10 ROAS - Full Pinterest Ads Strategy (2023)

yes people so in today's video as you saw the title I got a 10 row as Pinterest ads and actually that is wrong I pretty much got 14 rounds I generated 60 000 pounds and 30 days with like 4K ad spend massive profit margins people really do sleep on Pinterest so in this video I spent a long time building this workflow diagram and I'm completely breaking down on my full strategy so you can see it so yeah this video is pretty valuable I would take your notepad out I would get a coffee and I would

stay to the end because you definitely need to know this if you want to launch Pinterest ads this worked for me it generated me really good results so I'm going to show you how to do it but I've been building a Discord my plan with that is it's completely free right now I'm trying to build a network the long-term goalers of high-level Ecom owners Ecom Founders I'm going to be releasing a paid member section in there in there I'm basically going to have an all my contacts I know who I've met people I know of

every single solution you need with problems with Drop Shipping will be available there Google Lads guys Facebook ad guys Pinterest side guys anyone you need will be available in the Discord at the moment it's completely free I'm doing free weekly coaching every Sunday I'm doing like a live webinar teaching you and answering your questions so get involved there's actually a good group of lads already turning up every week it's completely free so I don't know why you wouldn't join but yeah let's get into the video and let's see what we got so we're at the

top as you can see the results pretty gnarly um gnarly I haven't used that word in a long time but the results are gnarly we did 60 racks at 13.83 row hours pretty much 14 60 racks 59 to be more specific with 4.3 Ken spend over 30 days November 2022 this has actually been running and it always has been running like Let's do let's do the first three months of this year yeah the first three months of this year let's see what we've got yeah 9.9 row hours in three months this is like a normal

low period of the Year low season obviously November is Black Friday so it's enhanced but yeah 70 grand Seven Grand Sprint pretty much at 10 row hours basically the point is I'm suggesting do not sleep on Pinterest ads it is a very good and powerful second Channel like I'll show you my organic sales as well actually so like the last 90 days completely organic which is the orange one we've done 10K and assisted we've done 20K in the last 90 days and we're not really we're literally doing nothing but that's pretty much a full-time wage

for free so people really sleep on Pinterest but it's super powerful because you can utilize the paid ads utilize the organic so good for growing your Instagram it's so good for General growth you can even retarget your website visits but yeah I'm gonna break down my complete Facebook ad strategy and I highly recommend you listen and dive into this this is the Pinterest ad strategy very simple honestly let's look at the general rules and what Pinterest is like because Pinterest is very similar to Facebook it's just easier so the general rules Pinterest cannot handle High

budgets low budgets work better like 10 to 30 dollars per per campaign it's very slow to optimize you need to give it more time and you don't really need to touch it that often in my opinion this is what worked for me every time you change the budget budget there'll be one to two days of lower sales and they need time to adjust Pinterest has a really hard to scale like five grand a day on Pinterest is pretty pretty high I've know of people doing 10K a day on Pinterest but it's hard to do it's

hard to do but yeah Pinterest is very consistent at like low budgets and it's like consistent sales at really low budget so like it's the perfect secondary channel in my opinion so testing if you're starting out Pinterest obviously you need to figure out your interests a general rule of thumb for me what I found out is search um search terms don't really work so that's like keywords um they're not really as profitable as interest so basically if you're starting out I would suggest you need to figure out what interest for your product and Niche are

the best performance so what I would do is I would test an interest campaign so ad set one ad set two I'd set three different interests and then these here are the ads and basically you'd have the same so four different ads here that are the same and each one so you'd have a batch of ads here a batch of ads here each batch of ads would be identical to the other batch of ads but they would all be different in each batch so they've got four different ads duplicated each time so four different ads

there the four different ads there Etc so when you're testing it's pretty much like Facebook just needs longer and less manual touching so ten to thirty dollars per day test it for five to seven days minimum before making your decision again it takes a lot longer to optimize so just give it time yeah each ad set will have one interested test have check out Azure attribution from what we tested Search terms do not perform that well I always put one country you don't want to be doing multiple things just keep it simple and then yeah

test match creatives Etc videos and images both work yeah the creators will be the same in each ad set testing for the interest in this one because the only variable you really want in this campaign is different ad different interests per ad search so you know which one's performing well and you can compare the data yeah so testing number two once you know what your successful interests are you basically want to test your campaigns here so B2 is a different batch of creditors B1 is a different batch of creators and you'll basically be testing videos

images this will be a certain type of creatives to be a certain type of creatives for like a product and you basically want to figure out which creatives are working best for creators per ad set this is a lot for Pinterest to handle so you need to give it time what I found better is really like breaking things up for me be at 10 to 20 per day five seven days again and just give it time eventually you'll figure out what ads are performing best and just turn off the ones that aren't performing it's really

that simple so once you've found like a couple winning ads this is how you have base scaling you pretty much just keep these on maybe change the budget slightly so you have a campaign ad set which is the winning interest and then you'll have your winning ads one ad set one interest two ads ideally the campaign needs to be relevant throughout so this would be for one product you'll have different ads for one product on this B1 and B3 were successful ads from the testing campaign that's pretty much it just leave this on at like

20 per day and just leave it and monitor it um that's pretty much it that is the base scale and what I found is splitting up works way better the least the least less stuff that's in the campaign the better again if there are any winning ads put into a campaign with two winning ads together preferably to the same relevance this is pretty much it so like B5 B4 these are winning ads B7 B8 is winning ads and you have it to a relevant campaign for a product an offer Etc if that makes sense hopefully

that makes sense no one talks about this but retargeting campaigns are really powerful but getting crazy robots on the retargeting campaign but again it's really simple five to thirty dollars per day any ads that are performing the best just put them into a retargeting campaign and they said as an interest you have like 90 days website visits and one one retargeting audience at a time or just bulking all together I haven't tested that but yet we usually just use one but yeah that's basically it what I would advise as well is always sort out the

reporting and the analytics so you know what's going on I'll leave that for another video but yeah if you want access to this PDF document join the Discord and everything will be there so join the Discord I'll see you guys every week in our free cool peace and love