sunday doesn't matter if it's holiday today's literally Thanksgiving in America 99% of people well don't quote me on that but a lot of people aren't doing anything today and we're here creating a YouTube video um you have to
put in the work and these people are and the people that are putting the work are going to be successful right Mr Vlad no clue who he is but he's got his first deal uh $4,000 right so if your goal's 10K boom he's got two two more he hits this guy's got six closes since the 11th of October it's it's it's November 23rd little over a month six weeks close a week this guy's buying a Tesla bro he's buying a literal Tesla man so this is kind of like what I was looking at like dude
I'm already selling to Market leaders I can close companies I can I can do the work I know all the strategy I I know it I just I'm in the wrong boat right I'm not in a boat that's going to take me to my goals um and I just need a better vehicle right and this was the vehicle to to me hitting my goals and I'm seeing these people hit their goals and I'm I can do it too I know I can do it too so I bought the course late December investigated have seen these
wins in the community went through you know a lot of the course started getting a good strong understanding of it um late December to early February first month was literally just me investigating playing around hopping on some of the coach and calls and then from there drop a six figure salary and cut my wages down to zero z0 a month yeah zero K I mean just zero row and now it's time to start grinding time to start putting the work time to start doing the Outreach time to start getting the clients and time to start
getting my own wins on that community board so here we are we're an easy grow uh here you can just see how alive the I mean load two new there's been two new posts we got a post here 2 days ago pinned 8 days ago 1 minute ago 3 hours ago 9 minutes ago 15 hours ago right this is a very you know Lively Community 664 members and it's going to be something that's actually quite valuable it motivated me a lot um seeing other people's wins seeing what worked for other people I was like man
I want to I want to beat Zach pascow I want to beat Kai whatever Kai's last name is Kai trong I want to go out and be the guy getting these whimp posts man so this this kind of motivated me a lot and also then you can start interacting with people and start building a network in you know the space cuz it can be lonely right if if you're just doing it in your apartment you know you no longer if you're coming from a corporate world like me you no longer have you know your employees
that you're paying or sorry not your employees your peers that you're paying on like slack or whatever you no longer have that so it does become lonely and that's nice thing about this um you get to meet some people but here's kind of like where the course is right and this course is going to throw essentially an infinite amount of information at you um and I would say you're actually doing it wrong if you're doing all of it you know you're actually if you're becoming if you're if you're coming to this and becoming an academic
man like just go back to school dude like you don't need to have everything you need to prioritize what's important to you at the time so you can see 100% acquisition Genesis uh 76% outbound systems I needed clients I needed clients ASAP so this is what I focused on Sales Systems I mean I've been selling two plus years prior to this I didn't I didn't even open it maybe I opened it but I didn't do any of the courses but I've been selling for quite some some time so I was confident there they've added some
new stuff that I don't recognize but you can see they just have a ton of content in here for you to learn from you can identify what's my bottleneck and like let's chase that down right don't do everything do what's most important prioritize ruthless prioritization it's come here they you know talk you how to set everything up from from you know um software to your offer Etc um then you're going have your outbound systems here right so they're going to talk about the foundations of loom they're going to talk about you know their Terminator Loom
system their cold DM system cold calling system right it's going to break down literally everything cold calling for me ended up being what I th thrived with the most um they're going to walk you through how to do it you know how to bypass Gatekeepers how to pitch decisionmakers you know how to improve your own script how to overcome objections right they have some new scripts in here from Eric Cavaliers I'm sure some of you guys have seen his channel Etc now one thing I want to know as well you know we talked about the
offer of you know making making sure you're willing to put in the work making sure you're checking that out asking that sales rep getting more clarity there but also when it comes to the scripts with an easy girl that's the second conversation we need to have about easy grow these scripts are not going to be built for your specific Niche these scripts are going to need to they're going to provide the framework they're going to provide the right Concepts they're going to give you what you need but don't think you're going to plug and play
this into Amazon or plug and play this into you know Ecom plug and play this into med spa and it's going to work perfectly you are going to need to personalize your script you're going to need to know your Niche you're going to need to speak your nich's language if you take a real estate script and you put it towards an Ecom business I mean I'm sure Eric could pull it off but like he's had a ton of Reps for you you're you're going to need to learn and he's also going to adapt the script
too right he'll pull it off because he'll adapt the script but you're going to need to learn how do I adapt this script and you need to critically think so you're to a put in the work and B critically think and adapt things to your Niche because this is a program for any marketing agency so they're going to provide the general concept the general framework they're going to provide what works and they're also going to try to teach you right how to improve it but they can't do this for you so if you're coming in
expecting to spend whatever it costs right now if you're coming in and and spending thousands of dollars on this course and you're thinking they're just going to do everything for you that's not going to be the case man you're going to have to to take the time to do the calls and when you do the calls you're going to have to after you know 200 reps identify what's stopping me how do I adapt the script how do I learn how to overcome this objection better you know you're you're going to have to invest a ton
of time and you're going to have to critically think so going back to the classroom again you don't need to do all of this inbound systems I wasn't doing anything inbound I wasn't doing paid systems I I thought about it for a bit and then I shot away I didn't need to learn how to sell at Amazon I have an amazon.com email you think people aren't replying when I email them like it's the easiest thing now I'm just some random agency that no one's ever heard of that has no brand recognition I needed to learn
how to get clients on the phone I didn't know call cold calling for two years I am I'm assigned a book of business I'm handed 70 accounts and it's my job to go in there and grow them so I had to learn how do I get these people interested when I'm a nobody and that's exactly what outb systems is going to teach you but you need to be able to critically think and adapt it to your environment then finally calendar right so like here we go we can see all these different coaching calls here so
we have like mindset founder health and performance sales right so like let's say if sales was your bottle that like let's say you haven't sold for two years prior to this and you you're getting the meetings but you're not closing them hey go check out that sales system because that's your current bottleneck be hop on the sales call and talk to the people that are good at sales they have a great sales team you don't remember they do 980,000 a month to do that you got to be pretty good at sales um you got cold
call uh well that's Loom and sales oh there's two more events there's so many events in one day it doesn't all appear uh but yeah you have your cold calling right so like let's say you're just fresh out you know you're very green you're new you don't know what you're doing and you're just trying out a cold calling or cold email or cold DM whatever you pick whatever you like go with that cuz that's what you're going to be more successful with for me cold call and the reason why was this guy I believe his
name was Jeffrey who's ripping calls setting meetings he's doing like 120 150 calls a day setting like six meetings off them I was like all right man for cold email I didn't feel like I had you know the control for cold call I felt like I had a lot more control you know when I press send I'm like will they come back to me I don't know coold call like I know if I hop on the phone if I objection handle with them if I you know can answer questions that they have I can prove
my worth on that call or whatever and I can get them on a followup call and I can close them so that's why I went with cold calling and that's what was successful for me but that's kind of like the subject matter expert route where I need to adapt now um to move away from that but uh anyways so yeah you're going to have your coaching calls they're going to set you up for Success you're going to need to hop onto them um and basically to kind of bring everything to conclusion here is if you're
unwilling to put in the work and you're unwilling to do the Outreach a you're not going to get the Roi you're you're never going to get 10K per month I don't know what the contingencies are but look into them but you might not be eligible for the refund so this first thing you need to ask yourself am I willing to change my life from six months of hard work yet the answer is yes pull the trigger the answer is no you're wasting your time go get a different hobby Man play Minecraft the second question you're
going to have to ask yourself is am I willing to critically think and adapt because these are generalized Frameworks and Concepts that are proven to work but you need to make it specific to your Niche you need to speak your nich's language you need to understand their challenges you need to understand their goals and you need to be able to speak to them am I willing to critically think and adapt the answer is no again go play a video game nobody cares if you are willing to adapt you will see success Outreach plus the adaptation
is going to be what drives success and the last thing is if you aren't willing to do this for a long enough period of time you in your first month you're not going to get results your first like let's be real man you're just not going to get the results so if you're willing to do that Outreach plus adaptation for five six months whatever the offer is you can stay on a monthly fee afterwards as well um I personally didn't because I hit the point of diminishing returns I got what I wanted I got what
I needed out of the course I got appointment setting I got sales dialed and that was good to go but if you're not willing to put in the work for 5 to 6 months you might might as well just not do it you're not going to get you know you're not going to get your 10K per month goal you're not going to get your money back because there's probably going to be contingencies related to doing the work and you're just going to be exactly where you were six months prior but here's the thing in four
months because I started February 1st in four months in the program I got to 20,000 per month in revenue and the next what would this be four to five months I've got to 40,000 this month we should hit 40,000 for the first month we cash collected 40K in the bank account then if I continue down this path at the rate I'm going I'm doing about 20K per month more of Revenue per half so if we just accelerate this 60k next half 80k million doll business in two years so ask yourself again if I'm willing am
I willing to put in the work am I willing to adapt am I willing to do this over a long enough time period if you answer yes yes yes buy the course you you answer no to anything don't even try to start a business that's just real man you're going to need to do all of it um but that's really everything for today um I'll hit 40K per month you know that's the true story around me being an easy girl and my experience with it and what I learned from it and it's also why I
left it right kind of point of Dimension your returns um but outside of that I wish you all the best of luck you know hop on the sales call see if easy grow makes sense for you ask yourself if you're willing to do the work and if you are pull the trigger and if you aren't just give up
