[COPY STEFAN] 03 - Exemplo CBD

[Music] all right so we're going to do another lead example i think for this one i'm going to go ahead and pull up a cbd offer this one did really well i wrote it and then it got into uh ended up causing a bit of trouble because it was frankly a little ahead of its time it was kind of before cbd became more popular and accepted and ran into some banking issues with the people who were doing the merchant processing for it that then led to a pretty unfortunate situation but that being said the conversions

on this thing were extremely good and at one point this was doing you know well let me not talk about sales figures on video but it did it was doing pretty well so yeah for cbd offer and honestly like i don't think this lead is like that special but there's some cool stuff about it and i'll kind of explain so i'm gonna read it and then we'll go back and we'll kind of match um we'll match it with the outline again so it goes ivy league scientists have called it one of the most powerful pain

relievers on the planet radio typo i start over ivy league scientists have called it one of the most powerful pain relievers on the planet doctors are having astounding success using it for patients who have untreatable pain they're giving it to the folks whom they've given up hope on and they're shocked to see that after their patients use this their suffering and aches begin getting better fast in some cases overnight this pain reliever is also completely non-habit-forming has no side effects it's 100 natural and starts working in as little as 30 minutes and it's now finally

legal in the united states for the first time since 1937 which is the year that three of the richest americans in history spent millions of dollars in an attempt to ban this blessing from everyday citizens like you and me more on that in a minute it's not marijuana but it is something top scientists are calling the biggest breakthrough in pain relief since the discovery of aspirin in the last year it's been featured extensively on dr oz nbc cnn the today show espn and dozens of other major news sources and today tens of thousands of people

say it's helped with their nerve pain joint pain back pain arthritis and more former nfl and mlb stars army veterans and dr sanjay gupta of cnn say it can make your discomfort and soreness seem to just disappear and this natural breakthrough has been shown to aid with numerous other conditions and health challenges as well in fact what i'm about to share with you is so effective that the us government has actually patented it patent number six million six hundred thirty thousand five hundred seven and inside the patent which was done by the department of health

and human services the government states that this incredible pain relieving secret can act as an anti-epileptic and anti-seizure is a powerful antioxidant can assist in the aftermath of a stroke along with other traumatic injuries can help support healthy vision promotes healthy cells and so much more now i'm going to tell you what this natural elixir for pain relief is right inside this short video and also show you all the science behind how it works while sharing the specific clinical and double blind studies that back everything i'm saying up before i do that i do want

to warn you the drug companies who control american medicine do not want you to know about this they're afraid that because this proven pain relieving discovery is so powerful yet safe natural and non-habit or yeah safe natural and non-habit sorry is so powerful yet safe natural non-habit-forming and dramatically inexpensive um that if this breakthrough that's funny uh that if this breakthrough goes mainstream it'll cost some billions in lost profits as a result of all this i can't guarantee how long the solution will remain available to the public or that it won't end up getting banned

by big money lobbyists just like it did in 1937 that's why it's vital you watch this presentation in its entirety because while this solution can provide many with nearly immediate relief from the agonizing pain they've been suffering from for years it may not be available for long okay so let me give you all the details right now hi my name is adam and it goes into here and tells a story which kind of um the story really helps compliment the lead a little bit but i think this is enough to kind of get you through

it so coming back to the um the outline okay well caught problem unsuitable pain pain reliever pain people giving up hope on sorry i'm going to cut myself off there uh all that kind of stuff promising solution you know again powerful pain reliever untreatable pain i mean they kind of work in tandem here right um emotional discovery story no but does go into an emotional story right after the lead with um the story of this guy named aaron um i guess one thing is unique about this one is like that was the lead i read

to you and then it kind of keeps going in fact i'll give you i'll give you the rest of it okay hi my name is adam i'm a pastor who lives with my wife and four beautiful children and the medicinal plant i'm talking about is hemp now you might be thinking it's crazy for a pastor and family man that a pastor and family man would be telling everyone he knows to start using a plant that's the cousin of marijuana but the truth is hemp is one of the most health-rich plants on all of god's mean

earth given to us by nature to help with pain and dozens of other ailments it's also legal in all 50 states and it's impossible to get high off hemp because it doesn't contain thc which is a psychoactive chemical and pot that gets people stoned more importantly is the fact that scientists have now isolated the single most powerful natural compound inside of hemp and folks who use this special compound are seeing even their worst cases of pain start to fade away in as little as 30 minutes in fact that's what happened to my close one of

my close friends aaron and want to quickly share his story with you back in the 90s aaron was a division one college quarterback during which time he had some amazing games but he also took one heck of a beating the physical punishment continued after aaron graduated too as he made his way out to numerous nfl practice squads and even and also spent time playing in the arena football league by the time aaron retired from football in 2005 his body was in shambles aaron suffered from shoulder injuries a bad back destroyed knees and swollen wrists plus

aaron's hips were so bad that he had to get hip replacement surgery what really made aaron scared though was the fact that he was only in his 30s if things were this bad now what would they be like in this in the his 50s 60s 70s and beyond to make matters worse aaron was using painkillers on a daily basis which were wrecking his liver and making him go through his days feeling like a drugged out zombie maybe you can relate to some of this perhaps it hurts every time you bend over to pick up the

paper maybe you can't play tennis or the piano or swing a golf club anymore without feeling terrible pain or maybe you're one of those people who is dependent on painkillers to get by every day many of those things describes you or someone that you know then this next part will really excite you you see aaron was miserable and he thought his life was ruined but then aaron discovered the all-natural hemp extract i'll be sharing inside this presentation and suddenly almost overnight aaron's pain was gone within days aaron says he felt 15 years younger he had

his youthful speed and agility back and today erin even plays competitive beach volleyball where he's frequently seen dropping to one knee and jumping back up diving and leaping and running around for hours at a time aaron does all this without any of the constant arm hip and back pain he's suffered from for over a decade and this hemp extract can work for a former ncaa division one quarterback like him you better bet it can work for you too of course what you're probably asking is well yeah but how does it work so let me go

ahead and answer that question for you right now so honestly i guess really that's the background story because then after that and the sales letter does go into the mechanism but um so yeah i don't know i guess you just got the bonus copy there for this one but back to what we were talking about calls out the problem cause of the pain pool uh pain point doesn't really tease the emotional discovery story and probably could have done that in here somewhere maybe talking about aaron's story contrary nature of the mechanism for sure um just

the fact that it's like banned but it's not marijuana um fascinations not like in a pure classical sense but the whole idea of it being patented by the government is so like a little hooker fascination that you can have in there um and again the band since 1937 is a total fascination or curiosity thing credibility builders with a u.s patent for sure um dr sanjay gupta former nfl and mlb stars army veterans a lot of that qualifiers you know it works for everybody um of talked about well the idea of if it works for all

these people it can work for you so that's kind of a qualifier and then we don't have any testimonials on this one but beyond the outline okay why did this work so well i part of it was just being ahead of its time but and it's strong promises and at the time i mean you know i really cbd has pretty amazing benefits for people if it's the right cbd one thing i think is cool that i did here again i i like the idea it's legal for the first time since 1937 um and which is

a year that three of the richest americans in history spent millions of dollars in an attempt to ban this blessing from everyday citizens like you and me more than that in a minute so i mean this is like um pretty i like that thing but then i thought because people were thinking back like oh he's talking about marijuana especially at the time where cbd wasn't as popular when this was written so like i love that line right there it's not marijuana but it's something top scientists are calling the biggest breakthrough in pain relief since the

discovery of aspirin so i think that's important because like i think if the thing is if you're teasing something super obvious and like you have to kind of acknowledge that it's not that thing or if it is that thing you have a problem or you should explain why it's not what you think so like if you know you can't be like it can help with your immune system and boost antioxidants and people like to have it in juice you know blah blah people like it comes from oranges people like oh yeah it's vitamin c like

cool i can go buy at the store right so you'd be like but it's not vitamin c or if it is vitamin c you'd be like this is just a totally different example right but the same principle you would be like um you know and yes it has to do vitamin c but not the kind you can buy at the store and i'll explain why in a minute so that's super important um because you know if it's obvious and people are going to be like oh i know what this is and stop watching or reading

but yeah and the pattern thing is a great curiosity element i think that's really good to have it in there uh you know the idea of like people don't want you know about this i mean it's always good when you can have that it gets a little overdone but i mean frankly big pharma doesn't like cbd and especially at the time there was a lot of resistance to it including lobbyists so i felt fine putting all that in there um so yeah so what else can i is there anything else i should add to this

i mean a lot of promises you'll notice the big the big focus is on pain right but we do have other benefits from that patent like anti-epileptic and anti-seizure you know powerful antioxidant consists in the aftermath of a stroke and we're not saying it's going to prevent a stroke we're just saying the aftermath of historically can make things better can help support healthy vision promotes healthy self so we're adding some additional benefits that maybe people don't care as much about pain they'll still want to keep uh you know watching or reading or whatever um oh

more credibility right the specific clinical and double-blind studies too but yeah so that's important because you need to have one big sort of focus one big problem that you're solving in the lead but you can you know if it helps with other stuff you can tease that stuff too you just can't try to be everything to everybody so hopefully that makes sense uh so yeah it's another one here and um we'll keep going we'll do a couple more [Music] you